After becoming the son of the boss [entertainment circle]

Li Xianyin didn't know what strange things his artists were doing secretly, and the dinner party was quickly forgotten. It was not a big deal, let alone now, just like the people around him felt That way, as soon as the solution was over, he would expel the images of those two people from his mind on the spot, and they were not worth remembering.

For a whole week after the dinner, Li Xianyin was negotiating with LG Real Estate. After talking for so long, it seemed that he was about to reach the point of finally signing the contract.

To be honest, Li Xianyin was quite surprised by this result. He was not very optimistic about this cooperation from the very beginning. Unable to bear his tough attitude, now it seems that he has underestimated others.

It's really beyond the standard of being able to bend and stretch. Should it be said that it is the tolerance of a large group?

It seems more appropriate to say that there is no way out.

LG's low profile is definitely not because of his series of operations some time ago. It is mainly related to the current market share of LG Real Estate.

Although LG is a large group, they did enter the real estate industry relatively late. The real estate subsidiaries of large groups of the same level have already established their own brand effects, and even their subsidiaries have gone public before they announced their entry into the real estate industry. Industry, being abused to the point where parents don't recognize it is a completely predictable situation.

In such a completely disadvantaged situation, if you want to create an advantage out of thin air, making a big move is the most immediate way, but everyone knows that if you want to make a big move that attracts attention, you have to spend money, especially investing in yourself In a big real estate business, you have to spend a lot of money!

As a large group that can compete with Samsung for a long time, it would be too much to say that they have no money, but like Samsung, they are a chaebol-like company, which means that the same shareholding distribution is complicated. It's endless to get tangled up,

Compared with the already listed Samsung C&T and SK Construction, they are indeed far behind. Many shareholders believe that they have missed the best time to invest in the real estate industry, and the return on spending their money elsewhere is higher. There is no need to bite the bullet and invest in real estate. In the real estate industry, LG has no shortage of opportunities to expand its business, so it has been on the road of opposing the establishment of a real estate subsidiary.

To be honest, without this subsidiary, it is just that there is no way to achieve such perfection in terms of comprehensiveness of the industry, and it is far less attractive than real money.

Although the unpopular subsidiary of LG Real Estate was established in the end, the available follow-up resources are not too much, and the early planning is also relatively chaotic. Currently, only one residential complex has been built, and it has not been sold yet. It was over, and the earning did not meet expectations at all, so that the voice of internal opposition became louder.

After that, LG Real Estate planned to develop in the direction of specialized construction of commercial buildings. Although residential buildings are actually more profitable after they are built, after all, houses for living and living are just what many people need, and they are not worried about not being able to sell them. Commercial buildings do not come out of design drawings In the beginning, it was a war with Party A, and the time, effort and money cost were much higher, and most people knew how to choose.

But commercial buildings are also more likely to become landmarks. Have you seen how many stations are named after a certain building, which is very useful for enhancing the brand effect, let alone a large commercial block. When the time comes, it will be named after LG Naming can very effectively open up a path that belongs to them.

After all, there are not many domestic construction companies that specialize in commercial buildings. Everyone is taking care of both ends. They only have accurate plans for residential buildings. Commercial buildings just pick up orders when they come to them. The real estate subsidiaries of large groups are still professional enough. Yes, it's just that in this state of balance, it really depends on luck if you want to create some amazing works.

Lee Hyun-yin couldn't deny LG Realty's plan to take an unconventional path. According to future memory, their plan was successful. In the next ten years or so, they did occupy a place in South Korea with this plan, but we can say that they How professional in architecture is really a matter of opinion.

At least real international landmarks like the Burj Khalifa must have nothing to do with them, but for Li Xianyin, it is no problem to make a fortune in the short term, and he does not take a stake in LG Real Estate, so the future development has nothing to do with him. big relationship.

It is conservatively estimated that once the commercial block they invested in starts operating, the annual rent and other transactions will allow them to pay back within two years.

This is a conclusion that can be drawn by random calculations. LG has confirmed that the location of the development site is quite good. Logically speaking, there should be many companies in the industry willing to cooperate with LG to develop. The "rookie" S.MRE that made a big noise in the real estate industry.

In fact, the request made by LG is very unfriendly to many real estate companies. The other party requires that after the commercial street is developed, the authorship right should be fully owned by LG, and other partners are only eligible to share the money according to the investment amount.

We all know how difficult it is to establish a real estate brand. While asking people to invest a lot of money, they also tell people that they don’t have the right to authorize. Isn’t the implication that they give all the limelight to LG? This is completely treating others as fools, okay? !

How many real estate companies have cooperated and invested in large projects but are willing to keep their names anonymous, making the public think that this project is all made by partners? !Get out of here early!I really thought you were the only one in the world. Mom!

Just for the right of authorship, 80.00% of real estate developers in China are not willing to cooperate with LG. Everyone is a businessman, so they are not willing to make wedding dresses for others, and some small companies LG don’t like it. To put it bluntly, the reason why they are looking for Partners instead of independent development, isn't it because the head office doesn't allocate funds, small companies can't afford so much money, and it's useless to find it.

In fact, they can also accept investment from non-real estate industries, but completely independent investment banks and personal investment are not very good things for group subsidiaries with complicated equity, especially when developing large projects, even a little internal change will not matter. May result in planned miscarriage.

As an outlier in the real estate industry, Li Xianyin doesn't care about the authorship of the commercial street in the future, whether it is called LG Plaza or LG Shopping Department Store, whether it is claimed to be independently developed by LG or other partners are not important, as long as LG makes changes. Li Xianyin doesn't care much about making money.

Anyway, he doesn't plan to build any brand effect for S.MRE now, even if the public's impression of S.MRE becomes a second-hand dealer who can resell land, he doesn't care, as long as he wants to, changing the impression is a matter of minutes .

Making money is more important.

The reason why he frequently contradicted Park Zhengxuan with a tough attitude before was that he didn't understand the situation at that time and felt that LG should have many backup partners. He is the one with little chance of winning. It is necessary to be so attentive.

Furthermore, the amount of money that needs to be paid out at once for this kind of investment is very large, and the speed of recovering the cost is average. Apart from being able to build a relationship with LG, there are not many advantages, which is not the best in his mind. Investment projects, but people have resisted his various tough attitudes to this point, and he has not lost at all. If you cooperate, just cooperate. When the time comes, don't be vague with him when you share the money.

It's just that when the time comes to open the press conference, he has to put on an attitude of "following the big brother and have a meal". The big consortium wants face, no matter how [humble.jpg] is in private, it still needs to Keep a tall attitude, otherwise no one would believe that the commercial street was independently developed by LG.

Because of the new investment that popped up suddenly, Li Xianyin confirmed the working capital in his hand again, excluding the part that had been transferred to the new building construction account, the money for buying Qianyi shares had also been spent. This is his recent After the deduction, the balance left in the account is not much, and it looks like it is less than 25 billion after all the expenses.

In the agreement with LG Real Estate, he needs to pay 80 billion yuan for the initial investment alone. After all, it is a commercial district, and all three phases are completed. The three investors, including LG, have to pay at least Nearly [-] billion won, such a large investment, is already a development project that will be reported on the [-] o'clock news in the evening.

Although there is not enough money in the account, Li Xianyin does not mean to panic at all. After signing the contract, LG will officially start the plan. The three parties will officially make the payment in June. He can also withdraw a sum of money at any time.

However, Li Xianyin felt that the situation could not be that bad, and there was still a period of time before he couldn't make the money.

Because of Stanley's absence, Choi Minwoo, who had taken over the assistant job again, knocked on the door and walked in at this time for a routine report before leaving get off work every day.

It is generally not a big deal that can be conveyed to him through Choi Minwoo, and the trivial matters are simply concentrated and dealt with when he is about to get off work. After all, this is the period of mental fatigue for Li Xianyin during the day, and he doesn't like to think about anything. Complicated and troublesome things.

As for whether this time will burden the employees who are also about to get off work, that is not his priority.

The topic of Cui Minyu's report today is mainly about Tianshang Zhixi. Although he has decided to go to Europe to develop, the new group name has only been finalized and has not been announced to the public. The members are still in the stage of learning languages. The language doesn't matter, and it's useless to have a brokerage company.

Anyway, from the public's point of view, the company has done nothing for Tianshang Zhixi, and some even rumored that SM wanted to hide Tianshang Zhixi in the snow, which triggered a small-scale discussion.

It would be a pity if such a powerful group was hidden in the snow. Many people spontaneously defended them. However, Li Xianyin just wanted to roll his eyes when he saw this kind of remarks. This group of people neither buy albums nor download music sources. Ghost, if you are capable, you will pay for the activity costs for all the power groups that have been confused?

While not supporting any of their works, you have to scold the company for them, you guys are really great~

"There is also Ai Hui's side. They contacted the company this afternoon and asked when TVXQ can resume work."

Cui Minyu's words made Li Xianyin's attention instantly withdraw from Tianshang Zhixi, and it was a little surprising that Ai Hui broke away from the unhappiness last time so quickly.