Jianghu Martial Arts School [Comprehensive Martial Arts]
Chapter 64 Store Opening
To sell pastries, in addition to the pastries themselves being good in appearance and taste, they must also have exquisite packaging, so as to attract more beauty control.
Shen Qingping referred to the packaging of the most popular dessert shops at present, and found that most of the shops selling traditional pastries use Chinese-style dim sum boxes to make the pastries more antique.Not to mention how it tastes, at least it looks very seductive.
Market research is very important, at least you can see the preferences of most people.Shen Qingping does not intend to take an unusual path, and also positions the packaging as a Chinese style.
When it comes to Chinese style, one cannot but think of painting and calligraphy.Most pastries have patterns printed on their packaging, and they are no exception.
After sharing her thoughts with everyone, Huang Rong said that she would leave the packaging and painting to her.Her father, Huang Yaoshi, is a well-known eccentric talent. He is good at all kinds of piano, chess, calligraphy and painting. Although Huang Rong failed to become a master of painting, her painting skills are much higher than ordinary people.
In less than an hour, Huang Rong finished the painting and handed over the wet rice paper to Shen Qingping.
Shen Qingping took a look, and saw that her paintings were relatively simple, with several different styles of flowers, such as peach blossoms, crabapple, pear blossoms... everything that one expects to find.
Huang Rong explained that most of her pastries are in the shape of flowers, and different flowers can correspond to different desserts, and the printed ones are more clear.
Shen Qingping agrees with Huang Rong's statement that some merchants use the same packaging for all dim sum to save trouble, so that people have to open the packaging box to see what is inside.It is much more convenient for Huang Rong to make such a distinction.
The painting is settled in this way, but what about the calligraphy?There are pearls and jades painted in ink and wash in front. If the box is printed with craftsman's printed characters, it will ruin the scenery too much.
Shen Qingping originally thought that Huang Rong's drawing skills were excellent, and her handwriting must be good, so she wanted to let Huang Rong do it for her.Unexpectedly, Huang Rong rolled her eyes and said, "Principal, we actually have a more suitable candidate."
"Who is it?" Shen Qingping was stunned.Having spent so long with martial artists, he really doesn't know who can write well.
Huang Rong smiled, "Master Ximen."
"Ah?" Shen Qingping thought that Huang Rong might say ruthless, but she didn't expect to hear Ximen Chuuxue's name, and she couldn't believe it, "Villa Master? Can he really..."
If it is said that Ximen Chuuxue's sword is the best in the world, Shen Qingping Xin, but if it is about writing... Shen Qingping is really a bit weird.
Huang Rong didn't answer directly: "The principal still remembers the plaque on the archway of our school's gate?"
The plaque with the six characters "Jianghu Martial Arts School"?Of course Shen Qingping didn't forget it. He remembered that he was taken aback by the memorial arch when he came back for the first time, and he was very impressed by the plaque.
"What do you think of the words on the headmaster?" Huang Rong asked again.
Shen Qingping thought back to the calligraphy on the plaque, and the pen on her hand was unrestrained and elegant.He nodded and said, "Very good."
As a student of the Chinese Department of a normal school, he has taken calligraphy classes, and he has no idea how his own characters are, but he still has a level of appreciating calligraphy to a certain extent.In his opinion, the characters on the plaque must have been written by famous artists. Judging by the strength and the pen, it took decades of skill to write it.
Could it be written by a talented old man in the martial arts world?
Huang Rong smiled brightly: "The plaque was proposed by the owner."
"Ah?!" Shen Qingping was shocked.
"Now the principal knows why I recommended the owner, right?" Huang Rong winked at him.
Shen Qingping was convinced.
With the pictures and characters now, the real thing is missing. Shen Qingping contacted several factories specializing in the production of packaging, and finally selected a factory with a good reputation to customize a batch of packaging.
In fact, the price of this manufacturer is relatively expensive among other factories, but first of all, the packaging paper they use is better, which meets food safety standards, and the printing of packaging cartons and plastic bags is better, unlike some. The color difference printed by the factory was too large, so Shen Qingping finally chose this factory.
——If it’s more expensive, it’s more expensive, at least it’s safe and looks good, right?
***
Shen Qingping is not a very ambitious person. Before Huang Rong's online store opened, he thought that he could make a little money in the early stage without losing money. He didn't expect that as soon as the store opened, there would be a frenzy of orders. Within a few minutes, All the pastries on the shelves in the store have been sold out, and people keep asking the customer service when they will add new ones.
Shen Qingping, who saw this scene with her own eyes, was stunned, staring at the mung bean cake with zero inventory on the computer screen and muttering to herself: "Is everyone's fighting power so strong?"
Huang Rong's lips were slightly smug, but she smiled and said nothing.In fact, this frenzy of ordering was also unexpected to her. She thought that the pastries she made might become popular in the future, but she didn't expect that the supply would exceed the demand so soon—even though she and several female workers worked overtime these days to make pastries and put them on sale. The speed is still not as fast as people place orders.
In fact, dim sum shops are not without reason.Now Huang Rong's food live broadcasts are already very famous, but anyone who likes this kind of live broadcasts will never fail to watch her live broadcasts.
But the live broadcast is a live broadcast after all, you can only see the image but not smell the taste, let alone taste the food.As time goes by, everyone will of course be very curious about Huang Rong's craftsmanship, wanting to taste how delicious it is.
Now that there is an opportunity, the fans certainly don't want to miss it. Long before Huang Rong said that she would open an online store to sell pastries, many fans paid attention to this new store.
In addition, in order to promote her online store these days, Huang Rong often posts some pictures of traditional pastries on Weibo, which makes a group of fans very excited, wishing to eat the delicacies made by Rong'er as soon as possible.
After the first wave of buying frenzy passed, those fans who missed the opportunity to buy pastries thought that it would be easier to buy next time the new one was launched.After all, many people place orders just out of curiosity. Generally speaking, such pastries will not be purchased continuously in a short period of time.
What I never expected was that within 5 minutes after the second update, all the inventory was robbed again, even much faster than the last time.
Fans who failed to grab it twice in a row ran to Huang Rong's Weibo and cried: [Are you all octopuses?Why are your hands so fast! 】
The comment was liked by many people and became a popular comment. The lucky one who grabbed the pastry twice kindly reminded: [It’s not that we are quick, but that you can’t hesitate at all when buying, and it’s gone if you hesitate]
While some customers were still choosing which cakes to buy and how many of each type to buy, some had already placed orders and paid for them in one go.
That's why everyone knew that buying dim sum has to be the same as grabbing tickets for the Spring Festival travel festival. It doesn't matter whether you buy a standing ticket or a sleeper berth, it's already good if you can buy it, and there is no one to pick and choose.
But soon everyone found out that even the pastry that was snatched with eyes closed was so delicious that it would explode, and there was almost no possibility of stepping on a thunderbolt.Even those who don’t like bean paste are full of praise for the bean paste cakes that they accidentally snatched, saying that they have completely changed their views on bean paste.
Many people post pastries on Weibo or Moments, first to show off that they can grab such a hard-to-get item, but also because the packaging of the pastries and the shape of the pastries are so beautiful, so just take a photo The shooting is full of force, it is a magic weapon.
These beautiful pictures attracted the attention of passers-by, who asked Yuanpo where he bought the dim sum on Weibo and Moments, and when they got the answer, they also joined the panic buying army.
Huang Rong's dim sum shop opened, apart from those loyal fans, the food review bloggers should be the first to get the news.As a rising star in the gourmet live broadcasting industry, Huang Rong naturally attracted the attention of these bloggers. When they learned that Huang Rong was going to open a shop, half out of curiosity and half out of enthusiasm, they also placed orders to buy pastries in the shop.
If it is said that colleagues are enemies, Huang Rong's current level of prosperity is quite enviable, and her popularity is still so fast, which is really unsatisfactory.
In the past, someone hacked Huang Rong a few times, attacking her with sour words such as looking for a substitute to sell her face, but they were all scolded by the fans——
Selling face?Even if Rong'er is shockingly ugly, we still like to watch her cook.Find out that this is a food live broadcast, not a beauty live broadcast!
As for the fact that there is a double, it is even more ridiculous. This is a live broadcast, not a recorded broadcast. If there is a double, how did it escape tens of thousands of eyes?
It's really popular.
The bloggers who bought pastries might have dark thoughts, thinking that if the actual products they received were even slightly unsatisfactory, they could ridicule them wantonly.
Unexpectedly, even the most prejudiced and vicious bloggers can't find anything bad about it, because the cakes made by Huang Rong are first-class in terms of shape, taste, and even materials, and there are no black spots at all. .
Slowly, many food reviews and food shop recommendations began to show the shadow of "Ronger Jiangnan Famous Spots". Shen Qingping dared to swear to God, he didn't buy advertisements!
The reputation of the online shop is getting bigger and bigger, even though Huang Rong recruited some helpers to work overnight, it still can't meet the needs, so she came to Shen Qingping to discuss: "Principal, everyone will be exhausted if this continues, or we should find a factory Bar?"
Shen Qingping was surprised: "Looking for a factory? Doesn't it mean that some pastries can only be made by hand?"
With the current technology, no matter how powerful the machine is, it cannot achieve the level of precision of human hands.Cakes like crabapple cakes are so lifelike that it is difficult to make them with machines.
Doesn't Huang Rong know the difficulties involved?She has already figured out a countermeasure: "Not all pastries are made by machines. Simple ones like mung bean cakes can be made by machines. Those that should be made by hand are still done by hand, but the price needs to be adjusted slightly."
Although the food made by the machine is convenient and has a large output, it has an obvious disadvantage: the taste is not as good as artificial.
This is also what Shen Qingping is worried about: "What if the food made by the machine is not tasty?"
Huang Rong is not too worried about this: "Although it will be a bit inferior in terms of taste, as long as the ingredients are good and you don't cut corners, unless you have a particularly picky mouth, it is generally difficult to tell the difference."
The taste is almost the same, and the price is still humane. I think it is not afraid that it will not be sold.
Now that Huang Rong said so, Shen Qingping no longer hesitated, and ordered the staff to pay attention to some manufacturers and prepare for mechanization.
Shen Qingping referred to the packaging of the most popular dessert shops at present, and found that most of the shops selling traditional pastries use Chinese-style dim sum boxes to make the pastries more antique.Not to mention how it tastes, at least it looks very seductive.
Market research is very important, at least you can see the preferences of most people.Shen Qingping does not intend to take an unusual path, and also positions the packaging as a Chinese style.
When it comes to Chinese style, one cannot but think of painting and calligraphy.Most pastries have patterns printed on their packaging, and they are no exception.
After sharing her thoughts with everyone, Huang Rong said that she would leave the packaging and painting to her.Her father, Huang Yaoshi, is a well-known eccentric talent. He is good at all kinds of piano, chess, calligraphy and painting. Although Huang Rong failed to become a master of painting, her painting skills are much higher than ordinary people.
In less than an hour, Huang Rong finished the painting and handed over the wet rice paper to Shen Qingping.
Shen Qingping took a look, and saw that her paintings were relatively simple, with several different styles of flowers, such as peach blossoms, crabapple, pear blossoms... everything that one expects to find.
Huang Rong explained that most of her pastries are in the shape of flowers, and different flowers can correspond to different desserts, and the printed ones are more clear.
Shen Qingping agrees with Huang Rong's statement that some merchants use the same packaging for all dim sum to save trouble, so that people have to open the packaging box to see what is inside.It is much more convenient for Huang Rong to make such a distinction.
The painting is settled in this way, but what about the calligraphy?There are pearls and jades painted in ink and wash in front. If the box is printed with craftsman's printed characters, it will ruin the scenery too much.
Shen Qingping originally thought that Huang Rong's drawing skills were excellent, and her handwriting must be good, so she wanted to let Huang Rong do it for her.Unexpectedly, Huang Rong rolled her eyes and said, "Principal, we actually have a more suitable candidate."
"Who is it?" Shen Qingping was stunned.Having spent so long with martial artists, he really doesn't know who can write well.
Huang Rong smiled, "Master Ximen."
"Ah?" Shen Qingping thought that Huang Rong might say ruthless, but she didn't expect to hear Ximen Chuuxue's name, and she couldn't believe it, "Villa Master? Can he really..."
If it is said that Ximen Chuuxue's sword is the best in the world, Shen Qingping Xin, but if it is about writing... Shen Qingping is really a bit weird.
Huang Rong didn't answer directly: "The principal still remembers the plaque on the archway of our school's gate?"
The plaque with the six characters "Jianghu Martial Arts School"?Of course Shen Qingping didn't forget it. He remembered that he was taken aback by the memorial arch when he came back for the first time, and he was very impressed by the plaque.
"What do you think of the words on the headmaster?" Huang Rong asked again.
Shen Qingping thought back to the calligraphy on the plaque, and the pen on her hand was unrestrained and elegant.He nodded and said, "Very good."
As a student of the Chinese Department of a normal school, he has taken calligraphy classes, and he has no idea how his own characters are, but he still has a level of appreciating calligraphy to a certain extent.In his opinion, the characters on the plaque must have been written by famous artists. Judging by the strength and the pen, it took decades of skill to write it.
Could it be written by a talented old man in the martial arts world?
Huang Rong smiled brightly: "The plaque was proposed by the owner."
"Ah?!" Shen Qingping was shocked.
"Now the principal knows why I recommended the owner, right?" Huang Rong winked at him.
Shen Qingping was convinced.
With the pictures and characters now, the real thing is missing. Shen Qingping contacted several factories specializing in the production of packaging, and finally selected a factory with a good reputation to customize a batch of packaging.
In fact, the price of this manufacturer is relatively expensive among other factories, but first of all, the packaging paper they use is better, which meets food safety standards, and the printing of packaging cartons and plastic bags is better, unlike some. The color difference printed by the factory was too large, so Shen Qingping finally chose this factory.
——If it’s more expensive, it’s more expensive, at least it’s safe and looks good, right?
***
Shen Qingping is not a very ambitious person. Before Huang Rong's online store opened, he thought that he could make a little money in the early stage without losing money. He didn't expect that as soon as the store opened, there would be a frenzy of orders. Within a few minutes, All the pastries on the shelves in the store have been sold out, and people keep asking the customer service when they will add new ones.
Shen Qingping, who saw this scene with her own eyes, was stunned, staring at the mung bean cake with zero inventory on the computer screen and muttering to herself: "Is everyone's fighting power so strong?"
Huang Rong's lips were slightly smug, but she smiled and said nothing.In fact, this frenzy of ordering was also unexpected to her. She thought that the pastries she made might become popular in the future, but she didn't expect that the supply would exceed the demand so soon—even though she and several female workers worked overtime these days to make pastries and put them on sale. The speed is still not as fast as people place orders.
In fact, dim sum shops are not without reason.Now Huang Rong's food live broadcasts are already very famous, but anyone who likes this kind of live broadcasts will never fail to watch her live broadcasts.
But the live broadcast is a live broadcast after all, you can only see the image but not smell the taste, let alone taste the food.As time goes by, everyone will of course be very curious about Huang Rong's craftsmanship, wanting to taste how delicious it is.
Now that there is an opportunity, the fans certainly don't want to miss it. Long before Huang Rong said that she would open an online store to sell pastries, many fans paid attention to this new store.
In addition, in order to promote her online store these days, Huang Rong often posts some pictures of traditional pastries on Weibo, which makes a group of fans very excited, wishing to eat the delicacies made by Rong'er as soon as possible.
After the first wave of buying frenzy passed, those fans who missed the opportunity to buy pastries thought that it would be easier to buy next time the new one was launched.After all, many people place orders just out of curiosity. Generally speaking, such pastries will not be purchased continuously in a short period of time.
What I never expected was that within 5 minutes after the second update, all the inventory was robbed again, even much faster than the last time.
Fans who failed to grab it twice in a row ran to Huang Rong's Weibo and cried: [Are you all octopuses?Why are your hands so fast! 】
The comment was liked by many people and became a popular comment. The lucky one who grabbed the pastry twice kindly reminded: [It’s not that we are quick, but that you can’t hesitate at all when buying, and it’s gone if you hesitate]
While some customers were still choosing which cakes to buy and how many of each type to buy, some had already placed orders and paid for them in one go.
That's why everyone knew that buying dim sum has to be the same as grabbing tickets for the Spring Festival travel festival. It doesn't matter whether you buy a standing ticket or a sleeper berth, it's already good if you can buy it, and there is no one to pick and choose.
But soon everyone found out that even the pastry that was snatched with eyes closed was so delicious that it would explode, and there was almost no possibility of stepping on a thunderbolt.Even those who don’t like bean paste are full of praise for the bean paste cakes that they accidentally snatched, saying that they have completely changed their views on bean paste.
Many people post pastries on Weibo or Moments, first to show off that they can grab such a hard-to-get item, but also because the packaging of the pastries and the shape of the pastries are so beautiful, so just take a photo The shooting is full of force, it is a magic weapon.
These beautiful pictures attracted the attention of passers-by, who asked Yuanpo where he bought the dim sum on Weibo and Moments, and when they got the answer, they also joined the panic buying army.
Huang Rong's dim sum shop opened, apart from those loyal fans, the food review bloggers should be the first to get the news.As a rising star in the gourmet live broadcasting industry, Huang Rong naturally attracted the attention of these bloggers. When they learned that Huang Rong was going to open a shop, half out of curiosity and half out of enthusiasm, they also placed orders to buy pastries in the shop.
If it is said that colleagues are enemies, Huang Rong's current level of prosperity is quite enviable, and her popularity is still so fast, which is really unsatisfactory.
In the past, someone hacked Huang Rong a few times, attacking her with sour words such as looking for a substitute to sell her face, but they were all scolded by the fans——
Selling face?Even if Rong'er is shockingly ugly, we still like to watch her cook.Find out that this is a food live broadcast, not a beauty live broadcast!
As for the fact that there is a double, it is even more ridiculous. This is a live broadcast, not a recorded broadcast. If there is a double, how did it escape tens of thousands of eyes?
It's really popular.
The bloggers who bought pastries might have dark thoughts, thinking that if the actual products they received were even slightly unsatisfactory, they could ridicule them wantonly.
Unexpectedly, even the most prejudiced and vicious bloggers can't find anything bad about it, because the cakes made by Huang Rong are first-class in terms of shape, taste, and even materials, and there are no black spots at all. .
Slowly, many food reviews and food shop recommendations began to show the shadow of "Ronger Jiangnan Famous Spots". Shen Qingping dared to swear to God, he didn't buy advertisements!
The reputation of the online shop is getting bigger and bigger, even though Huang Rong recruited some helpers to work overnight, it still can't meet the needs, so she came to Shen Qingping to discuss: "Principal, everyone will be exhausted if this continues, or we should find a factory Bar?"
Shen Qingping was surprised: "Looking for a factory? Doesn't it mean that some pastries can only be made by hand?"
With the current technology, no matter how powerful the machine is, it cannot achieve the level of precision of human hands.Cakes like crabapple cakes are so lifelike that it is difficult to make them with machines.
Doesn't Huang Rong know the difficulties involved?She has already figured out a countermeasure: "Not all pastries are made by machines. Simple ones like mung bean cakes can be made by machines. Those that should be made by hand are still done by hand, but the price needs to be adjusted slightly."
Although the food made by the machine is convenient and has a large output, it has an obvious disadvantage: the taste is not as good as artificial.
This is also what Shen Qingping is worried about: "What if the food made by the machine is not tasty?"
Huang Rong is not too worried about this: "Although it will be a bit inferior in terms of taste, as long as the ingredients are good and you don't cut corners, unless you have a particularly picky mouth, it is generally difficult to tell the difference."
The taste is almost the same, and the price is still humane. I think it is not afraid that it will not be sold.
Now that Huang Rong said so, Shen Qingping no longer hesitated, and ordered the staff to pay attention to some manufacturers and prepare for mechanization.
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