Chef God who doesn't want to be an actor is not a good idol

The first thing that leaked the album cover of TTW was an anonymous forum post.

[818's teaser photo of the comeback of a certain three-letter group

Main Building: Realization statement, I am not a fan, not a hacker, I am purely a melon passerby in the industry, and it happens that a friend I know participated in the post-processing of the recent cover photo of the celestial group, I have to say, this celestial group can still play tusk tsk ( album cover photo 1.JPG) (album cover photo 2.JPG)]

Within a few seconds of posting this post, a large number of troll posts flooded in. In just a few minutes, thousands of replies were sent out, and this post was pushed to the first page of the anonymous forum. .

After the "HOT" logo appeared, dozens of entertainment starlight accounts used similar copywriting, brought the leaked album cover photo, and released the breaking news almost at the same time.

When they first saw this news, fans were still happily collecting pictures.

[Ruoruo's little vest: My God!Blow up this group of pictures!Kneel and wait for Mrs. Fanquan to come out with a picture! (Wave the flag and shout.JPG)]

[ttw the world's most handsome men's team: This time the cover is actually court style!This chan (chan) meeting (mian) eyes, this intimate (ai) close (mei) movement, this side (se) Fang (qi) behavior... awsl (groundhog 1234 screaming.JPG)]

[I have four big brothers: In the chat room before, I said that I hope this time it may be the theme color of red or blue.What is this?Has the cake come true?It's a double pie! (little heart beating.JPG)]

[The new album is going to be big too: ahhhhhhhhhhhhhh, loiter upstairs!Begging to return to the new look (I really want to see their stage!)]

But immediately after #TTW Album Cover Leaked#, the hot search terms climbed to the top ten of the hot search list, and the popularity is still increasing strangely.

At this time, some fans sensed something different, and began to bombard support clubs and officials with panic private messages.

***

It took less than an hour for this matter to go from brewing to complete explosion.

When Feng Wei, who followed from the crew of "People on the Way to Eat" to the shooting site of the group show, found this trending search, the public relations department of Huanyue Media did not make any response.

The filming of the group has not yet officially ended, and Feng Wei, who saw this hot search, was already furious.

Not to mention the obvious traces of operation behind this incident, that is, after the explosion of public opinion until now, the public relations department of Huanyue Media has not sent her any news, which is enough for this agent who has been in the public opinion field to keenly smell One of the unnatural.

Feng Wei immediately called the head of the public relations department, cursed sarcastically and sarcastically, and hung up the phone until the other party agreed to start a public relations plan immediately.

Even so, she was not relieved by the call from the person in charge.

During the promotional period of the album, when to release which materials, and how to coordinate with the publicity before and after, these are the final plans that the planning team finalized after countless hours of deliberation. The goal is to achieve the best publicity effect.

The planning team and fans are playing a carrot game.

Trying to figure out the psychology of fans, release some materials at the right time, but after arousing the interest of fans, they will stop at a little bit, leaving room for fans to discuss and look forward to.During this period, no matter how high the fan's expectations are, the planning team will not release redundant information in a noble and glamorous manner.Wait until the heat of the discussion subsides, and then release the tip of the iceberg.This cycle goes on and on, constantly accumulating the curiosity of fans.

It's like hanging a carrot in front of the fans, shaking it from time to time to arouse expectations, but the mystery is not revealed until the last moment, giving fans the highest sense of satisfaction.

This is the reason why TTW officials chose to release silhouette photos in advance instead of the official album cover during the promotion period. Revealing the answer in advance will lower expectations and easily leave room for opponents to attack.

The severity of album cover leaks may, to some extent, be second only to music source leaks.

But it is such a big event that the public relations department of Huanyue Media has not made any response until now, which is an incredible thing in itself.

Feng Wei frowned, trying to sort out the capital forces that might be involved in this matter in her mind, but there may be more than one or two people who have the motivation to participate in this matter. If you only judge from the motive, it may be difficult to find the mastermind behind the scenes .

After pondering for a moment, Feng Wei called a friend of hers: "I have something, I want to ask you..."

After giving the order, she turned her head and saw the members who were already exhausted after the filming. Feng Wei buried all her worries in her heart and didn't show a single bit in front of them.

***

Although Feng Wei hopes that this matter will not affect the mood of the members, some things cannot be hidden if they want to.

When the members seized every opportunity to rest during the gaps on the road, Feng Wei caught each member's personal agent in the group chat, held a small meeting, and did not sort out the draft until they arrived at the airport.

After getting off the plane, the members separated at the airport because they had individual schedules.

Chu Fang was going to the practice room to prepare for his solo stage at the concert, Wen Qi was going to the crew to reshoot the shots, and Ning Anyi and Du Ruo also had different tasks.

As the concert is approaching, they need to prepare far more than the stage, and must use different ways to preview and publicize.Everyone, including the staff of their respective teams, was in a state of overload during this time, but no one complained a word.Because everyone knows exactly what this concert means.

Du Ruo quickly walked through the crowd with his mouth open, and only pulled off his mask after getting into the car.

The plain Du Ruo's face is slightly tired, but it doesn't look rough, but has a delicate sense of fragility.

Du Ruo closed his eyes, and let the makeup artist apply makeup to himself in a relaxed manner. Even though Chen Mo had helped him dismiss a large number of jobs, the notices left behind were still dense and scary. Notice of filming group show.

Even if you can take a nap while putting on makeup on the road, it is already a rare comfort.

The sound of clacking and typing on the keyboard kept ringing in his ears. After the touch of the brush disappeared from his eyelids, Du Ruo opened his eyes and glanced at Chen Mozheng sitting in the front seat of the car. From time to time, one or two screenshots of Xingguang.com and other websites will appear on the screen.

When the messages in the chat room on Chen Mo's screen were scrolling, Du Ruo happened to glance at a familiar picture.

That is……

Du Ruo probed calmly: "Chen Mo, is there any news on the Internet today?"

The sound of typing on the keyboard in the car stopped suddenly, and then Chen Mo's voice sounded: "It's nothing."

The tone was steady, but Du Ruo could hear something strange from Chen Mo's different answers from his usual language habits.

After the makeup on his face was finished, Du Ruo found an opportunity to pull out his phone and open the Starlight.com interface.

When Du Ruo saw this trending search on Xingguang.com, the comment section under the breaking news was already in chaos.

[Ah Liai Liai: I posted a silhouette photo before, and this time an anonymous forum broke the news, can you be a little smarter in your self-promotion methods (roll your eyes.JPG)]

[Ruo Xingguang: I'm sorry, our family is really popular, so we don't need this kind of low-level hype.It’s your family’s fake data boy group, can you sort out the matter of your family’s big fans running away last time before you come to the mic (smile.JPG)]

[Old man next door: Passers-by are not fans, let's eat a melon first.By the way, whisper bb, if this revelation is true, the cover photo of TTW's comeback this time is really pretty (makes the sound of eating melon.JPG)]

[PIPIKAKA: Let me tell you something from the top of the pot, if this is a hype, TTW's method of hype this time is too bad; but if it's not a hype...then it seems that the end is even worse than the hype (top the pot and run away .JPG)]

[TTW's only pet: The official announcement has not yet been made!Don't spread rumors! (Thank you for your cooperation.JPG)]

After Du Ruo pulled a few more comments, he stopped reading, but he knew in his heart that the pictures that broke the news were the original album cover pictures.

After it was confirmed, all the members had seen this picture.

Du Ruo didn't believe even a word of the news revealed by the "friends he knew" mentioned by the whistleblower.

Because of the importance of the cover, all the staff involved in the shooting and post-production signed a non-disclosure agreement in advance. If the news leaks out, all the staff involved will share the possible consequences.What's more, their credibility in the circle will also be severely hit.

No one is going to risk their career doing it.

Unless, there is a greater interest.

Du Ruo took a long breath, only to feel that there was a thick fog in front of him, but he couldn't find a way to escape.

***

The turmoil on the Internet has not subsided yet, but Du Ruo had no choice but to go to the TV station to record a talk show according to the scheduled itinerary.

The host of this talk show is famous for being sensational, and netizens dubbed it a style of "If you don't cry, it's not a recording." Although her hosting style has been controversial, there are always audiences who love her. contributed to the ratings.

Du Ruo saw the show host Ye Miaosong in the background, greeted with a smile, then checked the frame of today's script, and prepared to start today's recording.

With the opening music, Ye Miaosong walked into the studio first, and said relaxedly: "There is a theory in mass communication theory called 'Spiral of Silence'. In simple terms, it means that when people express their ideas, if they agree with If one’s point of view is approved, they will actively participate in it. Otherwise, they will choose to remain silent, which will result in one side’s voice becoming louder. Today, in the Internet age, more and more people will be silenced by this Coerced by the spiral of power, and our guests today have also been influenced by this power and commented on."

"Let's invite today's guest—"

"Duruo!"