Rebirth of the music superstar
Chapter 33
"What plan?" Ye Ze asked curiously.
Then Feng Chu briefly explained his plan to Ye Ze.
Ye Ze was dumbfounded when he heard that. According to Feng Chu's sales method, it is indeed possible to sell more than 100 million. This should be regarded as a sales method only adopted by idol groups, and it is more suitable for girl groups.
On July 7, PMG dropped another blockbuster!
A total of 24 versions of Cherry's single will be produced, 21 of which are the individual covers of each member, all of which are limited to 3 copies, and the other three versions are divided into three teams, seven people with one cover, divided into ABC three version, the central member of each version is the relatively more popular one among the seven, and the shipment volume is 20W, and the total shipment volume of the 24th edition is 123W.If there are additional shipments in the later period, only the ABC version will be added, and the other 21 versions will be sold out.
However, so many versions are not the main content of this announcement. The main content is: the handshake meeting.
No matter which version of the single, there will be a handshake coupon attached to the disc.
Cherry will hold handshake meetings in 8 major cities across the country starting from August 1st. Anyone can participate in the handshake meeting with the handshake coupon on the plate, but a handshake coupon can only be used once, that is, it can only shake hands with one member Talking takes 31 seconds. If you want to shake hands with all the members, you need to buy 10 discs.
Of course, if you have a lot of money, it’s okay to buy hundreds or thousands of copies, then you can hold hundreds or thousands of copies.
This kind of "skill" of handshake meeting is not unknown in foreign countries, but it is the first time in China. This kind of sales method is very criticized, because the sales volume obtained by shaking hands is not very decent after all, just like playing a game, it is cheating .
Then there are multiple purchases caused by multiple versions. This method is also quite disgusted. Generally, if there are more than three versions, some people will complain.
But these two sales techniques really work for sales!In any case, those are real sales, made of real money!
As soon as the news came out, everyone had the same reaction: Damn it!
Feng Digou is as shameless as ever!
But now everyone understands the Haikou that PMG boasted before, and it’s really not difficult to sell 100W!
Of course it’s not difficult, Cherry has quite a lot of die-hard fans, and many of these people have “collection addiction”. In short, no matter which version of the CDs released by idols, they have to collect them all. Pity.
Of the 24 versions, 21 were limited to 3W. The online pre-orders were sold out as soon as the online pre-orders were opened. If you are too late, you may not be able to grab them. Especially for the version with popular members on the cover, the stock will be 5 in less than 0 minutes.
There are still relatively few people who go for the version, most of them go for the handshake coupon, count the number of members they like, and then buy as many discs as possible. It is a rare opportunity to get in touch with idols and face to face Talking, 39 a piece, it is not too cost-effective!
As soon as this sales method came out, the object of everyone's silent mourning became Lu Nan, and Feng Chu was trying to punish him!
Someone remembered Lu Nan's last single, because it was rescheduled and collided with PMG's Ye Ze, and the sales volume of the other party was not as good as Zhou Guan's. To avenge Ye Ze for winning the championship, you can see from the songwriter of Cherry's list that it was written by Ye Ze, and no one would believe it if it wasn't intentional!
Lu Nan was dumbfounded, he didn't expect Feng Chu to play this move, not only he was dumbfounded, VUX was dumbfounded, no one thought Feng Chu would make such a plan!Lu Nan survived the first week of 50-60W, how can he survive? !
When Feng Chu made this project, he said to the team: "He, Lu Nan, likes to change the date, change it! I will catch up with him whenever he changes it! Ye Ze is just the second single, Zhou Guan If you lose it, you will lose it. At worst, you can start all over again. I see how Lu Nan can start all over again! With the last single, he has won 24 consecutive championships. "
Feng Chu has such a personality of vengeance, if you make me hurt once, I will make you hurt a thousand times more!
After Luo Yu knew about this plan, he patted Ye Ze on the shoulder and said, "Director Feng really treats you very well! You must repay him well!"
Ye Ze was ignorant, but he still nodded to express that he would not disappoint Feng Chu's expectations. Feng Chu was indirectly taking revenge on Lu Nan for himself. Although there is no way to pull him down yet, the diaphragm It is also good to respond to him.
In fact, with this project, the content of the single is not too important. People will buy whatever they sing, and it doesn’t make much difference who writes the song, because most people don’t go for the song at all.
This is a sales method that people criticize, so there are quite a few people who scold it.
But there are also different types of scolding.
Naturally, Cherry fans would not scold their idol. They scolded Feng Chu and scolded him for cheating, but even though they scolded, they would still buy the disc.
The passers-by scolded less, most of them were watching the excitement, and many people were going to buy Cherry's CDs out of curiosity. It was actually quite interesting to meet popular stars.
Then Lu Nan's fans scolded the most, they scolded Cherry, Feng Chu, and the whole PMG into it, scolding them for being shameless, for being so unscrupulous for the sake of sales, compared with the real Lu Nan, Cherry is simply inferior, I don't know How many grades!Even if the sales win at that time, so what, it's a false prosperity for a while, and the next one will immediately return to its original shape!And this method is really too low-handed. Let's see how Cherry will mess up in the future. Such a large multiple purchase has overdrawn its popularity in advance, and the sales of subsequent singles will definitely decline!
Seeing these comments, Feng Chu sneered and said: "They know nothing! A group of people who don't understand the market at all can only talk and talk nonsense. Cherry is a singer of my own company. Could it be that I will cheat them and hurt the enemy? I never do things that would hurt me eight hundred times!"
"Cherry's single is definitely the crown of the year. I personally sent my idol to the crown of the year. This sense of accomplishment and honor is of course hard for non-fans to understand. After this album, the original fans will be even more dead Loyalty, and with the blessing of the annual crown, Cherry's status will definitely rise, and when the list comes out, no matter how it is sold, the sales are not empty anyway, so what other choice do they have besides shutting up and being amazing?"
"Then the handshake meeting will be held. There must be many people holding hands with curiosity. There should be many non-fans. The feeling of seeing real people is completely different from that on TV. After all, they are stars. After returning, they will Start following Cherry, and some of that group will definitely develop into real fans."
"Besides, talking about the essence with an idol group? Is there a mistake! This thing is not for idol groups to play. Idol groups sell popularity. Songs are just for icing on the cake. If you want essence, please go to another place!"
In the end, Feng Chu concluded: "Therefore, there is no need to worry about the sales of Cherry's next album. Although there is no multiple purchases, it will definitely not sell for one million, but it should be no problem at around 50. Anyway, it will definitely be more popular than before!"
The plan he made for Cherry is a super-large publicity advertisement, and he does not need to spend advertising fees, but instead charges in reverse.Not only earn a lot of money, but also increase popularity and attract new fans, and also be able to compete with Lu Nan and VUX, killing two birds with one stone!
It couldn't have been more enjoyable!
Ye Ze began to admire Feng Chu from the bottom of his heart. This person is so sympathetic to him. He has a good grasp of the market and the mentality of fans. No wonder so many people follow him.
Feng Chu is not worried about other companies following suit. He is the first in the country. The effect of others following suit is definitely not as good as him, and he will be despised.He only intends to use this technique once, it would be too cheating if used for a long time, wouldn't that force fans to sell their kidneys!
VUX and Lu Nan were surrounded by a dark cloud. Guo Tong scolded Guo Peiwen severely. If he hadn’t agreed to let Lu Nan reschedule last time, how could such a thing happen now? PMG made it clear that they were targeting them. Lu Nan The continuous weekly crown that has lasted for so long is about to disappear!This taste is really uncomfortable just thinking about it.
The most uncomfortable thing was Lu Nan. He thought that no matter what happened with his sales, he would be fine, but he didn't expect Feng Chu to be so unscrupulous, and even resorted to such revenge methods. Now not only Zhou Guan is gone, but Nian Guan is also gone. It's gone, he originally wanted to win the quadruple again this year, but now it's all over!
But he couldn't do anything except gnash his teeth and scold. He couldn't reschedule. To reschedule was to tell everyone that he was afraid, that he flinched, and that he couldn't afford to lose. This made him feel more uncomfortable than winning No.2!
But even if he really took off his face and rescheduled, he could predict that Feng Chu would definitely reschedule, the other party just wanted to beat him to death!If you don't overwhelm yourself, you will never let it go!
Soon it will be the 22nd, the release day of the single. Today, there are a lot of people who pay attention to the list, and they are eager to know what kind of data will come out.
Refresh the page on time at six o'clock:
1931,342闺蜜PMG15/7/22
Cherry
2281,741指南针VUX15/7/22
Lu Nan
318,057泪之都ASI15/7/22
jump band
……
Lu Nan had [-] more copies than on the first day of the previous one, but under the absolute crush, the sales volume had no power to resist.
Due to the previous pre-orders, Cherry was close to one million on the first day, [-] roads ahead of Lu Nan!
Fans of the box movers deserve a lot of credit!Many people no longer buy discs one by one, but boxes by boxes!
PMG urgently added 60W shipments the next day.
Although the handshake meeting will be held for a month, it is also divided into cities according to their degree of activity. Super metropolises like City A and City H will be ranked first. Fans in these cities have the strongest purchasing power.
It is held once in a city, and after a certain point, you have to go to other cities to have a chance to participate, so fans basically focus on buying records in the first week, so that there will be more time for preparation, and passers-by will be more casual and interested will buy.
The second day: Cherry 23W, Lu Nan 8W.
Day 15: Cherry 6W, Lu Nan [-]W.
The fourth day: Cherry 12W, Lu Nan 5W.
……
Final weekly standings:
Cherry1, 623, 913
Lu Nan 571, 136
Then Feng Chu briefly explained his plan to Ye Ze.
Ye Ze was dumbfounded when he heard that. According to Feng Chu's sales method, it is indeed possible to sell more than 100 million. This should be regarded as a sales method only adopted by idol groups, and it is more suitable for girl groups.
On July 7, PMG dropped another blockbuster!
A total of 24 versions of Cherry's single will be produced, 21 of which are the individual covers of each member, all of which are limited to 3 copies, and the other three versions are divided into three teams, seven people with one cover, divided into ABC three version, the central member of each version is the relatively more popular one among the seven, and the shipment volume is 20W, and the total shipment volume of the 24th edition is 123W.If there are additional shipments in the later period, only the ABC version will be added, and the other 21 versions will be sold out.
However, so many versions are not the main content of this announcement. The main content is: the handshake meeting.
No matter which version of the single, there will be a handshake coupon attached to the disc.
Cherry will hold handshake meetings in 8 major cities across the country starting from August 1st. Anyone can participate in the handshake meeting with the handshake coupon on the plate, but a handshake coupon can only be used once, that is, it can only shake hands with one member Talking takes 31 seconds. If you want to shake hands with all the members, you need to buy 10 discs.
Of course, if you have a lot of money, it’s okay to buy hundreds or thousands of copies, then you can hold hundreds or thousands of copies.
This kind of "skill" of handshake meeting is not unknown in foreign countries, but it is the first time in China. This kind of sales method is very criticized, because the sales volume obtained by shaking hands is not very decent after all, just like playing a game, it is cheating .
Then there are multiple purchases caused by multiple versions. This method is also quite disgusted. Generally, if there are more than three versions, some people will complain.
But these two sales techniques really work for sales!In any case, those are real sales, made of real money!
As soon as the news came out, everyone had the same reaction: Damn it!
Feng Digou is as shameless as ever!
But now everyone understands the Haikou that PMG boasted before, and it’s really not difficult to sell 100W!
Of course it’s not difficult, Cherry has quite a lot of die-hard fans, and many of these people have “collection addiction”. In short, no matter which version of the CDs released by idols, they have to collect them all. Pity.
Of the 24 versions, 21 were limited to 3W. The online pre-orders were sold out as soon as the online pre-orders were opened. If you are too late, you may not be able to grab them. Especially for the version with popular members on the cover, the stock will be 5 in less than 0 minutes.
There are still relatively few people who go for the version, most of them go for the handshake coupon, count the number of members they like, and then buy as many discs as possible. It is a rare opportunity to get in touch with idols and face to face Talking, 39 a piece, it is not too cost-effective!
As soon as this sales method came out, the object of everyone's silent mourning became Lu Nan, and Feng Chu was trying to punish him!
Someone remembered Lu Nan's last single, because it was rescheduled and collided with PMG's Ye Ze, and the sales volume of the other party was not as good as Zhou Guan's. To avenge Ye Ze for winning the championship, you can see from the songwriter of Cherry's list that it was written by Ye Ze, and no one would believe it if it wasn't intentional!
Lu Nan was dumbfounded, he didn't expect Feng Chu to play this move, not only he was dumbfounded, VUX was dumbfounded, no one thought Feng Chu would make such a plan!Lu Nan survived the first week of 50-60W, how can he survive? !
When Feng Chu made this project, he said to the team: "He, Lu Nan, likes to change the date, change it! I will catch up with him whenever he changes it! Ye Ze is just the second single, Zhou Guan If you lose it, you will lose it. At worst, you can start all over again. I see how Lu Nan can start all over again! With the last single, he has won 24 consecutive championships. "
Feng Chu has such a personality of vengeance, if you make me hurt once, I will make you hurt a thousand times more!
After Luo Yu knew about this plan, he patted Ye Ze on the shoulder and said, "Director Feng really treats you very well! You must repay him well!"
Ye Ze was ignorant, but he still nodded to express that he would not disappoint Feng Chu's expectations. Feng Chu was indirectly taking revenge on Lu Nan for himself. Although there is no way to pull him down yet, the diaphragm It is also good to respond to him.
In fact, with this project, the content of the single is not too important. People will buy whatever they sing, and it doesn’t make much difference who writes the song, because most people don’t go for the song at all.
This is a sales method that people criticize, so there are quite a few people who scold it.
But there are also different types of scolding.
Naturally, Cherry fans would not scold their idol. They scolded Feng Chu and scolded him for cheating, but even though they scolded, they would still buy the disc.
The passers-by scolded less, most of them were watching the excitement, and many people were going to buy Cherry's CDs out of curiosity. It was actually quite interesting to meet popular stars.
Then Lu Nan's fans scolded the most, they scolded Cherry, Feng Chu, and the whole PMG into it, scolding them for being shameless, for being so unscrupulous for the sake of sales, compared with the real Lu Nan, Cherry is simply inferior, I don't know How many grades!Even if the sales win at that time, so what, it's a false prosperity for a while, and the next one will immediately return to its original shape!And this method is really too low-handed. Let's see how Cherry will mess up in the future. Such a large multiple purchase has overdrawn its popularity in advance, and the sales of subsequent singles will definitely decline!
Seeing these comments, Feng Chu sneered and said: "They know nothing! A group of people who don't understand the market at all can only talk and talk nonsense. Cherry is a singer of my own company. Could it be that I will cheat them and hurt the enemy? I never do things that would hurt me eight hundred times!"
"Cherry's single is definitely the crown of the year. I personally sent my idol to the crown of the year. This sense of accomplishment and honor is of course hard for non-fans to understand. After this album, the original fans will be even more dead Loyalty, and with the blessing of the annual crown, Cherry's status will definitely rise, and when the list comes out, no matter how it is sold, the sales are not empty anyway, so what other choice do they have besides shutting up and being amazing?"
"Then the handshake meeting will be held. There must be many people holding hands with curiosity. There should be many non-fans. The feeling of seeing real people is completely different from that on TV. After all, they are stars. After returning, they will Start following Cherry, and some of that group will definitely develop into real fans."
"Besides, talking about the essence with an idol group? Is there a mistake! This thing is not for idol groups to play. Idol groups sell popularity. Songs are just for icing on the cake. If you want essence, please go to another place!"
In the end, Feng Chu concluded: "Therefore, there is no need to worry about the sales of Cherry's next album. Although there is no multiple purchases, it will definitely not sell for one million, but it should be no problem at around 50. Anyway, it will definitely be more popular than before!"
The plan he made for Cherry is a super-large publicity advertisement, and he does not need to spend advertising fees, but instead charges in reverse.Not only earn a lot of money, but also increase popularity and attract new fans, and also be able to compete with Lu Nan and VUX, killing two birds with one stone!
It couldn't have been more enjoyable!
Ye Ze began to admire Feng Chu from the bottom of his heart. This person is so sympathetic to him. He has a good grasp of the market and the mentality of fans. No wonder so many people follow him.
Feng Chu is not worried about other companies following suit. He is the first in the country. The effect of others following suit is definitely not as good as him, and he will be despised.He only intends to use this technique once, it would be too cheating if used for a long time, wouldn't that force fans to sell their kidneys!
VUX and Lu Nan were surrounded by a dark cloud. Guo Tong scolded Guo Peiwen severely. If he hadn’t agreed to let Lu Nan reschedule last time, how could such a thing happen now? PMG made it clear that they were targeting them. Lu Nan The continuous weekly crown that has lasted for so long is about to disappear!This taste is really uncomfortable just thinking about it.
The most uncomfortable thing was Lu Nan. He thought that no matter what happened with his sales, he would be fine, but he didn't expect Feng Chu to be so unscrupulous, and even resorted to such revenge methods. Now not only Zhou Guan is gone, but Nian Guan is also gone. It's gone, he originally wanted to win the quadruple again this year, but now it's all over!
But he couldn't do anything except gnash his teeth and scold. He couldn't reschedule. To reschedule was to tell everyone that he was afraid, that he flinched, and that he couldn't afford to lose. This made him feel more uncomfortable than winning No.2!
But even if he really took off his face and rescheduled, he could predict that Feng Chu would definitely reschedule, the other party just wanted to beat him to death!If you don't overwhelm yourself, you will never let it go!
Soon it will be the 22nd, the release day of the single. Today, there are a lot of people who pay attention to the list, and they are eager to know what kind of data will come out.
Refresh the page on time at six o'clock:
1931,342闺蜜PMG15/7/22
Cherry
2281,741指南针VUX15/7/22
Lu Nan
318,057泪之都ASI15/7/22
jump band
……
Lu Nan had [-] more copies than on the first day of the previous one, but under the absolute crush, the sales volume had no power to resist.
Due to the previous pre-orders, Cherry was close to one million on the first day, [-] roads ahead of Lu Nan!
Fans of the box movers deserve a lot of credit!Many people no longer buy discs one by one, but boxes by boxes!
PMG urgently added 60W shipments the next day.
Although the handshake meeting will be held for a month, it is also divided into cities according to their degree of activity. Super metropolises like City A and City H will be ranked first. Fans in these cities have the strongest purchasing power.
It is held once in a city, and after a certain point, you have to go to other cities to have a chance to participate, so fans basically focus on buying records in the first week, so that there will be more time for preparation, and passers-by will be more casual and interested will buy.
The second day: Cherry 23W, Lu Nan 8W.
Day 15: Cherry 6W, Lu Nan [-]W.
The fourth day: Cherry 12W, Lu Nan 5W.
……
Final weekly standings:
Cherry1, 623, 913
Lu Nan 571, 136
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