Xueba Fengyun
Chapter 271
The United States is a melting pot of nationalities, and California is a place where multiple nationalities live together.However, compared to San Francisco, there are actually a lot fewer Chinese in Los Angeles.However, as the largest entertainment metropolis in the United States, Chinese media still has a place here.Perhaps Liu Miao's achievements are not enough in the eyes of mainstream American society, but for the Chinese community, it is a matter worth reporting, so many Chinese media have sent interview requests.
After being screened by the public relations department, Liu Miao finally decided on a radio station, a TV station, and two newspapers for interviews. The first thing he wanted to go to was Voh Hansheng Broadcasting in the West District of Los Angeles.Greater Los Angeles and Greater New York City are the two largest and most famous metropolitan areas in the United States, but the style of Greater Los Angeles is quite different from that of Greater New York City.
The various districts of Greater New York City are closely linked, and each district has its own role and positioning; but Greater Los Angeles City does not have an obvious downtown area, and each district seems to be independent, just because Geographical reasons come together.Coupled with the vast geography of Greater Los Angeles, it is easy to think that you have gone to the big rural areas of the United States.It took about half an hour to drive from Liu Miao's hotel to Hansheng Broadcasting, which is a very short distance.
Unlike domestic radio stations with tall buildings, Hansheng Broadcasting is just a simple three-story building, which is completely integrated with the surrounding buildings.Regardless of the extremely developed television industry in the United States, whether it is a wireless TV network or a cable TV station that covers the whole country through satellite, cable TV or the Internet, it is very simple for American families living in urban areas to watch hundreds of channels.But American radio stations have never declined. Even with professional news channels like CNN and professional music channels like MTV, American radio stations are still alive and well.
In Los Angeles alone, there are dozens of large and small radio stations.In fact, this has something to do with the fact that the United States is a country on wheels. There is always a need to pass the time while driving, so the radio has become the best choice.Because of this, the most popular programs on the radio station are nothing more than three: news talk show, the hosts comment on current news hotspots, and sometimes allow viewers to call in to discuss; traffic information program, what roads are not blocked, where are there New store openings, what restaurants are good for dates, all of which actually matter to drivers; and finally, there's the music show.Pure music stations in the United States have become so specialized that they only broadcast certain types of music, such as pure gospel music stations, pure country music stations and pure blues music stations... This is unimaginable in China, because you have few listeners at all, but in China On the contrary, the listening rate of radio stations in the United States is higher than that of comprehensive radio stations.Especially for advertisers, pure music radio stations have a fixed and loyal audience, and the directionality of advertising is very clear, so the advertising revenue of pure music radio stations is actually higher.
voh Hansheng Broadcasting is a comprehensive Chinese-language radio station located in Los Angeles that serves Chinese in the entire Greater Los Angeles city. Of course, it cannot compare with English and Spanish radio stations in terms of listening rate, but compared with Korean and Japanese-language radio stations, voh Hansheng Radio is obviously Just behemoth.Liu Miao even heard that sbs planned to spend money to buy voh and transform it into sbs Los Angeles Korean channel. Fortunately, this group of broadcasters insisted on their own ethics.
Liu Miao's interview time was supposed to be two hours, but because of the host's humor and Liu Miao's talkativeness, the whole program was extended by one hour.Fortunately, the director immediately turned on the callin unit to allow people to participate, so the whole program sounds much richer.Moreover, many Chinese call in purely to cheer for Liu Miao, especially because they are all proud that their nation can produce such a cross-generational product as the Titan Tablet.
After accepting the pleasant interview on the radio station, Zhang Wei specially ordered the driver to go to a nearby Mexican restaurant for dinner.Since the United States is a multicultural country, the United States has hardly formed its own food culture (if bbq and the like must be counted as catering culture, then the Latin American people deliberately protest against the ownership of bbq), so the food culture of the United States It is almost the world of foreign restaurants.Of course, the mainstream ones are nothing but Italian, French and Chinese cuisines, but what makes Liu Miao feel regretful is that in addition to low-end restaurants for Italian and French cuisines, there are also high-end restaurants.But Huaxia cuisine is the only one that is difficult to be elegant, and is always excluded from high-end restaurants by the "food police" for reasons such as too much fat and too salty.Even Japanese and Thai cuisine can be made into high-end restaurants, but Huaxia cuisine, which has the best history and the richest dishes, is considered low-end.Recently, even Mexican food has started to be packaged in a high-end atmosphere, and Liu Miao has nothing to say.
The Mexican restaurant chosen by Zhang Wei is called "Maya Ruins", and the decoration also has a sense of history.According to Zhang Wei, this is one of the popular restaurants recently selected by a local food program in Los Angeles. Fortunately, she made an appointment in advance.Because I did my homework beforehand, the dishes everyone ordered are relatively mainstream, such as: BBQ chicken chop omelet rice, beef with onion and black pepper, and flavored South American snails.That kind of cactus fried green and red peppers was appreciated by Liu Miao and others.
Because it was the peak meal time, it took Liu Miao and others some time to wait for their meals.Fortunately, this Mexican restaurant lived up to its reputation as a popular restaurant, and the food was very delicious.In fact, the so-called Mexican cuisine is a combination of ancient Mayan cuisine and later Spanish and Portuguese cuisine. The taste is mainly hot and sour, with special emphasis on the use of various spices.This reminded Liu Miao of Thai food, but the final product of Thai food is mainly light fish or seafood, while Mexican food is basically beef or chicken as the main ingredient, so the feeling of satiety is stronger.
After eating and drinking, Liu Miao accepted interviews from the rest of the media, and then went to the Industrial Designers Society of America to attend their awards ceremony.Don't look at the title of "National America" hanging in front of the academy, in fact, the academy just set up an office in Los Angeles, and the so-called awards ceremony is just a buffet reception in the lobby of a four-star hotel That's all. "Mr. Liu, this is an awards ceremony for a national award? Are we being cheated?" Sun Linlin couldn't believe it.
"Americans are very practical. We also paid for this dinner." Zhang Wei said with a smile, "Didn't you see that Mr. Liu bought three coupons for cold meals when he came in? That means donating to this awards ceremony in disguise. So, Linlin, you should eat more during your stay, or else Mr. Liu's capital will be wasted."
It was also the first time for Liu Miao to experience such an award ceremony. In fact, to put it bluntly, it was just a group of industrial design people having dinner together.Because everyone has the same interests, everyone gets to know each other within a few words.The buffet meeting is for the convenience of communication, otherwise, according to formal western dining etiquette, it is absolutely not allowed to talk about work while eating.Although Liu Miao is young, his Titan Tablet is really amazing, so in less than an hour, Liu Miao got a lot of business cards.Unlike China's culture, Americans will only send business cards to you if they really feel that we can become business partners, instead of completely spreading the net like China.Obviously I am a real estate agent, but even the five-year-old children on the side of the road are handing out business cards... The final award ceremony is also very American-style. The winners go up and take a photo with the chairman of the society with the award certificate. None of the trophies.Fortunately, the award certificate was printed on coated paper, with the badge of the society and the autograph of the chairman of the society.
On the way back to the hotel, Sun Linlin exclaimed that it was a loss.It was rare for Liu Miao to laugh at her, because he had to instruct Zhang Wei to put the name of "National Institute of Industrial Design" on the next advertisement.That's right, this is the unspoken rule of winning awards in the United States.I give you honors and endorsements, and you have to help me create publicity in advertisements and news, and everyone gets what they need.Fortunately, the annual industrial design award of the National Institute of Industrial Design is not a small award, and it can also help the Titan Tablet to improve a little bit when it is placed in news and advertisements.The domestic propaganda is even more powerful. Anyway, exaggeration is a big hobby of Chinese people, so Liu Miao let it go.
Visiting the "redherring" magazine office the next day, Liu Miao became more formal.As the most influential entrepreneurial business magazine in the United States and even in the world, "redherring" has too many readers.Someone in the previous life jokingly said that if you can be reported by "redherring" once, then the difficulty of going public on Nasdaq will be at least half; if you can be reported by "redherring" three times, you don't need to apply for an IPO. You are listed; if you are reported by "Redherring" more than five times, then you must be one of the most popular Internet stocks on Nasdaq in the future.
Liu Miao is not just here to visit "redherring" this time, but the editor-in-chief and editorial department of "redherring" are extremely optimistic about Liu Miao's future.This time, "redherring" awarded Liu Miao the three awards of "Internet Innovation Product of the Year", "Internet Innovation Enterprise of the Year" and "Internet Innovation Person of the Year". One can imagine how much this magazine has for Liu Miao's future. value.Although the final winner will be announced at the awards ceremony, but the chances of this award being missed are too low after coming to the magazine for an interview.
The reporters of "redherring" were very interested in the future development of Titan Tablet and the operation of the play store. Liu Miao also satisfied the research psychology of "redherring" magazine without revealing the secrets.
"Mr. Liu, you entered the smart device industry by making mobile phones. We have found that Apple has released their first smartphone and it has been a great success. And next door to your country, Koreans are also developing Their first smartphone, so will you enter the smartphone industry in the future?" asked the reporter from "redherring".
"Wow, I think maybe you will be the second batch of people on this planet who know this secret besides our company." Liu Miao said pretending to be mysterious, "Titan has never left the field of smartphones, our Titan mobile phone In fact, it has been in the process of research and development. For this reason, our supporting intelligent system has developed to the 2.0 stage, but there are still some small problems that make me not very satisfied. If there is no accident, next summer, we will launch it together with Apple 3G .”
"Mr. Liu, is what you said true? God, I can't imagine what the mobile phone you made out of the Titan tablet will look like. Mr. Liu, I know my request is presumptuous. If it is possible, will we be lucky? Be the first to know what your phone looks like?" The reporter for "redherring" was going crazy.
After being screened by the public relations department, Liu Miao finally decided on a radio station, a TV station, and two newspapers for interviews. The first thing he wanted to go to was Voh Hansheng Broadcasting in the West District of Los Angeles.Greater Los Angeles and Greater New York City are the two largest and most famous metropolitan areas in the United States, but the style of Greater Los Angeles is quite different from that of Greater New York City.
The various districts of Greater New York City are closely linked, and each district has its own role and positioning; but Greater Los Angeles City does not have an obvious downtown area, and each district seems to be independent, just because Geographical reasons come together.Coupled with the vast geography of Greater Los Angeles, it is easy to think that you have gone to the big rural areas of the United States.It took about half an hour to drive from Liu Miao's hotel to Hansheng Broadcasting, which is a very short distance.
Unlike domestic radio stations with tall buildings, Hansheng Broadcasting is just a simple three-story building, which is completely integrated with the surrounding buildings.Regardless of the extremely developed television industry in the United States, whether it is a wireless TV network or a cable TV station that covers the whole country through satellite, cable TV or the Internet, it is very simple for American families living in urban areas to watch hundreds of channels.But American radio stations have never declined. Even with professional news channels like CNN and professional music channels like MTV, American radio stations are still alive and well.
In Los Angeles alone, there are dozens of large and small radio stations.In fact, this has something to do with the fact that the United States is a country on wheels. There is always a need to pass the time while driving, so the radio has become the best choice.Because of this, the most popular programs on the radio station are nothing more than three: news talk show, the hosts comment on current news hotspots, and sometimes allow viewers to call in to discuss; traffic information program, what roads are not blocked, where are there New store openings, what restaurants are good for dates, all of which actually matter to drivers; and finally, there's the music show.Pure music stations in the United States have become so specialized that they only broadcast certain types of music, such as pure gospel music stations, pure country music stations and pure blues music stations... This is unimaginable in China, because you have few listeners at all, but in China On the contrary, the listening rate of radio stations in the United States is higher than that of comprehensive radio stations.Especially for advertisers, pure music radio stations have a fixed and loyal audience, and the directionality of advertising is very clear, so the advertising revenue of pure music radio stations is actually higher.
voh Hansheng Broadcasting is a comprehensive Chinese-language radio station located in Los Angeles that serves Chinese in the entire Greater Los Angeles city. Of course, it cannot compare with English and Spanish radio stations in terms of listening rate, but compared with Korean and Japanese-language radio stations, voh Hansheng Radio is obviously Just behemoth.Liu Miao even heard that sbs planned to spend money to buy voh and transform it into sbs Los Angeles Korean channel. Fortunately, this group of broadcasters insisted on their own ethics.
Liu Miao's interview time was supposed to be two hours, but because of the host's humor and Liu Miao's talkativeness, the whole program was extended by one hour.Fortunately, the director immediately turned on the callin unit to allow people to participate, so the whole program sounds much richer.Moreover, many Chinese call in purely to cheer for Liu Miao, especially because they are all proud that their nation can produce such a cross-generational product as the Titan Tablet.
After accepting the pleasant interview on the radio station, Zhang Wei specially ordered the driver to go to a nearby Mexican restaurant for dinner.Since the United States is a multicultural country, the United States has hardly formed its own food culture (if bbq and the like must be counted as catering culture, then the Latin American people deliberately protest against the ownership of bbq), so the food culture of the United States It is almost the world of foreign restaurants.Of course, the mainstream ones are nothing but Italian, French and Chinese cuisines, but what makes Liu Miao feel regretful is that in addition to low-end restaurants for Italian and French cuisines, there are also high-end restaurants.But Huaxia cuisine is the only one that is difficult to be elegant, and is always excluded from high-end restaurants by the "food police" for reasons such as too much fat and too salty.Even Japanese and Thai cuisine can be made into high-end restaurants, but Huaxia cuisine, which has the best history and the richest dishes, is considered low-end.Recently, even Mexican food has started to be packaged in a high-end atmosphere, and Liu Miao has nothing to say.
The Mexican restaurant chosen by Zhang Wei is called "Maya Ruins", and the decoration also has a sense of history.According to Zhang Wei, this is one of the popular restaurants recently selected by a local food program in Los Angeles. Fortunately, she made an appointment in advance.Because I did my homework beforehand, the dishes everyone ordered are relatively mainstream, such as: BBQ chicken chop omelet rice, beef with onion and black pepper, and flavored South American snails.That kind of cactus fried green and red peppers was appreciated by Liu Miao and others.
Because it was the peak meal time, it took Liu Miao and others some time to wait for their meals.Fortunately, this Mexican restaurant lived up to its reputation as a popular restaurant, and the food was very delicious.In fact, the so-called Mexican cuisine is a combination of ancient Mayan cuisine and later Spanish and Portuguese cuisine. The taste is mainly hot and sour, with special emphasis on the use of various spices.This reminded Liu Miao of Thai food, but the final product of Thai food is mainly light fish or seafood, while Mexican food is basically beef or chicken as the main ingredient, so the feeling of satiety is stronger.
After eating and drinking, Liu Miao accepted interviews from the rest of the media, and then went to the Industrial Designers Society of America to attend their awards ceremony.Don't look at the title of "National America" hanging in front of the academy, in fact, the academy just set up an office in Los Angeles, and the so-called awards ceremony is just a buffet reception in the lobby of a four-star hotel That's all. "Mr. Liu, this is an awards ceremony for a national award? Are we being cheated?" Sun Linlin couldn't believe it.
"Americans are very practical. We also paid for this dinner." Zhang Wei said with a smile, "Didn't you see that Mr. Liu bought three coupons for cold meals when he came in? That means donating to this awards ceremony in disguise. So, Linlin, you should eat more during your stay, or else Mr. Liu's capital will be wasted."
It was also the first time for Liu Miao to experience such an award ceremony. In fact, to put it bluntly, it was just a group of industrial design people having dinner together.Because everyone has the same interests, everyone gets to know each other within a few words.The buffet meeting is for the convenience of communication, otherwise, according to formal western dining etiquette, it is absolutely not allowed to talk about work while eating.Although Liu Miao is young, his Titan Tablet is really amazing, so in less than an hour, Liu Miao got a lot of business cards.Unlike China's culture, Americans will only send business cards to you if they really feel that we can become business partners, instead of completely spreading the net like China.Obviously I am a real estate agent, but even the five-year-old children on the side of the road are handing out business cards... The final award ceremony is also very American-style. The winners go up and take a photo with the chairman of the society with the award certificate. None of the trophies.Fortunately, the award certificate was printed on coated paper, with the badge of the society and the autograph of the chairman of the society.
On the way back to the hotel, Sun Linlin exclaimed that it was a loss.It was rare for Liu Miao to laugh at her, because he had to instruct Zhang Wei to put the name of "National Institute of Industrial Design" on the next advertisement.That's right, this is the unspoken rule of winning awards in the United States.I give you honors and endorsements, and you have to help me create publicity in advertisements and news, and everyone gets what they need.Fortunately, the annual industrial design award of the National Institute of Industrial Design is not a small award, and it can also help the Titan Tablet to improve a little bit when it is placed in news and advertisements.The domestic propaganda is even more powerful. Anyway, exaggeration is a big hobby of Chinese people, so Liu Miao let it go.
Visiting the "redherring" magazine office the next day, Liu Miao became more formal.As the most influential entrepreneurial business magazine in the United States and even in the world, "redherring" has too many readers.Someone in the previous life jokingly said that if you can be reported by "redherring" once, then the difficulty of going public on Nasdaq will be at least half; if you can be reported by "redherring" three times, you don't need to apply for an IPO. You are listed; if you are reported by "Redherring" more than five times, then you must be one of the most popular Internet stocks on Nasdaq in the future.
Liu Miao is not just here to visit "redherring" this time, but the editor-in-chief and editorial department of "redherring" are extremely optimistic about Liu Miao's future.This time, "redherring" awarded Liu Miao the three awards of "Internet Innovation Product of the Year", "Internet Innovation Enterprise of the Year" and "Internet Innovation Person of the Year". One can imagine how much this magazine has for Liu Miao's future. value.Although the final winner will be announced at the awards ceremony, but the chances of this award being missed are too low after coming to the magazine for an interview.
The reporters of "redherring" were very interested in the future development of Titan Tablet and the operation of the play store. Liu Miao also satisfied the research psychology of "redherring" magazine without revealing the secrets.
"Mr. Liu, you entered the smart device industry by making mobile phones. We have found that Apple has released their first smartphone and it has been a great success. And next door to your country, Koreans are also developing Their first smartphone, so will you enter the smartphone industry in the future?" asked the reporter from "redherring".
"Wow, I think maybe you will be the second batch of people on this planet who know this secret besides our company." Liu Miao said pretending to be mysterious, "Titan has never left the field of smartphones, our Titan mobile phone In fact, it has been in the process of research and development. For this reason, our supporting intelligent system has developed to the 2.0 stage, but there are still some small problems that make me not very satisfied. If there is no accident, next summer, we will launch it together with Apple 3G .”
"Mr. Liu, is what you said true? God, I can't imagine what the mobile phone you made out of the Titan tablet will look like. Mr. Liu, I know my request is presumptuous. If it is possible, will we be lucky? Be the first to know what your phone looks like?" The reporter for "redherring" was going crazy.
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