Stay away from sick dogs [entertainment]

Half a month after the release of the film list, the Berlin Film Festival opened.

Its red carpet is only ten meters long. Jiang Yuan is not used to the reporters' long guns and short guns now, but he has no choice.His photos were released by the Chinese media immediately, and netizens once again lamented, "It's so beautiful", "Jiang Yuan is absolutely aesthetically abnormal", "Is this beautiful without knowing it?"

Jiang Yuan was quite embarrassed.He knew very well what he looked like, and the seaside photos he gave Liu Zhaojun were just to show his fatness and thinness.

…………

The Berlin Film Festival often has as many as two or three thousand films.Within ten days, they will be screened in various venues, some of which are shortlisted for competition, some are shortlisted for non-competition, and some are just for show.More important films usually have two screenings, one for journalists and one for audiences. It is said that because there are too many participating films, reporters, film critics, and sellers usually only sit for 15 minutes, and get up and flash if they are not interested. People rush to the next exhibition hall, the tables and chairs are ping-pong, and the film director will think that the audience in the room does not like it, which makes the fragile heart of the artist full of holes.

The gay film "The Cabinet" was scheduled for the second day, with two screenings.

This time is very bad.At the film festival, the bigger the weight of the film, the later it will appear.This place pays attention to personal connections, the most powerful film and television company will make the finale of the film, that is, it will appear on the Saturday and Sunday before the end - when the activities are at its climax and the atmosphere is at its peak, the next film and television company will get the weekly show. Thursday, Friday, and again Monday, Tuesday, and Wednesday. Zhongzhi Film and Television, the producer of "The Cabinet", is too small to win the competition.

Therefore, even though Zhongzhi Film and Television and Shen Du bought a double-page advertisement in the show catalog the next morning, the audience was still very small, not even half of the seats were occupied, and all the big media did not show up.

Jiang Yuan didn't understand these things, and Shen Du and the others didn't tell him that the attendance rate was abnormal, so he was quite happy.

When seeing his face moving on the big screen, Jiang Yuan couldn't hold back his tears.

Finally, he didn't let a scumbag completely ruin his life.His mother banned him from being an actor, and he struggled for six full years, but he still sat here and got back on track.

Look, he played another person, deduced another person, he is himself, he is not himself, when he moves on the big screen as another person, he is so fresh and vital.

It is different from the ordinary Jiang Yuan.

On the side, seeing Jiang Yuan like this, Shen Du sighed, put his big hand on the back of the other's head, gently swayed Jiang Yuan's face 30 degrees, and gently wiped away the tears on Jiang Yuan's cheeks with the sleeve of his suit.Jiang Yuan didn't move and asked him to wipe it off. He turned his face halfway, and continued to watch the film with sideways eyes, as if he was at the mercy of Jun.

Until the tears stop.

A few hours later, when the movie was screened, Jiang Yuan heard several minutes of applause from the entire auditorium!

The "hidden rule" of the film festival is to applaud good films and stomp on bad ones. The better the film, the longer the applause lasts. The audience at the Berlin Film Festival is also really professional and can understand the obscure art of various countries. film, knowing what moves people and what doesn't.

There is no doubt that "The Cabinet" can touch people's hearts.

…………

After the screening, Jiang Yuan originally thought that they just had to wait for the closing ceremony, but unexpectedly it was not like this at all.

Before the closing ceremony and awards ceremony, everyone in the crew was not bored and doing nothing. On the contrary, the producers and directors had a very important task - to sell the film.

All major film festivals have "markets", and the Berlin Film Festival is called "European Film Market".The so-called market is that film companies in various countries look for movies with good looks, reach deals with producers, sign contracts, and purchase copyrights.There are about 50 countries and regions where it can be sold. The largest markets are the United States, the United Kingdom, France, and Germany, and the small markets include the Benelux Union, Romania/Bulgaria, and so on.Overseas copyright has always been the main way for Chinese literary films to recover their costs.

The prime time to sell a movie is 24 hours after the screening. Therefore, the next day, the producer, Wang Jinfa and others negotiated copyright with various film studios, while Jiang Yuan and the others were nervously waiting for the result in the hotel.

However, what surprised Wang Jinfa and the producer was that 24 hours had passed, 48 hours had passed, 72 hours, and 96 hours had passed, and their "Cabinet" did not even sell a single overseas copyright! ! !

"My God..." Wang Jinfa said, "I only know that overseas copyrights of Chinese-language movies are hard to sell, but I didn't expect... I didn't expect... to reach this level!"

"The Cabinet" is a gay film that Wang Jinfa wanted to make very much. He looked for investors in both the United States and China. In the end, only Zhongzhi's family was interested.Therefore, Wang Jinfa, who knew that he could not pass the review, formulated a strategy, intending to use overseas copyrights to allow investors to recover the cost, so that he can make his next film in the future.

This circle is very cruel to directors.If people know that the company that invested in your last film lost money, they will be indifferent to your new film and will not give any chance at all.Film directors who make one film in their lifetime abound.

Jiang Yuan was a little puzzled, and asked, "Why did this happen? I remember that in 2010s, 2015s, and even from [-] to [-], our Chinese literary films were still selling overseas copyrights very well."

"I also asked those filmmakers...it turned out that the times have changed." The producer of "The Cabinet" said with a wry smile, "now, the vast majority of Chinese-language movies are ignored...even those made by big directors, Those who can sell at a good price must have a selling point and eyeballs, and luck is very important. At present, the number of regions where Chinese-language films are actually sold is very small. Even if they are sold, they can basically only be screened in Chinese regions. We are still Chinese. The directors’ income is only the screening fee of the film festival, which can be hundreds of euros or thousands of euros. Even if they can be sold, the price is ridiculously low, for example, 5000 euros, and the overseas copyrights are packaged as a whole.”

"..." 5000 euros of overseas copyrights were packaged as a whole, and Jiang Yuan was stunned.

The producer continued: "It's very difficult for non-Hollywood. The Internet is getting more and more powerful, and the theater box office itself is low. The audience thinks that he doesn't need to go to the theater to watch literary films. But the Internet... old and new movies are Wuyang Wuyang. , and no one is really willing to pay for Chinese movies. In addition, everyone now likes high-stimulation, fast-paced films, and literary films that pay more attention to personal expression are declining. Therefore, although we have begun to pay attention to overseas sales in the past seven or eight years , go to the market, set up booths, participate in activities... the situation is not as good as it was back then, the golden age of Chinese literary and artistic films has long passed."

Jiang Yuan didn't speak.

Producer: "Besides, our film is particularly at a disadvantage. It was screened the next day of the opening ceremony. Few people have seen it, so naturally they couldn't push it to the film studios in their own country. Moreover, this thing has nothing to do with the needs of the Olympic Games. Like scoring items, film critics are more conservative about the films that appeared earlier, and leave some room for later praise. In this way, the filmmakers who read the reviews are of course not excited. If the promotion of other Chinese-language films is difficult It is twice that of ten years ago, and our "Ark" is three times and four times!"

Also: "Because of Shen Dayingdi... there are actually quite a few inquiries, but there are only 5 to 10 euros in one area... This is too little, I did not agree. We need to recover a total investment of 1500 million yuan. They all said the movie was good, but they were extremely cautious!"

"..."

After talking for a long time, Wang Jinfa and the producer left dejectedly.

Jiang Yuan bit his lip.

Shen Du looked at him and asked, "Yuan Yuan, do you want to sell overseas copyrights?"

"what?"

"Do you want to sell overseas rights?"

"Well, of course I hope." Jiang Yuan thought about it, and gave his reasons directly, "First of all, if Zhongzhi Film and Television loses money to Director Wang, it will be difficult to leave. Of course, Zhongzhi only wants a reputation, but Wang The director has always had the idea of ​​overseas copyright."

"Ah."

"Secondly, I don't want to think that we owe Liu Zhaojun anything... It's a bit strange to say this, but if the film that Director Wang, Zhang Zhi, you, me, and we made together caused Liu Zhaojun to lose money, it would be...as if we are sorry He looks like a rotten person! Of course I know, investing proves that he accepts risks, but it's still a bit awkward."

"What about the third?"

"Third," Jiang Yuan said, "As far as facts are concerned, one size fits all. Liu Zhaojun Low used 'sex scenes' as a publicity stunt, but he has already been ridiculed by netizens. I think our "Cabinet" is of good quality, There should be overseas copyrights... Also, from the perspective of personal interests, I also hope that the copyright will go away. I also hope that more people can see me, recognize me, meet "cabinet" and get acquainted with Xin Yuan. I I hope that my first film will have a good result, and I don’t want others to think that this debut work is useless.” The circle is impetuous, if someone plays the leading role in a movie for the first time, he will definitely lose a lot of good things in the future chance.For Liu Zhaojun, he doesn’t want to hurt the enemy 1000 and hurt himself 800. It’s not worth it. Liu Zhaojun’s “Low” towards him has passed, and he has already terminated the contract. I believe that if Liu Zhaojun doesn't change his mind, he will have bad luck in the future.

"Okay." Shen Du nodded, "I just want to confirm first."

After hearing Shen Du's words, Jiang Yuan was a little puzzled: "???"

Can Shen Du, a graduate of P University Economics and Management, have a solution?

Shen Du turned around, and while walking outside, he called Wang Jinfa: "Director Wang, do you know that, in fact... the most important thing about copyright sales is incitement."