Domineering president and beauty brother

Recently, there has been a trend of blue V grabbing hot comments on Weibo, and many brands have begun to follow suit.The boss of Xiao C's advertising group is no exception. Originally, he had piled up a lot of product advertising plans that will be launched in May, but the boss used "Oh, you young people are most familiar with Weibo" as an excuse. gave him.

"It's really..." Then he packaged five planning ideas and sent them to the boss. He turned on his mobile phone and logged on to his normal-looking Weibo account. Er" is "Li Leisi", or it is some high imitation account or likes to give away mobile phones, "Now the hot reviews are already messed up, what's the use of doing this, it's better to find a reliable online celebrity to advertise."

"Are you playing Weibo again?"

Little C was startled by the voice behind him, his hand trembled and the phone fell to the ground. He turned his head stiffly and found that it was the president who had met in the tea room some time ago: "Ha, haha, president, I have a good job. This is…"

It would be bad to be misunderstood and fish for work!

"Ah, CEO!" The boss at the next table saw this in his eyes, "Oh, young people know more about Weibo now! I heard that many clothing factories are rushing to buy hot reviews and buy water army to brush their presence, so let him try it too. Try it."

The president gave the trembling little C a meaningful look, and then beckoned to the boss: "Come with me."

over. .Egg. .up. .

The president must have looked down on such low-end marketing methods. After all, their company is one of the top watch companies in China. The e-commerce department was established late, and the job of the advertising team has always been to do planning. "Playing with mobile phones" was caught again, do you want GG?

Sure enough, after a while the boss also came back depressed.

Don't look for me don't look for me...

"Oh, I've tried my best to speak well for you. Boss Ling asked you a lot of things, and told me to let you go to his office."

"..." Little C wanted to cry, but said goodbye to Suo Suo on the table, adjusted his clothes again, went to the elevator and pressed the top floor.

Having already prepared for the worst, Little C has nothing to shrink back from.He played with the phone today because his boss arranged work for him. There are six people in the advertising team, one boss, and five employees. Although he has not had any outstanding performance in his two years of work, hasn't he completed the work assigned to him seriously?Besides, why is the president so idle, always staring at him?

It was the top floor in a blink of an eye. This was the first time Little C came here. When he got out of the elevator, he was a beautiful girl at the front desk.

"Hello, I am"

"The president told me. You can go directly to his office when you come. Just turn around and go into the innermost room."

"it is good."

Although he said he could go in directly, when he arrived at the president's office and saw the super luxurious door in front of him, Little C still knocked on the door again.

"Enter."

Pushing the door open, Little C was dumbfounded.

This is not at all the same as the president's office he imagined... Where is the president's office chair?What about the ultra-luxury sofa?What about the extra long desk and top-end computer?What about the floor-to-ceiling windows?

Although the office in front of me is also very large, it also gave Xiao C a great shock, but what is going on with this thick ancient decoration...

"Sit." The president, who was kneeling on the soft cushion beside the low table, greeted Little C.

"Don't dare. President, what do you want from me?"

"..." The CEO didn't speak, picked up the teapot on the table and poured a cup of tea, and put it in the opposite position where Little C sat down.

Well, I'll just sit down.Little C followed the president's example and knelt down on the mat.

"I heard from your supervisor that you are doing Weibo operations recently?"

"This... Well, as a subordinate, you should listen to the leader's arrangement." He probably won't mind pushing a little responsibility to the boss.

"You seem to be very familiar with Weibo."

"So-so."

"No need to do this."

"..." What should come is still here...

"It's useless to learn from other companies. It's easy to make ordinary users feel disgusted by frequent use of presence. We have long-term cooperation with brands that don't need these little tricks."

"You said it, you said it..."

"The work you are doing is also stopped, let others take care of it."

"President, I'm really not playing with my mobile phone today! Besides, you're going to fire me because of this, aren't you..."

"Fired? Why did I ask you to come to my office when I want to fire you?"

"Hey, that's..."

"I have read the summary of your work at the end of last year. I think it is quite interesting to cultivate celebrity endorsements with zero foundation. Now there are many Internet celebrities, and even more have a small and medium fan base. The watch launched in May is For the youth group, you often go to Weibo, have you ever followed an Internet celebrity with a moderate number of fans and no problem with behavior?"

"Here, I don't follow Internet celebrities..." After all, he uses another identity on Weibo after get off work, and rarely follows them.

"No attention? Just now I heard you talk about finding an internet celebrity to advertise."

"This...well. I follow a few, and those are not considered Internet celebrities. They don't even have [-] fans..." Although there are millions of Internet celebrities on Weibo now, with tens of millions of fans, there are many Internet celebrities, but There is no guarantee that there is no moisture behind this number.

"This is exactly in line with training from scratch. With a certain number of fans, the fan loyalty must be high. If she is not particularly popular and will not open her own Taobei store, it will be more convenient to shape her into our exclusive brand endorsement."

"Aren't brand endorsements looking for fresh meat these days?"

"Celebrities are mainly placed in physical material advertisements, major TV stations, online social advertisements and other activities, although they also involve Weibo. But because of their high status and high advertising costs, the launch cycle is correspondingly short, and they are easily replaced by other brands, and The main audience are also fans of celebrities. However, due to the low advertising fees charged by Internet celebrities, there are also many users on Weibo. As long as you find the right people and do a good job, it is easy to become popular. Of course not. It doesn’t matter if it’s popular, if it’s a little hot, Internet celebrities will gain new fans, we will gain exposure, low-cost and high-yield and long-term cooperation, the cost performance will not be lower than finding celebrity endorsements.”

"Oh..." Just now, I was still immersed in the emotion that it was great not to be fired. After listening to the president's logical analysis, Xiao C only felt that what he said made sense. "President, do you have a favorite internet celebrity?"

"I haven't paid attention to it, but the general requirements can be sorted out. I think the number of fans you just mentioned is less than [-]. I think it's fine, or less than [-]. Others... female, preferably a beauty blogger, Knowing how to edit videos, good looks, and not opening a Taobei store... Do you think there is anything else that needs to be added?"

"It's best not to take on other advertisements, so that we can promote our products in a soft and broad way, and her fans won't feel bluntly disgusted."

"Anyone has chosen?" The president looked at Little C in the leisurely way, and took a sip from his teacup.

"..." Little C swallowed deeply, always feeling that these descriptions looked like a person.

It's him! !

"I know that there is such a person who is more qualified. But I have to ask her if she is willing to..."

"Money is not a problem. You can contact her and give me a reply at work tomorrow."

Whoooo!It's not about money!Is it not good for such a person to get two shares of money?But if he can't find a suitable internet celebrity, will the president doubt his ability to work?Nowadays, there are really not many Internet celebrities who do not accept advertisements!