Gu Ran

"Andy, you wrote this plan. What do you think of everyone's opinions?" Although dy couldn't bear it, he still called Gu Ran's name. This girl who looked like a broken-hearted girl had been wandering all morning.

More than a dozen pairs of eyes looked at Gu Ran in unison.

So Gu Ran became bewildered, with a masked look on his face, "What?"

As Gu Ran's assistant, Shen Lu bit the bullet and repeated the results of the discussion just now to Gu Ran, "Sister Yajing means that this cooperation with sukii is a great opportunity to promote the company's brand, and we must not be stingy in publicity. We should spend a lot of money on advertisements, instead of just holding a few fashion shows, and there are not enough guests for the fashion shows, you should invite the most popular stars, preferably two male stars, who are popular now Selling rot, let them play a side game on the stage, the popularity can last for a long time, it is equivalent to free publicity."

Gu Ran only came back to her soul at this moment, and realized that she was in a project seminar, and was stared at by more than a dozen pairs of eyes. She has deserted at work meetings more than once, and if this continues, dy will fire her before she leaves the job.

Fortunately, the plan was written by Gu Ran, and it took a lot of thought, so that Wang Yajing would not pick a few thorns, and she would be unable to accept the move. In the shortest possible time, she would get rid of distracting thoughts in her mind and return to a capable workplace. With an elite appearance, she said confidently: "Sister Yajing's proposal is good, and it will be very effective if it is used in general new product promotion, but this time we are picking up a mature international brand. Any promotion is needed to occupy the market in this field, and such a high-end market does not need star effect at all. If you do too much, it will lower the grade of sukii. Doing a few shows is just to tell shareholders that now the SGD and Sukii cooperates to enhance the confidence of stockholders. Although the guests invited on the show are not big stars, but the catwalks are all international supermodels, which is in line with sukii's low-key and luxurious temperament. And these are just superficial articles, after all, sukii only sells to us With two years of agency rights, we can't always make wedding dresses for others. Our real purpose is to use the platform of sukii to promote our own brand. In recent years, our brand has relied more on e-commerce platforms and has always been wandering in the middle and low prices. It is impossible to enter the high-end market with these brands, but with the help of sukii, we can completely launch our own brand.”

Wang Yajing immediately retorted: "Your vision is good, but you also said that our agency rights are only two years. It is not easy to launch a high-end brand like sukii in two years? You can't let Sukii will add a series of our products, and in the end, don’t we have to rely on advertising for strong exposure to promote it?”

Gu Ran looked at Wang Yajing with pity and said: "A brand that can be built with money, what else do we need to do? How to use the least resources to produce the greatest output is our value. When we take After obtaining the agency rights of sukii, dy has immediately negotiated with major chain stores about buying out the display cabinets next to the sukii counters to display our brand. This is less investment than advertising, with wider coverage and more target groups. More precise. Sukii is now our bargaining chip, allowing us to easily step into the high-end field that was difficult to enter before, and this is also the real purpose of dy to win sukii."

Wang Yajing's face turned pale. As an old employee who entered the company with more seniority than Gu Ranjiu, she didn't even think of this. She would definitely leave a short-sighted impression on dy, and she still refused to give up and said, "Don't Advertised it?"

"Of course we have to do it. In addition to the showcase display, we only do some soft placement advertisements in the clothing show in the early stage. If the strong exposure at the beginning will leave people with deliberate traces, it will not be conducive to the positioning of the brand. It is more about cooperating with sukii Carry out a series of promotional activities to let customers experience, let customers take the initiative to share on the Internet through some rewards, increase popularity through word-of-mouth publicity, and after a period of accumulation, do a short-term intensive advertisement on new media. Want to be a brand For those new brands that rely solely on advertisements, once they withdraw their advertisements, there is only one word, death! Unless it is done for a long time, with the company’s current resources, do you think we will be bombarded with advertisements continuously for a year?"

Gu Ran's thinking was so clear that Wang Yajing had nothing to say. It wasn't that she couldn't think of such a far-reaching idea, but that she was always being suppressed by Gu Ran recently. She wanted to express herself and was a little eager for quick success. Looking at dy's face, she showed satisfaction Even if Gu Ran didn’t do anything, dy still protected her. Ever since Gu Ran was absent-minded in meetings recently, dy never said anything about it. She can tell that Gu Ran is Dy's new favorite.

Dy asked: "Anyone else have any comments? If not, follow Andy's plan."

Everyone can see that dy is satisfied with Gu Ran, who is willing to hit the gun?They all agreed.

Dy nodded, "In that case, Shen Lu, you send this plan to the finance department to calculate the cost ratio. After the finance department approves it, the project will officially start. Gu Ran is the general manager of this project, and you can choose the project team members yourself. Everyone in the marketing department must fully cooperate, including me."

Gu Ran cast a grateful look at her. In fact, the plan this time is not perfect, and her recent work status is even worse. More importantly, she has already asked dy to resign. I didn't expect dy to trust her so much. Such an important project was entrusted to her, and she immediately felt like meeting a confidant.

Dy ordered, "Andy stay here, the others go out first."

In the huge meeting, only Dy and Gu Ran were left in an instant.

"Do you know why I kept you?" Dy smiled very kindly.

Gu Ran's smile was much forced, "Dy, I'm really sorry for making it difficult for you." Dy's attitude towards her at the meeting just now was simply capitalizing two words on his face: partiality.

Dy said: "Yes, it's very difficult."

Gu Ran: "..." A little more tactful.

Dy adjusted her sitting posture and said in a leisurely manner, "Tell me, why did the kitten mess with you again?"

Gu Ran: "..." Gu Ran found that being speechless in front of dy has become the norm.

Gu Ran has always been reluctant to talk about her privacy, and she is even more evasive towards her colleagues. Although dy admires her very much, she and dy haven't gotten close enough to have a heart-to-heart relationship, so she just smiled and didn't answer.

Dy seems to have mind reading skills, "It can make you so sad, could it be that the kitten has moved on?"

Gu Ran looked at her in surprise, this person's deduction ability is almost like a god, he can always hit her vital point with incomparable precision.

Dy knew she had guessed right by seeing her expression, and continued: "It can make you jealous, it seems that the rival in love has a lot of background, this person is either very good, or has an old relationship with the kitten."

Gu Ran was about to worship Dy, and blurted out, "Are you studying psychology?"

Dy said lightly: "Who hasn't experienced a few scumbags."

Gu Ran: "..." When it came to this point, Gu Ran also felt that there was no need to hide it, otherwise it would be hypocritical, not to mention that she had been confused for a long time, and really needed someone to help her solve her doubts. After hesitating for a while, she decided not to Said in a too sure tone, "I can't seem to like men anymore."