Revive it!Wenhao Press

Ten years ago.

After Hualichun put down her phone, she was still thinking about it.But soon, she shook her head vigorously.

Compared with that, what should be prioritized now is how to win the Bailang Society in the future!

When Bailang Club used the newcomer award to promote the sales of magazines, because they saw the work of Xia Youjie who was rated as the first in advance, they had a rough guess about the quality of the winning works of the newcomer award, so Hualichun thought that releasing magazines step by step enough.Facts have also proved that even if Bailang Society held a vigorous newcomer award, it still could not take away the readers of "Monthly Literature".

However, under such circumstances, the sales volume of "Monthly Literature" can still increase by about 30%, which Hualichun did not expect in advance.

One of the reasons for the growth is the newcomer award of Bailang Club.Although it is a competitor's award, Bailang Club's move to use the Newcomer Award to mark Hoshino Club's debut writers will undoubtedly increase Hoshino Club's attention.To a certain extent, the publicity cost spent by Bailang Club made a wedding dress for the enemy Hoshino Club.

But that alone is not enough to make the growth rate so high.There must be other reasons, as yet undiscovered.

——If this reason can be investigated clearly, maybe it can find the next breakthrough!

Thinking of this, Hualichun suddenly understood what he was going to do.

- Reader Comments!

Not long after taking over Hoshinosha, Jun Huali once discussed issues related to reader comments with Gongqianjian.At that time, Gongqian Jian, as a senior, told Hualichun: "Reader comments are things that must be treated with caution."

"Many writers pay a lot of attention to readers' comments. After all, after the work is published, it does not completely belong to the author himself-in the final analysis, the work is for readers to read." Miyazaki said, "But there is an opposite phenomenon , that is - there are quite a few editors who will implement the policy of isolating writers and readers' comments, and try to avoid letting writers directly see readers' comments. Especially a certain type of writer."

"Why is that so?" Hualichun asked puzzled.

"On the one hand, some writers will modify their works according to the expectations of readers. Because by doing so, they can satisfy readers' wishes without having to think independently. It will be very easy." Ken Miyamae said, "But , so there are not a few writers who have been abolished."

"Because it's so easy, writers succumb to this feeling of comfort and laziness," he said. "If there are no comments from readers one day, the writer may not know how to continue writing. So you can't let this kind of Writers have a psychology of relying on readers' comments."

"Yeah." Hualichun couldn't help but said, "Besides, if you create completely according to the reader's ideas, the result of your creation will not be your own work, but the reader's work. And if this continues, you won't get any surprises." Readers will get bored, too."

"That's right." Gongqian nodded, "The other kind of writers are writers with particularly strong empathy."

"No matter what kind of work can not be liked by everyone. Therefore, negative comments will inevitably come along with the publication of the work. And writers are often people with strong empathy. Because of the empathy that allows them to create, they are also very easy Being influenced by negative comments and starting to doubt myself."

"Many writers are stagnant in their creation because of this. Some people even quit the literary world because of this. And although it is cruel to say this, it is a fact-most readers don't care about the writer's personal situation and psychological state , their appeal is very simple - they want to see works that satisfy them, nothing more.”

"Writers who can't continue because of bad reviews will only disappoint the readers who support them. But it is very sad that many writers cannot heal from criticism even though they know it in their hearts."

Gong Qianjian said: "I personally also suggest that writers try not to search for information related to their works online. But in this case, the editor must become a reliable bridge connecting readers and authors. If something happens Comments that must be brought to the writer's attention, the editor must communicate to the writer in a timely and accurate manner."

"So, isn't the reader's comment..."

Before Hualichun finished speaking, Gongqianjian interrupted her.

"Although too much attention to readers' opinions will cause all kinds of problems, it must not be taken to the other extreme and completely ignore readers' opinions," he said, "because at the end of the day, writers, and even those of us who support writers, They all depend on the readers to survive.”

"Works are published for readers to read. Therefore, whether you choose to read readers' opinions or not, whether you create according to readers' opinions or freely play according to the writer's own ideas, in the final analysis, they are all for the same purpose-that is Create better works."

……

The sales growth of "Monthly Literature" may be due to various factors under careful analysis.But at the end of the day, it's all because readers love the issue.

So no matter what, you must be able to find some clues through the readers' comments!

The purple-haired girl stood up abruptly and walked quickly towards the office area.She pulled out the seat, sat in front of a computer, and opened the pages of various SNS websites.

"Monthly Literature" has just been released for a few days, and readers are still eagerly discussing the articles published in this issue.Without much effort, Hualichun found a lot of discussion content.

Soon, she found sentences that were good enough to get her attention.

"What attracted me at the beginning was actually the name of "Yasha Pond"..." She looked at the Twitter content displayed on the screen and muttered, "I thought it would be a monster type, I thought Yasha would appear, so I was excited stand up."

"It would be great if "Yasha Pond" can really be staged. I really like the feeling that my heart is being tightened."

"The reflection of a woman with a blurred face on the cover of the magazine scared me, wanting to see it but scared w"

"I thought it was scary..."

"The Fall of the House of Usher written by Edgar Allan Poe feels more terrifying this time. I like this one the most."

"It would be nice if there was something more exciting..."

Seeing this, Hualichun has found his way.

More thrilling and terrifying - this should be what the readers of "Monthly Literature" want to see most.

***

"...So, regarding horror, I want to hear the valuable opinions of front-line bookstore staff who are closer to readers than publishing houses, please!" Huali Chun said seriously.

"Huh? Scary?"

Hualichun came to Date Bookstore this time, which happened to be the bookstore where she had met Zenyuan Naoya.The bookstore clerk who is in charge of the magazine section here is also an old acquaintance with her. Hearing this, he nodded heavily: "So that's the case. But how did you know you wanted to ask me? Could it be a natural intuition?"

"Maybe." Hualichun hesitated for a moment, "Actually, I also planned to check the inventory."

"I see. That's fate." The person in charge of the magazine section of Date Bookstore nodded, and a white light flashed on his glasses. "In this case, it would be too rude not to answer properly."

He pushed the glasses on the bridge of his nose, and brought Hualichun to the bookshelf in the library area: "Please have a look."

The bookshelves of Date Bookstore are full, and colorful books are neatly arranged.However, after carefully observing the books on the bookshelf, you will find that there are not as few books with horror elements as you can imagine from the title and cover design.

Because Huali Jun often brings souvenirs when she visits bookstores, the bookstore clerks she knows are very warm to her, and the person in charge of the magazine section of Date Bookstore is no exception.He pointed to the bookshelf and began to explain Hualichun enthusiastically.

"Although ordinary readers may think that horror is a niche thing in the final analysis, but from the perspective of a front-line bookstore clerk, the horror theme is one of the most enduring themes. Apart from pure horror, other themes are also Thrilling horror elements are often added."

The bookstore clerk pointed to the detective area, "For example, it will be classified into the category of detective reasoning, and there is less daily reasoning. Most of them are more sensory-stimulating and weird murders with horror elements."

"Even children's literature..." Hualichun also noticed the children's literature section. "Books that feature young protagonists going on strange adventures actually use fear as a selling point—of course, it is within the acceptable range of children."

"The same goes for comics, especially battle comics." The bookstore clerk continued, "In battle comics, there are many opponents who fight against monsters. Comics that carefully design monster images and can reflect the horror of monsters can often Sells better than perfunctory comics with monsters."

Every bookstore clerk has his own exclusive theory, and the person in charge of the magazine section of Date Bookstore couldn't help but hold his head high when he talked about this theory: "After all, the pursuit of sensory stimulation is a human instinct, and horror themes have a sense of touch. The innate advantage of making an impact, many readers see horror-themed works, and they will buy them immediately without thinking. Therefore, the frequency of horror elements in creation is much higher than most people think, and horror themes are also the most popular themes. one."

"After all, there is nothing more refreshing than sitting comfortably on a soft sofa at home with a cup of hot drink in your hand, and following the characters in the book on exciting adventures." He couldn't help squinting his eyes and sighed stand up.

Hualichun couldn't help imagining along this line of thought: "Indeed, that kind of feeling is very pleasant."

"You really understand!" The bookstore clerk clenched his fists, "As expected of Hoshinosha!"

"Compared to this point, Ms. Huali has also discovered that I am a lover of horror themes." He picked up "Monthly Literature", put away the smile on his face, and said solemnly to Hualichun, "So, I will try my best to recommend "Monthly Literature" that publishes horror themes to readers."

Hualichun was stunned for a moment, and her expression became serious.

"Again," she said earnestly, "thank you very much!"

Watched by the person in charge of the magazine section of Date Bookstore with a smile, Hualichun walked out of the bookstore.

Looking back at the "Monthly Literature" promotional board, she couldn't help but mutter to herself: "Everyone in the bookstore is so kind..."

From the bookstore clerk of Date Bookstore, Huali Jun confirmed it.For readers, horror can be described as a "perfectly safe adventure" like a roller coaster ride.

To experience excitement and fear, one must be close to those terrifying existences, and at the same time, closeness often brings danger.But the reader seeks the truth through it, and the danger in the process of exploration is isolated on paper, but the stimulation and fear during exploration can be conveyed to the reader's mind through words.

This is also the reason why horror-themed works are enduring.

But so far, none of Hoshinosha's Gougou teachers have really written pure horror.

The closest thing is the gothic suspense of the little raccoon, which has an obvious dark horror atmosphere; the second is the detective of the chaotic dog. The sensation caused by the atmosphere.But these obviously cannot meet the expectations of readers.

Anwugou has also created detectives, but since the publication of "Theory of the Fall", Gouzi Black and White has been focusing on creating critical works during this period, and I am afraid that he does not plan to continue to create other categories for the time being.

——Do you want to let the little raccoon or the stray dog ​​adjust their style?

This idea came to Hualichun's mind, but was quickly rejected by her.Their current works are already very good, and forcing them to adjust their writing style will have a negative impact.

She still wants to do her best to let Wenhao dogs create freely.

——It would be great if there is another teacher who creates horror and is not a human being.

Apart from the occasional emergencies, there is only one way to get a new teacher who is not a man - that is to draw a card.

Since Jinghuagou came to Hoshinosha, Hualichun once expanded the map, increasing the area of ​​Hoshinosha's small building, adding an independent terrace, and greatly expanding the tree house and campsite.According to the law, the Hoshino Club's wild dog capacity limit should have been increased, but it has been nearly a month since then, and she still hasn't drawn a reminder card.

***

After returning to Hoshinosha, Hualichun took the handheld and opened today's card drawing page.

"Please!" She stared at the pixel image on the screen of the handheld with piercing eyes, and pressed the card draw button forcefully, "Be sure to draw a new reminder card!"

After the voice fell, a new pixel card popped up on the screen.

The first card is an item card, and the content is Kyoka Inu’s soup tofu, the second card is Oda Inu’s curry rice, and the third card is also an item card, but the content is a bit strange.

On the small pixel card, there is an unknown thing made up of rough brown pixels.And the content of the annotation below is "mysterious statue".

The real thing that appeared before Hualichun's eyes was not as blurry as a pixel icon, but after Hualichun picked up the statue, he found that he still couldn't describe this octopus-like thing with wings.

- It's a new item card!

……

[From "Revival!Tips from Wenhao Press]

[A sudden situation arises!An indescribable dog has grown in a certain water area of ​​Hoshino Club, please actively fish it out of the water]