Temporary cohabitation GL

After returning to the office, Yu Xixi devoted herself to the burst of inspiration. She occasionally drew the pattern she wanted to design on the paper, and then wrote a few strange words.

Time passed quickly during the brainstorming session, and Yu Xixi was still working on her fifth idea. Zhang Mengmeng patted her on the shoulder and said to her, "Let's go, the meeting is on."

"Ah, the time is up so soon!" She felt that she hadn't officially started yet, so why is it time for the meeting?

Bringing her achievements in the afternoon into the conference room, Yu Xixi raised her head excitedly, feeling that she could reach the pinnacle of her life today!This is what makes Yu Xixi so cute. Her confidence and enthusiasm are exactly what this industry needs.

Jiang Moli didn't talk nonsense, and let everyone speak out their thoughts.

Although Zhang Mengmeng and Liu Qiran know the manufacturers and the market best, they are not particularly talented in planning. In a case that requires innovation, such an idea will not be adopted.

Yu Xixi sounded a little bored, and didn't understand why Jiang Mori asked them to express their opinions.

In the past, in school, the teachers were not very good, the grades were not good, or the ordinary classmates spoke. Every time they clicked on people with very novel and innovative planning ideas, they also said that this would allow everyone to learn more and better others. experience and design ideas.

Yu Xixi didn't look down on Zhang Mengmeng and Liu Qiran. She was spoiled by her parents and had a good family education. Although her ability to take care of herself was a bit weak and her personality was careless, she still had many excellent qualities, such as respecting her seniors.

However, in Yu Xixi's opinion, although Zhang Mengmeng and Liu Qiran are indispensable members of the team, since they are not good at planning, their focus of work should be shifted to other places where they are better at.

Jiang Moli seemed to see through her thoughts, and called her name next, "Yu Xixi, tell me what you think."

I can finally express myself!

Yu Xixi felt a little swollen. She said proudly, "I came up with five ideas this afternoon. The first one is to make a scratch-off prize on the packaging of the bottle, which can stimulate people to consume."

After finishing speaking, she looked at Jiang Moli, waiting for her comment, but Jiang Moli just said: "Continue."

Yu Xixi said: "The second idea is to match the wrapping paper, design a few or more than a dozen pairs of couples, and print them on the wrapping paper of the bottle body, so that consumers will buy matching wrapping paper. Buy an extra bottle."

Then she didn't need Jiang Moli to say anything, she consciously finished all five ideas, and then looked at Jiang Moli begging for praise.

Jiang Moli glanced at her, and then said to Zhang Mengmeng, "Tell me about the problems in these ideas."

Zhang Mengmeng glanced at Yu Xixi, and said bluntly: "Xixi, all your ideas have failed to meet the needs of customers, what they need is not only to increase sales, but also to create a beverage culture through this marketing. Just like Wanglaoji doesn’t get angry after drinking, and Nongfu Spring is a bit sweet. The customer’s request is to increase sales and at the same time let people have a deeper impression on his products. A beverage culture can exist in the hearts of consumers, so that they can always drink. When they think of this culture, they can think of this drink, and they can also think of this culture when they see this drink.”

Yu Xixi was stunned, she never expected that she would be killed, and the reason was so simple - she deviated from the client's request.

Seeing her ignorant look, Zhang Mengmeng thought she didn't understand, and said to her: "Look, when everyone goes to eat hot pot now, when they think of getting angry, they think of Wanglaoji. When they see Wanglaoji, they know it's herbal tea. You can't drink it." Get on fire."

The example given by Zhang Mengmeng is straightforward and easy to understand.Yu Xixi understood as soon as she heard it.

But, knowing it all, she was still like an eggplant beaten by frost, sitting listlessly on the stool.Seeing the result of her hard work all afternoon, she felt a little aggrieved. The idea that she had worked so hard to come up with was criticized as useless.

Zhang Mengmeng commented on her idea, Jiang Moli didn't say anything else, but said to Xu Yanglin: "Do you have any new ideas this afternoon?"

"Yes." Xu Yanglin walked to the front of the meeting room, inserted/inserted her USB flash drive into the computer, and opened a ppt.

Yu Xixi, who was still a little depressed just now, immediately became excited again after seeing this scene, and was also shocked in the excitement. She felt that the whole afternoon was not enough to think of ideas, and Xu Yanglin actually made a ppt. The rhythm of the day!

Xu Yanglin opened her ppt, and familiar lyrics appeared on the screen.

Xu Yanglin showed the lyrics to everyone one by one, and then said to everyone: "My idea is to print the lyrics on the packaging paper of the bottle body, and these lyrics are related to this drink."

Then she showed her planning background and thinking, "The consumer groups of lan cocktails are mainly young people, and the main consumption places are parties, ktv, and bars. In these places, singing is an indispensable activity to adjust the atmosphere , if we can print lyrics on the bottle, then in these places, customers will be stimulated to choose lan cocktails. lan cocktails are new products that are not familiar to many consumers. As a marketing tool, they can be used in When consumers hear the same song in the future, they will think of lan cocktails, making lan cocktails stand out among many drinks."

After Xu Yanglin finished speaking, Jiang Moli looked at the information in his hand and was silent for a while, then said to her: "Give me a detailed marketing plan for this, I will see it tomorrow, and then I will make a decision."

Xu Yanglin breathed a sigh of relief and agreed, "Okay."

Jiang Moli didn't waste everyone's time anymore. Xu Yanglin couldn't handle the detailed marketing plan alone. It required several of them to work together to make a part of what they were good at.

So everyone immediately returned to their workstations and started a new round of work.

Yu Xixi was still sitting in the conference room, looking at her own ideas, and Xu Yanglin's ideas came to mind again.

Immediately, she was a little puzzled. In her opinion, the ideas of the two were similar, and there was no big difference. Although Xu Yanglin's thought was more thorough, she could still meet this standard by changing her own idea. !

The more Yu Xixi thought about it, the more she frowned, as if she had entered a dead end and couldn't get out no matter what.

"Can't you figure it out?" Jiang Moli's voice rang in his ears, and Yu Xixi was startled. After glancing at Jiang Moli, all the doubts and grievances in his heart appeared on his face for a moment, "Why can't mine work?" ?”

Jiang Moli sat next to her, handed her the research and analysis data in his hand, then pointed to a section, and said to her: "Look at this section, this is the potential customer survey of our product, and its potential customers It's all kinds of people in the party, and who is your idea aimed at?"

Yu Xixi stared at her blankly, and then realized that she was actually a very smart person, and immediately realized that she was only thinking about how to attract people, to be novel, to be able to win by surprise, but she was involved in a misunderstanding .

Jiang Moli continued: "In planning, the most important thing is to innovate based on investigations, not to do whatever you want."

Yu Xixi carefully looked at that section of information again, and thought about Xu Yanglin's idea.

When she looked at Xu Yanglin's ideas objectively, she realized that she might not be the most interesting or the most relevant, but she was indeed the most suitable.

"Now that you understand, keep going. Xu Yanglin was not as good as you when she first came to the company." After speaking, Jiang Moli was about to leave.

Yu Xixi grabbed her by the corner of her clothes, and said under Jiang Moli's surprised eyes, "Can I ask you a question?"

Jiang Moli was stunned, she actually had other work in hand, but Yu Xixi's eyes were full of expectation and trust, she was unwilling to break it.

Finally, Jiang Moli sat down again and said to her: "What do you want to ask?"

Yu Xixi saw that she really stopped to answer the question for herself, the grievance in her heart suddenly disappeared, and a smile crept onto her cheek, "Sister Mori, why did Xu Yanglin come up with this idea in such a short period of time, and even made a ppt ?”

"Get used to it." Jiang Moli looked at her, feeling as if he brought a child with him, calling her survival skills, "When we report to clients, we not only need a plan, but also a detailed ppt."

"Xu Yanglin has always been the plan summary of our group. She is the person who knows the whole plan best, so she also does the report ppt, and sometimes she even reports our results to the client. So she has always been like this As long as it is something to focus on, you must make a ppt."

Yu Xixi curled her lips, "But I just feel like I don't have the time."

"Because your thoughts are too complicated."

Jiang Moli took the draft in front of her, "Look at your draft, there are a lot of vocabulary, but as long as you observe carefully, you will find that your thinking is not logical at all, it is all chaotic, You can make thousands of different plans for the same thing. Of course, this is a good phenomenon, but it also makes your thinking illogical."

"Your ideas are like this now. Your ideas are wild and unconstrained, but they are divorced from the requirements."

Only then did Yu Xixi realize where her thoughts were wrong.

She picked up the draft book and prepared to go back to her seat to continue. Although Sister Mori wanted to read Xu Yanglin's plan, it did not prevent her from continuing to create.

But before she got excited, she received a message from Jiang Mori, "Come to the office."

Yu Xixi walked into the office and sat opposite Jiang Moli.

Jiang Moli handed her a few documents, and then said to her: "This is some planning proposals we received this year that you haven't come to put in the file, but there are only research and analysis reports in these materials. In the past two days, You just read these materials, grasp their planning ideas one by one, and then design some ideas that you think are good, and bring them to the office to show me."

Yu Xixi couldn't be happier to get Xiao Zao from the goddess, she will definitely live up to everyone's expectations.She thought the materials were just a few sheets of paper, but Jiang Mori took her to his bookcase and found five boxes for her, each of which contained a lot of materials.

After getting the materials, Yu Xixi realized how tricky this exercise was. The materials were all ten or twenty pages long, and some were even thirty or forty pages long.After reading these, the year of the monkey has passed!And I have to write my own ideas based on the information, it's too boring!

But so what, she has already agreed to Jiang Moli.

Picking up the heavy documents, Yu Xixi looked at Jiang Moli eagerly, unwilling to leave the office.

Jiang Moli asked her, "What's wrong?"

Yu Xixi pursed her lips and said coquettishly, "I'm so tired today, I want to eat meat tonight."

She is a child who was spoiled by her parents. When she was at home, whenever she had to study hard to prepare for the exam, she would habitually act like a baby to her parents and beg for delicious food.Unknowingly, Yu Xixi also regarded Jiang Moli as someone who could act like a baby.

It can only be said that the intuition of small single-celled animals is really too keen!

Jiang Moli was taken aback for a moment, she thought Yu Xixi was going to make a big move, but she didn't expect her to beg for meat pitifully.

Jiang Moli slightly curled his mouth into a smile, and nodded in agreement.

Yu Xixi pushed her boundaries, "I want to eat the hot pot that you didn't take me to eat that day!"

Jiang Moli didn't care much about food, and agreed to her, "Okay."

Yu Xixi got her invitation, jumped up and down happily on the spot, and happily left the office with the documents in her arms.

Jiang Moli's care from work to life made her feel good about Jiang Moli again. Being able to have Jiang Moli as her leader is really a blessing from her previous life!For hot pot tonight, she must give Jiang Moli the first piece of meat!

This is the highest thanks from foodies!