[US Entertainment] Top Hollywood directors

Edward Norton was stunned by this morning's development, and quickly called the two of them home.He pointed to the computer screen to show them, which showed the stock market situation.

Turning around, he said, "Do you understand?"

The two nodded, looked up and asked, "What's the point?"

He pointed to the name: "Look, this is Miramax's wave chart!"

"what?"

Edward highlighted the key points: "Since yesterday, the stock price of Miramax has fallen more than the normal range. I was shocked when I saw it in the morning." He likes stock trading.

"Then I found out why."

He pointed to the program on the TV screen of the financial channel.

The headline was "What Caused Miramax Stock to Slump."

On the screen, Joseph, a special commentator invited by the program and a professor of economics at Stanford University, analyzed to the host: "Didn't you say that Miramax's film production is only in New York?"

Joseph: "Moderator, do you pay attention to the Internet?"

Host: "Yes, is that the "Frida" that many actors forwarded the dynamic promotion?"

With a clear expression on his face, Joseph explained calmly: "Yes, Harvey's calculation was very good. Because you know how much the Internet plays in movie promotion."

The hostess nodded: "I know, for example, not long ago, the main creators of "The Blair Witch" created the 'viral marketing' on the Internet due to lack of funds."

Joseph nodded: "Yes, he pretended this horror film to be a 'real event', and hyped it up on the Internet as a real-life movie. This caused many people to flock to the cinema at that time, until they finished watching it, they thought it was What happened really happened. At that time, this small-budget film achieved a huge box office success, one of the reasons was that the two directors paid attention to the power of the Internet. The application of the Internet even went ahead of the six major film companies. It was shocking. cut their jaws."

"Haha." The hostess laughed: "That's true."

The business elite Joseph slowly expressed his conclusion, as if he was uncovering a murder case for them: "And now Weinstein is aware of this matter, so he also wants to make some money from it." The air is full of Suspenseful atmosphere.

The hostess was a little confused: "How did you do it?"

Joseph has insight into everything like a god: "Let me sort out the ins and outs of the matter for you. Harvey spent a lot of money to invite well-known directors, actor and actress to star in "Frida". This is really a good film, and I think this film It will be Miramax’s Olympic success this year.”

Joseph: "As a famous promoter, he first opened only one movie theater, and then he joined forces with well-known actors to do a good job of publicity. Then he asked the trolls to post on the Internet to build momentum for him."

Then he pointed out: "Look now, the most talked about topic on the Internet is "Frida"."

"Yes." The hostess nodded.

He waved his hand: "To put it bluntly, the deeper truth is hunger marketing."

"Originally, Harvey's calculations were extremely loud."

"It got national attention. But what was it that he definitely didn't expect?"

"What is it?"

Joseph: "However, netizens accused him of regional discrimination!"

"My God." The hostess exclaimed, "Is this the reason why the stock has plummeted?" Because the cinema was chosen in New York.There are so many states and cities in the United States, and Miramax earns all the money in the United States to discriminate against people in other cities!

He nodded seriously, and made a prediction: "That's right. The crime of regional discrimination is estimated to put the wily Harvey in prison. Now, the stock's decline is only the first step."

In front of the screen, it turns out that the truth of the matter is actually like this.Three people leaning forward and back together laughing

The incident gradually fermented. Contrary to Salma and Edward's expectations, Harvey's containment actually gave "Frida" a new development trend.

Originally, they imagined that the media would bring up Harvey's atrocities in order to find a turning point.But neither they nor Harvey thought that the power of the Internet would be so huge.

No one knew the agreement behind the movie, and the media's attention was focused on the arrangement of Miramax.After all, the gimmick is the biggest.

In order to publicize, Salma held a press conference behind Harvey's back.

During the TV press conference, everyone focused on them. They paid close attention to the young director at first: "What do you think of this film, Ms. Doris?"

Claire replied: "This is a biopic by a legendary painter. I think it is really good. However, it still depends on the audience." A pertinent answer.

The reporter did not give up the opportunity to ask about privacy. Claire rarely had the opportunity to be interviewed, so she teased: "Is the director single?"

"Yes, I'm single."

Salma took over, in order to create a better image for Claire.She praised: "Claire is extremely calm, she doesn't like to party and make friends at all at her age." (Leonardo:??)

The reporter quickly recorded the breaking news.

"By the way, it is said on the Internet that your film is only shown in the East Town Cinema in New York. It is widely rumored that it is because of the hunger marketing of the person in charge, which has aroused dissatisfaction among many netizens." The reporter continued: "Because of regional discrimination, this even caused Mira Mike Weinstein stock plummeted. Everyone called this event 'Weinstein's cleverness'. What do you think?"

The reporter's words were sharp: "Because you are also a member of this marketing."

The two looked at each other, and Salma smiled mysteriously, neither admitting nor denying, and said pointedly: "We just work for them."

The reporter understood Salma's hidden meaning in seconds, and it turned out to be true.This is really Weinstein's "little cleverness"!From the mouth of the producer.

Things are getting hotter and hotter online.The popular report "Weinstein looks ugly: Hunger marketing provokes ridicule".

Harvey slammed the remote in front of the TV in a huff.The beautiful and young wife next to him picked up what he had thrown away, thinking that Harvey's marketing had backfired and made him angry.

Harvey stretched out his fist and hit the sofa with a heavy voice, trembling with anger.After a while, I picked up the phone and called Robert, the head of the department, and shouted: "Go to arrange the film!"

"Yes, it's that ghost thing."

He screamed, "Yes, I'm going to make a film for it now, otherwise, why don't I be pushed away by the police?"

Miramax immediately held a press conference, saying that "regional discrimination" was not intentional, but an unexpected error in the plan.Next, the film will be shown in 1226 theaters in North America, hoping to appease the anger of audiences.

The twists and turns of "Frida" brought more people into the cinema.Because of its own hot topic, everyone has this herd mentality.

When they saw that the movie was also shown in theaters near their home, many people who would not have chosen it chose this movie that became popular before it was broadcast.As a result, the box office of "Frida" in the first week was 560 million US dollars, directly pressing to the top of the weekly box office list, and it was the best.

Made a bunch of people's jaws drop because of what?

Because No.2 is Spider-Man.

Because No.3 is "The Lord of the Rings Part Two: The Two Castles"

The box office of a biographical film with such a small audience is actually ranked above these films in the first week!The whole United States was in an uproar.

Even if this is the effect of accumulating after building momentum, it will definitely fall off later.But the vigor of this dark horse also scared many people.

People who originally looked down on Harvey's way of doing things couldn't help but give a thumbs up to Harvey, who is "wild and calculating". Why didn't they expect such an elegant operation?No wonder I have been in the same industry for so many years, and I am not as good as others in all aspects.

Harvey's face was blue.