Producer [American Entertainment]

William's flu came suddenly and fiercely, making people helpless; when the flu went, it was very tormenting, and it came back and forth, and he still couldn't say he was completely cured.When he was in good health and was confirmed by Sabatino that he could be released to "disaster the world", "Blood Red Splashed White Gauze" had already been quietly screened all over the country.

The rating committee of the MPAA (Movie Association of America) gave Blood Red a very cheap rating, PG-13, special guidance level, which means that children over 13 years old can watch it together with the guidance of an adult.

This is a so-so horror thriller, a rating that rarely gets it.

The grading committee also gave it reluctantly, but there are hardly any pornographic and bloody scenes in Blood Red, but I feel gross after watching it.There is no reason for the rating board not to give PG-13, they can't find any reasoned regulations to stop it.

Of course, this grading result cannot do without the contribution of old Samuel.

The grading system in the United States is not so sacred, and there is a lot of room for manipulation. After all, this is a society dominated by dollars and favors.

The parents of the rating committee were very unhappy about this, and threatened that even if it was PG-13, they would never allow their children to watch it!

The blood-red crew shrugged their shoulders...indifferently, anyway, they already got what they wanted.

According to the analysis results given by AC Nielsen, the main audience of blood red are young people, middle school students, college students, and newcomers in the workplace who urgently need to release pressure.They enter the theater, asking for a good laugh, cry, or just remember to scream out of fear and forget about other troubles.Among them, teenagers and girls who have money and leisure, love to kill, seek excitement, and are easily incited. They are the mainstream consumer groups who are most likely to contribute to the box office of Blood Red at this stage of adolescence.

Therefore, the PG-13 rating will have a great impact on Blood Red's box office. They must win it, and they really won it!This is the most important!

As for how to get children into the cinema, the media team recommended by AC Nielsen finally gave a decent novelty after the idea was sent back countless times.

"The sword is slanted." Sabatino gave such an evaluation, "but it should be the way you will like to use it."

……

"Blood Red Splashed White Gauze" has no premiere, only screenings.When the screening was ordered, no film critics or celebrities were specially invited to watch it, because there was no money to entertain, and this was the reality.

The movie was released without incident, without causing any splashes.

The time for the official screening was also chosen arbitrarily. On a Friday night in mid-March, the filming did not even open at the same time across the country, and the halls and time of the platoon were very unpopular.

Saying so much is just to explain how dismal the first-day box office of Blood Red is.

No one would tell William the exact number, and Sabatino, Wendy, and director Armand were all silent about it.But William still found a breakthrough, MiG.

When MiG and director Armand were still in New York, in private, William would call MiG almost every day to "communicate" with the director's daily editing routine to ensure that every step of the film was going according to William's ideas.

"I feel like I'm getting more and more in control," William told Sabatino at the time.

Sabatino didn't take it seriously: "Isn't this normal? The producer is like the coach + chairman of the team. Your job is to instruct them how to play 1+1>2. If you don't have the desire to control, how to order people?"

Now, at the box office, William still has the same attitude, no matter how bad the result is, he must know!

Miguel, who was born in China, may have a certain "can't refuse" trait in his personality. When facing someone who is very important to him, no matter good or bad, as long as the other party wants him, he will do everything possible give.

"40." After reporting the number, Miguel began to comfort William in a panic, finding all the reasons mentioned above, and only hoped that William would feel better, because he knew how much William valued blood red. After all, this is his first job, "Listen to me, Mr. Theros, it's nothing..."

"No, it's a big deal." William wasn't too disappointed because, "The investment in the film is only 30."

"Huh?" MiG was stunned.

"In addition to sharing the bill with the cinema, there are also some factors such as publicity, copying, loss and so on. As long as the box office exceeds 90, the movie will start to make a profit. In one day, we made almost half of the profit. This is not good news. ?”

"Only, only 30?"

"MGM originally agreed to invest 50 yuan, but Old Samuel, a stingy Texan, only gave 25 yuan, and finally I asked him for another 5 yuan." William was very impressed by Blood Red's accounts. Because the iron rooster director whispered in his ears almost every day, like a magic voice piercing his ears, it was hard to forget in a short time.

Miguel didn't know much about the box office, so he said in a daze, "So, this is a good start, right?"

"For Blood Red? Yes, of course it's a good start. I thought it was only tens of thousands. It's so strange, why do you want to hide it from me?"

"Uh, maybe it's because the price of your watch is more than 40 yuan?" In MiG's impression of William, he always thought that William's feeling for 40 yuan was the same as his feeling for 4 yuan, "You It’s fine if you don’t think it’s cheap,” he finally felt relieved, “Can I ask, what is your final expectation for the movie?”

"1 million."

"...wwwwwhat?" In fact, what MiG really wanted to ask was, are you crazy?The heart hangs high together again.

"1 million." William was full of confidence.

MiG tried to ask cautiously: "Have you realized the difference between 40 and 1 million?"

Generally speaking, the box office of movies on the first day and the first week is always the highest. If the first day is not a weekend, the weekend of the first week may counterattack, but after the first week, there are very few daily box office that can exceed the first day. .There are no exceptions, but the reason why a special case is called a special case is because it is rare.That is to say, 40 a day is the peak limit of blood red, and you should laugh if you can get 150 million in the first week. After the release week, according to the normal box office curve, it will only get lower and lower, and it may not even be the last week. There are 10.

Therefore, for a simple math problem, even if Blood Red is released for ten weeks or two and a half months, it may not be able to earn 1 million yuan.

What's more, it is impossible for Blood Red to be screened for ten weeks. The best news so far is that some movie theaters have queued Blood Red for four weeks, which is a one-month release time, for the sake of MGM.Some places even only signed for two weeks.

"Blood Red will become a special case of the counterattack at the box office in the later stage." William said firmly.

The bloody start had been expected by William long ago.No stars, no well-known big directors, and tight publicity budgets... To have this start, it's like God gave them a shot.

William also didn't intend to take the road of making a head start, that's a routine that can only be played by big productions that are willing to spend money and can spread the sky and cover the publicity.

Blood red is the cheapest and most risky way - word of mouth.

Yes, it is such an illusory thing, pinning everything on the confidence in the work and the spontaneous publicity of the audience.In the eyes of outsiders, this basically has the same nature as having given up blood red.

But the 2B250 doesn't think so.

In the history of Hollywood movies, it is not without examples of "a certain movie that is a god, in fact, the box office was very dismal at the beginning, and it could not even make back its money, but in the end, the box office and revenue counterattacked".

Blood Red has one more advantage over those movies. They don't worry about getting back the money. The investment of 30 yuan is the biggest turning point in their hands.

How much is earned.

Director Armand feels that he is satisfied with making a small amount of money, and the first film can achieve ten times the profit. What is there to be dissatisfied with?However, William said that his first film was not a big hit, but it would definitely be a small hit, becoming a dark horse that is not so dark, but still considered dark!

The author has something to say: As mentioned in the article, the movie hit the street in the early stage, and the movie that made the gods later, the simplest example is "The Shawshank Redemption".Really, when this movie was first released, it was a disaster, but now, it is a masterpiece, and it has already earned back ten times and a hundred times the investment by word of mouth.