Create 101 Little Wang with big eyes and cuteness

Jinyan Entertainment Korea Branch

All members of UNIQ, the general manager, CJ Entertainment appointed to be in charge of UNIQ’s Korean affairs agent, Jinyan Entertainment appointed to be in charge of UNIQ’s Chinese affairs agent, album producer, stylist, positioning producer, etc. The entire team serving UNIQ is in progress. A comeback preparation meeting.

"The production of the new album has been basically completed. This time, all the members have participated in the production of the album. Among them, "fallin" is composed by the members themselves. The pronunciation of falling also means fallin. It is a very lively and very good song. Love songs can be considered as the main theme. There is also a song "einzi", which is a song with a more fashionable arrangement. It is part of a unique word in German, and it is also suitable for the main theme. It depends on how the company chooses." Album Production people introduced.

The general manager turned the pen in his hand: "The choice of tracks for this comeback is very important. It involves what kind of positioning you will continue to go on. You are still at the stage of letting others see. This comeback decides How to make you be remembered by others. Considering the market situation and your own situation, I am considering going the way of a concept group for the time being, but I haven’t made a final decision yet, and the company hopes to hear your own ideas.”

The UNIQ team communicated with each other, and finally the captain Zhou Yixuan said: "We agree with the company's idea."

There are no fools in their team. What are the styles of popular boy groups in the market?The cute, energetic, and even the hot-blooded in the second year may not be able to leave now. The handsome, cool, and avant-garde are all dominated by the big group. They might as well follow the company's plan first, let alone the concept. The group is not easy to be stereotyped, as long as the songs are good enough every time they come back, it will give people a sense of freshness.

The positioning producer thought for a while: "Then let's return with "einzi". I have also listened to this song. Although the arrangement is more avant-garde, it is more brainwashing. It is also similar to the song you blasted before. And the lyrics "he paused a little" seem to be the rap part written by Yibo, and the connection of einzi and engine sound is also suitable for concept."

However, the Korean agent suggested: "The concept group is still too niche after all. This time, we must make sure that nothing goes wrong. It is better to use "fallin" as the main theme and "einzi" as the sub-leader. It is safer. The concept of the concept group is still Better to test the waters."

The general manager made a final decision: "Then let's make a double hit, come back with "einzi" first, and release the mv and sound source of "fallin" at the same time, if the response is good, then join the hit song." He looked at the expression slightly disapproving The Korean manager replied: "As far as the song itself is concerned, the degree of completion of "einzi" is indeed higher."

After Lin Zimeng and IU's goddess version comeback trailer was released, it directly rushed to the top of the hot searches in China, South Korea, and Japan.

"UNIQ is too generous. MINA hasn't been active in Asia since her official debut in the United States. IU is also focusing on filming recently. The two goddesses who are hidden in the mountains have come out of Amway. Isn't this too scary?"

"Am I the only one who noticed the comeback preview later? Isn't it too handsome? And the trailers followed by the two young ladies are two different songs. I really like the one followed by Lin Zimeng, completely Handsome!"

"Yes, yes, but I like the song after IU better, and you should listen to sweet songs in spring~"

"It's good for the brothers to return. The past two years really scared me."

"I found out that the relationship between MINA and UNIQ is too good? After all, IU is an artist of CJ, but MINA - no one dares to force her to do activities that she doesn't want, right? She is still willing to stand for the brothers, brother Let's make a big fuss!"

On March 3th, UNIQ released the comeback title "einzi", and everyone finally understood why there are so many female stars and female idols, but MINA and IU were the first to make a comeback preview, because——the two of them starred in UNIQ's MV ah!

Han Minxi is a long-time fan of UNIQ. Although he inevitably paid attention to other idols during the two years of vacancy in UNIQ, he has always followed the news of UNIQ. Fortunately, after two years, the brothers collectively terminated the contract and kept the UNIQ group. , After the contract was terminated, the rapid return immediately ushered in a small explosion. The retrograde speed of walking flower road is comparable to the male version of exid. The dawn of the group's general trend, she downloaded the group's new song MV in March as soon as it was released.

At the beginning, there is a figure of a woman. The camera looks up from her feet, outlining her good figure. She is dressed as a driver and holds a small black and white checkered flag in her hand.

As soon as the camera turned, it turned to the anchor station. Sitting in front of the camera was the trendy female idol IU: "My friends, what we are seeing now is the arena of a motorcycle rally. It is worth noting that UNIQ is located on the No. [-] track. The team, they have returned to the finals after two years of silence." The picture gradually turned to the big screen behind IU, her voice gradually weakened, the prelude to the song sounded, and the picture showed five people wearing motorcycle costumes The look of holding a helmet.

Han Minxi quickly paused to take a screenshot of the screen. The aura and feeling of the five wearing driver's costumes was completely different from before. This feeling is hard to describe, but it is indeed more handsome, more imposing, more manly, and more. . .It was more ostentatious, yes, that was the feeling, she looked at the screenshot on the screen and then set it as a screen saver and avatar, and then looked at the five heroic men on the screen with satisfaction, probably this time, the whole Girls in the Republic of Korea will go crazy for them, right?Otherwise, why would there always be a market for domineering presidents?Men, man is more hormonal and attractive.

The music performance of "einzi" and the sales performance of the new album were unexpectedly good. Within two hours, the music sources on the major charts exploded. After 3 hours, the sales chart rushed to the top five, and a day later, it reached the top. Fanclub once again Ushering in the frenzy, einzi~ and Moto dance also appeared on the hot search list. Apart from the single itself, many people also complained sourly. They were obviously two soy sauce characters who invited MINA and IU, and Many people are curious - what MINA previewed is an out-and-out Divine Comedy, what about IU's preview?

The members chose "einzi" for their comeback single, and the MV for the song was mainly about a motorcycle rally—Wang Yibo was going crazy with music. Zimeng was galloping on the track, Lin Zimeng thanked him after sitting for two laps, Wang Yibo went to ride for several laps by himself, and Lin Zimeng realized that - it turned out that her boyfriend was restrained when he was driving him just now, Now this is called "Fast and Furious". Although there are not many pictures on the track, there are still some after all. The director originally planned to let a stand-in come. Seeing that Wang Yibo's moves are very similar, he simply let him do it himself. Wang Yibo again Fake public affairs and selfishness had a good time.

For the singing clothes, the stylist also designed three or four sets of clothes in one go, each set incorporating elements such as racing tracks and motorcycles, and the effect is quite remarkable. The most obvious point is that the members clearly feel that this time they will come back Whether they are old fans or new fans in the audience, even the fans holding the lights of other houses shouted crazier, and the voices of support became louder. When the climax came, not only the whole audience sang "einzi", but even the whole audience sang together Dance motorcycles to the performance on stage.

One week after the comeback of "einzi", all the top singers from all major singing stages were gathered, which made the members feel like a dream - did they get their first number five years after their debut?But now, getting one is as easy as eating and drinking.Seeing that the momentum is going well, the company released the "fallin" MV again—you disliked the last MV with two goddesses playing soy sauce, so what about this MV?