The Strongest Animator [Rebirth]

Shepherd Xing didn't bother to take care of the two live treasures.

He picked up the magazine on the desktop, glanced at it casually, and quickly threw it aside indifferently.He raised his head and saw that the two of them were still staring at the magazine, looking quite brooding. He thought for a while and said, "Actually..."

As soon as Mu Suxing opened his mouth, the two of them looked at him in unison, as if waiting for him to make some rebuttal remarks.Mu Su star couldn't help laughing: "I think it might be a good thing if Director Ji Xinrong's "Grass" can be as successful as the media boasted."

Ji Xinrong's new work is very popular.

Shepherd Star can probably understand what everyone's expectations are - the income of the "Harry Potter" series is very high, but the production cost is also frighteningly high. Success is difficult to replicate by other production companies.

In other words, for production companies in the entire animation industry, this success has no reference at all.

But Ji Xinrong's "Grass and Trees" is different.

Firstly, Ji Xinrong's investment is not high. As an animation director with an artistic orientation, his animation films have never caused investors to lose money.The literary film "The Sound of the Rain" turned out two years ago, which also proved the awakening of the audience's consciousness-people are no longer satisfied with crudely produced bad films, and began to spontaneously search for and support real masterpieces.

Mu Su Xing said: "It's not so much that people have expectations for Ji Xinrong's "Grass and Trees", but rather that they are looking forward to the future of the animation industry reflected in this animation film itself."

I hope that animated films can find a perfect balance between pure commerce and art, that truly excellent animated films can become the vane of the market, and that all persistent and hard-working animators can get the rewards they deserve.

What people want is actually nothing more than that.

Fang Lian was silent.

Wen Feihang lowered his head, glanced at the extremely exaggerated words on the headline of the news magazine, another thought suddenly popped up in his mind uncontrollably, he asked: "What if "Grass" fails?" Not that Not a general failure, but an outright, bloodbath?

The shepherd star did not answer.

-

"Grass" was released very vigorously.

Probably due to the influence of the news media, from the original animation movie lovers to ordinary movie lovers, they are full of expectations for this highly anticipated animation, and the number of films given by the theater chain is also considerable. Nearly 30% of the films scheduled ranked first in the current period.

"Have you seen the movie trailer?"

"Looking at it, it is indeed Ji Xinrong. The color of the picture is really good. You can use any screenshot as a wallpaper. How should I put it, it feels completely different from the special effects of "Harry Potter". taste, full of 2D unique sense of artistic conception.”

"That's right! That's how it feels!"

"I'm so looking forward to the feature film, I can't wait!"

……

Along the way, passers-by were hearing endless anticipatory discussions. Shepherd Xing couldn't tell what was going on in his heart for a moment. He looked up at the timetable, and it was 10 minutes before the release of "Grass and Trees".

Seeing that his expression was slightly tense, Qin Sheng joked, "I just came here to inspect the competitors, so there's no need to be so nervous, right?"

Shepherding star said: "It's not a competitor."

Qin Sheng was taken aback for a moment, and before he could ask what the other party meant, the topic was interrupted, and it was over—it was time for the theater ticket check.

When the two of them entered the theater and found their respective seats to sit down, the entire theater was already overcrowded, and the attendance rate was quite impressive.As the lights of the movie theater were turned off and the big screen was turned on, the originally bustling room fell silent instantly, and everyone's gazes were directed forward in unison.

Shepherd stared intently at the big screen in front of him.

He has seen this animated movie.

With the same movie title and the same animation director, Shepherd Xing can still clearly recall its ending even now—it was born in the midst of much-anticipated, endowed with an extraordinary definition by the public, but fell into the clouds, beyond redemption, and finally During this period, the entire animation industry became constrained.

But something has changed.

what is it then?

It's been a long time since the memory of the previous life, Shepherd thought for a while before realizing the unusual feeling——

When he was still at Xingning University of the Arts three years ago, he once told Fanglian and Wen Feihang that Ji Xinrong didn't understand commercial animation films at all, and he forced to make commercial animation films under the premise of looking down on commercial animation at all. The reason for his failure.

But this time it seems to be different.Shepherd thought.

Although it was a bit unexpected, he did see the other party's intentions from this movie, not condescending commercial films as a literary director, but sincerely, doing his best to make a commercial animation under his own aesthetics Movie.In other words, he treats commercial and artistic animation equally.

What made Ji Xinrong produce such a change?

This idea just flashed in his mind, and was quickly suppressed by the plot and pictures of the animated film that were displayed step by step.

In all fairness, after being modified by Ji Xinrong, "Grass and Trees", which is different from the previous life, is actually an above-average animation film.

Ji Xinrong's personal talent is brought into full play in this animated movie. In several scenes in the animated movie, Mu Suxing can even find shadows from famous paintings in reality. Very meaningful.

If it weren't for the solid knowledge of the Shepherd Star itself, I'm afraid it might not be possible to discover this.

The movie is a good movie, but unfortunately, the integration of commercial elements is still too blunt.Experienced audiences will dislike commercial elements ruining the entire plot, while passer-by audiences, who account for a greater proportion, mostly dislike the movie as boring and the plot is not exciting enough, which sometimes makes people feel drowsy.

I'm afraid this movie...

The total duration of the movie "Grass and Trees" is only 90 minutes. After an hour and a half, as the lights of the theater were turned on again, when the audience walked out of the theater in twos and threes, it was already a completely different scene from when they came.

Some were silent, some were thoughtful, some shook their heads regretfully, some were relieved, as if they were glad that the movie was finally over.

Qin Sheng raised his eyes and glanced at the young man beside him.

Although he is not a person in the industry, he still has the aesthetics that an ordinary audience should have.Because of the Shepherd Star, he has watched a lot of various animated movies, and today's movie made him feel a little boring-this is the truth.

But the performance of the shepherd star is very strange.

He seemed a little absent-minded, but neither gloated nor rejoiced. He just looked ahead, as if he was thinking about something, or just wandering off.

Then at this moment, the phone of Shepherd Xing suddenly rang.

It's Fang Lian.

Mu Su Xing answered the phone. Unexpectedly, Fang Lian, who had been fussing over the media's excessive hype before the movie was released, was silent for a while, and there was no sound from the other end of the phone.I don't know how long it took before Fang Lian's voice suddenly came from the other end: "Actually, I have always hated Ji Xinrong."

Some resentments have nothing to do with right or wrong, just like Ji Xinrong's criticism of "IS" back then was not unreasonable, but this did not affect Fang Lian's hatred of the other party, but——

"But for some reason, I found that when I realized that "Grass" might be bloody, I wasn't happy at all."

Be it Ji Xinrong as the person involved, or they as the masses, whether they like it or not, "Grass and Trees" has already acquired a different symbolic meaning under the instigation of the news media. When encountering the completely unexpected Waterloo, what kind of changes will such a result bring to the outside world?

It is difficult for animated films to attract investment. When "Harry Potter" succeeds and "Grass" fails, what kind of misunderstanding or changes will these two vivid examples be brought about by the industry?

Fang Lian didn't dare to think about it.

But he soon found out.

One day, two days, three days...

At first, the word-of-mouth received mixed reviews. Some praised the plot characters for their connotations and made people feel endlessly evocative, and some complained that the plot of the movie was boring and unbearable.Then the number of films scheduled and the daily box office began to decline like a cliff. More and more people criticized Ji Xinrong on the media network for doing commercial animation but looking down on commercial animation.

"I don't want to understand the so-called connotation. To be reasonable, I just watch movies for fun. I don't want to think about it so much, okay? The plot is boring, so don't worry about it."

"I don't understand why Director Ji wants to do commercial animation. He obviously does so well in literary and artistic animation, but now he is not a human being inside and outside. Why bother?"

"Is this the so-called No.1 level of animation? It's ridiculous. If you can't even keep the audience, don't talk about No.1. It's embarrassing to watch."

"To be honest, I think 2D animation is almost out of date. You can tell by watching "Harry Potter". Even if you can't make a CG animation movie level, ordinary 3D animation is not bad. It's time for 2D animation to be eliminated. ?”

……

Shepherd Star did not pay attention to public opinion on the Internet.

There are various marketing accounts with a rhythm, and even if you don’t read the comments on the Internet, you can probably guess the same. It seems that unknowingly, it has become the instinct of most people to praise the high and depress the low.

at the same time.

Just as Mu Suxing was preparing to move the day after tomorrow, he had just walked out of the Huaying office building when a figure suddenly stopped in front of him——

Guan Junda felt that he was lucky today.

As a reporter with a strong memory and a keen sense of smell, after watching "Grass and Trees", he quickly judged the ending of the movie from his own aesthetics and the reaction of the theater audience.

There is no doubt that Ji Xinrong missed.

How high people praised him before the movie was released, now that he is not worthy of his name, people's anger will only make him fall worse.For example, the No.1 animation in the past fell to the altar, and Jiang Lang's talent was exhausted?

But this is not enough.

What is the point of mere verbal criticism?No matter how interesting the complaints are, you will get tired of watching them for a long time. At this time, you have to look for other hot spots. It is best to have a grudge with Ji Xinrong, and now you are better than Ji Xinrong, with a typical "slap in the face" plot .

And the Priest meets all the requirements.

Thinking of this, the smile on Guan Junda's face became brighter.He knew the old enmity between Shepherd Xing and Ji Xinrong.At that time, Xinrong was standing in front of Musuxing, dissing Musuxing's commercial animation face to face, but now?

The former senior fell to the altar, and the young man who was despised and looked down upon by others, has reached a height that others can hardly match in three years.

Is there a more popular bridge than this?