Dream Pet Shop

It was a rare day for the Pavilion of Rare and Exotic Beasts to have a guest. Hu Tian enthusiastically sent the customer outside the gate, and the customer was carrying a big box in his hand.

"Go slowly. If you have any questions about breeding in the future, you can consult me ​​on WeChat at any time." Hu Tian stood at the door and said.

The guest said thank you to him and left with the suitcase.

Hu Tian went back to the store and opened a window to allow sunlight to come in, so that the light in the store would not be so dark. Then he took out his mobile phone and began to take pictures of the monster pets in the incubator.

Boss Hu is in a particularly good mood recently, because the business is good, and he has sold several pets in succession.Recently, the pets are in very good condition, all of them are smooth and shiny, and the guests are amazed every time they see them.Even Hu Tian himself feels relieved that these lazy guys have finally started to take care of their own food problems, and they can only find owners when they know how to raise them well.

Taking advantage of the good condition of the monster pets, Hu Tian hurriedly took more photos and sent them to Moments to attract customers.When he took a picture of a spider, he felt a little strange looking at the spider in the camera: "Isn't it pure black before? When did you start to get a little red on your feet?"

The ends of the eight slender legs of the black spider are all tinged with a little shiny red, although I don’t know what it is, but the color is pretty good, with a little pearl, which makes the originally dull black spider suddenly unique, Hu Tianju Pick up your phone and click to take a picture: "Although I don't know how you did it, it's still pretty good-looking, and customers with special features will want to buy it."

After taking pictures of the spiders, he started to take photos of the green turtle again, and found that the fur color of the green turtle has also changed. It was originally dark green, but now it has become a very western green, which is the macaron color. Yes, the whole turtle instantly becomes cute!And Hu Tian discovered that when the sun shines on the green tortoise, the tender green fur will turn golden yellow, and the green tortoise will become a golden tortoise!

Hu Tian hurriedly took a short video of the peculiar fur color of the green fur turtle and sent it to Moments. Not long after it was posted, someone liked it and left a message asking him how to sell it. Hu Tian smiled and said: "You all have a way Well, it would have been better to be like this sooner!"

……

Now that he has decided to officially start operating the pet grooming salon, he must start preparing for the opening of the promotional activities. After many considerations, Xia Ji plans to introduce a membership system in the whole store.

At present, Dream Pet Store has opened a pet cafe, a pet clinic and a pet grooming salon, and there will be a pet peripheral store opening in the future, with more and more businesses. Every time a new store opens, it will attract a new batch of people. Customer source, passenger flow has reached a certain number.What Xiaji has to do now is to find a way to stabilize these new customers and develop them into long-term customers, so it is just right to introduce the membership system now.

The dream pet store membership card adopts a life-long point system, and it is universal in the whole store. If you recharge or spend a certain amount, you will get certain benefits. The specific content of the benefits will be changed every quarter.Xia Ji intends to take advantage of the implementation of the membership card system this time to help the pet grooming salon do publicity.

After discussing with Xiaoyu, Xiaji and Xiaoyu set the benefits for the first quarter as a pet bubble bath or a lucky charm.Customers who keep pets can bring their pets to the pet beauty salon to enjoy a bubble bath for free, which brings popularity to the pet beauty salon.And those guests without pets can choose lucky charms as a perk.

After deciding to apply for a membership system, Xia Ji immediately learned about the types of membership cards on the Internet, and found that there are quite a lot of types of membership cards, and the production processes are also different.

Xia Ji found that the most popular ones on the market are PVC cards, which are used in general shopping malls, fitness centers, hotels, and health clubs. Card. The process of pvc card is simple, the cost is low, and the production speed of the manufacturer is fast, but the effect of the finished product is really average. Most of the cards are directly made by the template of the manufacturer, which is very cheap.

Leaving aside the point and reward system of the membership card itself, the membership card itself is basically worthless and unattractive.Xia Ji's own wallet is full of various membership cards, but because these membership cards have no special features, he can't remember them at all. Sometimes even if he enters the store to make a purchase, he forgets to apply for a membership card, let alone points or something.Occasionally tidy up the wallet, and these membership cards will be thrown away, which will not play the role of sticking customers at all.

Xia Ji searched again and found that in addition to ordinary glossy cards, there are other materials, such as matte cards and frosted cards, which are a bit more advanced in texture. In addition, there are metal cards and transparent cards , this kind of membership card is visually eye-catching, luxurious and high-end, and is usually a membership card that is only used by high-end clubs.

Although metal cards and transparent cards look good, the production cost is too high, and a certain fee must be charged for card issuance. Moreover, Xia Ji feels that this luxurious style does not match the style of his pet shop at all. Ordinary customers do not need such high-end cards. They are pretending to be forceful, even if they look good, they can only accumulate points for them.

Xia Ji wanted to work on the membership card to make the membership card more practical and attractive, not the kind that everyone would throw away right away.

He suddenly remembered that his key had to be hung with the limited-edition transportation card. He still remembered seeing the advertisement for the limited-edition transportation card in the subway, and he was immediately attracted. Because it was a limited edition, he ran several times. You can only buy the bus card at the point of sale.

This limited edition bus card is a special-shaped card, a small round one, which is designed as a cartoon image of Jiangcheng's representative animal finless porpoise. The surface of the material has a layer of glue, which is very cute in itself. For accessories such as chains, Xia Ji has been using it for so many years and has never been willing to change it, even now it seems that he still likes it very much.

Xia Ji thinks that if the membership card in the store is also made into this kind of special-shaped card, it can be hung on the mobile phone or bag as an ornament, and the shape is made into the appearance of the cute pets in the store. It is practical and beautiful, and has a collection value in itself. Sure to be a hit!

Xia Ji immediately searched and found several manufacturers that accept customized special-shaped cards. Most of the special-shaped cards are IC cards. The cost is higher than that of PVC cards, but the confidentiality is also better.Xiaji contacted one of the manufacturers, and the other party said that they can accept customization, or provide one-stop service from design to production, and sent Xiaji many templates.

But Xia Ji has already decided to design the shape of the membership card as his own cute pet, so he only negotiated a customized price with the manufacturer, and started production after Xia Ji sent the design drawings.

After contacting the manufacturer, Xia Ji immediately contacted the queen designer of his pet shop, Xie Yanda.

"Dear Xie Yanda, the new store will open soon, and we will launch a cute pet membership card to share discounts and benefits! Congratulations to become the first customer of our store to get a membership card!"

Xie Yan was drawing pictures impatiently, and when he received a call from Xia Ji, he didn't know what he was up to, so he said coldly, "Oh, give me the card, you can kneel down."

"Great!" Xia Ji called Xie Yan, who was about to hang up the phone, and said, "You need to draw the card first~"

"Huh?" Xie Yan had a question mark on his face.

Xia Ji stopped teasing him, returned to his normal tone, and told Xie Yan about the membership card idea.Xie Yan is in the bottleneck period of drawing recently, and his thoughts are stuck. After thinking about it, he happened to take over Xia Ji's job to change his mind, so he said: "Simple, just like the last time pet dolls, each design a chant."

Xia Ji thought for a while and said, "Yes, right now, my idea is to make a small glue drop pendant, which is cute and can be used as a decoration, but I also want to add a little playability. Do you have any suggestions?"

Xie Yan flipped through the previous design drawings, and said: "For small pendants, you can make an embedded photo frame on the back, put small photos in it, and change it frequently."

Xia Ji thinks this idea is good: "Then design it like this. In addition, I also want to increase the collectibility. You can design more styles, as long as it is related to the pet shop. I think it will be released every season. membership card."

Xie Yan said: "Yes, I will design a few models and send them to you first. You can ask the manufacturer to produce the first quarterly releases first, and then gradually increase the styles in the future, so that the collection will be higher."

"Okay, by the way, the pet doll also needs to add a few new images, so I'll take this opportunity and send them to you." So Xia Ji took out the photo of the Amber Rabbit from his phone and sent it a thank you note.

For the remaining diamond crabs and thumb dragons, Xia Ji couldn't post photos, so he had to draw a few schematic diagrams, add text descriptions, and send a thank you note.

It took a long time to reply after receiving the thank you words: "...I will try my best, and I will send you a confirmation when the drawing is finished...and you should just say it in the future, don't draw!"

Xia Ji looked down at his masterpiece again, and said to himself: "Obviously, my painting looks very similar."

……

The pet grooming salon is about to officially open, and Xiaoyu is making preparations for the opening in an orderly manner according to Xia Ji's blessing.Abba said that the store will launch a membership card soon, and it will be convenient for customers to directly deduct money from the card, but some customers will still pay in cash, so you must be careful when cashiering.

Xiaoyu flipped through her little notebook.

"One black spider manicure, no payment."

"The green-haired tortoise dyed its hair once, but didn't pay for it."

"Leopard gecko pattern fixed color once, no payment."

"The emperor scorpion was polished and raised once, but no payment was made."

……

There are more and more records in the small book, but the boss next door has not paid the bill even once.The beauty salon is about to officially open for business, and there will definitely be more and more customers.

Xiaoyu, who was afraid of the trouble of keeping accounts, felt that it was time to collect the accounts, so she went to the next door with a small notebook.

The author has something to say: Boss Hu, who was counting money happily, suddenly felt a chill behind his back...