[US Entertainment] From web dramas to Oscars

Chapter 74

By the end of the broadcast of "High School Musical", the number of online viewers on the showu network had reached as many as 50.The United States is not like China, where there are hundreds of thousands of people.A post, even if only 100 people reply, can already be regarded as a very popular post.So there were so many on showu alone, and of course, on the second day, "High School Musical" dominated the headlines of various media, and film critics and reporters without exception carried out extensive reports.

Some reports have weighed in on Fopper, who has a big reason for Fopper's success on High School Musical.Moreover, Fopper's current reputation is comparable to a second-tier star.Enough to qualify for their substantial coverage.

"Hollywood's new favorite, Fopper!"

——The Hollywood Times

After I finished watching "High School Musical", I was very surprised, because this movie is much more perfect than expected.At this time, I can only lament that Fopper has succeeded.But when I learned about the number of people broadcasting "High School Musical" on the Internet and the TV ratings, I could only be amazed.Because Phoppers, like his name, became a god of art, and every movie brought him great success.The movie perfectly shows the vigor and vitality that young people should have in the form of singing and dancing.

Or to put it further, the film is impeccable in both song and dance, but it is not so much a musical as it is a campus film.Because he showed us the thoughts of young people, showing what students on campus want besides burying their heads in learning.And maybe that's why Fopper was able to succeed in every one.Because he said that each of the films he participated in has characteristics that attract some people.Yes, some people.He has no arrogance to attract or influence people all over the world. Every movie or film and television work of his is like this. It is classic enough that people who like this genre are crazy about him.Then fall in love with him. "Tuner", a classic among short films and even suspenseful suspense films. "Exploding Family", a trendsetter in the era of online video. "Buried Alive" is known as one of the must-see movies for noir film enthusiasts.And this "High School Musical" I say without hesitation, it will definitely become the youth of high school students in this era... He is simply the darling of Hollywood, and every movie has certain fans who are fascinated by him... And these gather together.Now I say without hesitation, Fopper, this young Chinese has completely established himself in Hollywood...

As for the newspapers that focus on movie content promotion, almost all of them are topics about the new movie "High School Musical". They all describe the difference between the movie and traditional song and dance movies, and explain their own feelings for the movie. Most people think it is A perfect breakthrough opened up a new chapter in song and dance movies.

"A New Spring in Musical Theater!"

——"Film Times Today"

It has to be said that "High School Musical" is a movie full of youthful atmosphere. This movie fully reflects the vigorous life of young people today.But this is only a small feature of him. One of the most important functions of "High School Musical" is that it created an unprecedented new situation in singing and dancing, letting people know that singing and dancing dramas are not only about opera-like scenes, they can also have this youthful and lively motivation, and they can also have pop music There is hip-hop.

Before "High School Musical", what classics do we think of when we mention musicals?It's Cats, it's Chicago.Why, because the previous musicals all have a strong stage atmosphere.There is no way such a movie can impress the audience.Because in the movie theater, all your expressions are magnified countless times.Coupled with other reasons, the song and dance movie has been in a slump, but "High School Musical" has used another method to make the song and dance movie stand up again.It is foreseeable that after "High School Musical" there may be "A Year in Music and Music" or "Life of Music and Music" and the like will appear...

The entertainment page is a matter of the entertainment page, but the financial side on the other side is keenly aware of the important role of showu this time.

"Network broadcasting, when is the new era of movies coming?"

——"Financial Observer"

What is network broadcasting?It is a video that is limited to playing on the web page.And now the increasingly developed network makes people's Internet access rate gradually increase.Internet broadcasting allows people to watch movies or other things without being limited to TV or movies.This may become a very important factor affecting TV stations or movie theaters.At the same time, I have to mention the new message function of showu.This function allows both the media and the audience, as long as the audience has watched movies or other videos online, they can send out their feelings in the first place. This situation makes the interaction between the movie and the audience closer and increases. The audience's intimacy with the film.It is a very good function.This point is very affirmed in the companies' analysis of showu.

Of course, more reports were made on the movie "High School Musical" itself.

"Take you to appreciate the crazy youth - "High School Musical""

——"USA TODAY" Film Critic Column

From the content point of view, this is a very simple and fresh movie. On the whole, this movie does not have much thinking about life, but the simple movie melody and relaxed movie rhythm make anyone who watches this movie No movie will say that he is not good-looking. Maybe it is not a movie for us to think about, but it is definitely a movie for us to relax.

This movie mainly tells the story of young people pursuing their dreams for music and dancing, which is very in line with the theme of young people chasing dreams nowadays.Everyone has their own hidden dream, just like the person in the movie, a tall basketball player who can be the captain of the football team or the quarterback, but he wants to be a chef who looks out of place with him .And a cool young man who likes to skateboard, he actually wants to become an artist...Of course, I don't deny that skateboarding is also a part of art.But Zhe also showed the youthful vitality of young people.With the unknown and restlessness.And the pursuit of dreams...

And the music in it is really good.Especially the first song, makes me want to listen to it over and over again many times.I can't remember the name, if anyone can tell me, please contact me...

Of course, while getting the popularity of "High School Musical", Hughes started to act at this time.When chatting with Fopper about the future of the Internet, I have already decided with Fopper that this matter should be done.In fact, the awareness of copyright in foreign countries is very good. Of course, this goodness is limited to sound laws.No one doesn't want to get free things, and there are more poor ghosts in foreign countries.Therefore, if it is really free to play after showu purchases the copyright, it is really not worth the loss.Therefore, showu joined forces with Disney, Lionsgate and Fox to make another decision.That is, you need to pay to watch it on the Internet. Paypal, the shareholder of k, got involved in the relationship very smoothly.In other words, paypal is also acceptable as a payment method when watching movies.

Showu acted swiftly and resolutely in this matter, and did not give the financial community time to react at all.By the time they find out that it is profitable, showu's viewing system has matured.Of course, even with online viewing, according to the tradition of Du Yu Europeans and Americans, DVDs are still more popular...

But these are all things for later, at this time, the report of "High School Musical" still occupies a larger space.And at noon, when the TV ratings of "High School Musical" appeared...

Because of the special constitution of the United States and other conditions.Therefore, there is no way to know the ratings in the United States in a timely manner.All the ratings will not be fully counted until the next day.And on the morning of the second day after "Dancing Youth" was finished... Nielsen's statistics were published.

Nielsen, a subsidiary of the Dutch VNU Group, is a leading global market research company, providing market dynamics, consumer behavior, traditional and emerging media monitoring and analysis in more than 100 countries around the world.The world's leading provider of market research, information and analysis services, serving the consumer products and services industries, as well as government and social institutions.And in terms of TV ratings, they are of course also a global authority.

According to Nielsen's investigation yesterday, the national audience rating of "High School Musical" was... 13.00%, and it was [-]% during the peak period.Nielsen made a statement. They have investigated this data many times, and there is absolutely no possibility of errors in the investigation.

A sound of astonishment!

What kind of concept is the audience rating of 8.9%.It can be said that there are only a handful of TV ratings in the United States that exceed [-]%.It can be called a classic.And a movie that only relied on publicity in the early stage and didn't have a plot like a TV series can reach nearly [-]% of the ratings, which is already considered popular in the United States.As a matter of course, Fopper's and their phones were all off the hook...