Thinker in the entertainment industry

Among the four evaluations from his family, Jung Tae-yong's words are the most accurate.

Since he started to learn musical instruments at a very young age, Zheng Zhiyong's first contact with music was actually various classical songs.It's just that he discovered his creative talent really late, and he had already been in the embrace of fashion for many years at that time.Of course, the foundation is still there. Zheng Zhiyong didn't mind trying some "retro" things when he was creating, but in terms of quantity, they can only be said to be a very small part.

Zheng Zhiyong didn't have much "inventory" that could be used directly, so he drained his brain cells.

worn out.

Documentary materials, documentaries, and even related film and television works, Zheng Zhiyong understands the background, weaves stories, brews emotions, and instills spirits.The effort was huge, and the final result was very satisfying.Passionate romance, sadness and desolation left behind by the times, progress is of course a good thing for a group, but not necessarily so for every individual, these are all written into songs by Zheng Zhiyong, ready to share with more people.

The first batch of people who heard his works outside of his family were the "old diehards" of cj.They were very uncomfortable with the brand-new style of music that added piano and symphonic elements without losing the sense of rhythm, but they couldn't say anything demeaning about Zheng Zhiyong's collective talent in composition and arrangement, let alone being able to It is not so easy to find words that meet the two requirements of "deep" and "relatively gentle". This song called "London Coachman" was selected as the title song of Zheng Zhiyong's new album, and there are not many words in the middle. twists and turns.

The only question was raised by Fang Kihyuk: "The background is at the beginning of the [-]th century, and the location is London, England. How much will we spend for the MV?"

"MV is not necessary."

As soon as Zheng Zhiyong said this, the eyes of everyone in the room fell on him, and it was written brightly in his eyes: "Are you okay with your brain? If you don't make an mv, what are we doing with the title song? Give him the crown!" a name?"

Zheng Zhiyong coughed dryly. Park Jay Bum did not have the unrestrained energy to spend a lot of money when shooting the MV. It was not because Zheng Zhiyong was stingy, but because he felt that giving was not proportional to what he got. Not a huge deal, but given the context of the song... think of something to save money.

"There are some shots that you can try 'sampling', like those about social change, just cut from documentaries." Even if there are related copyright fees, it is definitely much less than shooting with real swords and guns.

The speechless eyes that fell on him did not decrease because of Zheng Zhiyong's idea, on the contrary, they increased.

"Sampling" in music creation is no stranger, especially in hip-hop music. Although the reason why it was popular at first was that the African-Americans engaged in hip-hop had poor conditions and had to find ways to cut materials from records to make accompaniment, but This actually very technical work was not only accepted by the listeners, but also became a manifestation of a deep understanding of music.Public opinion is tolerant, and legally it is even less likely to be identified as plagiarism, so sampling is very common.Of course, some people do not indicate after sampling in order to save trouble, this kind of behavior is not worth advocating.

But what the hell is "sampling" in the mv!

"I just want to save some unnecessary expenses." Zheng Zhiyong was very aggrieved, "The effect is achieved, why ask for every shot to be taken by myself?"

The corners of Huang Shijun's mouth twitched a few times, but finally he couldn't help it anymore, "I can't wait to see the MV", he said.

"Is it because the background is London at the beginning of the [-]th century?" Zheng Zhiyong asked knowingly.

"It's because I haven't watched the MV made by 'sampling'." Huang Shijun replied "relentlessly".

Out of a guilty conscience at the idol sports meeting, Zheng Zhiyong pulled Ken up when he was talking to An Xiyan. Of course, his purpose cannot be said directly, so he searched for some topics temporarily, but accidentally found out that jellyfish wanted to do an annual project .Zheng Zhiyong happened to be very interested in "concepts", so he came to jellyfish.

It's hard to say what the result will be, and he's not attached to it, anyway, it's okay to talk about it.

Hwang Se Joon, the representative of jellyfish and a former producer, personally received him.

The leader of the company who doesn't make many appearances has nothing to do with "coldness" in private, on the contrary he is very approachable.Zheng Zhiyong didn't feel uncomfortable. It's not like he hasn't seen people in the ranks of company leaders—from childhood to adulthood. Compared with those people he has seen, Huang Shijun is still the type who can find out the bottom line.

Except that vixx is operated by solo singers, the company's internal relationship is relatively simple, and the number of external cooperation and transactions is not much. It really doesn't need a thoughtful leader.

That is to say, Huang Shijun has his advantages in leading a well-developed medium-sized company, such as his emphasis on planning.Now he is talking with Zheng Zhiyong in jellyfish's reception room with a pleasant face, not because he likes Zheng Zhiyong so much, digging out Zheng Zhiyong's brain hole is the first task.

After all, the relationship is not close, and jellyfish and cj have no "strategic cooperation" relationship. For the work he just completed, Zheng Zhiyong just used "the background is London in the early [-]th century" and "the theme is the advantages and disadvantages of change". However, Huang Shijun still showed a strong interest. After realizing that Zheng Zhiyong was unwilling to disclose more information, he enthusiastically began to explore the possibility of applying concepts such as the industrial revolution to the stage.

"Based entirely on reality may be a bit monotonous, steampunk."

"Steampunk?"

"The romantic imagination of people in the age of steam engines," Zheng Zhiyong said, "Art works should be more romantic."

"Do you do the same?"

"Yes," Zheng Zhiyong said naturally, "In the process of new things replacing old things, I didn't write about how the interest groups of the two parties stumbling each other."

"London Coachman" uses cars to replace horse-drawn carriages to talk about the impact of change, and Zheng Zhiyong did not mention the related tug-of-war that actually happened in history.

When it comes to disputes over laws and regulations, people in carriage shops and car dealerships stumbling each other. The protection of self-interest is of course in line with human nature, but it is not what Zheng Zhiyong wants to express most.

The key point must be clear, not to mention only talking about the entanglement of interests between individuals and groups, Zheng Zhiyong can still create an "epic sense of tragedy", which is cruel and romantic at the same time. The general dark side of human nature has been dug too thoroughly. What remains is the cruelty that is negative and cold and penetrates deep into the bone marrow.

As Zheng Zhiyong said to Huang Shijun, he thinks that works of art should be more romantic, in most cases.

Vixx is following the route of "conceptual idol". Although Huang Shijun does not have too much romantic feelings, he is no stranger to artists' brains, and is more familiar with the process of turning brains into works: "It's a good idea, it's just a background construction. It might be a little difficult."

"It's more difficult to completely use my own creativity." Zheng Zhiyong admitted frankly.

"What do you think about using mythology as the background?" Huang Shijun asked, "Is the setting itself attractive enough?"

"What myth?"

"Greek mythology."

"I do not think so."

Zheng Zhiyong was silent for a few seconds before answering decisively.

Zheng Zhiyong is not surprised that jellyfish intends to use the concept of Greek mythology in vixx's 2016 annual project.When Huang Shijun asked him, he had a similar premonition, and after hearing his answer, Huang Shijun's expression confirmed Zheng Zhiyong's guess.

"Can you tell me your thoughts?" Huang Shijun dug out a notebook out of nowhere, "I'll write it down and go back and talk to the people in the planning room."

Zheng Zhiyong's expression showed a subtle stiffness, "I won't be responsible if I make a mistake," he emphasized.

Huang Shijun looked at him with "Are you stupid" eyes: "This must be held accountable, and all the people in the planning room have already left."

Ah, it turns out that you didn't do the planning yourself.

There are other things to spit out later, but Zheng Zhiyong didn't say this.

"How much does Representative Huang know about Greek mythology?" Zheng Zhiyong didn't go around the corner, but hit the nail on the head.

Huang Shijun showed a hesitant expression.

"Zeus and Hera, as the 'first couple' cheat each other all day long, Cupid shoots arrows at random when he can't see, Apollo falls in love but girls would rather turn into laurel trees than talk to him, Trojan horses - the gods in the sky are hitting the earth People are hitting, Achilles' ankles are the weak point... what other stories in greek mythology most people know? They are thousands of years old, not popular in these decades, old people and young There is not much difference in people's understanding of this, maybe elementary school students know a little less, and there is not much content about it in textbooks and popular extracurricular readings." His mother is engaged in education-related industries, and Zheng Zhiyong briefly considered whether to use it a long time ago. To make a living by teaching, he has a not-so-deep but definitely comprehensive understanding of the education system.

Koreans know at most a few famous characters and classic stories about Greek mythology, and very few have a comprehensive understanding of its system. Not only in Korea, but the whole of Asia should be similar.

"Is the story you want to tell in it?"

"No," Hwang Se Joon replied, "Can a proper sense of mystery bring about a positive impact?"

"In the Mood for Love series?"

"Ah."

When Zheng Zhiyong heard that jellyfish was going to make an annual project, the first thing Zheng Zhiyong thought of was BTS' Mood for Love series. This trilogy project with the theme of "youth" made BTS's popularity soar Entering the front line, the number of official cafe registrations has now ranked second—although the importance of this number is declining, it can still explain the problem in some cases, and this upward trend has not slowed down so far. In the first two volumes, the main titles "ineedyou" and "run" have received a very enthusiastic response from fans. As a project, the Mood for Love series can no longer be successful.

Of course, the success of the predecessors will make the hearts of the future. The intention of jellyfish is obvious, but the form of the project is similar. The success of the Mood for Love just proves the feasibility of the series project. As long as the idea is their own, the latecomers have nothing to blame place.

Of course, there is no problem in drawing on the experience of the predecessors, but if the wrong conclusions are drawn from it, it will be fatal.

"For people to be willing to discover the story behind it, the surface must at least be attractive enough... Does it mean that you have seen the mvs of "ineedyou" and "run"?"

"I've seen it." Huang Shijun nodded.

"Even without exploring the deep meaning, the superficial impression of 'Cruel Youth' is very clear and obvious," Zheng Zhiyong said, "In addition, there are some points that audiences or fans like to watch, V's acting skills after killing people , Suga and Jungkook’s bromance, decadent and violent scenes, maybe you can’t understand it, but you can feel the connected plot, who was killed by V, and even who survived and who died in the end, even if you don’t understand these questions, It will not affect viewing."

"It's not an easy task to keep the mv entertaining while keeping the secret. If you have to choose among them, I think the latter is better."

Finally Zheng Zhiyong concluded.

In layman's terms, MV can be incomprehensible, but it cannot be incomprehensible at all.

"What element do you think is the most attractive?" Huang Shijun fell into silence again. This time he thought for a long time, and finally asked such a question.

"Bromance." Zheng Zhiyong replied without hesitation.

The simplest and rude way for boy groups to attract fans is the kingly way, without exception.

Huang Shijun choked on his taking it for granted: "You...you should get acquainted with the people in the planning room."

"Whose idea for the MV of "Beautifulliar"?" Zheng Zhiyong didn't buy it.

The theme of dual personality can be filmed like leo and ra}vi falling in love. The heroine is the third party. Tell me you don’t understand anything?

When Zheng Zhiyong left, Huang Shijun extended an invitation to him.

Of course accept.

It is impossible for Zheng Zhiyong to sing all the songs he wrote, and it is impossible to personally practice all the concepts he wants to try. Designing style routes for others is the same as writing songs for others. By.The only problem is that the combination of a second-tier peak that can barely reach the first-tier side is a bit high as a starting point, and the responsibilities and risks are slightly greater.

But this is not a reason to back down, the big deal is just to raise some ideas, not too much in-depth.Participation is a must, cje;&m doesn't even have many singers, if I miss this time, when will I have to wait for the next opportunity to open my mind?

In the taxi, Zheng Zhiyong opened the calendar on the mobile phone, ""Infinite Challenge" recording", "recording" and "voice message" were densely arranged on the screen.

Things will be more and more.

Zheng Zhiyong bowed his head to enter new content.

But the future is worth looking forward to.