The strongest game producer

There are two versions of the trailer, normal and holographic. The normal version can be viewed on mobile phones and computers, and the full version needs to be viewed on a holographic device.

Curious netizens clicked on the video, and the first thing they saw was a cloud of mist.Immediately afterwards, a man in a long robe rushed out of the clouds with a simple giant sword on his feet.At this moment, a loud roar dissipated the clouds and mist, the man frowned and looked up, his perspective turned to a giant beast surrounded by lightning.

The giant roar roared again, and the lightning wrapped around it struck the man.The moment the man discovered the giant beast, a circle of sword shadows appeared behind him.At the same time as the lightning struck him, the sword shadow flew out to meet the giant beast.The lightning and the sword shadow collided, and the huge flash made one side of the screen white.

When the flash of light dissipated, it turned out to be a wide square. Many men and women in the same clothes as the man were practicing swinging swords. In mid-air, men and women who were stepping on flying swords quickly passed by.When the camera is zoomed out, a gate with the words "Shushan" first appears in the picture, and then the camera is further away, and an isolated island suspended on a steep mountain appears in the video.Then, when the clouds and mist wrapped around it, the isolated island disappeared.

The camera moves down with the mountain, and then zooms in, and a lively town appears in front of the viewer.The camera continued to zoom in, and a young man was sitting on the steps in front of a dilapidated inn, with his chin propped on his hands, looking up at the sky, wondering what he was thinking.

Then, the screen shattered, and the words "Legend of Sword and Fairy" appeared in the middle of the video, followed by the logo of Red Dog Games.

The players who watched the video were so shocked that their eyeballs dropped.

"Legend of Sword and Fairy"?Red Dog's holographic game?The first teaser is out now?It looks pretty good.Or, this is just CG, not the real picture of the game?

But in the last line of the video, it says "everything is shot in real scene in the game".This is the real scene of the game!

Maybe... maybe it just looks good on a phone and a computer?But even if it looks good on a computer, it might be good to play a computer game?

……

"The poor don't have holographic equipment, so I ask the oil giants to come out to clarify their doubts. How effective is the holographic experience of this preview?"

"I've been asking for a long time, and even the big guys on the forum haven't come out to answer. There are only some trumpets who look like sunspots howling."

"I can't wait, I'm going to the Internet cafe."

"Same curiosity, I also went to the Internet cafe."

"Fortunately, the slightly better Internet cafes are now equipped with holographic equipment. Although the holographic equipment is not very good, it is still no problem to play games. The hard-working student party, although they can use computers and mobile phones, it is impossible to move the holographic equipment. bedroom."

"Actually, you can't see anything in a preview, right?"

"It's clear from the above that it's not a real game player. If it's just a preview, of course you can't see anything, but if it's a live game shooting, then you can see more information."

"Even if he said it was a live game shooting, does it have to be a real game shooting?"

"Hehe, you can tell at a glance that you are an ignorant sunspot again. Don't the sunspots do their homework first? The consequences of being reported for false propaganda are serious idiots."

"Forget it, Internet trolls don't necessarily know common sense, they just want to troll if they know, otherwise how can they find a sense of presence. And maybe they still use money to do things."

"That's right, Red Dog's secrets were stolen before, and it's not over yet, ha ha."

"Don't tell them, go to the Internet cafe. I still believe in Red Dog's integrity."

……

About half an hour later, the voices of players who had watched the holographic trailer finally appeared on the Internet.

On the largest game forum in Huaguo, a moderator's pinned post was instantly liked by hundreds of pages.

#Shock!The trailer of Red Dog's holographic game "Legend of Sword and Fairy" is shocking!Is Red Dog going to create another glories in the holographic world? #

A moderator: "It's not a headline party, it's not a headline party, it's not a headline party! If the game screen can really maintain the level in the trailer, I'll blow it up! It's not worse than a big foreign company! Just 5 minutes Notice, I watched it back and forth three times!"

A certain moderator had three "fucking" in a row, perfectly interpreting the shock in his heart.

A familiar boss immediately responded: "You have only read it three times? No wonder you grabbed the first post. I read it five times and it was so cool. But the opening chapter almost scared me to death. The thunder and the giant beast are simply too imposing. Stronger."

After inserting a lot of messages from netizens who didn’t have holographic equipment or didn’t have time to watch it on holographic equipment, another familiar boss replied: “I’ve watched it ten times, and I swear by the integrity of a programmer, it’s really hard for me. I believe this is a real game shot. Of course, if Red Dog lies, he will be finished. The law is not just for fun. I can only say that the frame rate of this picture is amazing, but the data packet is not large. There must be very powerful technology in it , the rumor that Red Dog has a proud core technology should be true. If Red Dog's entire game can maintain this level, even if the game is not fun, I will buy and support it based on the game system and graphics alone."

Gradually, netizens who have watched the holographic version of Xianjian appeared one after another, and there were more and more dry goods in the posts.

"Boss. As long as I can maintain this picture, even if the fluency is slightly poor and the plot is a piece of shit, I will buy it. Now the technology of Huaguo game manufacturers is still far behind that of foreign countries, and they are not willing to use the core technology. Sell ​​it to us. Red Dog has this potential, and we definitely want to support it.”

"That's right, watching Red Dog make mobile games so seriously, you can know how much their founders love games. Even if they make novice mistakes, the plot can be improved and the gameplay can be explored. Only technology can't break through. They With this technology, we will definitely be able to make good games in the future.”

"I still believe in Red Dog. According to industry news, no one can crack the program of the Red Dog mobile game. They really have powerful technology. Maybe this technology is not just the technology on the mobile game. I am now happy Excited, is Huaguo's game industry finally about to rise?"

"I was at work, but now I sneaked into the Internet cafe to fish. The shock in my heart has not subsided. Really, really, really shocked, and even a little touched. I really didn't expect to see Huaguo games with such The picture. Even if I paste it on the other person’s face, I can’t see the unnatural expression on their face. The scenery is also very detailed, although it can be seen that it is fake.”

"The scenery and characters in the holographic game are definitely not exactly the same as in reality. For example, how can the grass be full of green grass, and it should be a bit yellow (funny.jpg). This kind of picture is already very good, even if it is not brilliant. There is no need to be picky about the sentimental standards of the country.”

"I'm a little worried, if Red Dog makes a game with this standard, the cost will be too huge. And the development time is also an issue. They are too risky."

"One of the founders of Red Dog is Qiao Hong. After he sold the shares of Honghu, he must have a lot of money, so Red Dog has always said that he is not short of money. But this is not short of money. You can check it out. Know the cost of a 3A-level game. For a 3A-level game, mobile games start at tens of millions, computer terminals start at 3 million, and holograms start at one billion. According to the preview of the fairy sword, Red Dog is obviously moving towards [-]A infinite Close, this shows that the funds invested by Red Dog must also start at one billion.

Red Dog's Nuan Nuan and Ling Zhan are indeed very profitable, but turnover does not equal income.I have only played Spirit Warfare, not Nuan Nuan.Judging from my experience playing Spirit Warfare, Red Dog's game production must have cost a lot of money.The game models and maps are very detailed, the fighting action is very smooth, and the optimization is also very good. The server hardly encounters any lagging.Everyone knows the number of Red Dog programmers, which shows that Red Dog has invested a lot of money in technology.Server hardware needs money, good software is also very expensive to use, and programmers must have very high overtime wages, otherwise other big companies won’t poach corners. After this one by one, you can imagine how terrible the operating cost of Lingzhan is. .

We roughly estimate that Red Dog’s monthly net income is 5000 million, but Red Dog still needs to recruit people, expand equipment, continue to purchase software, etc. These costs are definitely not small.After excluding these expenses, the funds used for game development are not as much as everyone imagined.What's more, capital needs to be accumulated over time. Originally, Red Dog could develop new mobile games or PC games to save money, while slowly making holographic games. However, if commercial secrets are leaked, they have no time and must rush before others 'learn' from them. , Make the fairy sword, otherwise their initial investment will be in vain.

Under this kind of pressure, they have no other sources of funds, and Qiao Hong must have invested his own personal money in the game.For founders, this is a very risky behavior.Looking at the history of major foreign game companies, even if they have a solid background, the failure of a 3A game may shake the economic foundation of a large company, and even cause the closure of a game studio that has developed several 3A games.The money Qiao Hong got from selling shares could have made him a rich man for the rest of his life, but after he put the money into game development, once the game fails, you know, I don’t need to say more.

I don't think Red Dog's shares have changed. Qiao Hong's investment should not be to increase capital into Red Dog, but to invest directly in his personal capacity.Xiao Gou said before that his success was due to the full support of his good brother Qiao Hong, and what he said was true, Qiao Hong was really too bold and trusted Xiao Gou too much.But since Qiao Hong dared to do this, if Xiao Gou hadn't given him the ecstasy drug, then Xiao Gou had put in the same amount of resources. I can't guess what the resources are.

In general, Red Dog is desperate this time, it's either success or success.I'm really a little scared. I'm glad that there is a Huaguo game studio with such courage and ability, but I'm also worried that the growth of the seedlings will destroy the hope of the Huaguo game industry.

But I'm afraid and I can't do anything. Since Red Dog has already made this choice and refuses to compromise with the big companies that are chasing and intercepting them, there is only one way to go.

Looking forward to the completion of the fairy sword, and praying for the completion of the fairy sword. "

……

This netizen's words were reposted on various websites, and they were also exploded on Facebook.There are also many industry insiders and game bloggers who often hang out in various game forums to join in the analysis and expand this content.

They listed the capital and time investment needed to make a 3A-level holographic game one by one, and finally concluded that there was nothing wrong with Red Dog preparing to make a holographic game. After they had money, they naturally put the development of holographic games on the agenda.Red Dog's original plan may be to continue to make mobile games or PC games, expand the company's scale, and improve the project of Xianjian step by step.

But when the fairy sword was leaked, their plan was aborted.

At this time, Red Dog faces two choices, either cut off his tail to survive, give up the fairy sword project, and continue to save his fortune before seeking development;Everyone knows that the former choice is more secure, but Red Dog may choose the latter because the founders are two arrogant young people.

Arrogant enough.

It is also tragic enough.

The reason why it is said to be tragic is that anyone can see that the red dog is now stepping on the tip of the knife, and the abyss is under the tip of the knife.

In order to counter the possible "reference" of other game companies, Red Dog is directly preparing to make a 3A-level masterpiece.In this way, even if they use mobile games or PC games to imitate the plot and gameplay of Immortal Sword, players will buy it due to the 3A-level quality that is rarely seen in the Huaguo market.

Don't underestimate the purchasing power of Huaguo players in order to support domestic games.

Anyone in the industry can see that this is the only way for Red Dog to break the game.Will big corporations allow Red Dog to succeed?Obviously impossible.They will definitely obstruct in every possible way and slow down Red Dog's development progress.Red Dog's background is still not enough, as long as the development time is one minute longer, they will be one step closer to the brink of bankruptcy.

It depends on how much financial support Qiao Hong can provide, and also depends on whether Xiao Gou's technology can bring Red Dog back to life.

Red Dog only released a trailer, and the game industry in Huaguo fell into carnival and carnival. Many local tyrants contacted Red Dog, expressing their hope that Red Dog would start crowdfunding.Although their support is only a drop in the bucket compared to the development costs of 3A-level games, they can help a little bit.

Red Dog still refused.This red cool dog who had already shown his stubborn character in Nuan Nuan is still so stubborn this time, determined to rely on his own ability to get through this difficult time.It has its pride and its gentleness.It cannot let others pay for the difficulties it encounters.

"I failed, and it's just that I can't become a god, but it's still no problem to maintain a good life, so I don't want everyone's donations."

Others said that they are not donations, but investment, and crowdfunding. They are willing to become investors of Red Dog, and they will also earn money if Red Dog succeeds.

But the stubborn and proud Kugouzi still refused.It said that to become a god, one needs to go through calamity, and the greater the calamity, the greater its potential.It may start crowdfunding in the future, but it has to overcome this difficulty by itself.

To cross the catastrophe, you can't rely on foreign objects, so you can be reborn and live freely in the world.

Well, this dog is really going to heaven.

Netizens don't know whether to sigh or laugh.Other companies in the industry were also shocked by the outbreak of the second disease, the red puppy, speechless.

Where and where?Is there something wrong with Red Dog's brain?How did starting crowdfunding have anything to do with crossing the catastrophe?Crowdfunding is not uncommon now, and even many crowdfunding does not return the proceeds to the fundraiser at all, it is really like a donation.Now someone is rushing to send money, but the red dog still doesn't accept it?

They felt a little flustered because of this trailer, and their hearts calmed down.

Even if Qiao Hong is rich, they have no talent.Just a few programmers, what can they do?Although the core technologies of major foreign game companies are not for sale, major domestic game companies have also bought a lot of advanced machines and programs, and have already developed many holographic games.Their holographic games cannot keep up with the quality of the so-called 3A level abroad, and the time and resources spent are huge.What ability does a small studio have to produce 3A masterpieces?

Do they think money is good enough?Which domestic game company has no money?

However, although they despise Red Dog's arrogance in trying to reach the sky in one step, and feel that Red Dog has a problem with his brain, they will not despise Red Dog because of this, and show mercy.

They also thought about using some illegal means, such as pretending to be a thief, breaking into the house and smashing Red Dog's equipment.However, they didn't expect that Red Dog's studio was actually in Qiao Hong's own office building, and they couldn't cause trouble for Red Dog at work.Moreover, the law and order in the imperial capital is good, there are people on the Red Dog, and the location of the Red Dog studio happens to be at a crossroad with a lot of traffic. The police actually set up an overnight guard downstairs.Although the overnight post is a traffic police post, the traffic police's eyes are sharp. If there are any criminals smashing the door, it is no problem for the traffic police to help you call 110. This is more effective than any doorman, and the criminals have not yet smashed the first door. The door, the police are already here.

But they are not helpless.They continued poaching, trying to keep Red Dog unavailable.

Because Red Dog announced earlier that it has got the information about the leaker, and there are rumors everywhere on the Internet that Red Dog is desperate and that if it fails, it will be disastrous, so Red Dog has long been panicked, and its work efficiency has gradually decreased. People with low vision, or people with ghosts in their hearts start looking for another home.

Qiao Hong watched the people's hearts fluctuate coldly, not only did not comfort people's hearts, but added fuel to the flames, and even specially asked Xiao Gou to cooperate with him, so that his heart could be stabilized, and the programmers who were holding back their laughter until their faces were almost paralyzed went to complain. , making people's hearts flutter even more.

Programmers want to cry but have no tears.

It's really hard to be a programmer for Red Dog. Before, I wanted to be a screenwriter, and then I wanted to engage in offline activities, but now I want to be able to act?Hey, we're just poor, helpless and innocent engineering students. Boss, aren't your demands on us too high? !

"Ah, it's okay, you just need to keep your current paralyzed face, and then sigh." Xiao Gou made a move, "When someone asks you, you stop talking and continue to sigh, turn your head away when you can't hold back, close the door and continue working overtime. "

The programmers vomited blood.That's right, now the pictures, music and plot of Xianjian are all in place, only the program is left.They are working overtime, overtime!Why do hard-working overtime programmers have to take on the heavy responsibility of acting!

Xiao Gou tempted: "In the future, you will independently control a studio, and there will be a lot of things that need to be acted. You should learn it now."

Qiao Hong was simple and rude: "If you do well, you will get a bonus."

So under the double squeeze of ideals and money, the programmers burst out with unprecedented potential, and all of them did not say that the actor was possessed, at least there was no laughing place.

Programmers: We are not pretending to be bitter, we are really suffering in our hearts.It's bitter, I dare not say it.Man, we feel like we're going to freak out in silence!Hurry up and make programs, only overtime can save our hard-working hearts!Finish the game as early as possible!

So under the "hard work" performance of the programmers, Red Dog's hearts fluttered even more.After a certain plot planner who Qiao Hong had confirmed to be in contact with other game companies was finally overwhelmed by fear and worry, and submitted his resignation letter, within a week, two more plot planners submitted their resignations.

One of them also contacted other companies, and perhaps revealed something, the resignation was expected by Qiao Hong.But there was no problem with the other art team, and Qiao Hong was surprised that he would leave.

Now the public opinion is sympathetic to Red Dog. If he resigns under such circumstances, he will definitely be regarded by many companies as unable to share the company’s suffering, and his future development may be limited. After all, his resignation must be poached, that is to say I have already found my next home, so I don't have to be afraid of this.But he can definitely hold on for a while longer and wait for the public opinion to subside a bit before leaving.Now that he is rushing to resign at the forefront, isn't he afraid that the industry will think that he is a person who leaked secrets?

Under Qiao Hong's insinuation, he understood what this person was thinking.

First of all, this person thinks that Red Dog is doomed. Now that he has a better job opportunity, he is unwilling to share the same fate with Red Dog.And he was not worried about others suspecting that he leaked secrets. First, he did not leak secrets, and second, the company he switched to also knew that he did not leak secrets during his work at Red Dog.He believes that with his ability and qualifications, it is impossible to find a better job than the big company he is going to now. That is to say, he will probably not leave his job in the future, so he doesn't care about the evaluation of other companies.

Now that he jumps to another job as soon as possible, the other company will definitely think that he is very loyal, and maybe the impression will be better.A few days later, when Red Dog collapsed and the other party's goal was achieved, he would not be so hard at poaching people, and he would have no chance to enter a big company.

This kind of choice can't be called stupid or smart, it can only be said that everyone has different ideas and choices. Qiao Hong calmly expressed his blessings to him. Not only did he not accept his resignation, but he also generously settled his salary for this month quickly. .

Qiao Hong's generosity and kindness did not move those who planned to resign because of Qiao Hong's heart of gold, so that they gave up the idea of ​​resigning.On the contrary, these people felt that since there was no loss in resigning from Red Dog, they had a better place to go, and they became more determined to resign.

So after another week, Xin Linjia was the only one left in the art department, and there was only one girl left in the plot planning team besides Huang Shanshan, and the people in other positions were almost gone, and those who didn't leave also resigned Reporting, just handing over work.

Now, apart from Xiao Gou and Qiao Hong, there are only 9 full-time employees in Red Dog, including the six programmers, and all the interns have already left. Xiao Gou and Qiao Hong's subordinates have fallen back to single digits. .A game studio with three popular mobile games in hand and still developing holographic games has only so few people left, it makes people cry when they hear it.

This matter was soon known by the media, and now the media are singing bad news every day, and the players are crying, everyone thinks that the red dog is finished.Unless they give up making holographic games and concentrate on the mobile game market, there is no hope of recovery.