Big director

As a result of the internal preview meeting, everyone agreed that the finished film was perfect.

The only question is, is the film length of two hours four 10 minutes too long?

Currently in China, most movies are within 90-120 minutes, but American blockbusters are longer, at 2-3 hours. As we all know, almost all American blockbusters cannot escape the end of secondary editing when they come to China. By cutting out some "discordant" clips a little, the duration can be controlled within two hours or a little over. The audience is also more accustomed to this length. Too short is not enjoyable to watch, too long will not only make the audience feel Irritability, and it will also reduce the number of movies played every day, which will directly affect the box office results.

The reason is easy to think, 120-minute movie tickets are sold for so much money for a single show, and 160-minute movie tickets are also sold for so much money. However, if the former can arrange 4 shows a day, the latter can only arrange [-] shows, within the same schedule. , will undoubtedly suffer a lot.

This question was mainly brought up by investors and publishers. Try to shorten the duration as much as possible. If it’s not possible, isn’t “Wen Tian” planning to make several sequels?Simply cut off a part and move it to the next episode, which saves money and increases the box office, killing two birds with one stone.

Before Zhu Zimo objected to this question, several respected artists turned their heads——

"What do you think of as a movie? If you say cut a section, just cut a section? When you are a director, you are a tailor who mends clothes or something. Even if you are a tailor, you can cut a piece of clothing that was originally good, and you will not be afraid of making people laugh when you wear it. Lost teeth?!"

"Why don't you tell me, which part of this movie is superfluous and unnecessary? Xiao Zhu can change it if you can tell it? If you can't tell it, just go and rest!"

"Or who can give pointers, which paragraph is more appropriate to end? Some people can't write the four words, right?"

After spraying for a while, several businessmen were misfired immediately.

Well, where do we have the ability to guide you, isn't this just a suggestion?From the perspective of maximizing profits, it is best to shorten the length of the film, but if it cannot be shortened, we also recognize this length...

Zhu Zimo smiled, it seems that there is no need to go directly to the battle.

"Okay, old Liu, you have a lot of connections in the SARFT, so you can handle the matter of submitting for review and let them pass it as soon as possible. This will be the summer vacation soon, and students and teachers will be on vacation. It's a good time to catch up with this schedule. "Han Siping spoke.

"It's summer vacation time!" The person next to him clicked his tongue with a toothache. "Director Zhang's new film is also said to be in time for the summer vacation time? If he knows the news, he might not even be able to sleep."

"He's not the only one. This year's summer vacation movies are very unlucky, but there's no other way. Whoever catches up with him is the one!" Anyway, this group of people caught up with this express train, and they didn't have the Virgin Mary disease. There are only so many positions, and kindness to others is cruelty to oneself. At this time, we can still distinguish between the inside and the outside.

The director Zhang they were talking about was the national teacher who had only cooperated with Shen Pingzhang once last year.

Although "Assassins of the Qin Dynasty" had mixed reviews, but the box office was so good that he persisted in "Blockbuster Raiders". Immediately afterwards, he invested 2.5 million yuan, started the machine again, and shot another martial arts blockbuster "Four Square Killing Machines".If Zhu Zimo hadn't spent [-] million "crazily" first, the pride of the national teacher would definitely attract the attention of the media and audience.But Zhu Zimo has attracted more firepower for him, and the Chinese film market has entered the "blockbuster era" ahead of schedule?Can blindly raising the investment line guarantee better movie quality?Or is it a great success that doesn't matter at all?

If these two highly anticipated "blockbusters" collide tragically, no matter who loses or both lose, the media will not have to worry about having no news topics in the next few months.

The relationship in the film industry is intricate, and the people at the top are all closely related. Not long after the internal preview was over, the National Teacher over there received a call.

"What? Are you sure it's in the summer vacation? The exact date hasn't been decided yet? Well, I get it." In fact, the production of "Sifang Murder" has basically been completed, but Guoshi has a tendency to be perfectionist, so he often spends time in editing Teacher, let's see if there is a better plan. In terms of soundtrack and tone, I always hope to be perfect.

However, after receiving this call, the national teacher was a little restless.

He lit a cigarette and took a puff. He really didn't want to admit that he was afraid of a "child" who had just grown up. over him.

This kid!Taking the top-level special effects of American blockbusters and sweeping the market in China is too dishonest!

What's more, the person who called him made it clear that the film, which had already attracted a lot of attention, had already held an internal preview, and the response was very good--both inside and outside the words, revealed that he should not In order to seize the moment, it is best to adjust the schedule later. The difference of more than half a month should be able to offset part of the negative impact.

The national teacher thought about it, his original plan was to release it in mid-July, but luckily, he was thinking about this matter first, and he hasn't disclosed it to the publisher... And the publicity side also decided to start a large-scale movie in a few days It will start, and when the time comes to announce the release date, it will be too late to adjust the time, and he can't take the risk of being said "scared" to adjust the schedule. I can recognize it.

Why are you so frustrated!I didn't expect that one day I would have to retreat. You must know that 20 years ago, I was not forced to shrink before it was released by any movie!

In addition to adjusting the schedule later, can it be brought forward?The National Teacher is considering the feasibility again.

But if you think about it for a while, you know it won't work.Not to mention that his film has not yet been submitted for review, and the publicity has not yet started. Even if it is released in such a reckless manner, if it is released within ten days, he is at the cutting edge, but he is at the end of his strength. It is very ugly to be hit, which is not worth the candle.

Alas, that's why people should have a pair of front and back eyes!Money is hard to buy. If I had known earlier, I would have known that he would either speed up to catch up, or slow down to catch up. The time difference of one month was perfect!Now it is difficult to ride a tiger, and it can only depend on coordination with investors and issuers.

Let’s not mention the entanglement of the national teacher here, just say that in "Wentian", money has a relationship, and it has never been criticized. It only took three days in total, and the film passed the review.

In fact, "Wen Tian" doesn't have any erotic scenes, because it is a fairy tale film, and the violent scenes are not beautiful. You can hardly see a large amount of corn plasma in Europe and the United States. A large number of spirits and monsters", but at this time period, the State Administration of Radio, Film and Television has not yet issued such a wonderful rule that "after the founding of the People's Republic of China, you are not allowed to become a spirit". Leaders will not pass the review unless their brains are collectively kicked by donkeys.

Everyone had expected this result, and the publicity department over there also listed a detailed publicity plan, including short commercials on TV stations, trailers on the website, theaters and elevators, and posters on subway billboards. , such as obviously more common and cheaper rumors of hype, rights protection, disputes and other negative news reversal dramas are not allowed. , too low, drop in price.

The overwhelming publicity period lasted for nearly two weeks, and the final film was released on July 04, 7.

This time, I didn’t choose to release it globally simultaneously, but first in China and Hong Kong, and then radiate to Japan, South Korea and Southeast Asia in two days, and then it will be released in Europe and America in a week. The general feeling is like waves, one wave superimposes another wave, and finally changes. It has become a trend of spreading - this kind of distribution strategy is a test of the quality of the film. It uses superb word-of-mouth and fierce box office to create topics. In the end, it is similar to hunger marketing and raises the appetite of overseas audiences. Sometimes the box office on the first day will definitely have a very gratifying explosion, and the beginning of every movie is very important. There are many movies in history that expanded the scale of the theater because of their amazing start, and finally achieved good results. For a good film that has been buried all the way, the so-called three-point film three-point promotion and four-point release is the same reason.

……

2004 is already the fifth year that Zhu Zimo has traveled to this era.

Shen Pingzhang has officially graduated from university, took graduation photos, took two degree certificates, and at the last class dinner farewell, I don’t know how many girls cried into tears, lamenting that it will never be so convenient to see the real Shen Pingzhang again... and the boys We are also very sad. After graduation, we lost a good income-generating channel. After all, it is impossible to exchange money for taking photos of Shen Pingzhang, or stealing his textbooks...

Nearly five years may not be long or short, but for Zhu Zimo’s first small audience, it was enough for them to leap from elementary school to middle school, and from middle school to university. They were just children. Now they are all teenagers or even young adults.

However, the surprise of watching "Crafting Under the Sea" for the first time still remains in my mind.

In the next few years, because of their studies, some of them watched several works directed by Zhu Zimo after that, while others could only regret to miss them because of inappropriate themes, unlucky timing, and parents’ disapproval.Of course, for the work with the highest overlap rate, if you choose a TV series, it must be "The Proud Son of Heaven", and if you choose a movie, it must be "Three Centimeters of You".

Come out to dominate the screen every year, and have good works every year. This too young director seems to have grown up with them.

So there is no doubt that Zhu Zimo is definitely one of the most well-known directors for the newly grown-up young generation.

Ge Junqi is one of his fans.

When "Drifting Under the Sea" was released, he was just a 16-year-old graduate who had just entered the third year of junior high school. After school, he happened to see the shocking trailer of CCTV. During the [-]th Golden Week, I went to the cinema to watch a movie with my parents and younger brother.

That was the first time he went to the cinema to watch a movie, and the impression was so deep that even now he can still recall every detail of that day.

Now, he is already a freshman, and when he returns to school during the summer vacation, he will be a sophomore.

I like Zhu Zimo and Shen Pingzhang, and subconsciously want to be as good as them. He was also admitted to Peking University with a miraculous score in the college entrance examination.

Although Shen Pingzhang and Shen Pingzhang are not in the same college, and Shen Pingzhang has been a senior since he enrolled, and he hardly appears in school, so he only met him twice from a distance.

When "Wen Tian" was the most popular serial on the Internet, and when the crew audition was the most popular, he was in the tough preparation period for the college entrance examination, disconnected from the Internet and TV, and missed all of them.

But the prosperity spread so widely that when he was free, he often went to those websites to swipe the screen, discussed with some fellow fans, and attended several internal fan gatherings, which was quite interesting.

Now, the trailer of "Wen Tian" has finally been posted on the Internet!

Before clicking on it, Ge Junqi had to take a few deep breaths, so as not to be too excited to miss something.

A world with strong ancient Chinese style, almost like a scroll of ink painting, slowly unfolded before his eyes.

"Shocking release on July 7."

After replaying the trailer five times in a row, he deleted the video, and then, full of excitement, went to the Feiyu forum to read everyone's comments.

#话说说 Anyone haven’t watched the trailer of Director Zhu’s new film "Wen Tian"?Fuck, I can't say anything anymore! ! ! #

#啊啊啊啊Why are our majors still taking exams? !Obviously other majors are over! ! I can only finish the exam on the 9th, and I am already crying! #

#Finally someone shot our pure Chinese style, I don’t know why, now I’m typing and crying like an idiot...#