Investment Life
Chapter 62
With the involvement of News Corporation, the nature of promotion has changed.A few days later, the 2th Century Fox Company initiated the initiative, inviting several major American film companies to gather together to discuss the next-generation broadcasting media.At that small internal press conference, Feiyan DVD players and VCD discs officially appeared in front of the film dealers.
This brand-new Video-cd immediately attracted everyone's attention, and its price-performance ratio is far superior to that of VHS video tapes or Ld laser discs of the same period. unanimous praise.But businessmen, especially in the Hollywood world of penny-pinching jews, are not going to be easily satisfied with this transitional half-finished product.
After a week of consultations, the seven major film companies reached an agreement. Together with News Corporation, they established an organization called 'Hollywood Digital Video Consulting Group' (hdVagroup), using Vcd as a template and relying on CSS keys to advocate for hardware. Manufacturers develop a new generation of high-definition digital video carriers to meet the ever-growing demand for high-definition playback.
A total of seven requirements were put forward by this organization, namely:
1. A disc can accommodate 135 minutes of film;
2、高品质的影像效果(比Ld及Video-cd好);3、具有高级、逼真的音响效果;4、在一个光碟片中能容纳3~5种多国语言;
5. Compatible with css key system to strengthen anti-theft monitoring;
6. Can adapt to screens with different length and width ratios;
7. There can be multiple versions of the same program in one disc.
The appearance of hdVagroup formally marks that the new generation of media discs has entered the field of vision of hardware manufacturers. No one dares to ignore the influence of Hollywood in the field of entertainment in the world. Therefore, after the announcement of these seven standards, Silicon Valley responded accordingly.
But someone got ahead of them.Before News Corporation announced the news, Chen Yuanming and Yan Qiaosen had already come to Silicon Valley to carry out a sweeping merger and acquisition.Nowadays, the main target of the optical disc industry is still the read and write speed of the optical drive. For the current personal computer, 7oom is already a very scary figure. As long as the CD optical drive can run quickly on the personal computer, it can fully meet most of the needs. Therefore, there are not many companies that upgrade the CD itself.
And this kind of improvement aimed at optical disc media and physical reading and writing mode is exactly what Vcd and future dVd need most.So after casting a net, they spent a total of 12 million US dollars to acquire 4 companies involved in the production and research of optical discs, from the research and development of discs to the development of optical drives. The studios were unified and a new company called Zero Hour was formed.
A few days after the company reorganized, hdVagroup appeared in front of the public. Amid the uproar, the newly established Zero Hour Company immediately became the target of public criticism. However, such attention is not a bad thing, and there is never a lack of interest in Silicon Valley. Unique genius, with the emergence of Zero Hour, people with lofty ideals don't need to all join the Japanese consortium, they can show their creativity in Silicon Valley, so Zero Hour Company immediately ushered in another technological expansion, and Yan Qiaosen's The cube company has also taken advantage of the trend to expand its scale.
Subsequently, as a cooperative alliance, News Corporation injected 1 million US dollars into Zero Hour as a research and development fund for new optical disc media, and at the same time obtained a 2% stake in Zero Hour.In exchange, 2th Century Fox's film VCD distribution rights before the 9s were fully open to Feiyan.The profits obtained are divided into accounts, with Fox 42% and Feiyan's agent distributors 58%. The classic films previously donated to CCTV will no longer be charged for VCD distribution in China.
We must know that the films presented by Fox in those years included classics such as "The Longest Day", "General Patton", and "The Sound of Music". Only these 5 films can provide CCTV with at least [-] million in profits.Such a bold move undoubtedly placed a heavy weight on CCTV and radio and television executives, and also broadened the way for the introduction of foreign film CDs.
As the first batch of imported works, Chen Yuanming carefully selected the warehouse catalog of 2th Century Fox, and finally selected the "Star Wars" trilogy produced by Lucas and released by Fox, which was independently produced by Fox The released "Planet of the Apes", "Wall Street", "The Name of the Rose", "Die Hard", and "Home Alone", a total of 8 works, all of which can be called classics.
With such a fruitful harvest, Chen Yuanming did not leave the United States immediately to spend the New Year with his family, but directly entered another round of negotiations.After hearing the news of the establishment of the hdVagroup organization, the Sony-Philips alliance immediately united and dragged Feiyan into the negotiation field. This time the negotiation was completely different from the previous ones. It was transformed from an almost threatening coercion into a real alliance agreement.
The reason for this change in attitude is also very simple.Both Sony and Philips obtained the actual VCD player and VCD disc. After repeated research and demonstration, they found that the technological innovation aimed at CD discs, and now Feiyan’s achievements have been called standardized, and even applied for Iso9ooo certification in advance. In addition to being impeccable in the certification system, Feiyan also owns the patent right of css, the VCD disc key, which will also become one of the necessary means for the standardization of the next generation of multimedia discs.
What's worse is that Feiyan has not been listed.Whether it is the Shanghai and Shenzhen stock markets in China, or the New York Stock Exchange and Nasdaq in the United States.Without any means of public offering, it means that malicious mergers and acquisitions and hegemonic plunder are invalid for it.This new company rooted in China has an independent and complete self-recovery mechanism, and also has a huge market that has many bans and checkpoints in many countries today.Faced with such a fresh enemy, the Sony-Philips alliance finally lowered its noble head and chose to include Feiyan in the CD front.
Also for Feiyan, it is necessary to join the Sony-Philips alliance. On the one hand, it is because the standard and core of CD discs are indeed in the hands of the other party. On the other hand, it is very realistic, for the sake of anti-monopoly law.Since the end of World War II, several major developed countries in the world have successively passed anti-monopoly laws, and even strictly controlled the mergers and acquisitions of large enterprises. In the United States, the earliest anti-trust country, the punishment and monitoring of monopoly Extremely severe.Therefore, if you want to sell products in the United States, you must ensure that similar products are not produced and sold by other manufacturers.
Now that the domestic market has not yet developed, cooperation with Sony-Philips has become a top priority.Under the influence of this leading idea, the three companies finally sat together and started a long and arduous negotiation. Until the end of February, the VCD standard white paper was officially established, and Sony, Philips, and Feiyan formed the 2c of the VCD industry. Alliance, after protecting the initiative of Chinese companies to the greatest extent, Feiyan also made concessions to the Southeast Asian market.However, Feiyan did not respond to the next-generation multimedia research and development invited by the two companies.
After this negotiation, Feiyan's influence in the world has rapidly increased to a higher level. Although it has no intention of opening up the western market for the time being, the brand effect has already been demonstrated. The introduction of VCD in Southeast Asia through Hong Kong has also begun to have a great impact on this emerging industry. Interest, the undercurrent began to surge in the East.
However, at this time, Chen Yuanming's attention was attracted by a "little matter", which interrupted his attention to Feiyan, and the excited voice that was almost howling on the phone overwhelmed everything.
"Chen! We're done! Warcraft is done!"
That night, Chen Yuanming flew directly to Irwan City. In Blizzard's humble office, he witnessed the wonderful scene of the two founders cutting Warcraft online. There were screams, curses, and countless laughter. In the small room, these guys really spent every penny wisely.
After a demonstration, Allen looked over with shining eyes, like a child showing off his treasure.
"How? It's perfect!"
Chen Yuanming laughed, "It's a bit like Dune 2...but it's very exciting."
With this affirmation, a bunch of people in front of them immediately cheered, with two crisp bangs, the champagne cork popped open, and the presentation turned into a celebration party in an instant, in a sea of words such as "Stay away from the computer!", " Be careful with the drawings~~" and "Come here and pour a glass", in the atmosphere of the college fraternity, holding a full glass of champagne, Chen Yuanming found a seat where he could settle down, and sat down.
This is indeed beyond my imagination.When did "Warcraft" appear in the previous life? At the end of 94? Early 95?But now, not only the R&D time, but also the degree of completion of the work is a bit more refined than in the previous life. For these game lunatics, having money and not having money are really two completely different concepts.
Now that there is Warcraft 1, and with these geniuses who created Blizzard Century, whether it can make a profit or how much it can make is no longer his concern. How to run the company and expand its distribution channels is the key. Should I buy a game distribution company, or use the distribution channel of News Corporation?
Just as he was thinking about things, Mike walked over with a glass of wine staggeringly, and sat down beside him.
"Hicc!" With a slight belch, Mike showed a smile with eight teeth, "Chen, I think Warcraft will be a big hit, and we will become a great game studio like Westwood, and become a computer One of the kings of gaming."
You can, you don't even need to add "one".Chen Yuanming smiled slightly, raised the wine glass in his hand and touched the other party lightly. "Have you figured out how to sell it?"
"Probably find davidson&associates for distribution?" Mike's nose was red, and his face couldn't restrain his excitement. "There are not many companies involved in game distribution at present. Their channels are quite good. We think they are a good partner. .It’s just that I don’t know how much Warcraft can sell. If it exceeds 6, we can successfully invest in the research and development of the second work... Ah~ Of course,” he added in a slightly apologetic voice, “We have grown into a family Big companies may still need some time, but they should not be so short of money..."
Chen Yuanming shook his head, "Don't worry about this. Speaking of which, you should really develop a homepage or something. Now you are making computer games, and the Internet should be the home of Blizzard."
"Do you think so too?" Mike's eyes sparkled even more, "We once had an idea, but it is too difficult to realize it now, and the computer hardware is far from being able to support it, but we think it will be realized, maybe in a few days Years later, or more than ten years later, a game where you can play a role and interact with others is so interesting, isn't it..."
Looking at the excited and somewhat incoherent young man in front of him, Chen Yuanming smiled and drank the not-so-expensive and mellow champagne in his glass.
The next day, he sold all the Cisco shares he bought at 2.4 yuan per share. Chen Yuanming used the 1 million US dollars he earned to reach an agreement with 2th Century Fox. Leading, specializing in the distribution of movies, television, games on floppy disks and CDs.With the strong background of News Corp., the new company's first project "Warcraft: Humans and Orcs" ranked the top three in the North American game sales list with its excellent game operability, and became a hit for Blizzard. head.
Regarding Chen Yuanming's actions, even Yan Qiaosen felt a little dumbfounded.This kid is really obsessed with the game industry, to the point of obsession, after two times of persuasion to no avail, Yan Qiaosen finally gave up on persuasion, and plunged into the research and development of mpeg-2.
Time flew by like running water until the end of March. Looking at the calendar in front of him, Chen Yuanming showed a small smile, March 1994, 3. Maybe this day is insignificant to many people, but It is very important to him.
Today, he has finally turned 18, and in the legal sense, he is an adult.
This brand-new Video-cd immediately attracted everyone's attention, and its price-performance ratio is far superior to that of VHS video tapes or Ld laser discs of the same period. unanimous praise.But businessmen, especially in the Hollywood world of penny-pinching jews, are not going to be easily satisfied with this transitional half-finished product.
After a week of consultations, the seven major film companies reached an agreement. Together with News Corporation, they established an organization called 'Hollywood Digital Video Consulting Group' (hdVagroup), using Vcd as a template and relying on CSS keys to advocate for hardware. Manufacturers develop a new generation of high-definition digital video carriers to meet the ever-growing demand for high-definition playback.
A total of seven requirements were put forward by this organization, namely:
1. A disc can accommodate 135 minutes of film;
2、高品质的影像效果(比Ld及Video-cd好);3、具有高级、逼真的音响效果;4、在一个光碟片中能容纳3~5种多国语言;
5. Compatible with css key system to strengthen anti-theft monitoring;
6. Can adapt to screens with different length and width ratios;
7. There can be multiple versions of the same program in one disc.
The appearance of hdVagroup formally marks that the new generation of media discs has entered the field of vision of hardware manufacturers. No one dares to ignore the influence of Hollywood in the field of entertainment in the world. Therefore, after the announcement of these seven standards, Silicon Valley responded accordingly.
But someone got ahead of them.Before News Corporation announced the news, Chen Yuanming and Yan Qiaosen had already come to Silicon Valley to carry out a sweeping merger and acquisition.Nowadays, the main target of the optical disc industry is still the read and write speed of the optical drive. For the current personal computer, 7oom is already a very scary figure. As long as the CD optical drive can run quickly on the personal computer, it can fully meet most of the needs. Therefore, there are not many companies that upgrade the CD itself.
And this kind of improvement aimed at optical disc media and physical reading and writing mode is exactly what Vcd and future dVd need most.So after casting a net, they spent a total of 12 million US dollars to acquire 4 companies involved in the production and research of optical discs, from the research and development of discs to the development of optical drives. The studios were unified and a new company called Zero Hour was formed.
A few days after the company reorganized, hdVagroup appeared in front of the public. Amid the uproar, the newly established Zero Hour Company immediately became the target of public criticism. However, such attention is not a bad thing, and there is never a lack of interest in Silicon Valley. Unique genius, with the emergence of Zero Hour, people with lofty ideals don't need to all join the Japanese consortium, they can show their creativity in Silicon Valley, so Zero Hour Company immediately ushered in another technological expansion, and Yan Qiaosen's The cube company has also taken advantage of the trend to expand its scale.
Subsequently, as a cooperative alliance, News Corporation injected 1 million US dollars into Zero Hour as a research and development fund for new optical disc media, and at the same time obtained a 2% stake in Zero Hour.In exchange, 2th Century Fox's film VCD distribution rights before the 9s were fully open to Feiyan.The profits obtained are divided into accounts, with Fox 42% and Feiyan's agent distributors 58%. The classic films previously donated to CCTV will no longer be charged for VCD distribution in China.
We must know that the films presented by Fox in those years included classics such as "The Longest Day", "General Patton", and "The Sound of Music". Only these 5 films can provide CCTV with at least [-] million in profits.Such a bold move undoubtedly placed a heavy weight on CCTV and radio and television executives, and also broadened the way for the introduction of foreign film CDs.
As the first batch of imported works, Chen Yuanming carefully selected the warehouse catalog of 2th Century Fox, and finally selected the "Star Wars" trilogy produced by Lucas and released by Fox, which was independently produced by Fox The released "Planet of the Apes", "Wall Street", "The Name of the Rose", "Die Hard", and "Home Alone", a total of 8 works, all of which can be called classics.
With such a fruitful harvest, Chen Yuanming did not leave the United States immediately to spend the New Year with his family, but directly entered another round of negotiations.After hearing the news of the establishment of the hdVagroup organization, the Sony-Philips alliance immediately united and dragged Feiyan into the negotiation field. This time the negotiation was completely different from the previous ones. It was transformed from an almost threatening coercion into a real alliance agreement.
The reason for this change in attitude is also very simple.Both Sony and Philips obtained the actual VCD player and VCD disc. After repeated research and demonstration, they found that the technological innovation aimed at CD discs, and now Feiyan’s achievements have been called standardized, and even applied for Iso9ooo certification in advance. In addition to being impeccable in the certification system, Feiyan also owns the patent right of css, the VCD disc key, which will also become one of the necessary means for the standardization of the next generation of multimedia discs.
What's worse is that Feiyan has not been listed.Whether it is the Shanghai and Shenzhen stock markets in China, or the New York Stock Exchange and Nasdaq in the United States.Without any means of public offering, it means that malicious mergers and acquisitions and hegemonic plunder are invalid for it.This new company rooted in China has an independent and complete self-recovery mechanism, and also has a huge market that has many bans and checkpoints in many countries today.Faced with such a fresh enemy, the Sony-Philips alliance finally lowered its noble head and chose to include Feiyan in the CD front.
Also for Feiyan, it is necessary to join the Sony-Philips alliance. On the one hand, it is because the standard and core of CD discs are indeed in the hands of the other party. On the other hand, it is very realistic, for the sake of anti-monopoly law.Since the end of World War II, several major developed countries in the world have successively passed anti-monopoly laws, and even strictly controlled the mergers and acquisitions of large enterprises. In the United States, the earliest anti-trust country, the punishment and monitoring of monopoly Extremely severe.Therefore, if you want to sell products in the United States, you must ensure that similar products are not produced and sold by other manufacturers.
Now that the domestic market has not yet developed, cooperation with Sony-Philips has become a top priority.Under the influence of this leading idea, the three companies finally sat together and started a long and arduous negotiation. Until the end of February, the VCD standard white paper was officially established, and Sony, Philips, and Feiyan formed the 2c of the VCD industry. Alliance, after protecting the initiative of Chinese companies to the greatest extent, Feiyan also made concessions to the Southeast Asian market.However, Feiyan did not respond to the next-generation multimedia research and development invited by the two companies.
After this negotiation, Feiyan's influence in the world has rapidly increased to a higher level. Although it has no intention of opening up the western market for the time being, the brand effect has already been demonstrated. The introduction of VCD in Southeast Asia through Hong Kong has also begun to have a great impact on this emerging industry. Interest, the undercurrent began to surge in the East.
However, at this time, Chen Yuanming's attention was attracted by a "little matter", which interrupted his attention to Feiyan, and the excited voice that was almost howling on the phone overwhelmed everything.
"Chen! We're done! Warcraft is done!"
That night, Chen Yuanming flew directly to Irwan City. In Blizzard's humble office, he witnessed the wonderful scene of the two founders cutting Warcraft online. There were screams, curses, and countless laughter. In the small room, these guys really spent every penny wisely.
After a demonstration, Allen looked over with shining eyes, like a child showing off his treasure.
"How? It's perfect!"
Chen Yuanming laughed, "It's a bit like Dune 2...but it's very exciting."
With this affirmation, a bunch of people in front of them immediately cheered, with two crisp bangs, the champagne cork popped open, and the presentation turned into a celebration party in an instant, in a sea of words such as "Stay away from the computer!", " Be careful with the drawings~~" and "Come here and pour a glass", in the atmosphere of the college fraternity, holding a full glass of champagne, Chen Yuanming found a seat where he could settle down, and sat down.
This is indeed beyond my imagination.When did "Warcraft" appear in the previous life? At the end of 94? Early 95?But now, not only the R&D time, but also the degree of completion of the work is a bit more refined than in the previous life. For these game lunatics, having money and not having money are really two completely different concepts.
Now that there is Warcraft 1, and with these geniuses who created Blizzard Century, whether it can make a profit or how much it can make is no longer his concern. How to run the company and expand its distribution channels is the key. Should I buy a game distribution company, or use the distribution channel of News Corporation?
Just as he was thinking about things, Mike walked over with a glass of wine staggeringly, and sat down beside him.
"Hicc!" With a slight belch, Mike showed a smile with eight teeth, "Chen, I think Warcraft will be a big hit, and we will become a great game studio like Westwood, and become a computer One of the kings of gaming."
You can, you don't even need to add "one".Chen Yuanming smiled slightly, raised the wine glass in his hand and touched the other party lightly. "Have you figured out how to sell it?"
"Probably find davidson&associates for distribution?" Mike's nose was red, and his face couldn't restrain his excitement. "There are not many companies involved in game distribution at present. Their channels are quite good. We think they are a good partner. .It’s just that I don’t know how much Warcraft can sell. If it exceeds 6, we can successfully invest in the research and development of the second work... Ah~ Of course,” he added in a slightly apologetic voice, “We have grown into a family Big companies may still need some time, but they should not be so short of money..."
Chen Yuanming shook his head, "Don't worry about this. Speaking of which, you should really develop a homepage or something. Now you are making computer games, and the Internet should be the home of Blizzard."
"Do you think so too?" Mike's eyes sparkled even more, "We once had an idea, but it is too difficult to realize it now, and the computer hardware is far from being able to support it, but we think it will be realized, maybe in a few days Years later, or more than ten years later, a game where you can play a role and interact with others is so interesting, isn't it..."
Looking at the excited and somewhat incoherent young man in front of him, Chen Yuanming smiled and drank the not-so-expensive and mellow champagne in his glass.
The next day, he sold all the Cisco shares he bought at 2.4 yuan per share. Chen Yuanming used the 1 million US dollars he earned to reach an agreement with 2th Century Fox. Leading, specializing in the distribution of movies, television, games on floppy disks and CDs.With the strong background of News Corp., the new company's first project "Warcraft: Humans and Orcs" ranked the top three in the North American game sales list with its excellent game operability, and became a hit for Blizzard. head.
Regarding Chen Yuanming's actions, even Yan Qiaosen felt a little dumbfounded.This kid is really obsessed with the game industry, to the point of obsession, after two times of persuasion to no avail, Yan Qiaosen finally gave up on persuasion, and plunged into the research and development of mpeg-2.
Time flew by like running water until the end of March. Looking at the calendar in front of him, Chen Yuanming showed a small smile, March 1994, 3. Maybe this day is insignificant to many people, but It is very important to him.
Today, he has finally turned 18, and in the legal sense, he is an adult.
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