Actor's Road

In June 2014, Anyang formally signed a contract with Yuanli Brokerage Culture Co., Ltd. to represent him in China's brokerage affairs.

Force Brokerage Culture Co., Ltd. was established in October 2013 with a registered capital of 10 million yuan. Chairman Xiao Yuan holds 1000% of the shares, and New Media Co., Ltd. holds 40% of the shares.

Although Original Force is only a newly established brokerage company, and currently there are only two contracted artists, An Yang and Bai Jingting, but the chairman, Xiao Yuan, is vigorous and capable. As a big tree like New Media, no one in the industry regards it as an ordinary small company.

Xiao Yuan was born in 1976 and joined Xiayou Brothers Film and Television Company in 1999 as a member of the Propaganda Department.At that time, there was a girl named Xiao Ying who joined her job together.Because Xiao Yuan is half a year older than Xiao Ying, the colleagues in the company distinguish them by Da Xiao and Xiao Xiao.Da Xiao and Xiao Xiao both intend to develop in the direction of artist management, so in 2001 they both changed jobs to become assistant managers. In 2005, Wang Bei, the head of Xiayou's artist department at the time, led a large number of artists under him to quit, and Da Xiao and Xiao Xiao began to take charge of their own. In 2009, Da Xiao and Xiao Xiao left Xia You and established Xiao He Xiao Brokerage Culture Co., Ltd., which is mainly engaged in artist brokerage. In 2013, Da Xiao and Xiao Xiao broke up due to disagreement.Xiao Yuan was invested by New Media Co., Ltd. to establish Force Brokerage Culture Co., Ltd.

New Media Co., Ltd. was established in 2007. It is mainly engaged in the production and distribution of film and television works. It has produced many TV series with good ratings and reputation, such as "Cliff", "Brothers", "Love Story in Beijing", and "The Love of the Hawthorn Tree". , "Search" and other excellent films where art and commerce coexist. He has rich experience in the film and television industry, has a good relationship with mainstream TV stations and media in Huaguo, and has cooperated with overseas TV stations such as Island Nation and Bang Nation many times.Although it is not well-known among ordinary people, its reputation in the industry is very good.New Media has long intended to expand its business to artist brokerage, but it has given up due to the lack of professional teams and experience.

In 2013, Xiao Yuan led the team to break away from Xiao and Xiao.New Media took a fancy to Xiao Yuan's potential and reached a cooperation with her.

Xiao Yuan has carefully analyzed the market.In recent years, Huaguo's entertainment industry has been full of young young flowers, but there is a lack of post-90s niche students who are truly popular and their works coexist. The popular ones have no representative works, and those with acting skills are still playing soy sauce because there is no suitable opportunity. To put it bluntly, there is a lack of High-quality niche.Therefore, after the establishment of The Force, she first aimed at newcomers with a certain popularity base and potential.

In January 2014, the web drama "Rabbit Overwhelms the Grass by the Nest" was officially launched on Fox Video.Because of its high-sweet, non-abuse, and non-bloody plot, it aroused heated discussions among young people. The number of hits and broadcasts kept breaking records, and the actors who played the main characters in the play also became popular on the Internet.Bai Jingting, who became famous due to his accidental appearance in "The Rabbit Overwhelms the Grass", was favored by Xiao Yuan in this way, and became the first signed artist of The Force.

As the handsome, affectionate, and versatile hero in "The Rabbit Overwhelms the Grass", An Yang is more popular than Bai Jingting, and after years of training, his acting skills are definitely at the top among young artists.

Huaguo Film Company valued Anyang's high popularity, and took advantage of the upsurge of youth films to introduce "The Lover".

In recent years, due to various reasons, Huaguo has imported very few island nation films. The introduction of "Lover" adopted the method of buying out the copyright, and the box office has nothing to do with the producer, so neither the director nor the actors participated in the promotion of the film.Originally, the importer's goal was to earn a wave of Anyang's fans' money, and the main promotion was that rabbits overwhelm Anyang, and the schedule was casually set for April.However, something unexpected happened during the film's release.

The reason is that some marketing accounts are hyping up old dramas on the Internet in order to gain popularity, "Do you still remember the island country drama "Ling Lan" broadcast by Chaoting 1 in 2001? The little heroine in the drama has grown up and looks like this now." "Lily of the Valley" is the 1999th morning drama produced by the island country NHK TV station in 60. It tells the life experience of a simple, kind and strong woman in Hokkaido, Moe. It was given as a gift for the 30th anniversary of the establishment of diplomatic relations between Huadao Yu Chaoting Channel, which was broadcast on Chaoting Channel 2001 in 1, triggered a viewing craze.Yang Yueming is the actor who played the heroine Ah Meng's girlhood.

Although more than ten years later, most people no longer remember the plot of this TV series and the appearance of the characters in the play, but the mood of chasing the show every afternoon is still deep in the memory, so driven by the marketing account , many people began to nostalgia, such as "I still remember watching this show with my mother at noon every day, and my mother didn't even bother to wash the dishes", "It turned out that I watched the island drama when I was in elementary school, and I always thought it was the first one I watched. The island country drama is the live-action version of Conan", "Hey! The heroine is a bit familiar, she looks like the heroine of a crime-solving TV series I watched on Xingxing TV when I was a child", "I watched her play "The Rich Detective" in the late-night theater of Xingxing TV when I was young , At that time, I watched it as a horror movie, but I was afraid and couldn't help but not watch it" and other topics continued to ferment on the Internet.

The film importer seized the opportunity and asked the marketing account and the navy to lead the rhythm on the Internet, "Do you still remember the director Jay Chou's debut film "Secret"? The heroine...", "Remember the island drama "Sweetheart Stewardess" introduced by Shanghai Satellite TV The heroine...", "She once pretended to be the boy's girlfriend after the boy lost his memory, but the boy fell in love with her good friend"-this refers to the movie "Flower and Alice", "Her cousin died strangely, Why did she say she saw her cousin at home"—this refers to the movie "Midnight Ring", "She is the youngest Cannes actress in history, but now she looks like this."...

Although Yang Yueming has never been active in China, as a senior who has debuted for nearly 20 years, the themes and types of works she has shot are very rich in themes and types, and many of them have a certain reputation in the world, so many people who do not pay attention to the film and television works of the island country People may have seen one or two of her works. Those who like warm films may have seen "Lily of the Valley", "Summer of Kikujiro", and "That Summer", and those who like realistic themes may have seen "Nobody Knows". Those who like youth movies may have watched "Flower and Alice" and "Secret Love", and those who like thriller and horror movies may have watched "Battle Royale" and "Ghost Call 2"... Although they can't call her name, they can You will find her a bit familiar.

Chinese people like nostalgia.Yang Yueming herself doesn't have box office appeal in Huaguo, so she won't attract people to go to the cinema to watch the movies starring her, but there are those who go to the cinema to kill time or wait for others, and just saw the marketing account on the Internet Reposted, saw the poster and felt that the heroine looked familiar, so I bought the ticket to see the existence of the right to pass the time. In addition, there are not many blockbuster movies released in this schedule, and there are some movies of the same type with poor reputation for comparison. This small-budget love movie earned nearly 9000 million Chinese dollars at the box office by virtue of its touching and sweet plot, and successfully attracted a wave of fans for Anyang.

Under such circumstances, many brokerage companies in Huaguo offered an olive branch to Anyang, wanting to poach him.

To be honest, seeing the contract conditions offered by those brokerage companies, Anyang couldn't say that he was not tempted.Anyang's previous contract with Amuse was based on a monthly salary system.In the early 90s, with the bursting of the bubble economy, the island country's economy experienced a major recession and entered a period of economic depression. Since then, the island country's economy has not been able to recover.The economic environment is bad and there are so many artists. The most direct impact on artists is that their income is much lower than that of artists in other countries such as the United States and China.In island countries, in order to maintain a basic life, newcomers like Anyang, who don't know how many jobs they can get at the beginning, usually choose the monthly salary system.And because he refused to sign a long-term contract, the monthly salary he got was also the lowest in the contract, and he didn’t even earn as much as his classmates working during the holidays. Thanks to his family’s good financial conditions, his parents supported his tuition and rent. I'm afraid he can't hold on anymore.Anyang didn’t get his first bonus other than his monthly salary until he received an advertisement in 2012. In 2013, with bonuses from advertisements and singles, the money he earned was enough for his daily consumption and achieved financial independence.

Faced with high-priced poaching, although Anyang was tempted, he still rejected them.On the one hand, in the past few years, Anyang and Amuse have gotten along quite happily. The firm provides him with training, packaging, resources and protection, and he makes money for the firm. Both parties get what they need.It has been nearly five years since he debuted, and he has seen a lot of transactions behind this circle. Amuse is already a relatively humane company, at least it will not force its artists to unspoken|rules-artists voluntarily say otherwise.On the other hand, it is out of consideration for future development. Amuse has a clear career plan for Anyang, following the route of popularity + works + acting skills. After his popularity increased, he did not overly squeeze his potential in order to make money.Most of the brokerage companies in Huaguo who wanted to recruit him were only interested in his current popularity and did not have a clear plan for his future.From a long-term perspective, Anyang will definitely return to China for development in the future, but his return should be after careful consideration and preparation, not the current state of inflated popularity and unstable foundation.He needs to think about how he should go in the future.

Unlike most island country brokerage companies that only play in their own circles, Amuse has always been very ambitious for overseas business-opened a branch in Shanghai in 2013, and took over the filming of Huadao's cooperative movie "Late Night" for its artist Haruma Miura The last 5 minutes” is still negotiating with the film company in Bangguo, intending to let Ueno Juli star in the movie “Beauty Inside” starring Han Hyo-joo—unfortunately, due to various reasons such as contacts and resources, it has not been able to really break into China. country market.At this moment, Xiao Yuan approached the Amuse agency, thinking that Amuse and New Media would be a condition for the exchange of Anyang's economic contract in China.For Amuse, who has almost no resources and contacts in China, Anyang's brokerage in China is very weak.It is quite cost-effective to exchange chicken ribs for tickets to enter the Huaguo Market.

After a series of consultations and negotiations, in June 2014, Anyang formally signed a contract with The Force, becoming the second artist under The Force.At the same time, because of Anyang’s recent outstanding performance, the Amuse agency has achieved a box office of 6 billion yuan for the movie "orange" starring the second cast, and the TV series "The President is a Maid" starring the second cast has an average rating of 32.5%, becoming The runner-up in the ratings of the spring drama - it happened that the original contract expired in October, and a new contract was signed with him in advance.

The contracts with The Force and Amuse made Anyang clearly feel the difference in the status of artists in China and Island.

The TV stations and companies in the island country are powerful, but the status of artists is relatively low, and they are very dependent on brokerage companies.Whether an artist can be popular and how long he can be popular depends not only on personal qualifications, luck, etc., but more importantly depends on whether the agency has the ability and resources, whether the company will praise you, whether the artist will and cannot leave the agency after becoming famous .Before Anyang signed the contract with Amuse as an ordinary newcomer, the income was based on a monthly salary system; as a manager, Harada, as one of the four major managers of Amuse's male artist department, only grasped the general direction, and the specific work was arranged by Adachi, while Adachi Anyang is not the only artist under his command; in terms of work, Anyang does not have any privileges, nor does he have any say in his own development, he only needs to obey the arrangement of the firm.After changing the new contract, Anyang’s economic income has been changed from a monthly salary system to a share system. Amuse’s relatively well-developed newcomers adopt a [-]% to [-]% share system, with [-]% for artists and [-]% for firms; other remuneration has also been improved accordingly. With a dedicated assistant, the autonomy in work is also higher.But there is still a big gap between these changes and the conditions given by the original force.

After years of development, Huaguo's showbiz pays more attention to star power. The treatment of famous artists is much better than that of island countries. Many artists will choose to be independent after becoming famous.After signing the contract with The Force, as the current "first brother" of the Force, and also a newcomer who has been placed high hopes by the chairman of the company, the configuration provided by the Force to Anyang is the best that can be provided at present, the exclusive agent, assistant , nanny car... and the company also promises that as his status and popularity change, his personal team, such as styling and public relations, will also continue to improve.In terms of work, when selecting scripts and working, the company will also ask for his opinions.This made Anyang deeply realize the difference between an artist and a star.

The author has something to say: the contract, the competition of the brokerage company, etc. are all made up by the author, please don't take it seriously.In fact, the author is really puzzled. Agency A wants to open a branch in Shanghai because of Mao, but it has not seen any business in it for four years.

Xiao Yuan, chairman of Force, is an original character without a prototype. Please treat her as a manager with great ability, skills and resources.

The movie box office is in Japanese Yen in the island country, and in RMB in Huaguo, so there will be no special conversion in the future.

I can't remember whether "Lily of the Valley" was broadcast on CCTV in 2001 or 2002, but here it is set as 2001.