"If they have the latest developments, please report back to me as soon as possible." Jobs hung up the phone, but his brows were tightly locked together.He also found it interesting that he originally thought that he and Jed Sherman were unlikely to have an intersection, but they became rivals twice.The first time was when the animation department of Lucasfilm was acquired. Although the animation department was acquired by himself only to study dynamic image processing technology, Jobs still regretted losing to Sherman.

But then when he saw the animated film launched by Jed's reorganized Galaxy Animation Film Studio, he had to admit that if he also cast a movie, he might choose the same theme as Jed.And now it's the second fight, and this fight means a "life and death" situation.Jobs, who returned to Apple, chose to start again from the music player, but no one knew about this plan, and even the launch of iTunes was aimed at serving the imac.

But the news from Google made Jobs break out in a cold sweat. Google has launched a software that is exactly the same as iTunes. Hide it, because I heard that Google is developing a portable playback device.While Jobs is also intensively developing the iPod, he did not expect his rival Google to come to the front.

And what made Jobs feel embarrassed was that Google's parent company, Sherman Interactive Entertainment Group, was a media and entertainment company, and they were all people in the entertainment industry. They might be more suitable for negotiating music copyrights than themselves.Jobs decided to take a look at the progress of Google for a while before starting the copyright negotiations on his own side. In an unknown field, having a pioneer is actually very helpful to the latecomers.

"At present, there are five large music groups in the world, namely Warner Music Group and Universal Music Group in the United States; Sony Music Entertainment Group in Japan; Electronics and Music Industries in the United Kingdom and Bertelsmann Music Group in Germany. Music Industry Corporation is the most senior record company in the world, and Universal Music Group, which has just acquired Polygram Records, is currently the largest music group in the world.” John analyzed with a stack of thick materials, “In fact The five major record companies mainly control the European and American music markets, and there are still some independent record companies in the Asian market. For example, Japan has Avex and Polly Jiayin, and the Greater China region also has Rolling Stone, Shanghua and Fenghua Records According to our previous cooperative relationship, Warner Music Group is the music group most likely to reach a cooperation agreement with us, followed by EmI (Electronic and Music Industries) in the UK and BmG (Bertelsmann Music Group) in Germany. The most difficult ones are probably Universal Music and Sony Music, especially Sony Music. In view of your history of feud with Sony Group, even if we finally negotiate, there will be a lot of costs. In addition, the percentage of music sales How much? It matters."

Jed was frowning at this time thinking about how Apple handled it back then, but found that he basically didn't have too many examples to refer to.The reason why the five major record companies reached a cooperation agreement with Apple was because pirated MP3s were rampant on the Internet, making the relatively closed and copyright-protected Apple portable player the only way for traditional record companies to resist digital piracy.At present, the impact of pirated mP3s on the record industry has just begun, and the five major records will be at least two to three years away from being pirated. By then, I will be on the same starting line as Apple.

"The most important point of our integrated external promotional materials is our respect for digital copyrights. First, we allow up to five devices to use any digital music purchased directly from Google Play or transcribed through Google Play. And these five devices must be activated and linked with the same Google account.Second, we only take [-]% of the commission for digital music sold on GooglePlay, and the remaining [-]% of the income goes to the copyright owner or agent. I think in this way, independent music producers and some small and medium-sized record companies should be interested in cooperating with us.”

Since there is no precedent to follow, Jed can only find a way.In any case, Mr. Mao's practice of "encircling the cities from the countryside" can still be used for reference.

"Our priority is to discuss copyright cooperation with Warner Music Group. After all, most of their best-selling singers now belong to our company. Secondly, you have to negotiate copyright agency agreements with record companies in the Chinese music circle. The market is the key market. As for EmI and BmG, send the best team to negotiate with them and tell them our sincerity. As for Universal Music, they will compromise when they discover the general trend. Sony Music, put it aside for the time being , In addition, speed up the negotiations on Polly Gain and Abex, even if they are acquired directly, there is no problem. Also, I heard that Sony Music is thinking about the idea of ​​United Television Music Publishing Company owned by Michael Jackson, and you also arrange people to join In the acquisition of ATV Music Publishing Company, it even stated that New Age Music Company is willing to buy Michael Jackson's record contract."

Jed knew that he would have to pay a heavy price if he wanted to confront the Sony Group head-on, but he was still willing to outflank himself.I first went to Poli Jiayin and Abex to light a fire, and set Sony Music's backyard on fire.You must know that Sony Music’s monopoly on Japanese singer resources has also made his second and third children dissatisfied, and another reason why Jed is interested in Polly Jiayin and Abex is that their singers are basically stars of film and television songs. , which is more suitable for Jed.Moreover, the singers signed by these two companies are basically idols. Jade is well aware of the popularity of handsome Asian boys in the new century, and these singers have a very high status in the hearts of fans.

In addition to igniting the fire in Japan's backyard, it is even more obvious that Jade intervenes in the grievances between Sony and mJ.In fact, among the many conspiracy theories about mJ, the most marketable one is "Sony persecuting mJ".Sony created a series of news to suppress mJ, and at the same time used the record contract to restrain mJ so that his aura of heavenly king gradually disappeared.Of course, Sony put so much thought into not just destroying mJ alone, but mainly because mJ owns United Television Music Publishing Company.United Music Publishing Company is one of the largest music copyright companies in the United States, and it is as famous as Warner Chapel Music Company (the company's most famous music is "Happy Birthday") under Warner.

ATV Music owns the rights to about 200 million songs worth about $12 billion, including classics by Elvis Presley and The Beatles.So when many people laughed at mj for having no money in later generations, Jade knew that mj could spend five lifetimes worry-free just by relying on the copyright proceeds from United Television Music Publishing Company.For Sony Music Entertainment Group, which wants to become the number one in the world, the singers under him have such a large copyright library, so they have to get it no matter what.So Sony Music Entertainment Group, while encouraging mJ to release a new album, deliberately failed to promote the new album, causing mJ to lose money and had to consider selling United Television Music Publishing Company.Jed now not only wants to cut off his beard, but also has to buy mJ's record contract.

In fact, it's not that Warner or Universal can't take action to save mJ, but the question is why they want to save mJ?The record industry still has its own unspoken rules, try not to tear your face if you can.The important thing is that mJ's actions are actually beyond the acceptable range of ordinary record companies, so when mJ and Sony are at war, all major record companies have watched from the sidelines.

As soon as Jed made a move, the largest gossip newspaper in the United States, "USA TODAY", wrote on the headline of the entertainment section "MJ record contract reappears, Hollywood tycoon suspected to intervene", "According to the news received by our reporter, the famous Hollywood The entertainment media group - Sherman Film and Television Entertainment Group recently secretly contacted Michael Jackson's agent. Although the two sides did not make any response to the meeting, according to a person very close to mJ, Sherman Film and Television Entertainment Group Two options are provided for Michael Jackson. One is that Sherman buys out mJ's record contract and forms a brand new record company with mJ to represent mJ's records and concerts; the other is that Sherman will participate in United TV Music The bidding process of the publishing company. No matter which one of the above, it will make mJ's signing company, Sony Music Entertainment Group, dissatisfied. The most surprising news is that, as Mr. Jed Sherman's closest friend and most important The partner, Mr. John Colombo, has already appeared in Japan. It is said that Mr. Colombo intends to invest in a music company in Japan. At present, Abex, which ranks second in Japan, and Boli Jiayin, who ranks third in Japan, are both in Mr. Colombo’s within the scope of investigation."

"What the hell is Jed trying to do?" Not only was Doug Morris from Sony Music Entertainment Group furious, but even the top executives of the parent company, Sony Group, were shocked. "Immediately send someone to contact Abex or Polly Gain. If they dare to sell a stock to Jed Sherman, then prepare to bear the wrath of the Sony Group and the Mitsui family! Also send someone to warn Michael Jackson, don't I thought that with the backing of Jed Sherman, I can do it, but it is still a question of whether he can play in the record industry!"

Doug Morris is quite distressed. Japan may have their own way of dealing with it, but playing Japan in the United States is definitely a tired way of doing it.Don’t forget that Japan’s Sony Group is still considered by the media to be the murderer who assassinated Sherman’s parents and attempted to assassinate Jed Sherman twice. If you announce Sony’s hatred for Jed in a high-profile manner at this time, it is tantamount to telling the world , if there is anything wrong with Jed, it must be the hands of my Sony Group.At that time, if people from the Sherman family didn't need to come out to trouble the Sony Group, the U.S. Congress would immediately crush this mad dog to death in the Pacific Ocean.

At this time, Michael Jackson was also puzzled. He didn't understand why Jed Sherman would reach out to help him at this critical moment.We must know that mJ is not only the benchmark of American pop culture, but also the rebel of American traditional mainstream culture.White people in the United States are not willing to let a black man become their "King of Pop", which is why when Sony tosses mJ, other media remain silent; on the contrary, when mJ suffers injustice, the major media are presumptuous Hype the so-called "scandal" of his "child molestation".

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