Brand Master [Comprehensive Yingmei]

Chapter 116 Super Bowl [Part [-]]

"Justice League: Abyss" focuses on solving puzzles. The Citizen City in the game is divided into seven areas, each area corresponds to a new Superhero. Batman's Fallen Street is only the first one, and only Batman has completed it. The next area can only be unlocked after completing all levels of the Hero plot.

For most players who have never had real contact with Gotham and have no real sense of combat, it is very difficult to just pass the first level of the Batman story.

People like Bruce and Jason who pass the level casually are of course impossible to reveal their means of clearing the level. High-level players like Vincent are still stuck in the level with autism, and there is no strategy, which makes all players basically stuck in the level. Cried bitterly by the game NPC.

But even though Wayne Entertainment receives countless complaints from players every day, the official still has no idea of ​​lowering the difficulty of the game: there are obviously so many ways to clear the level, as long as the high-level players in the strategy group find a strategy and release it, they will definitely not be able to lower the difficulty of the game. Most players still have the confidence to pass the level.

What's more, one area is to promote the image of a superhero. With Vera's means, it is of course impossible for Batman to collide with Wonder Woman who will be unlocked next.

It was the first time for the young mutants in Wayne Entertainment to handle such a case. Vera spent more time cultivating these young people. After sorting out the mistakes, I asked Mary to organize an additional file and distribute it to them.

With the experience of being cheated, and with the guidance of Vera and Mary, the group of young people like Joel and Cynthia finally faded away from the youthful and childishness before, and have a bit of a workplace animal (…) appearance.

They finally changed from passively accepting orders at the beginning to the current propaganda model that actively considers Zhenglian.

For example, in the report submitted by Joel with a smile, he put forward a very interesting key publicity point in this period:

—Super Bowl.

The so-called Super Bowl is not really a bowl, or a gourmet show, but an alias for the annual championship game of the American Professional Football League.

This annual competition is held every year at the end of January or early February, and this year, it is scheduled for the first weekend of February.

If you really want to give a definition to the Super Bowl, it will probably be the "American version of the Spring Festival Gala".

If you are not in the United States, you may not be able to understand Americans’ fanatical pursuit of American football—this kind of contact=sports that is extremely confrontational and full of intense physical collisions is the most brutal and tyrannical sport. It is in line with most people's concept of "competitive sports".

What kind of resourcefulness, what kind of subtle skills, what they want to see is collision, sweat, blood, life and death, in short, recklessness is over.

Steel Bones himself has a deep understanding of this.

Before becoming the semi-cyborg man he is now, Victor Stone was an outstanding football star player. At that time, his goal was to stand on the Super Bowl field, and he had a fierce conflict with his father because of this .

Of course, it is cheating to play football after becoming a steel frame, but this does not prevent him, like most people in the United States, from looking forward to the Super Bowl-he even booked the tickets for the Super Bowl in advance, just waiting for the Super Bowl. I like to watch it together.

Not only is it difficult to order live tickets, the Super Bowl game has been the most-watched program in the United States for many years, and it can even be considered a national holiday, only a little bit worse than Thanksgiving and Christmas.

Especially the Super Bowl halftime show - the Oscars and Grammys combined are not as high as the Super Bowl halftime show.

Moreover, it is not only popular in the United States, but famous all over the world.

What Joel wanted was to use the ad on the Super Bowl game show to promote the game "Justice League: Abyss".

Such a grand game is held and the ratings are so high, the advertisements that can appear on this event will naturally get enough attention-in fact, for so many years, the competition for Super Bowl advertisements in various fields across the United States has not stopped However, well-known brands such as Coca-Cola, Mars, Microsoft, Amazon, and Google are bound to win Super Bowl ads.

Even when Walker was running for president, two of Walker's own campaign advertisements were placed on the Super Bowl. Judging from his soaring approval rating in the later period, the effect is outstanding.

Of course, the cost of the Super Bowl ad has also risen. In the year Walker launched the ad, its price had already reached $500 million for 30 seconds.

After so many years of development, the Super Bowl commercial has become a very interesting culture. For people in the advertising industry, the commercials they participated in can be broadcast on the Super Bowl, which is a glorious badge on their professional resumes. .

Vera has participated in the production of Super Bowl commercials before, and there are more than one, so when she saw Joel's treasure-like proposal, she was quite speechless.

...Silly boy, these are all leftovers from playing with them ==

"It's mid-January and this proposal of yours is too late."

The Super Bowl is held in early February, and most of its ad spots are sold out around November of last year.

Now, if you go to buy the few remaining advertising spaces from the NFL, the price will be several times higher than that in November last year, and the other party will definitely raise the price.

Moreover, there is not much preparation time left for Joel and the others.

Generally speaking, companies that have obtained advertising spaces have been preparing video advertisements since November last year (or even earlier).

"The abilities of Cynthia and I can simulate the real "Abyss" game screen on the spot. We have rehearsed several times for this, and there will be no mistakes."

Joel didn't care. He opened the plan and explained to Vera, "We have already contacted a professional stage design studio, and after the end, we will push the simulation screen of the scene to them to cover up our mutant ability."

After so much training and teaching, Joel obviously grew up a lot, and also learned how to use their mutant abilities reasonably and skillfully.

In his plan, he described for Vera a game scene of "Justice League: Abyss" engraved on the Super Bowl arena, allowing everyone to experience a thrilling and exciting battle scene, which basically surpassed the existing ones. All stage technology shows the effect.

It is conceivable that once this advertisement made by cheating with mutant abilities is actually put on the field, the sensational visual effect it will cause is absolutely unprecedented, crushing all video advertisements, so that everyone can deeply remember the game "Abyss" .

Joel said clearly: "Layla and the others have calculated the budget, and the previous contract on the game review website is void. We think it is an emergency choice to spend a little more money on advertising on the Super Bowl."

Apparently, the mutants are still pissed off about being cheated and want to make it up at the Super Bowl.

Seeing that Joel had considered all the aspects, Vera twitched her mouth slightly, she didn't say much, but lightly pointed out a few loopholes in Joel's plan, and nodded to let him go.

After getting the approval, Joel walked out with bright eyes, and Vera, who stayed in the office, returned to her original lazy appearance. With her chin in one hand, she glanced at Superman who just flew in from the window.

Vera was polite to mutants like Joel, but not so good-tempered when facing Clark. She squinted at the man who had heard everything, and elongated her voice teasingly:

"Nostalgia for the past, Mr. Kent?"

——Joel's excited and immature appearance and the temperament of a newborn calf who is not afraid of tigers are almost exactly the same as Clark Kent a year ago. The only difference is that Clark was more impulsive and straightforward than Joel back then.

Clark also laughed. He looked at the group of mutants outside the door who were busy after getting approval, with nostalgia and embarrassment in his eyes.

He can be serious, self-possessed, calm and indifferent towards others, but he still has nothing to do with Vera, who is familiar with his dark history. He can only use Joel's plan to change the subject:

"Are you letting that kid take another blow?"

An intern back then, now a veteran in the workplace——Clark Kent, who is familiar with the twists and turns of the media and business worlds, saw Vera's intentions at a glance.

Right now, this extremely mature man was looking helplessly at the girl sitting in front of him. Seeing that she was noncommittal, he couldn't help crying for Joel.

It's okay, I got used to being tricked by the big devil... should I?

He's used to it anyway.

Just as Clark had guessed, Joel and the other mutants who started to act excitedly ran away with the revised plan. After a few days, they came back collectively with their heads drooping, looking miserable after being beaten by society. appearance.

…they managed to come up with the proposal, the budget issues, the NFL advertising department — and ultimately, they fell out in the final auction competition.

At this point in mid-January, the NFL still has six spots for advertisements on hand. Logically speaking, based on the price calculated by Joel and the others in advance, they can afford it even if the NFL asks for extravagant prices.

But it never occurred to me that Joel and the others just had some intentions, but inexplicably, several companies competing with Wayne Entertainment appeared on the other side, raising the base price all of a sudden. The sky-high price has been increased many times, causing Joel to watch helplessly as the last few commercial advertising spaces were auctioned off one by one without getting anything.

Going to the NFL to buy a lonely one, Joel, who returned empty-handed, never expected that they had already figured everything out, but at the last minute they didn’t make a shot due to insufficient budget!

What the hell... is there something wrong with this group of opponents who suddenly appeared?

It’s fine if it’s just an ordinary auction. People like Hanmer Industries who have already bought a commercial come here to join in the fun. Isn’t this purely disrupting the situation? !

Seeing that all the young mutants looked like a bolt from the blue and unbelievable, Joel was completely autistic and had great doubts about his own abilities. He evaded Vera and dared not answer, Clark wanted to sigh even more .

These children... are still too pure.

How could it not have occurred to them that the game they were trying to sell was about the Justice League, considering the budget and existing competitors?

Shopping malls are like battlefields, and the Justice League is now a huge favorite. Wayne Entertainment, which was originally authorized by Zhenglian, is a target of public criticism and envy. Joel and his group of young people have neither connections nor negotiation skills. No wonder someone took the opportunity to step on Wayne Entertainment, and the plans of these young people were aborted.

The previous game evaluation website contract was a trap, which suddenly exposed the lack of confidence and incompetence of Wayne Entertainment's internal personnel.

This is also the case, and the current Super Bowl commercial bidding has also been set up. Just from the fact that Wayne Entertainment can produce "Hamster Breeding Manual" and "Abyss" that surpass other game companies, we know the company's success. Potential, if you don't step on them at this time, when will you step on them?

What's more, the Justice League also has enemies. Guys like Justin Hammer definitely did this with the idea of ​​stumbling the Justice League.

Clark and Vera saw this clearly from the very beginning.

Sure enough, when Joel's advertising plan failed completely, Justin Hammer, who got two commercial advertisements by relying on his strong economic strength and personal connections, actually made a special call to Bruce. Eun apologized hypocritically.

"I'm so sorry, Mr. Wayne."

On the phone, Justin's conversation was gentle and polite, full of hypocritical apologies,

"If I had known that Wayne Entertainment was going to compete for the Super Bowl commercial spot, I wouldn't have participated in the auction... Hey!"

Inside the words, it is obvious that they are ridiculing Wayne Entertainment for its failure to handle affairs. Even a small auction will go wrong, sow discord, and deliberately make Bruce mistakenly believe that Joel and the others are incompetent.

Before Bruce could speak, Justin pretended to lament and said, "Hey, I'm still looking forward to Wayne Entertainment's commercial for the Justice League—for Vera Senna's sake, otherwise, I'll take that commercial Let me give you a place?"

If you are willing to ask me for an advertisement, it is not impossible!

If these words were put on others, they would have been blown out of anger, but if they were put on Bruce, his only reaction was hehe.

What a fool.

For the sake of character, "Bruce Wayne" could only snort coldly, politely but bluntly rejected Justin, and hung up the phone.

Indeed, even though Bruce himself didn't bother to pay attention, the news of Wayne Entertainment still made the mutants tremble with anger.

Not only were they angry, but they were also guilty: it was their mistake, but it was Mr. Wayne and Vera who were mocked viciously.

But the old God Vera was there, and he didn't forget to comfort Leila and Cynthia who looked happy and crying:

"Your budget is only so much, and with the means of Justin and his group, you will not be wronged, just remember the lesson."

It's fine if she doesn't say it, but Leila and Cynthia feel even more guilty when they say it this way.

"How about this."

Vera smiled and took out a few infield tickets for the Super Bowl, thinking it was not enough to make up for it, "May I invite you to watch the game live?"

Mutants: "..."

Just hearing the word "Super Bowl" makes you feel like vomiting blood and pricking your heart!

In the complicated and heartbroken resistance of everyone, the only one who agreed to go to the game with Vera was Joel.

Although he failed in the bidding, he still wanted to go to the scene to watch the advertisements in the opening ceremony of the Super Bowl with a spirit of not admitting defeat.

The young man gritted his teeth: "I don't believe that Justin Hammer and those guys can produce two excellent Super Bowl commercials at the same time!"

With this in mind, Joel flew to Miami with Vera the day before the opening ceremony of the Super Bowl.

This year's Super Bowl was held at the Hard Rock Stadium in Miami. In order to ensure the ratings, it was chosen to be held at noon during the day, but Vera and Joel still came to the entrance of the stadium early and lined up to enter.

It has to be said that Joel, who grew up in Xavier College almost from childhood, has never seen such a large gathering of people.

Just in the morning, all the roads around the Hard Rock Stadium were completely blocked, cars were blocked a few streets away, countless people gathered in the direction of the stadium like a stream of water, and there were many vendors on the roadside, Selling popcorn, hot dogs, support flags, binoculars and other special items for watching games to passers-by.

The entrance of the gymnasium is even more lively: thousands of fans wearing the corresponding support team uniforms, holding various signs and flags in their hands lined up neatly and orderly, some of them were holding countless snacks, some were carrying huge The flagpole, and many people came to watch the game with their families, their children and their wives.

Surrounded by countless bustling crowds, he finally entered the infield, found a seat after stumbling, and sat among a group of fanatical fans. I sighed in frustration.

"what happened again?"

Sitting in the inner yard with the best view, Vera, who has always hated noise and cleanliness, doesn't mind the crowded and noisy environment around her. Unlike others, what she holds in her hand is not snacks, but a tablet computer .

Amidst the noisy laughter, she tapped on the tablet and asked Joel amusedly:

"Still angry with Hammer?"

"...a little bit."

Joel looked at the lively scene with a complicated expression. He lowered his head, covered his face, and answered in a low voice,

"The main reason is that it is even more regrettable to actually get in touch with this scene."

Such a gigantic event comparable to the Florist's Spring Festival Gala, such an opportunity to gain the attention of the world, slipped away from Wayne Entertainment under his negligence.

They could have presented the most ingenious ad to everyone in the room.

They could have shown the world a little bit more about Justice League: Abyss.

They... could have made the Justice League more famous.

They could have done it, but they didn't—this is what Joel regrets and feels most guilty about.

He said sullenly: "I missed this opportunity... The Justice League will not be able to stand on this stage until next year."

This regretful and uncomfortable answer was almost completely overwhelmed by the laughter around him, but Vera still heard it clearly.

Seeing that the time for the opening ceremony was approaching, Vera finally put down the tablet and turned to look at Joel.

Facing Joel's lowered eyes, she raised her eyebrows slightly in surprise, and asked lightly:

"Who told you...the Justice League would never have a chance to play?"

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