Battle of the Entertainment Circle

Chapter 4 Advertising Endorsement

Walking into the subway station, while waiting for the bus, he saw the large poster of Shen Yaoxiang pulling his shirt and tie on the LED billboard on the opposite wall and smiling lightly at passers-by. Wei Ning was in a trance for a moment. It seemed that the shadow of that person could be seen everywhere, and he couldn't avoid it even if he wanted to.

There were not many people at the subway station in the middle of the night. He was standing at the end of the station in a daze while waiting for the train. No one noticed that this person who was wearing a heavy down jacket, hat and scarf that almost covered his entire face was the one who is famous in the music world. Idol king.

Wei Ning is a local. He grew up in a hutong courtyard in old Beijing. It seems that the courtyard house where his parents lived has been living here since his grandfather’s grandfather. Also for the convenience of work, he usually lives in the high-end apartment arranged by the company. Only his parents have been guarding this small courtyard, refusing to leave.

After returning home, Wei Ning did not wake up the sleeping elder. After opening the door carefully, Wei Ning went directly to his room in the Westinghouse. Since he moved out, because he was too busy with work, even though he was in the same city as his parents, he still had several sleepless nights. Yue only came back once in a while, and tonight's whim was actually just because she didn't want to go back and faced the cold walls of the apartment alone.

But lying on the bed, Wei Ning soon regretted it. Even after drinking a lot of wine, it was already past midnight, and he still didn't feel sleepy at all.

His sleep quality has always been poor, and when he suffers from insomnia, he can only pass the time by watching Shen Yaoxiang's movies in the dvd player countless times, but there is nothing here, and he can't sleep even more.

In the room without the light turned on, he spread out his palm in the dark, looked at the blurred lines, and suddenly remembered the hand he held at that moment on the stage that night. After a long time, he let out a low sigh .

******

Before eight o'clock the next morning, he was woken up by knocking on the door and his mother's nagging.

"I didn't say a word when I got home. When I got up early in the morning, I saw the door of your house being moved and thought it was a thief. I can't afford it so late. Why are you getting lazy."

Wei Ning was so dazed that he didn't know what time it was until he managed to fall asleep last night. He had a lot of messy dreams and didn't sleep well. Now that he was woken up, he was not in a good mood. He muttered and complained: " It's not even eight o'clock."

"It's already eight o'clock and it's not too late? Hurry up, what does it look like?"

People like his parents who get up before six o'clock every morning to exercise can't explain it clearly. The phone on the bedside table just rang. It was the assistant calling to remind him to go back to the company's recording studio to record the demo at ten o'clock. , Wei Ning could only reluctantly get up.

Sitting at the dining table and slowly eating the breakfast made by my mother, my father leaned on the reclining chair beside him and read the newspaper with reading glasses, and asked him casually, "Did you drink a lot of bars last night?"

Wei Ning answered him vaguely: "Go out with friends..."

"Then drink less, don't be so careless when you're out alone." Dad taught him angrily.

"Oh……"

His mother came in and served him another bowl of porridge, and asked him, "It's only two days before the Spring Festival. Can you come back this year to celebrate the New Year? Your uncles and aunts will all come."

"Well, Xiaonian is going out of town, but you can come back on New Year's Eve."

"It's like this every year. You have to run outside during the New Year. It's better to find a more stable job. Your cousin is going to get married next year, and you're almost 30 years old. You haven't even brought a girlfriend home. Pass……"

Hearing his mother start nagging again, Wei Ning lowered his head and ate in silence, and didn't answer any more. His family is from a scholarly family, and his parents are both university professors. As long as he can find a stable job, get married and have children, he will always nag him about it every time he goes home. He can't refute anything, he can only keep silent and don't answer.

At nine o'clock, the company's nanny car came to pick him up at the entrance of the alley. Wei Ning hugged his mother and kissed him, promising to come back on the [-]th day, and finally he was let go.

This morning, I will enter the studio to record a demo of a mobile phone advertisement that he endorsed. It is for the manufacturer to listen to. The other party is a big international brand. The advertising expenses are not merciless, but the requirements are also very high. From the spokesperson to the content of the advertisement and even the accompanying song, Wei Ning has been representing them for almost two years. This time when a new product came out, the other party asked for a tailor-made special accompanying song. This song is also Wei Ning himself. The composer who wrote the lyrics was originally intended to be included in the new album released next year, but in the end he contributed to this commercial first.

Before entering the studio, Wei Ning asked his manager suspiciously: "Why are you in such a hurry? Didn't you say that we will record after the next year?"

"The manufacturer said that the new product will be launched in advance, and they called last night and said that we should send them the demo first this afternoon." The agent shrugged: "It is the master who gave the money."

Wei Ning was actually a little out of shape, probably because he drank too much alcohol last night and didn't sleep well, and his voice was not comfortable. The first time the recording was made, the effect was not good, and the producer had no choice but to remind him: "This is not okay, It's too out of your usual standard."

Wei Ning apologized helplessly, cheered up and started all over again.

I recorded all morning and didn’t have time to eat lunch. I finally got it done before two o’clock. The effect is not bad, but I didn’t have time to do it in the later stage, so I had to send it over there first.

Wei Ning, who only drank two bowls of porridge in the morning, was so hungry that his stomach was growling. He was about to ask his assistant to buy food, but the agent who came back from the call reminded him to go to the advertising agency to discuss the specific shooting plan.

Wei Ning was speechless: "Do you want to be in such a hurry?"

"I heard from the advertising company that you are not the only spokesperson for the new product. If you want to cooperate with others, you'd better be mentally prepared."

"Who else?"

"Shen Yaoxiang."

******

Shen Yaoxiang looked at the items that suddenly appeared on his itinerary, asked his assistant to help him call his agent, and asked him: "I don't remember when I accepted this advertisement endorsement?"

"Half a month ago, I told you, and you agreed."

Shen Yaoxiang frowned slightly, maybe, maybe he was too busy and forgot: "I'm going home the day after tomorrow..."

"I know, I just went to the advertising company to discuss the shooting plan in the afternoon, so that you can have a good idea, and the shooting will be done after a year, so that it won't delay your return home for the New Year."

"The spokesperson of this mobile phone brand...how did I remember it was Wei Ning? He terminated the contract?"

Shen Yaoxiang hesitated in asking, in fact, this was the focus of his concern, the manager seemed to have not heard something wrong in his tone, and said carelessly: "It's him, but it's the intention of the manufacturer, this time I want to find you two A piece of endorsement, anyway, the price they gave is high, and this mobile phone is selling well now, others think they haven’t had this chance yet, so let’s leave it at that, I’ll go there in a while, get busy first, hang up.”

Before he had time to say more, the phone over there had already been hung up, and Shen Yaoxiang was a little helpless, he really didn't know that his agent had accepted the endorsement, if he had made it clear early in the morning, he would not have answered anything.

Cooperating with Wei Ning, this is something he didn't even dare to think about before. On the virtual network, he can let himself pay attention to him through the screen, but when we meet in reality, Shen Yaoxiang doesn't know what he will do Things that are irreversible beyond reason.

Seeing him in a daze, the little girl assistant came over and asked him in a low voice: "Brother Xiang, you don't want to cooperate with Wei Ning?"

"...No," Shen Yaoxiang rubbed his forehead, already like this, he can only take one step at a time: "I don't know him very well, I'm afraid we won't cooperate well."

"Aren't you in a band before?"

"Well, but that was a long time ago."

"There was no contact after that?"

"……No."

The little girl seemed to sigh with some regret: "I thought you were still friends, but it doesn't matter. You cooperated so well before, so it shouldn't be a problem to shoot commercials together."

Shen Yaoxiang gave her a strange look: "Are you very interested in Wei Ning's affairs?"

"Ha," the little girl laughed and said, "I'm his fan."

"..."

Even though he was mentally prepared, Shen Yaoxiang was still a little uncomfortable seeing Wei Ning in the conference room of the advertising company. At least he did not lose his composure this time and greeted him first. After the director shook hands one by one, it was Wei Ning's turn, and he offered his hand: "Wei Ning, long time no see."

Wei Ning looked up at him, was taken aback for a moment, then laughed, and held his hand back: "Long time no see."

Seeing his smiling face close at hand, Shen Yaoxiang lost his mind for a moment, but soon returned to normal, pretending to look away inadvertently.

After the polite words and sitting down, the advertising company began to explain the plan and plan of the advertising shooting. The people from the factory listened carefully and suggested revisions from time to time. The spokespersons were all silent and somewhat absent-minded.

Shen Yaoxiang didn't listen to what other people were talking about at all, he lazily leaned back in the chair, his gaze casually glanced across the diagonally opposite Wei Ning a few times, his eyes fell on Wei Ning who was explaining the screen directly in front of him, he didn't need to go on stage, so Wei Ning didn't have any makeup today , It seems that there is no energy, the whole person looks a little listless, except for the first time after greeting people, he has been silent and has not spoken, and it even makes people wonder if he has fallen asleep.

Afterwards, they also played the commercial song demo that Wei Ning had rushed to record before. Although they didn’t do the post-production, the factory was quite satisfied with it, saying that it fit the concept design of their new product. The voice is very clean, and singing this kind of song with a strong sense of rhythm and brisk beat has a bit of playfulness, which can arouse people's emotions.

The last two spokespersons were still asked about their thoughts and suggestions on the shooting of this commercial. Wei Ning smiled and said, "I think it's pretty good, let's shoot like this."

Shen Yaoxiang was distracted just now, his attention was on Wei Ning, so he didn't know what others said, so he could only say perfunctorily: "It's pretty good."

Finally, when the meeting was over, Shen Yaoxiang, who thought this was the end of the day, stood up, and the manager of the factory suddenly proposed to invite everyone to have dinner together. He glanced at Wei Ning, who was talking to his assistant, before Shen Yaoxiang could speak , his manager had already smiled and thanked him for agreeing.

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