What to do when you dress like an idol [Entertainment]

Lotus announced a new ambassador for the Asia-Pacific region a week later, and this new ambassador is Wang Le, Lin Jingyang's "junior brother" who once switched from Mingcheng to Lixing, but was hidden by Lixing.

Wang Le has been silent for more than half a year. Although there have been rumors on the Internet that he was hidden by snow, although he was indeed hidden by Li Xing, but the matter of snow storage is handled privately by various companies and will not be made public, so the rumors have always been just rumors.

Now that Wang Le reappeared, still as the ambassador of Lotus Asia, this rumor was naturally self-defeating.

Although it is only an ambassador, not a spokesperson, there is a saying in the world of high luxury that there are seven luxury products. Although it is just a folklore, it is enough to prove the status of these seven luxury products.

And lotus is officially one of the seven luxury brands, which is enough to show its status. Although it is not a spokesperson, it is not in China, but in Asia. It is also the first and only ambassador of lotus in Asia.

Counting the six months of being hidden in the snow, Wang Le has only just made his debut for a year and a half, so he is still young. This time he became the ambassador of Lotus Asia, which can be regarded as a comeback.

It's just that those who know the inside story are a little puzzled.

When Wang Le made the official announcement, Lin Jingyang was filming an advertisement. This was his first endorsement after he finished filming. It was an endorsement for a clothing brand. Although it was not as high as the luxury endorsement that he missed, it was also a trendy brand that was very popular among young people. .

During the break, he habitually swiped through Weibo, but saw the trending search for "Wang Le is the Lotus Asian ambassador".

Lin Jingyang paused with her fingers and clicked in.

The top one is the official Weibo of lotus official Weibo.

The official announcement photo was very good-looking, but it seemed that it had been edited a little bit, a little distorted, not quite like Wang Le, and Lin Jingyang always felt that the photo was a bit familiar.

Qian Hao was next to him, and he caught a glimpse of the picture out of the corner of his eye, and asked without looking carefully, "Hey, brother, when did you take the picture?"

Lin Jingyang was taken aback by Qian Hao's words: "This is... Wang Le."

"Wang Le?" Qian Hao didn't know that Wang Le was the lotus ambassador. He stood forward, stepped back a few steps, squinted his eyes to look at the photo carefully, and pointed to it: "You From a distance, does this picture look a bit like you?"

Lin Jingyang hesitated for a moment, and held the phone screen back a little. This picture shows Wang Le's 45-degree side profile. Really like Lin Jingyang.

Qian Hao said again: "He is the Lotus ambassador? Didn't we just talk to them a week ago? Although it didn't work out, it was too fast, right? It would take a while to shoot the material, right?"

Lin Jingyang looked at the photo without saying a word, and frowned.

It must be a coincidence...

But it seems a bit too much of a coincidence.

A week ago, it seemed that Lotus hadn't found a suitable candidate, and Jian Ruixin looked confident throughout the whole night, as if she would definitely fall under his suit pants.

As Qian Hao said, a person who hadn't drawn up a candidate a week ago, and maybe the best candidate is his own ambassador status, will be paid to his family a week later, and even the materials will be rushed out within a week?And the target is Wang Le who was abandoned by Li Xing.

This is too bullshit.

unless...

Lotus has already selected Wang Le, is Jian Ruixin trying to cheat?

This seems ridiculous too.

Moreover, Wang Le's official announcement picture is somewhat similar to himself.

When Lin Jingyang was brainstorming, it was time for a break. Lin Jingyang didn't say anything, turned off her mobile phone, and devoted herself to the shooting of the advertisement.

The filming went smoothly. When we went back in the afternoon, Si Bei also came. As soon as we got in the car, Si Bei got straight to the point: "Lotus officially announced the new ambassador,"

Lin Jingyang nodded: "Well, Wang Le, I know."

"What do you think?" Si Bei asked.

Qian Hao took the lead and said: "That picture is very similar to Brother Jing. I think Jian Ruixin fell in love with it and found a substitute. When Wang Le first debuted, he kept posting about us and speculating on Xiaolin Jingyang's character design. I haven't forgotten it yet. "

Lin Jingyang said: "It looks a bit like it from a distance, but it looks like it at a glance. It's a coincidence."

Si Beidao: "That picture...is not taken now, it is his previous material."

Lin Jingyang was taken aback.

Si Bei frowned: "It seems that you all found out that the picture was taken before he terminated the contract. It was the hottest period when his team fired Xiaolin Jingyang. This picture was taken at that time. It was taken at that time. When it came out, your fans even tore it up, but in the end, because of your team's inaction at the time, this matter was also left behind."

Qian Hao clapped his hands together: "Hey! Sure enough, I'm right, right? Maybe one day Jian Ruixin is rejected by Brother Jing, and then sees this picture of Wang Le, so..."

"You just played the trick of being a double lover?" Lin Jingyang said with a speechless face: "You have read too many novels."

Qian Hao chuckled: "It's not that I've read too much, it's that my girlfriend has read too much. She likes to read novels about sadomasochism, love and robbery recently, and she insists on sharing them with me. I don't. It’s nonsense, I really don’t know what’s so good about it.”

Lin Jingyang rolled her eyes: "You know it's nonsense, why do you have such a big brain?"

Si Bei looked at the two of them, and said again: "After knowing this, I had a small meeting with Jia Xi, and you should also know that endorsement is not so easy to talk about, especially for high-end endorsements. There is a business with a strong network of relationships. If you get this line for you, you have to fight for yourself. Jia Xi is what I call a good business with strong professional skills. Even so, he is still ready for the tug-of-war Prepare, the case has been changed seven or eight times." He paused: "But Wang Le, it only took a week to win the lotus, what does that mean?"

Lin Jingyang said: "Does that mean his business ability is strong enough?"

Si Beidao: "That's right, that's how it should be said, but if his business ability is strong, he will naturally give him enough enviable treatment, instead of such a sloppy official announcement, even the promotional photos were taken before. Yes, as if afraid that this endorsement will run away."

In the entertainment circle, when a celebrity announces an endorsement, besides the title, he has to look at other remuneration. Of course, the title is also part of the remuneration, but other things are equally important.

For example, whether the promotional materials and official copywriting are careful enough, whether the product will be advertised offline for celebrities, if it is an endorsement outside China, will it be advertised abroad, will it be officially announced on the external website, or even The product will also name the spokesperson's concert, variety show and so on.

Sometimes even if the title is given a lot, if the other treatment is not enough, it will be ridiculed as a special offer on Weibo.

And if all the treatment is excellent, it will become enough capital for fans to brag about.

Obviously Wang Le's treatment is not very good.

Lin Jingyang said: "Actually...maybe it's because you're afraid of running away? It's not easy to talk about it accurately and honestly. It's a hasty decision. I'm afraid that Lotus will go back on its word, so sign the contract and make an official announcement?"

Si Bei shook his head: "If we can negotiate within a week, then his team should be capable enough, or the same sentence, a strong enough team will not allow artists to be treated so rough."

Qian Haodao: "Maybe it's a low price to grab the endorsement."

Low-price grabbing endorsements means that some artists are originally lower than the standard required by the brand to select spokespersons, but are willing to lower their endorsement fees in order to get endorsements.

Although this method is a bit low-handed, it is indeed allowed within the rules. In order to reduce the budget, brand owners may accept spokespersons who were originally lower than their expectations.

But this kind of endorsement obtained at a low price is generally treated very badly.

Si Bei glanced at Qian Hao: "Choosing the spokesperson of Gaoshe is the same as picking Chinese cabbage in the vegetable market? Lotus chose the first ambassador, because Wang Le's endorsement fee is low, so he chooses him? If you want, you go out and ask, maybe someone is willing to change the title of luxury ambassador to gild themselves with money."

Qian Hao sighed, "It's true."

Si Bei said again: "There are too many contradictions in this matter. I know Li Xing's business, and her ability is not bad. Although it is not as good as Jia Xi, she has also been endorsed by luxury goods. , the artist of their company, the best endorsement is the global endorsement of Zhilan of their first brother Cannes, but Zhilan only does beauty makeup and skin care, which is still inferior to these high-end clothing that started as a luxury. Now there is the first A garment-related endorsement, do you think they will give Wang Le?"

Si Bei paused: "You guys know best what Lixing is. Wang Le is a person who has been abandoned. What else is there for Lixing to praise? The most popular of them now is Kangcheng, the first brother. There is also the new Xiaohua Lin Wei. Although Cannes has Zhilan, there is no conflict between ready-to-wear and beauty. Wei was born in the draft, and is in the limelight. She is on par with her former teammates. Now she has an extra title of luxury ambassador. Can Li Xing not understand the analyzed situation?"

Lin Jingyang frowned.

Qian Haodao: "Hey, maybe Wang Le has been taken care of, and there is a sponsor."

Investor?

Lin Jingyang felt as if he had remembered something.

He raised his hand: "That...Wang Le seems to have a patron...?"

Both of them looked back at him at the same time.

It's not that Si Bei has never thought that Wang Le's resources are given by the benefactor. After all, Luo Qiong has changed two benefactors. But now, there are not many celebrities in the circle who are supported by male bosses, because they are gay bosses. , and not so much.

So Si Bei didn't think too deeply.

Lin Jingyang said: "Didn't I meet Lan Xi at the Huayin Awards before? I chatted with him for a while, and then he told me that he went to Dubai a while ago, and then met Wang Le and a middle-aged man. Where are you playing, and listening to him, that man seems to have more than just Wang Le..."

She didn't take Wang Le to heart before, so she forgot about this incident, but now that this incident happened, Lin Jingyang really remembered it.

Si Beidao: "So that's how it is..." He shook his head: "He took this endorsement in a dishonest way, and you probably wouldn't look down on him if you think about it. Let's just talk about it today. In terms of other contacts, Lotus was not our chosen endorsement, and we prepared it because they took the initiative to approach us."

Lin Jingyang nodded: "This kind of thing has icing on the cake, if not, it's not a big deal."

After winning the Huayin Award, he deeply realized that strength is the truth of confidence. Now Sibei no longer expends as much energy as before to fight for him in various forums, but his reputation is indeed good. Quite a few, and occasionally passers-by would say a few words for him.

This was the treatment only Lu Yang had before.

Si Bei nodded.

Lin Jingyang was planning to take a rest in the car, but received a WeChat message from Lanxi.

--Are you there?I seem to have discovered something...

——Here, what's the matter?

——Didn't I tell you before that Wang Le seemed to be adopted?It was also a coincidence today, when I was about to post on Weibo and saw him endorse lotus, I wondered if he was hidden in the snow?Later, I clicked on that trending search, and someone posted a photo of the director of Lotus Asia Pacific. I found that he seemed to be the person who was with Wang Le in Dubai?At that time, my assistant took a photo of that person, can you see if it is the same person?

Lan Xi then sent a picture. In the picture, two men were resting by the swimming pool. One man was feeding something to the other. The one on the right was indeed Jian Ruixin, but the one on the left was not Wang Le. That photo was It was taken at a distance, from such a long distance, the man on the left looks a bit like Lin Jingyang in terms of figure and outline.

Lin Jingyang looked at the photo.

Suddenly felt a little nauseous again.