50. Running a newspaper
Is Tang Yu really so ignorant of the world?Of course not.
If he intends to stay in the government office for the rest of his life, he must manage the relationship well, but what he is looking at now is not just the government office.
So there is no need to spend too much effort on these people, just finish the superficial work. What he needs to do is to make meritorious deeds as soon as possible and try his best to show his face.
It doesn't matter even if he becomes a thorn in the side of everyone, because at that time he will definitely be transferred to the side of Mr. Qu or the magistrate of Wei. No matter how jealous everyone is, they will not bear him.
After getting off work from the government office, Tang Yu was not in a hurry to go home, but ran to the book shop to find Lu Chongshan.
What are you looking for?To run a newspaper, of course.
Tang Yu was thinking about this matter when he made friends with Lu Chongshan before.
Newspaper is a good thing. It is a very important carrier for mass dissemination of news, and it has a huge function of reflecting and guiding public opinion. [note 1]
In ancient times when there was no Internet or media, and all news was spread by word of mouth, mastering this kind of news carrier is equivalent to mastering the direction of public opinion. The seemingly invisible force of "human speech" is sometimes stronger than any weapon .
Although there were not many literate people in ancient times, such a small number of literate people caused headaches and respect wherever they went.
Lu Chongshan was very happy to see Tang Yu coming.
Shibie treated each other with admiration for three days, and he was talking about Tang Yu. How long has it been? The young boy who had to rely on copying books to make money for his life, turned around and changed into a staff member of the government office. surprise.
From the amount of knowledge Tang Yu spoke that day, he knew that the other party was absolutely extraordinary, but now he was right.
Although Tang Yu looked only 16 years old, at this moment Lu Chongshan couldn't really show his attitude towards 16-year-olds. He raised his hands and gestures towards Tang Yu, as if he regarded him as a peer.
"...I don't know why the scholar came to see Lu today for something important?"
After a simple exchange of pleasantries, Lu Chongshan knew that Tang Yu came to him at such a late hour, it must not be as simple as chatting, so he simply asked directly.
Tang Yu also cut to the chase,
"Uncle Lu, it's like this. Now that I go to the government office, I naturally have to try my best to share the worries of the county magistrate, but when I first went, everyone didn't believe me very much, and the things arranged for me were all meaningless copying and sorting work, but I have a lot of thoughts in my head, and I can't stand the silence, so I want to do something with you, Uncle Lu..."
A soldier who doesn't want to be a general is not a good soldier.Lu Chongshan is a smart person, and he is much more mature than him in some aspects when he is a few decades old. Tang Yu didn't want to cover up and ruin everyone's friendship, so he didn't hide his ambition to climb up.
For a literati like Lu Chongshan, it is better to be frank than to be suspicious, which is more conducive to communication.
"This 'newspaper', in simple terms, is a substantial carrier for recording various news. We publish it once a week... that is, seven days. Articles and other things don’t matter as long as they don’t involve secret matters, they just increase the transmission of news…”
"In this way, compared with relying on manpower to inquire about any news, with such a convenient 'newspaper', I believe most scholars and gentry lords will be willing to buy it. Once the newspapers and periodicals develop results, we will not only gain It's just gold and silver, and the power to guide public opinion."
For ordinary people, newspapers are just a small thing that is more convenient to get news, but for wise people like Lu Chongshan, they can see the essence through phenomena and easily understand the importance of running a newspaper.
Lu Chongshan was a little emotional when he heard it, "Newspapers are a good thing, but we have no power or influence, how can you guarantee that we can catch them?"
Just like Pan Kang, it was Tang Yu's idea, but in the end the real credit did not fall on him.
"Running a newspaper is not as simple as Pan Kang Fangzi. It involves a lot of details. Without me, even if this idea is sent out, they will not be able to do it. In the end, it will be a mess of nothing."
Tang Yu drank water leisurely, and continued, "No matter how fierce the fight is below, whoever comes out in the end is just a matter of the above sentence..."
"This is reasonable, but is it too risky?"
Lu Chongshan pondered, if Tang Yu did this, he would be an enemy of his colleagues in the entire government office, and even if he won Master Wei's favor, he would be given endless shoes in the future.
"It's not an adventure, it's a springboard. The government office is only one acre of land. I don't want to do it here. I guess Uncle Lu doesn't want to spend the rest of his life in a bookshop, right?"
Lu Chongshan smiled wryly, "There are great ambitions, there are horses for thousands of miles, and half a life of studying hard, who would like to be buried here?"
"That being the case, why doesn't uncle give it a go? Opportunities are for those who are prepared. Uncle Lu Shusi's contacts with scholars for many years can be used now. Once his reputation is established, why not have Bole to invite Uncle Lu to come out of the mountain?" ?”
Tang Yu took pains to persuade that Lu Chongshan was very talented, but he just didn't know how to manage his fame to show off his strengths, otherwise, how could he have gotten to this age without meeting the beloved Bole.
"My nephew is right..."
Lu Chongshan was slightly startled, his mind was shaken.
Tang Yu nodded with all his heart, successfully winning over his teammates.
……
Because the matter of the newspaper was very important, Tang Yu didn't say anything to anyone except Lu Chongshan before confirming the details.
After all, although he said that he was not afraid of being known by others, he still did not dare to underestimate the wisdom of the ancients. Newspapers are no better than pan kangs. This involves many things in the future, and there must be no mistake and let people snatch them away.
Lu Chongshan understood that the matter was important and related to his own future, so naturally he kept his mouth shut, and only waited for Tang Yu to go over to discuss with him every evening.
Therefore, Tang Yu went out every morning and returned home after dark. Grandma Tang felt very distressed by her exhausted appearance.
But this is the future of the grandson and the future of the Tang family. Grandmother Tang can't just say no to hard work, so she can only rack her brains and quietly buy some chicken, duck and fish to supplement her grandson.
By the way, the family also increased the food, in case the family members were too weak to run fast during the war that day. The left and right family is not short of money now, so there is no need to be harsh on food and drink, but the best part of the family will always belong to her grandson.
The Tang family has no objection to this. Nephew Yu earns the family money now, so nephew Yu certainly wants to enjoy the best.
What's more, Uncle Tang won the head job of the yamen craftsman, but the family was very happy. Although it was still a hard job, adding the word "official yamen" would be impressive. There are two people in the family working in the yamen. It is not too honorable. .
Fourth Uncle Tang envied him very much, and he also wanted to get involved in the government office. With his sneaky, tricky head, he would surely be able to get along in the government office like a fish in water.
For this reason, Fourth Uncle Tang went to complain to Grandmother Tang in private, saying how hard the Escort Bureau was, how dangerous it was, and how his son was going to die of exhaustion...
Grandmother Tang disliked her two sons, but they were her own. Thinking of the family situation getting better, her heart softened.
But it's a pity that Tang Yu was determined to train this fourth uncle, so how could he just let it go.
"Grandmother, don't listen to fourth uncle. You know how cunning fourth uncle is. He said he was exhausted to death? Ever since he went to the escort agency, fourth uncle's body has changed visibly. I don't know if his body is strong. How much, how could it be as bad as what he said, he just made it up."
Tang Yu resolutely opened his eyes and said nonsense, "Grandmother, I am working in the Yamen now, and I have also got a lot of inside information. I heard people say that the current situation is very unstable, and the war conscription will definitely not escape. When the time comes, our family will Don't let the fourth uncle go, let the third uncle go? You know how stupid the third uncle is, grandma, if you go, you will definitely be fooled by others to send you to death."
"Ah, is this true? Do you really want to be recruited for war?"
Grandmother Tang was immediately frightened when she heard the words.
"Yes, my colleagues in the yamen told me, so we have to prepare in advance. At that time, the conscription is not allowed to be paid with money, and only the fourth uncle can top our family. Let the fourth uncle work harder now, so that he can come back alive in the future. Tired and tired." Life, of course life is more important."
"This this……"
Grandmother Tang grimaced and had to accept the reality. If conscription was really needed, only the fourth son among the males in the family would be able to go.
Hey, my grandson is right, if you are tired now, you can survive in the future, exercise!The fourth child must be allowed to exercise well!
Grandmother Tang, who was frightened by Tang Yu's words, thought about it, turned around and slapped her son who was trying to be lazy twice, and ruthlessly carried him to the bodyguard bureau, and even stuffed silver pancakes for the head of the bodyguard bureau. To do things, we must train the thin bamboo pole Tang Laosi into a strong and muscular man.
When the fourth aunt saw this, she clapped her hands happily in agreement. She had long disliked her husband's thin body for a long time.
The head of the security bureau was very happy to receive the silver pancakes. When others invite people, they just send out silver pancakes. Instead, he invites people to collect money and return them.
So Tang Laosi, who wanted to use bitter tricks, returned to the Escort, and unfortunately ushered in a more painful training life than before...
Tang Yu was happy to hear it, but he was not much easier than Tang Sishu.
Those aides in the government office did not welcome him, and they always refused to let him do serious business. Every day, he and Jiang Hanyi were ordered to go to the warehouse to copy books and sort out files.
Jiang Hanyi was very angry, but there was nothing he could do about it. No one was behind them, and Wei County had so many affairs that it was impossible for them to miss them every day.
But Tang Yu felt that this was not bad. Although it was boring, he knew a lot about the inside of the government office and the situation in Licheng through the inconspicuous files.
I can't go into details about the others, so let's talk about some cases. He recorded all the cases involving the gentry in the city in his heart, and then went back and sorted them out slowly. Finally, he listed a table of the relationship between friends and enemies of each gentry.
Among them, which family has any friction with which family, and which family's relatives have something to do with which family... The combination of inconspicuous little things is a fatal disaster.
Tang Yu naturally compiled this information into a book, and quietly gave it back to his tyrant master, fully displaying his identity as a meticulous writer.
Of course, every time he returned news, he still couldn't avoid a few irrelevant trifles and nonsense in his letter.
For example, "...the food in the yamen today is good, among which the steamed vinegar fish is very delicious. The yamen treats the staff very well. Master, don't worry, Yu is doing well. I don't know if the master has a good appetite recently? If the master is tired of eating After eating the food in the mansion, I sent someone to Chaolailou, most of the signature dishes there are Yu's idea, haha, master, is Yu smart?"
Another example, "...how is the master's leg? Yu is already thinking of a way to make medicine, and he will be able to heal the master soon. When the master stands up, it must be Fengshen Wei'an! If it can be cured, Yu may ask the master for a reward." ? When Yu comes back in the future, the master will definitely keep Yu by his side, and cannot send Yu out again."
Tang Yu happily wrote the letter, she must try her best to increase the distance, she wanted to be both master and friend with the tyrant, it was very shameless to act like a baby to please people because she was young now.
In the whole letter, the official business is only completed with a few sentences, and the rest is such nonsense.
When the letter was delivered to Prince Li's Mansion, Yin Yu could not help but change his expressionless face every time he saw such a mediocre expression, revealing a smile that made Ah Jiu Ah Shi horrified, showing that he was in a happy mood.
"Put it away for the king."
Every time Yin Yu read the letter, he did not burn it on the spot like before, but kept it, which is quite commemorative.
Ah Jiu and Ah Shi had some guesses in their hearts, but they couldn't be sure.
*********
51. When the newspaper is in progress
The work of the government to organize the people to work on the kang is in full swing.
The matter of the winter is very important, and no one dares to slack off in the slightest. Although the nobles don't care about the life and death of ordinary people, they are also afraid that if they die, they will become polished commanders. It is rare to allocate a lot of gold and silver to the yamen.
Wei Bingjun was considered a practical official, and he received the appropriation without any corruption and waste, and all of it was spent on the affairs of the kang.
However, no matter how few people live in the entire Licheng area, there are tens of thousands of people in total. It is impossible for every household to bear the cost of the kang for every household.
Therefore, in the end, it was discussed that the wealthy people in the city should pay for the repair of kangs by themselves, while the villages would pool the money together, and the government would subsidize them to build several Datong shops in the big houses of the ancestral halls of the villages. In winter, everyone gathered to spend the winter to save money and firewood.
The common people are already very satisfied with this result, and they thanked and praised the benevolence of the government this year, and greeted the staff and bureaucrats who came down to work with sincerity.
The few staff in the government office who took over the work got benefits, and looking back at Tang Yu, it was much more pleasing to the eye.
The other aides of He Changlin's faction were gloating and wanted to laugh at Tang Yu face to face.
But Tang Yu either stays in the dossier room copying books all day long, or leaves the yamen when the time comes, and Jiang Hanyi even helps bring lunch to the dossier room for lunch. feel oppressed.
Jiang Hanyi was a warm-hearted person. Tang Yu stayed in the dossier room and was unwilling to go out, so he brought back the outside affairs and talked about the sullen faces of He Changlin's several staff members, which made his stomach hurt from laughing.
"Brother Yu, you haven't seen the faces of those old guys with your own eyes. You have nothing to do to show your face, and you can't find you to gloat. These two days have been so boring that you can only vent your anger on the servants who are doing rough work. For the sake of it, I laughed to death..."
Tang Yu was also in a good mood, "Brother Jiang hates them too?"
"That's natural. When I first came, they bullied and excluded me a lot. I was treated as a book boy by them, and I was angry. In the past, the He Zhubo's sect was extremely arrogant, but now it's a turn of events. "
Jiang Hanyi nodded without hesitation. He and Tang Yu are already very familiar, and the two are newcomers, and they have a mentality of fighting against each other.
In the past, what kind of personality was He Changlin, and how good was the moral character of those who followed the other party, but he was just a guy who stepped on the high and flattered the low, and took chicken feathers as arrows.
After all, Jiang Hanyi began to worry again,
"But brother Yu, you can't go on like this. It's not an option to avoid them all the time. You are better than me. You have to find a way to let Zhu Youqing and the others accept you. Only then can Master Wei really value you..."
Zhu Youqing is the leader of a small group of staff directly under Mr. Wei.
"Naturally, I already have an idea. But according to Brother Jiang, you really don't plan to go any further?"
Jiang Hanyi scratched the back of his head, embarrassed, "I know that my talents are limited, and my family has no background, and the city government is no one else, so it's good to be able to hang out in the yamen..."
"But brother Jiang's article seems to be well written?"
More than good, Jiang Hanyi is mediocre in other aspects, but his writing is really amazing and brilliant. Wei Bingjun recruited him into the yamen just to gain the other party's ability.
Most of the things that need to be submitted or sent out in the government office, Jiang Hanyi will retouch the pen every time he finishes writing. This job cannot be snatched by other staff members if they want to. The talent is incomparable.
"That's all I can do. I can't do other things well except helping Mr. Wei polish his pen." Jiang Hanyi really knew himself.
"People are valuable because they have skills. If my brother doesn't dislike it, I have something to do here. If I succeed, my brother will not only benefit, but also do what I like..."
"What's the matter?"
"After leaving the yamen in the evening, Brother Jiang went to Mr. Lu's book shop to wait for me. I will tell you about it later. It is not appropriate to publicize this matter for the time being."
Tang Yu coaxed people into his boat without any effort.
Jiang Hanyi was very curious and did not suspect him. After finishing his work in the evening, he left quietly as usual, and then went to the agreed book shop.
Lu Chongshan was not surprised to see Jiang Hanyi, and greeted him warmly, because it was he and Tang Yu who discussed together to find Jiang Hanyi to board the pirate ship.
If you want to run a newspaper, apart from the boss and editor, how can you not have an author with excellent writing skills?
Jiang Hanyi is not outstanding in other aspects, except that he writes good articles, is simple-minded and doesn't like fighting, he is simply the No. 1 choice without hesitation.
After understanding what a "newspaper" is, Jiang Hanyi is also very interested. He doesn't care about other things. He is very excited when he thinks that the articles he writes can be seen by everyone, and even Mr. Weng appreciates them.
Almost without any consideration, Jiang Hanyi nodded.
"Since that's the case, Uncle Lu, you will control the layout and content of the 'newspaper'. I will collect information, and Brother Jiang will write it with a pen."
Everyone agrees that the matter will be finalized in this way, and the work will be divided and cooperated.
Lu Chongshan has a wide network of contacts, is old and experienced, and it is most appropriate to grasp the direction of the content of the newspaper, in case he accidentally writes something that should not be written.
And Tang Yu's goal is to make friends, go outside to collect information, and take Lu Chongshan's letter to various celebrities Weng Gong to ask for articles that are most suitable for him, and only he knows that he will set up a reporter department in the future. You have to take it.
Jiang Hanyi's matter is not so trivial. When the content of their materials is confirmed, they can just write an article.
The initial "newspaper office" was very simple, there were only three of them, but everything was difficult at the beginning, and the three of them were enough for the time being, but there were too many people, and they were going to make a big splash about the newspaper, so how could they disclose the news?
Everyone in the government office was busy with the matter of spending the winter on the kang, and no one noticed their movements at all.
Tang Yu and the others still went to the government office as usual every day, and they were bored in the file room, copying books and sorting out.
But Jiang Hanyi was the only one actually staying in the dossier room, while Tang Yu slipped out of the window quietly and traveled around the city to collect all kinds of news for the newspaper.
The layout of the entire newspaper is very rich. In addition to the news column of government news, there are also news about current affairs, articles by celebrities, and the lives of ordinary people.
Therefore, Tang Yu had to go to the common people to collect content related to people's livelihood.
In fact, people's life can be done or not. The gentry who can afford and can read do not care about the life of the people. It is naturally Tang Yu's selfishness to add these things.
Don’t underestimate the public opinion of the masses. Once the voices of the people increase, they can still influence the government. As the old saying goes, "He who wins the hearts of the people wins the world."
What Tang Yu wants to do is to use these public opinions to do something, so he pays more attention to the section of people's lives than others.
In order not to be discovered, he deliberately disguised himself when he went out, and he also made excuses when he visited the people.
Tang Yu specially selected a relatively poor village, and found out the Lizheng and clan elders of the family, and as a "traveling scholar", asked the other village's living conditions, customs and customs, as well as evaluations and suggestions for the government.
It was rare for an outsider to come to the village, and he was a learned scholar. He was chatting enthusiastically with the clan elders. When other villagers in the village heard the news, they all put down their work and hurried over to watch and join in the fun.
It's like saying a few more words with scholars and looking at them more, as if you have won so much glory that you can brag to your children and grandchildren in the future.
Tang Yu, a modern person, understands the crazy worship of knowledge and learning in this era, but he has no way to deeply understand it, and he is very moved in his heart.
Compared with these ancient people, people born in modern times are really very lucky and happy.
Although Tang Yu has the memory of the original owner, the original owner was also a young master who lived in the city before. He didn't suffer too much, and the things he knows are limited, only what he saw in the city.
Talking to these poor villagers living at the bottom at this moment, he can truly understand the world.
There are too many things that can't be explained clearly at once, but Tang Yu only has one most impressive feeling, that is, most of the people here don't even know what it's like to be full for a lifetime...
"Then what do you think of the adults in Licheng?"
Tang Yu recorded while listening. He told everyone that he could write travel notes and compile books, and he would write everyone in the book as a name, so everyone responded positively.
But when they asked this question, everyone immediately became quiet, not knowing how to answer.
Because they dare not talk about the gentry officials indiscriminately, the deterrence of class has been implanted in these people's bones, for fear that the wrong words will be spread, which will anger the gentry lord's family and suffer disaster.
Tang Yu had no choice but to change the way of asking, "Then tell me what you hope for."
The hope in their hearts came from dissatisfaction with reality, and the villagers immediately spoke up.
"I want to have a full meal!"
"I want to wear cloth clothes!"
"I want to live in a house that is warm in winter and cool in summer without leaking rain!"
Villagers who have not received education do not know that they have been tricked in disguise. All hope is that the government's governance is not enough, which makes everyone too poor.
Tang Yu knew it well, so continue,
"Can you tell me more about the major events that have happened in your village since the gathering? I think your village is very special. I want to write a few articles for your village and put them in my travel notes, so that they can be passed down in the future."
"Is it still going to be passed on? It's a good feeling, then let me say again, our place is called Baima Village, and the name is because..."
Upon hearing that the compiled book would be handed down to future generations, Li Zhenghe and the clan elders in the village became more energetic and continued to speak positively.
Worried that Tang Yu would not be able to remember, she deliberately slowed down her speech, as if she was telling an ancient story with a long history.
Tang Yu also extracted a lot of information about people's lives from it.
When the story was finished and he was about to leave, Lizheng and several white-haired old men pulled him along and asked excitedly, "Scholar, can we let our village copy a copy of this book when you finish writing it? We, we will find out by ourselves." Someone to copy, no, don't bother Mr. Scholars..."
How glorious is it for their humble and poor village to be recorded in books and passed on to future generations?
In case the book is not preserved after the scholar leaves, their own village will be passed down as a genealogy, and in the future they will also let their descendants know that their village is poor, but there is still glory.
"Okay, when I finish writing, I'll give you a copy."
Looking at the simple villagers, Tang Yu couldn't refuse, and felt the responsibility on his shoulders even more.
*************
52. Newspaper promotion
After many days of visits, Tang Yu has a new understanding of the world.
Hearing is always better than seeing. Although he has always known that the world is very backward, there are many things that can only be known when you experience them yourself.
All the people in the yamen are busy with the kangs for the winter, and they have been tossing about running the newspaper for a long time, but no one has found any doubts.
The first issue of the newspaper was finished very quickly, but it took only seven or eight days to finish it. Jiang Hanyi's article was very wonderful. After checking all the negatives, Lu Chongshan took several newspapers and visited them one by one for many years. Come to accumulate contacts.
Tang Yu and Jiang Hanyi were not idle either.
Jiang Hanyi also has a lot of good scholars and scholars, so he naturally brought newspapers to promote it; while Tang Yu took the route of being friendly to the people, going to the surrounding villages every day to read newspapers to villagers who could not read.
They had to quickly promote the newspaper and hold this matter firmly in their hands before other staff found out and reacted.
At that time, Wei Bingjun was fairly upright, and it would not be easy for others to pick up their achievements.
If he fails, even if he is wrong, he will have to think carefully about how to deal with Wei Bingjun in the future...
The promotion in the early stage went smoothly. Although everyone couldn't understand the new thing of "newspaper" for a while, the people Lu Chongshan visited were all acquaintances. Even if they didn't understand, they would take a look patiently.
As a result, I was amazed by the layout and appearance of the newspaper before I read the content carefully.
Because there is no paper, newspapers and periodicals can only sit on cloth.
However, there are many taboos in this era, and white is a taboo, so Tang Yu did not choose white cloth, but bright yellow cloth.
In this way, taboos are avoided, the color is light and easy to write, and the bright yellow has a sense of wealth and momentum, which is very eye-catching.The royal family here respects black at present, and it is okay to use bright yellow.
In addition to the text, the entire newspaper layout also has many accompanying pictures, which are naturally written by Tang Yu, and the matching of pictures and texts makes it more vivid.
The educated people who got the newspaper were first attracted by the drawing above, and then read the content with a good mood, and were even more pleasantly surprised.
Most of the information written above is actually not considered secret, but it is eye-catching when organized together, which is much more convenient than collecting and organizing bits and pieces by yourself.
Moreover, it is much more economical. The pricing discussed by Tang Yu and others in a newspaper is 300 copper baht, and the news recorded on it, if everyone inquires by themselves, it will definitely cost several times more gold and silver.
In addition, the article column of famous scholar Weng Gong made everyone very happy. You must know that it is not easy to get advice from famous scholar Weng Gong, and to read other people's articles to learn a thing or two. Displeased?
"... These celebrities Weng Gong have already signed a contract with us, and each newspaper will publish an article in the future. If you have any questions, you can write to us, and the celebrity Weng Gong will answer immediately. If there are any questions about opinions that have caught the eyes of Weng Gong’s famous people, we will publish them in the next issue of the newspaper.”
"In addition, if you scholars have articles that you think are good, you can also submit them to our publishing house. If the owner thinks it is okay, they will also publish them, and give the scholars part of the gold and silver as a small favor."
In fact, it is a newspaper, Tang Yu is purely holding the idea of making a magazine.
After all, it is impossible to put too secretive news on such a thing that informs the news openly, and it will cause fire if there is no background.
But how do you attract readers without breaking news?Naturally, we have to work hard on celebrity articles, interact more with readers, and let learned scholars pay attention to newspapers, and naturally newspapers will become a respected existence.
As for what is the most attractive thing, there is nothing other than the word benefit.
Sure enough, when they heard that the articles they wrote could not only be published for everyone to see, but also get a reward, the scholars from poor families were moved at that time, and their eyes on newspapers became enthusiastic.
It doesn't matter to people who are not short of money, and the content published in the newspapers is enough to make them willing to spend money.
As for the people's livelihood section that was valued by Tang Yu, it did not arouse the interest of young scholars and gentry lords, but unexpectedly attracted the attention of those celebrities and Mr. Weng.
There are too few people in the world who really don't pay attention to fame and fortune. Everyone wants to gain power and wealth. Is it really the feelings of scholars who study so hard?It's not that I want to have a good future. Feelings are only based on having no worries about food and clothing.
Therefore, in the eyes of the common people, most of Weng Gong, a celebrity who is noble and arrogant, still wants to find opportunities to do something to gain fame and fortune.
If you want to be famous in your official career, the most important thing is to make political achievements, and political achievements are built on the people. Naturally, this group of people cares a lot about people's livelihood...
The first issue of the newspaper was promoted, and it was easily accepted by everyone without accident.
After Tang Yu went to the village to promote it, the uneducated people did not understand the articles of celebrities, but they just listened with gusto when they wrote about themselves, and the news about the government was very precious to the people with no information. s things.
Every time the government issued a notice, because of illiteracy and slow dissemination, many benefits could not be realized by the people at all, and even if it could be implemented, there would be a lot of delay in time.
What's more, some government servants with bad intentions will use this to blackmail the people in the village. If Lizheng doesn't stuff money, they won't tell your village the good news from the imperial court. It's useless for your villagers to read the notice if they don't know how to read. insidious.
"We publish this newspaper every 7 days. In addition to publishing various news and articles on it, if there are any difficulties, grievances, missing people, etc., we will write it on it and advertise it as long as we pay a handling fee. Of……"
Naturally, there are different promotion methods for different people, and ordinary people are also very important readers and public opinion groups. Tang Yu is determined to make these illiterate ordinary people pay more attention to newspapers.
"Each newspaper is 300 copper baht. Although the unit price is not cheap, if the whole village pools in money to buy it, it will only cost one or two copper baht per household." It is far less than the silver that the government bribes the servants.
"If you can't read, you can ask the shopkeeper about the content of newspapers and periodicals."
"Where is this sold?"
The villages are understanding the key, and their attitudes are very positive.If there is such a newspaper, they will not only be able to quickly obtain official news, but also save a lot of money, and fools will not buy it.
"Lu's Bookstore on Licheng East Street."
"..."
The three of Tang Yu split up and successfully promoted and sold all the prepared newspapers and periodicals on the first day.
However, this is also because the number of newspapers and periodicals is not too large. There is no printing technology, and each newspaper is copied by themselves. The manpower is limited, and there are only a few dozen copies.
The smooth start made everyone very happy, but there were also many worries.
To be honest, if they really want to run the newspaper, they will definitely offend many people, and if they don't get it right, they will become the target of public criticism.
So everyone can't be happy and relax too early.
"The aides of the yamen don't have to worry about it, and the gentry masters don't have to worry about it. The matter of newspapers and periodicals can only be in the hands of the officials. What we need to pay attention to now is the yamen servants... the king of hell is easy to talk about, but the little devil is hard to deal with."
Many yamen servants in the yamen are obtained by selling information, especially those small yamen servants who have no rights. If they can't get important information to curry favor with the powerful, they can only squeeze the ordinary people below.
The news they published in the newspapers seemed insignificant, but it damaged the interests of these people. If they were not handled properly, these people would definitely cause a lot of trouble in the future.
Lu Chongshan couldn't help with this matter, and his social network was not here, so he could only rely on Tang Yu and Jiang Hanyi.
"This problem must be resolved as soon as possible. The reporter department I mentioned earlier can recruit these people. They are just asking for money, and it is not who they sell the news to."
"But those yamen servants can only get so much information. We can't raise them all for nothing, and they won't be completely loyal to us. If others give us a little more money, they will definitely sell us out. "
The longer Jiang Hanyi stayed in the government office for a few months, the more he knew the inside story.
"This is easy to handle. We adopt a piece-rate remuneration system. Naturally, what you give and what you get must be proportional. As for loyalty...Brother Jiang, go and quietly invite these people together, and I will convince them."
"We must move quickly. Before other people react, we must fully establish the operating mechanism of the newspaper, grasp the network, and show our strength. At that time, Master Wei will rest assured that we two newcomers will be in charge of the newspaper, otherwise we will still be in charge of the newspaper. Others make the wedding dress."
"In addition, there are those few people who are in the middle of everything, we have to go find them."
"What do you want them to do?"
"Stand in line."
The author has something to say: [Note 1: The newspaper defines the data source as Baidu. 】
Is Tang Yu really so ignorant of the world?Of course not.
If he intends to stay in the government office for the rest of his life, he must manage the relationship well, but what he is looking at now is not just the government office.
So there is no need to spend too much effort on these people, just finish the superficial work. What he needs to do is to make meritorious deeds as soon as possible and try his best to show his face.
It doesn't matter even if he becomes a thorn in the side of everyone, because at that time he will definitely be transferred to the side of Mr. Qu or the magistrate of Wei. No matter how jealous everyone is, they will not bear him.
After getting off work from the government office, Tang Yu was not in a hurry to go home, but ran to the book shop to find Lu Chongshan.
What are you looking for?To run a newspaper, of course.
Tang Yu was thinking about this matter when he made friends with Lu Chongshan before.
Newspaper is a good thing. It is a very important carrier for mass dissemination of news, and it has a huge function of reflecting and guiding public opinion. [note 1]
In ancient times when there was no Internet or media, and all news was spread by word of mouth, mastering this kind of news carrier is equivalent to mastering the direction of public opinion. The seemingly invisible force of "human speech" is sometimes stronger than any weapon .
Although there were not many literate people in ancient times, such a small number of literate people caused headaches and respect wherever they went.
Lu Chongshan was very happy to see Tang Yu coming.
Shibie treated each other with admiration for three days, and he was talking about Tang Yu. How long has it been? The young boy who had to rely on copying books to make money for his life, turned around and changed into a staff member of the government office. surprise.
From the amount of knowledge Tang Yu spoke that day, he knew that the other party was absolutely extraordinary, but now he was right.
Although Tang Yu looked only 16 years old, at this moment Lu Chongshan couldn't really show his attitude towards 16-year-olds. He raised his hands and gestures towards Tang Yu, as if he regarded him as a peer.
"...I don't know why the scholar came to see Lu today for something important?"
After a simple exchange of pleasantries, Lu Chongshan knew that Tang Yu came to him at such a late hour, it must not be as simple as chatting, so he simply asked directly.
Tang Yu also cut to the chase,
"Uncle Lu, it's like this. Now that I go to the government office, I naturally have to try my best to share the worries of the county magistrate, but when I first went, everyone didn't believe me very much, and the things arranged for me were all meaningless copying and sorting work, but I have a lot of thoughts in my head, and I can't stand the silence, so I want to do something with you, Uncle Lu..."
A soldier who doesn't want to be a general is not a good soldier.Lu Chongshan is a smart person, and he is much more mature than him in some aspects when he is a few decades old. Tang Yu didn't want to cover up and ruin everyone's friendship, so he didn't hide his ambition to climb up.
For a literati like Lu Chongshan, it is better to be frank than to be suspicious, which is more conducive to communication.
"This 'newspaper', in simple terms, is a substantial carrier for recording various news. We publish it once a week... that is, seven days. Articles and other things don’t matter as long as they don’t involve secret matters, they just increase the transmission of news…”
"In this way, compared with relying on manpower to inquire about any news, with such a convenient 'newspaper', I believe most scholars and gentry lords will be willing to buy it. Once the newspapers and periodicals develop results, we will not only gain It's just gold and silver, and the power to guide public opinion."
For ordinary people, newspapers are just a small thing that is more convenient to get news, but for wise people like Lu Chongshan, they can see the essence through phenomena and easily understand the importance of running a newspaper.
Lu Chongshan was a little emotional when he heard it, "Newspapers are a good thing, but we have no power or influence, how can you guarantee that we can catch them?"
Just like Pan Kang, it was Tang Yu's idea, but in the end the real credit did not fall on him.
"Running a newspaper is not as simple as Pan Kang Fangzi. It involves a lot of details. Without me, even if this idea is sent out, they will not be able to do it. In the end, it will be a mess of nothing."
Tang Yu drank water leisurely, and continued, "No matter how fierce the fight is below, whoever comes out in the end is just a matter of the above sentence..."
"This is reasonable, but is it too risky?"
Lu Chongshan pondered, if Tang Yu did this, he would be an enemy of his colleagues in the entire government office, and even if he won Master Wei's favor, he would be given endless shoes in the future.
"It's not an adventure, it's a springboard. The government office is only one acre of land. I don't want to do it here. I guess Uncle Lu doesn't want to spend the rest of his life in a bookshop, right?"
Lu Chongshan smiled wryly, "There are great ambitions, there are horses for thousands of miles, and half a life of studying hard, who would like to be buried here?"
"That being the case, why doesn't uncle give it a go? Opportunities are for those who are prepared. Uncle Lu Shusi's contacts with scholars for many years can be used now. Once his reputation is established, why not have Bole to invite Uncle Lu to come out of the mountain?" ?”
Tang Yu took pains to persuade that Lu Chongshan was very talented, but he just didn't know how to manage his fame to show off his strengths, otherwise, how could he have gotten to this age without meeting the beloved Bole.
"My nephew is right..."
Lu Chongshan was slightly startled, his mind was shaken.
Tang Yu nodded with all his heart, successfully winning over his teammates.
……
Because the matter of the newspaper was very important, Tang Yu didn't say anything to anyone except Lu Chongshan before confirming the details.
After all, although he said that he was not afraid of being known by others, he still did not dare to underestimate the wisdom of the ancients. Newspapers are no better than pan kangs. This involves many things in the future, and there must be no mistake and let people snatch them away.
Lu Chongshan understood that the matter was important and related to his own future, so naturally he kept his mouth shut, and only waited for Tang Yu to go over to discuss with him every evening.
Therefore, Tang Yu went out every morning and returned home after dark. Grandma Tang felt very distressed by her exhausted appearance.
But this is the future of the grandson and the future of the Tang family. Grandmother Tang can't just say no to hard work, so she can only rack her brains and quietly buy some chicken, duck and fish to supplement her grandson.
By the way, the family also increased the food, in case the family members were too weak to run fast during the war that day. The left and right family is not short of money now, so there is no need to be harsh on food and drink, but the best part of the family will always belong to her grandson.
The Tang family has no objection to this. Nephew Yu earns the family money now, so nephew Yu certainly wants to enjoy the best.
What's more, Uncle Tang won the head job of the yamen craftsman, but the family was very happy. Although it was still a hard job, adding the word "official yamen" would be impressive. There are two people in the family working in the yamen. It is not too honorable. .
Fourth Uncle Tang envied him very much, and he also wanted to get involved in the government office. With his sneaky, tricky head, he would surely be able to get along in the government office like a fish in water.
For this reason, Fourth Uncle Tang went to complain to Grandmother Tang in private, saying how hard the Escort Bureau was, how dangerous it was, and how his son was going to die of exhaustion...
Grandmother Tang disliked her two sons, but they were her own. Thinking of the family situation getting better, her heart softened.
But it's a pity that Tang Yu was determined to train this fourth uncle, so how could he just let it go.
"Grandmother, don't listen to fourth uncle. You know how cunning fourth uncle is. He said he was exhausted to death? Ever since he went to the escort agency, fourth uncle's body has changed visibly. I don't know if his body is strong. How much, how could it be as bad as what he said, he just made it up."
Tang Yu resolutely opened his eyes and said nonsense, "Grandmother, I am working in the Yamen now, and I have also got a lot of inside information. I heard people say that the current situation is very unstable, and the war conscription will definitely not escape. When the time comes, our family will Don't let the fourth uncle go, let the third uncle go? You know how stupid the third uncle is, grandma, if you go, you will definitely be fooled by others to send you to death."
"Ah, is this true? Do you really want to be recruited for war?"
Grandmother Tang was immediately frightened when she heard the words.
"Yes, my colleagues in the yamen told me, so we have to prepare in advance. At that time, the conscription is not allowed to be paid with money, and only the fourth uncle can top our family. Let the fourth uncle work harder now, so that he can come back alive in the future. Tired and tired." Life, of course life is more important."
"This this……"
Grandmother Tang grimaced and had to accept the reality. If conscription was really needed, only the fourth son among the males in the family would be able to go.
Hey, my grandson is right, if you are tired now, you can survive in the future, exercise!The fourth child must be allowed to exercise well!
Grandmother Tang, who was frightened by Tang Yu's words, thought about it, turned around and slapped her son who was trying to be lazy twice, and ruthlessly carried him to the bodyguard bureau, and even stuffed silver pancakes for the head of the bodyguard bureau. To do things, we must train the thin bamboo pole Tang Laosi into a strong and muscular man.
When the fourth aunt saw this, she clapped her hands happily in agreement. She had long disliked her husband's thin body for a long time.
The head of the security bureau was very happy to receive the silver pancakes. When others invite people, they just send out silver pancakes. Instead, he invites people to collect money and return them.
So Tang Laosi, who wanted to use bitter tricks, returned to the Escort, and unfortunately ushered in a more painful training life than before...
Tang Yu was happy to hear it, but he was not much easier than Tang Sishu.
Those aides in the government office did not welcome him, and they always refused to let him do serious business. Every day, he and Jiang Hanyi were ordered to go to the warehouse to copy books and sort out files.
Jiang Hanyi was very angry, but there was nothing he could do about it. No one was behind them, and Wei County had so many affairs that it was impossible for them to miss them every day.
But Tang Yu felt that this was not bad. Although it was boring, he knew a lot about the inside of the government office and the situation in Licheng through the inconspicuous files.
I can't go into details about the others, so let's talk about some cases. He recorded all the cases involving the gentry in the city in his heart, and then went back and sorted them out slowly. Finally, he listed a table of the relationship between friends and enemies of each gentry.
Among them, which family has any friction with which family, and which family's relatives have something to do with which family... The combination of inconspicuous little things is a fatal disaster.
Tang Yu naturally compiled this information into a book, and quietly gave it back to his tyrant master, fully displaying his identity as a meticulous writer.
Of course, every time he returned news, he still couldn't avoid a few irrelevant trifles and nonsense in his letter.
For example, "...the food in the yamen today is good, among which the steamed vinegar fish is very delicious. The yamen treats the staff very well. Master, don't worry, Yu is doing well. I don't know if the master has a good appetite recently? If the master is tired of eating After eating the food in the mansion, I sent someone to Chaolailou, most of the signature dishes there are Yu's idea, haha, master, is Yu smart?"
Another example, "...how is the master's leg? Yu is already thinking of a way to make medicine, and he will be able to heal the master soon. When the master stands up, it must be Fengshen Wei'an! If it can be cured, Yu may ask the master for a reward." ? When Yu comes back in the future, the master will definitely keep Yu by his side, and cannot send Yu out again."
Tang Yu happily wrote the letter, she must try her best to increase the distance, she wanted to be both master and friend with the tyrant, it was very shameless to act like a baby to please people because she was young now.
In the whole letter, the official business is only completed with a few sentences, and the rest is such nonsense.
When the letter was delivered to Prince Li's Mansion, Yin Yu could not help but change his expressionless face every time he saw such a mediocre expression, revealing a smile that made Ah Jiu Ah Shi horrified, showing that he was in a happy mood.
"Put it away for the king."
Every time Yin Yu read the letter, he did not burn it on the spot like before, but kept it, which is quite commemorative.
Ah Jiu and Ah Shi had some guesses in their hearts, but they couldn't be sure.
*********
51. When the newspaper is in progress
The work of the government to organize the people to work on the kang is in full swing.
The matter of the winter is very important, and no one dares to slack off in the slightest. Although the nobles don't care about the life and death of ordinary people, they are also afraid that if they die, they will become polished commanders. It is rare to allocate a lot of gold and silver to the yamen.
Wei Bingjun was considered a practical official, and he received the appropriation without any corruption and waste, and all of it was spent on the affairs of the kang.
However, no matter how few people live in the entire Licheng area, there are tens of thousands of people in total. It is impossible for every household to bear the cost of the kang for every household.
Therefore, in the end, it was discussed that the wealthy people in the city should pay for the repair of kangs by themselves, while the villages would pool the money together, and the government would subsidize them to build several Datong shops in the big houses of the ancestral halls of the villages. In winter, everyone gathered to spend the winter to save money and firewood.
The common people are already very satisfied with this result, and they thanked and praised the benevolence of the government this year, and greeted the staff and bureaucrats who came down to work with sincerity.
The few staff in the government office who took over the work got benefits, and looking back at Tang Yu, it was much more pleasing to the eye.
The other aides of He Changlin's faction were gloating and wanted to laugh at Tang Yu face to face.
But Tang Yu either stays in the dossier room copying books all day long, or leaves the yamen when the time comes, and Jiang Hanyi even helps bring lunch to the dossier room for lunch. feel oppressed.
Jiang Hanyi was a warm-hearted person. Tang Yu stayed in the dossier room and was unwilling to go out, so he brought back the outside affairs and talked about the sullen faces of He Changlin's several staff members, which made his stomach hurt from laughing.
"Brother Yu, you haven't seen the faces of those old guys with your own eyes. You have nothing to do to show your face, and you can't find you to gloat. These two days have been so boring that you can only vent your anger on the servants who are doing rough work. For the sake of it, I laughed to death..."
Tang Yu was also in a good mood, "Brother Jiang hates them too?"
"That's natural. When I first came, they bullied and excluded me a lot. I was treated as a book boy by them, and I was angry. In the past, the He Zhubo's sect was extremely arrogant, but now it's a turn of events. "
Jiang Hanyi nodded without hesitation. He and Tang Yu are already very familiar, and the two are newcomers, and they have a mentality of fighting against each other.
In the past, what kind of personality was He Changlin, and how good was the moral character of those who followed the other party, but he was just a guy who stepped on the high and flattered the low, and took chicken feathers as arrows.
After all, Jiang Hanyi began to worry again,
"But brother Yu, you can't go on like this. It's not an option to avoid them all the time. You are better than me. You have to find a way to let Zhu Youqing and the others accept you. Only then can Master Wei really value you..."
Zhu Youqing is the leader of a small group of staff directly under Mr. Wei.
"Naturally, I already have an idea. But according to Brother Jiang, you really don't plan to go any further?"
Jiang Hanyi scratched the back of his head, embarrassed, "I know that my talents are limited, and my family has no background, and the city government is no one else, so it's good to be able to hang out in the yamen..."
"But brother Jiang's article seems to be well written?"
More than good, Jiang Hanyi is mediocre in other aspects, but his writing is really amazing and brilliant. Wei Bingjun recruited him into the yamen just to gain the other party's ability.
Most of the things that need to be submitted or sent out in the government office, Jiang Hanyi will retouch the pen every time he finishes writing. This job cannot be snatched by other staff members if they want to. The talent is incomparable.
"That's all I can do. I can't do other things well except helping Mr. Wei polish his pen." Jiang Hanyi really knew himself.
"People are valuable because they have skills. If my brother doesn't dislike it, I have something to do here. If I succeed, my brother will not only benefit, but also do what I like..."
"What's the matter?"
"After leaving the yamen in the evening, Brother Jiang went to Mr. Lu's book shop to wait for me. I will tell you about it later. It is not appropriate to publicize this matter for the time being."
Tang Yu coaxed people into his boat without any effort.
Jiang Hanyi was very curious and did not suspect him. After finishing his work in the evening, he left quietly as usual, and then went to the agreed book shop.
Lu Chongshan was not surprised to see Jiang Hanyi, and greeted him warmly, because it was he and Tang Yu who discussed together to find Jiang Hanyi to board the pirate ship.
If you want to run a newspaper, apart from the boss and editor, how can you not have an author with excellent writing skills?
Jiang Hanyi is not outstanding in other aspects, except that he writes good articles, is simple-minded and doesn't like fighting, he is simply the No. 1 choice without hesitation.
After understanding what a "newspaper" is, Jiang Hanyi is also very interested. He doesn't care about other things. He is very excited when he thinks that the articles he writes can be seen by everyone, and even Mr. Weng appreciates them.
Almost without any consideration, Jiang Hanyi nodded.
"Since that's the case, Uncle Lu, you will control the layout and content of the 'newspaper'. I will collect information, and Brother Jiang will write it with a pen."
Everyone agrees that the matter will be finalized in this way, and the work will be divided and cooperated.
Lu Chongshan has a wide network of contacts, is old and experienced, and it is most appropriate to grasp the direction of the content of the newspaper, in case he accidentally writes something that should not be written.
And Tang Yu's goal is to make friends, go outside to collect information, and take Lu Chongshan's letter to various celebrities Weng Gong to ask for articles that are most suitable for him, and only he knows that he will set up a reporter department in the future. You have to take it.
Jiang Hanyi's matter is not so trivial. When the content of their materials is confirmed, they can just write an article.
The initial "newspaper office" was very simple, there were only three of them, but everything was difficult at the beginning, and the three of them were enough for the time being, but there were too many people, and they were going to make a big splash about the newspaper, so how could they disclose the news?
Everyone in the government office was busy with the matter of spending the winter on the kang, and no one noticed their movements at all.
Tang Yu and the others still went to the government office as usual every day, and they were bored in the file room, copying books and sorting out.
But Jiang Hanyi was the only one actually staying in the dossier room, while Tang Yu slipped out of the window quietly and traveled around the city to collect all kinds of news for the newspaper.
The layout of the entire newspaper is very rich. In addition to the news column of government news, there are also news about current affairs, articles by celebrities, and the lives of ordinary people.
Therefore, Tang Yu had to go to the common people to collect content related to people's livelihood.
In fact, people's life can be done or not. The gentry who can afford and can read do not care about the life of the people. It is naturally Tang Yu's selfishness to add these things.
Don’t underestimate the public opinion of the masses. Once the voices of the people increase, they can still influence the government. As the old saying goes, "He who wins the hearts of the people wins the world."
What Tang Yu wants to do is to use these public opinions to do something, so he pays more attention to the section of people's lives than others.
In order not to be discovered, he deliberately disguised himself when he went out, and he also made excuses when he visited the people.
Tang Yu specially selected a relatively poor village, and found out the Lizheng and clan elders of the family, and as a "traveling scholar", asked the other village's living conditions, customs and customs, as well as evaluations and suggestions for the government.
It was rare for an outsider to come to the village, and he was a learned scholar. He was chatting enthusiastically with the clan elders. When other villagers in the village heard the news, they all put down their work and hurried over to watch and join in the fun.
It's like saying a few more words with scholars and looking at them more, as if you have won so much glory that you can brag to your children and grandchildren in the future.
Tang Yu, a modern person, understands the crazy worship of knowledge and learning in this era, but he has no way to deeply understand it, and he is very moved in his heart.
Compared with these ancient people, people born in modern times are really very lucky and happy.
Although Tang Yu has the memory of the original owner, the original owner was also a young master who lived in the city before. He didn't suffer too much, and the things he knows are limited, only what he saw in the city.
Talking to these poor villagers living at the bottom at this moment, he can truly understand the world.
There are too many things that can't be explained clearly at once, but Tang Yu only has one most impressive feeling, that is, most of the people here don't even know what it's like to be full for a lifetime...
"Then what do you think of the adults in Licheng?"
Tang Yu recorded while listening. He told everyone that he could write travel notes and compile books, and he would write everyone in the book as a name, so everyone responded positively.
But when they asked this question, everyone immediately became quiet, not knowing how to answer.
Because they dare not talk about the gentry officials indiscriminately, the deterrence of class has been implanted in these people's bones, for fear that the wrong words will be spread, which will anger the gentry lord's family and suffer disaster.
Tang Yu had no choice but to change the way of asking, "Then tell me what you hope for."
The hope in their hearts came from dissatisfaction with reality, and the villagers immediately spoke up.
"I want to have a full meal!"
"I want to wear cloth clothes!"
"I want to live in a house that is warm in winter and cool in summer without leaking rain!"
Villagers who have not received education do not know that they have been tricked in disguise. All hope is that the government's governance is not enough, which makes everyone too poor.
Tang Yu knew it well, so continue,
"Can you tell me more about the major events that have happened in your village since the gathering? I think your village is very special. I want to write a few articles for your village and put them in my travel notes, so that they can be passed down in the future."
"Is it still going to be passed on? It's a good feeling, then let me say again, our place is called Baima Village, and the name is because..."
Upon hearing that the compiled book would be handed down to future generations, Li Zhenghe and the clan elders in the village became more energetic and continued to speak positively.
Worried that Tang Yu would not be able to remember, she deliberately slowed down her speech, as if she was telling an ancient story with a long history.
Tang Yu also extracted a lot of information about people's lives from it.
When the story was finished and he was about to leave, Lizheng and several white-haired old men pulled him along and asked excitedly, "Scholar, can we let our village copy a copy of this book when you finish writing it? We, we will find out by ourselves." Someone to copy, no, don't bother Mr. Scholars..."
How glorious is it for their humble and poor village to be recorded in books and passed on to future generations?
In case the book is not preserved after the scholar leaves, their own village will be passed down as a genealogy, and in the future they will also let their descendants know that their village is poor, but there is still glory.
"Okay, when I finish writing, I'll give you a copy."
Looking at the simple villagers, Tang Yu couldn't refuse, and felt the responsibility on his shoulders even more.
*************
52. Newspaper promotion
After many days of visits, Tang Yu has a new understanding of the world.
Hearing is always better than seeing. Although he has always known that the world is very backward, there are many things that can only be known when you experience them yourself.
All the people in the yamen are busy with the kangs for the winter, and they have been tossing about running the newspaper for a long time, but no one has found any doubts.
The first issue of the newspaper was finished very quickly, but it took only seven or eight days to finish it. Jiang Hanyi's article was very wonderful. After checking all the negatives, Lu Chongshan took several newspapers and visited them one by one for many years. Come to accumulate contacts.
Tang Yu and Jiang Hanyi were not idle either.
Jiang Hanyi also has a lot of good scholars and scholars, so he naturally brought newspapers to promote it; while Tang Yu took the route of being friendly to the people, going to the surrounding villages every day to read newspapers to villagers who could not read.
They had to quickly promote the newspaper and hold this matter firmly in their hands before other staff found out and reacted.
At that time, Wei Bingjun was fairly upright, and it would not be easy for others to pick up their achievements.
If he fails, even if he is wrong, he will have to think carefully about how to deal with Wei Bingjun in the future...
The promotion in the early stage went smoothly. Although everyone couldn't understand the new thing of "newspaper" for a while, the people Lu Chongshan visited were all acquaintances. Even if they didn't understand, they would take a look patiently.
As a result, I was amazed by the layout and appearance of the newspaper before I read the content carefully.
Because there is no paper, newspapers and periodicals can only sit on cloth.
However, there are many taboos in this era, and white is a taboo, so Tang Yu did not choose white cloth, but bright yellow cloth.
In this way, taboos are avoided, the color is light and easy to write, and the bright yellow has a sense of wealth and momentum, which is very eye-catching.The royal family here respects black at present, and it is okay to use bright yellow.
In addition to the text, the entire newspaper layout also has many accompanying pictures, which are naturally written by Tang Yu, and the matching of pictures and texts makes it more vivid.
The educated people who got the newspaper were first attracted by the drawing above, and then read the content with a good mood, and were even more pleasantly surprised.
Most of the information written above is actually not considered secret, but it is eye-catching when organized together, which is much more convenient than collecting and organizing bits and pieces by yourself.
Moreover, it is much more economical. The pricing discussed by Tang Yu and others in a newspaper is 300 copper baht, and the news recorded on it, if everyone inquires by themselves, it will definitely cost several times more gold and silver.
In addition, the article column of famous scholar Weng Gong made everyone very happy. You must know that it is not easy to get advice from famous scholar Weng Gong, and to read other people's articles to learn a thing or two. Displeased?
"... These celebrities Weng Gong have already signed a contract with us, and each newspaper will publish an article in the future. If you have any questions, you can write to us, and the celebrity Weng Gong will answer immediately. If there are any questions about opinions that have caught the eyes of Weng Gong’s famous people, we will publish them in the next issue of the newspaper.”
"In addition, if you scholars have articles that you think are good, you can also submit them to our publishing house. If the owner thinks it is okay, they will also publish them, and give the scholars part of the gold and silver as a small favor."
In fact, it is a newspaper, Tang Yu is purely holding the idea of making a magazine.
After all, it is impossible to put too secretive news on such a thing that informs the news openly, and it will cause fire if there is no background.
But how do you attract readers without breaking news?Naturally, we have to work hard on celebrity articles, interact more with readers, and let learned scholars pay attention to newspapers, and naturally newspapers will become a respected existence.
As for what is the most attractive thing, there is nothing other than the word benefit.
Sure enough, when they heard that the articles they wrote could not only be published for everyone to see, but also get a reward, the scholars from poor families were moved at that time, and their eyes on newspapers became enthusiastic.
It doesn't matter to people who are not short of money, and the content published in the newspapers is enough to make them willing to spend money.
As for the people's livelihood section that was valued by Tang Yu, it did not arouse the interest of young scholars and gentry lords, but unexpectedly attracted the attention of those celebrities and Mr. Weng.
There are too few people in the world who really don't pay attention to fame and fortune. Everyone wants to gain power and wealth. Is it really the feelings of scholars who study so hard?It's not that I want to have a good future. Feelings are only based on having no worries about food and clothing.
Therefore, in the eyes of the common people, most of Weng Gong, a celebrity who is noble and arrogant, still wants to find opportunities to do something to gain fame and fortune.
If you want to be famous in your official career, the most important thing is to make political achievements, and political achievements are built on the people. Naturally, this group of people cares a lot about people's livelihood...
The first issue of the newspaper was promoted, and it was easily accepted by everyone without accident.
After Tang Yu went to the village to promote it, the uneducated people did not understand the articles of celebrities, but they just listened with gusto when they wrote about themselves, and the news about the government was very precious to the people with no information. s things.
Every time the government issued a notice, because of illiteracy and slow dissemination, many benefits could not be realized by the people at all, and even if it could be implemented, there would be a lot of delay in time.
What's more, some government servants with bad intentions will use this to blackmail the people in the village. If Lizheng doesn't stuff money, they won't tell your village the good news from the imperial court. It's useless for your villagers to read the notice if they don't know how to read. insidious.
"We publish this newspaper every 7 days. In addition to publishing various news and articles on it, if there are any difficulties, grievances, missing people, etc., we will write it on it and advertise it as long as we pay a handling fee. Of……"
Naturally, there are different promotion methods for different people, and ordinary people are also very important readers and public opinion groups. Tang Yu is determined to make these illiterate ordinary people pay more attention to newspapers.
"Each newspaper is 300 copper baht. Although the unit price is not cheap, if the whole village pools in money to buy it, it will only cost one or two copper baht per household." It is far less than the silver that the government bribes the servants.
"If you can't read, you can ask the shopkeeper about the content of newspapers and periodicals."
"Where is this sold?"
The villages are understanding the key, and their attitudes are very positive.If there is such a newspaper, they will not only be able to quickly obtain official news, but also save a lot of money, and fools will not buy it.
"Lu's Bookstore on Licheng East Street."
"..."
The three of Tang Yu split up and successfully promoted and sold all the prepared newspapers and periodicals on the first day.
However, this is also because the number of newspapers and periodicals is not too large. There is no printing technology, and each newspaper is copied by themselves. The manpower is limited, and there are only a few dozen copies.
The smooth start made everyone very happy, but there were also many worries.
To be honest, if they really want to run the newspaper, they will definitely offend many people, and if they don't get it right, they will become the target of public criticism.
So everyone can't be happy and relax too early.
"The aides of the yamen don't have to worry about it, and the gentry masters don't have to worry about it. The matter of newspapers and periodicals can only be in the hands of the officials. What we need to pay attention to now is the yamen servants... the king of hell is easy to talk about, but the little devil is hard to deal with."
Many yamen servants in the yamen are obtained by selling information, especially those small yamen servants who have no rights. If they can't get important information to curry favor with the powerful, they can only squeeze the ordinary people below.
The news they published in the newspapers seemed insignificant, but it damaged the interests of these people. If they were not handled properly, these people would definitely cause a lot of trouble in the future.
Lu Chongshan couldn't help with this matter, and his social network was not here, so he could only rely on Tang Yu and Jiang Hanyi.
"This problem must be resolved as soon as possible. The reporter department I mentioned earlier can recruit these people. They are just asking for money, and it is not who they sell the news to."
"But those yamen servants can only get so much information. We can't raise them all for nothing, and they won't be completely loyal to us. If others give us a little more money, they will definitely sell us out. "
The longer Jiang Hanyi stayed in the government office for a few months, the more he knew the inside story.
"This is easy to handle. We adopt a piece-rate remuneration system. Naturally, what you give and what you get must be proportional. As for loyalty...Brother Jiang, go and quietly invite these people together, and I will convince them."
"We must move quickly. Before other people react, we must fully establish the operating mechanism of the newspaper, grasp the network, and show our strength. At that time, Master Wei will rest assured that we two newcomers will be in charge of the newspaper, otherwise we will still be in charge of the newspaper. Others make the wedding dress."
"In addition, there are those few people who are in the middle of everything, we have to go find them."
"What do you want them to do?"
"Stand in line."
The author has something to say: [Note 1: The newspaper defines the data source as Baidu. 】
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