It's not easy to be a supermodel [Comprehensive British American American Entertainment]

"What an amazing girl." Benjamin Faison closed the models.com page, lay back on the back of the chair, and muttered to herself, "Versace's global endorsement, LV's full-line endorsement, And Gucci and CK's product line endorsements... Oh, by the way, her foundation is still on sale."

As he spoke, he picked up a magazine next to the keyboard. The black-haired girl with fair skin on the cover was no stranger to him.

This magazine is the Italian version of "VOGUE" that was put on the shelves five days ago. It can be bought in large bookstores in the United States. Benjamin has always had the habit of collecting the covers of "VOGUE" he likes, so he saw this one when he was shopping in a bookstore. I bought it without hesitation.

The cover was almost enchanted, making people unable to move their eyes away. It was completely different from Leticia's previous style, which caused Benjamin not to recognize her immediately at first glance.

This is a very interesting photo. The girl is sitting on the toilet seat with her knees bent, curling up her body in the small toilet. The cigarette in her hand is burning, and the faint white smoke rises, blurring her outline , I could vaguely see the tired look between her eyebrows, her gray eyes shone sadly like the silver moon reflected on the pool, like a soul-stirring abyss, her deep double eyelids made her look Stained with a little coolness.

Her appearance has nothing to do with the word "beautiful". She is no longer glamorous and stunning, but exudes another kind of decadent beauty. The dark lights and small space reveal a depressive atmosphere. Her There is only yourself and the cigarette in your hand in the world, and there is no room for anything. No one wants to break this picture because it is so beautiful.

Compared with the standardized and popular beauty, the fashion industry prefers this kind of off-road and layered beauty, which can resonate with them.

This group of photos by Steve Messo received unanimous praise. Some people who think Leticia is a "vase player" can't criticize it, because anyone can see that this is a group of extremely high-level players. Gao’s photos, even Messo himself said in an interview: “It’s a pleasure to work with Lopez, she can always take photos that surprise you.”

Leticia's performance has once again refreshed the evaluation of her from the outside world. Needless to say, her steps have long been praised as hall-level. If there is an award for the best steps of the year to be awarded to models who are still active in the four major fashion weeks For her son, even if she doesn't have the number one, at least she has the top three, and No.1 is either she or Natasha Polly.

What a layman can say is not as good as a word from an insider. Gisele Bundchen once said in an interview with "People" that her favorite step three are Naomi, KK and Leticia. Even the step master Gisele All of them put her on a par with the other two step masters, which is enough to show her strength.

Although Letty's still photos are inferior to those of Taiwan, this series of photos named "Cigarette" by Messo is considered to be the best set of still photos since her debut. Franka So, editor-in-chief of the Italian version of "VOGUE", Sani praised her by name in the column: [Leticia Lopez jumped out of the frame that bound her, and she gave up her beauty to make people look brand new. This is a cover that can touch people's hearts. 】

Every supermodel will have a set of classic still photos and a classic show. "Cigarette" is undoubtedly Letty's classic still photos. "Classic" can stand the test of time. Dare Benjamin say it, and we will talk about her in the future , everyone will naturally think of the picture of her smoking in the toilet cubicle.

As for the classic show?Sorry, there are too many to count. There are many impressive performances in the hundreds of fashion shows she has gone through. The two Victoria's Secret shows are already classics in the minds of countless people.Of course, that’s because these two shows are the most watched shows. If some senior Le fans, such as Anne and Sandra, were asked to list their favorite shows, they would be troubled all day long. Come out—although Letty on Victoria's Secret is beautiful and energetic, but HF's show is even more beautiful, such as the Gaultier Haute Couture not long ago. This is her most beautiful show ever. She wears a "snake The Versace Autumn/Winter ready-to-wear show at the opening of "Skirt", and Letty's debut show - Valentino Autumn/Winter Haute Couture.

It wasn't necessarily her best run, but it was significant because fashion had a supernova from that day on.

Benjamin also noticed that this year's MDC list was released a little later than last year, and just three days before the release, Leticia signed a full-line endorsement of LV. This timeline is too coincidental.

Of course, this is just his personal guess, but after observing the fashion industry for so long, he can more or less smell something unusual, but this is not in the scope of his concern, and he can't control it.

Benjamin opened Word, put his hands on the keyboard, and started writing the manuscript after thinking for half a minute.

……

On Christine's desk was an open copy of The New York Times, with a huge headline: "The Birth of a New Supermodel—Leeticia Lopez, MDC First Sister!" was eye-catching.

"They started calling that girl a 'supermodel'." Christine's tone was full of regret,

"This title originally belonged to you, Gemma."

"We deserved to lose." Gemma Ward sighed, "That's a full-line endorsement. Count how many models have won the full-line endorsement of Blue Blood since the golden age? At least I can't think of five."

That's right, full-line endorsement is the treatment that movie stars or singers can only have. Unless it is an internationally famous legendary supermodel like Gisele Bundchen, it is very rare for a model to get a full-line and global endorsement, because the brand The requirements for this kind of spokesperson are very high. They must have a temperament that conforms to the brand image, and they must also have a certain influence in the world to help the brand establish popularity and image. Therefore, movie stars are generally the first choice for big names. They are well-known and high-end. It is also higher than singers, and does not need to rely on hype and gossip to gain exposure (at least the first-line actors do not, but even with Madonna's status in the music world, they still need to rely on hype to maintain their popularity), and they have outstanding temperament (otherwise they would not will be chosen as the protagonist).

On the contrary, the main-line endorsement usually finds a model, and the brand’s requirements for the main-line spokesperson are not so high. To put it bluntly, the main-line spokesperson is an excellent hanger, which is used to display clothes, so the reputation of the spokesperson is not so important.

So this is why Letty's global endorsement of Versace and LV's full-line endorsement will cause such a big response. She can squeeze out a lot of female movie stars as a model to get these two endorsements. This matter itself is very difficult. .

It's also a testament to the extraordinary influence she has on both brands.

Since the Victoria's Secret show in November last year, Leticia has never been depressed. From being accused of having an "extramarital affair" with a star, to being a guest on "Ellen Show", and then her foundation was sold and her relationship was exposed. Her name has dominated the fashion and entertainment pages for a long time, and gossip websites will update an article about her every two or three days. The attention paid to a model by the outside world is even higher than that of the golden age of supermodels.

They should be thankful that Gemma's route is completely different from Letiaya's, there is no direct competition, otherwise Gemma is destined to be suppressed by this monster girl so that she can't even raise her head.

But when I think about it carefully, I can't seem to find a model that repeats Leticia Lopez's route, because she is basically unique in the fashion industry-her business ability is in the top category in HF, but At the same time, she earns a lot more money and gets more attention than HF female models; in business, she has all the elements that the public loves, and her popularity and topicality are unmatched, but at the same time she also has more than business models. Senior image.

Giselle was the last model to cross the border so successfully, but Leticia has a trump card that even Giselle doesn't have - social media influence.

She is a well-deserved social queen in the fashion industry who can easily get hundreds of thousands or even 100 million likes. Today, young people are following her Twitter feed closely and regard her as a fashion icon. People who don't care about fashion have started to pay attention to Fashion Week and major luxury brands because of her, discussing her clothes on the street.

But now, Leticia, who has won the halo of MDC's first sister, has become even more sought-after. Both first-tier and second-tier brands have offered her an olive branch. Doesn't the HF brand want to make money?Of course they think, it’s just that it’s not as obvious as a commercial brand. Money is the pillar that supports a brand. With Maybelline’s precedent, her ability to attract money has made everyone jealous. They didn’t make a move before because they were worried. Leticia, who stepped into the business with one foot, is not "advanced" enough, but she even got the first sister of MDC, which is the best evidence for the fashion industry to affirm her, so everyone put aside their burdens and explained to her out of goodwill.

This is simply-

……

"The entire fashion world is crazy about her." Miranda Kerr's agent White said in a not-so-joyful tone.

This Latina girl is unbelievably lucky. She is loved by two famous designers. She achieved great success in her first collaboration with a brand. Her boyfriend is a superhero and a top rich man, a sure winner in life.

Oh, don't forget that she is also a successful drug addict, from nothing to a winner in life, which makes her life a legendary color.

White looked at Miranda who was sitting on the sofa in a daze, and called to call her attention: "What are you thinking, Miranda?"

"It's nothing." Miranda put away her thoughts, shook her head and denied.

How could White not see what she was thinking, and reminded: "She is not playing the same game of chess with you, you should forget about her earlier, Miranda."

At the time of the Victoria's Secret show, Miranda was still able to distract a little attention from Leticia, but now she is still interested in her under the aura of the latter?Such a gap made Miranda feel uncomfortable.

The original gap between them is not small. After Leticia won the No.50 of Top1, they were greatly separated. Miranda's popularity has been significantly improved after the Victoria's Secret show. She is now in the business She has developed well, but she almost doesn't even have the qualifications to look up to Leticia.

Leaving aside HF, Miranda's achievements in HF are few and far between. Let's talk about commercial achievements. Her popularity is far less than that of Leticia, and she doesn't have the ability to produce the same products as her.

Although I don’t want to admit it, Leticia surpassed the current Miranda too much. She is the most popular and most profitable female model nowadays. Any brand—whether it’s red blood or blue blood, HF or business has put a big face on her. Interesting gesture, she is the first choice of spokesperson and the object of pursuit of the entire fashion industry!

All the good resources are tilted towards her. For all the juniors in the modeling circle—even the seniors, the name Leticia Lopez is like a nightmare!

……

Tony finds that something is not quite right with the paparazzi these days.

It's not that they behaved strangely, it just made Tony feel uncomfortable.

Because their focus has changed.

"How long are you and Leticia Lopez going to live together?"

"You know Leticia Lopez is interested"

"Leticia, she..."

Tony is about to participate in a bidding event. He needs to buy the land for the construction of the Stark Building. Originally, this should be in charge of Natalie—Natasha, but since knowing her true identity, Tony has followed up consciously. She kept a certain distance, so she asked Happy to bid together.

If he hadn't known that Letty would definitely not want to, he would have given her up without saying a word.

The paparazzi or reporters who knew about his itinerary from nowhere rushed over. When the former reporters saw Tony, they saw him as the only one who couldn't tolerate other people, but now?They actually seemed to stop caring about him and caring about his girlfriend instead!

Feeling uncomfortable for no reason, Tony didn't bother to answer their questions. Just as he was about to enter the bidding room, a tall figure squeezed out of the crowd caught his attention.

A reporter wearing black-rimmed glasses blocked Tony's way, showed his press card, and said, "Hello, Mr. Stark, I'm Clark Kent, a reporter from the Daily Planet..."

"Clark?" Tony took off his sunglasses suddenly, and looked back and forth at the tall and handsome male reporter in front of him, "Clark Kent?"

"...I am." As if feeling the sudden hostility from the billionaire, Clark nodded nervously.