Bright Star Road [Entertainment]

Although Suzaku International Trading Co., Ltd. has a big name, it is actually a leather bag company that is very common on the streets of Tokyo.In addition to the president Takeshita Kussuke, there are only three salesmen, Kitagawa Mayu, Sakai Haruna, and Hinata Sae, and some administrative support staff.This company is a commercial organization established in Japan as a joint venture of several offshore companies, and its main business is agency negotiation and other matters.

After Kusuke Takeshita was hired by Suzaku Trading as the president, she received two tasks: One was to negotiate with Undercover and other Japanese trendy brands on the exclusive agency rights in China. Take a stake in the parent company behind these trendy brands; another task is to find a clothing company called Fast Retailing.What makes Takeshita Kusuke a little depressed is that he has no clue about the second task for the time being, and there is not much progress in the first task. He feels a little sorry for the salary paid by the company.

Fortunately, the boss behind the scenes was not angry, but hoped that he would come forward and ask the owners of those trendy brands, so that everyone could sit down and talk.Fortunately, the two labels Porter and Number(N)ine have long agreed to cooperate, but the details of the contract have not yet been negotiated.On the one hand, the agency time required by the company is too long, and there are many additional conditions;

In order to show the adequacy of Suzaku Trading's funds, Takeshita Kussuke specially reserved a box in "Ginza Phase I" in Ginza.This is the most luxurious business restaurant near Ginza, with a minimum consumption of 2 yen per person.

Li Wei and Su Li naturally arrived before the guests. Takeshita Kussuke introduced: "The person sent by BBAP this time is their vice president and design director, Naoki Ichi. The Ichii family is the big boss of the parent company behind BBAP." Shareholders, and Naoki Ichii is the second son of the Ichii family. Although he has no direct say in the company's management rights, his opinions cannot be bypassed by the company. The person sent by Undercover is their chief executive Guan Nakamura Yuxiang, he himself is the major shareholder of Undercover's parent company, so he has the right to make decisions."

Li Wei nodded. It seemed that Undercover valued this meeting more than BBAP, but BBAP did not intend to completely refuse cooperation.

"Undercover and BBAP will be handled by us. You still need to negotiate an agreement with Porter and Number(N)ine as soon as possible. You might as well be tough. Now they ask me. If they are not willing to sell If these conditions are met, then we can find other brands to cooperate with. Even if Tokyo is gone, what about Osaka, Yokohama and Nagoya?"

Li Wei is not used to these trendy brands. Japan is the center of fashion brands in Asia, and there are many big and small fashion brands.Your fashion brand in Tokyo is unwilling to cooperate, so what about Osaka?Yokohama?What about Nagoya?You must know that there is actually a lot of "Tokyo-hating sentiment" in Japan.Many metropolises in Japan believe that the existence of Tokyo has deprived everyone of the opportunity to compete fairly. If you let them know that you have suffered in Tokyo, they will definitely stand by your side and support you 100%.

What's more, fashion brands are not endorsed by fashion magazines. How dare you say that I am a step ahead of them?As long as Li Wei gets the agency rights, the big deal is to hype up the popularity of these trendy brands.What Li Wei wants now is to introduce enough trendy brands to his trendy brand center, so as to avoid insufficient shipments when it opens.

Li Wei and Su Li didn't sit for long when they saw Yuxiang Nakamura and Naoki Ichii coming hand in hand.In fact, the fashion brand world is only so big. Everyone has long heard that there is a company called Suzaku Trading that is fighting for the exclusive agency right in China.Generally speaking, fashion brand companies are small-scale, and it is not bad to be able to maintain a few specialty stores in Japan, and some fashion brands only have one specialty store in their own headquarters.But all business people know that the larger the volume of shipments, the more money they make.The spending power of China is obvious to all, and Japanese trendy brands are also very popular in China. As long as you work hard in China for two or three years, you can basically consider listing in Japan.

But the problem is that a strong dragon can't beat a local snake, not to mention that most of the fashion brands in Japan are weak dragons. If they really want to go to China, they will probably be swallowed up by the local brands of China.Therefore, trendy brands still support agency companies to help them manage the Huaxia market, but they can only harvest after the Huaxia market matures.But Suzaku Trading is too ruthless. Not only does it need ten years of exclusive management rights, but it also has complete autonomy. It also stated that once the sales exceed the parent company's expected value, the parent company will sell the stock.Tsk tsk, this is obviously eating from the bowl and looking at the pot, and by the way, planning to take everything from the stove.

However, Suzaku Trading did paint a bright future for them. Although everyone knows that this delicious honey is wrapped in poison, everyone is reluctant to let it go.Naoki Ichii is mainly engaged in design and is not very interested in the operation of the company. When he heard Nakamura Yuxiang talk about the development of Japanese trendy brands on the road, he realized that the Japanese trendy brand business has reached the point where it is difficult to maintain.In particular, Number(N)ine, known as the indicator of Japanese trendy brands, is on the verge of bankruptcy, which is a sigh.Nakamura Yuxiang's Undercover doesn't mind being acquired, as long as the terms are negotiated well, who is doing things for who is not doing things?Only Naoki Kazui seemed a little bit reluctant to let go, but Nakamura didn't say anything.

After Nakamura opened the door, he suddenly found that the person sitting in the main seat was actually the spokesperson invited by his own brand.

Seeing Nakamura Yuxiang's surprised expression, Takeshita Kussuke quickly introduced: "This is Mr. Li Wei, the chairman of Suzaku Holdings, the parent company behind our Suzaku business, and Ms. Su Li, the president. Mr. Li Wei and Ms. Su Li are from Huaxia Kingdom. The chairman and president of Qilin Entertainment, a cutting-edge entertainment company. This time, we want to cooperate with you to discuss the development plan of trendy brands in China."

"Although it's impolite to say so, we want to know what ability Suzaku Trading has to help us develop the Chinese market?" Nakamura Yuxiang threw out the most critical question as soon as he took his seat.Suzaku Trading sounds like a leather bag company, and the boss behind the scenes is a model who has just become famous.Nakamura Yuxiang suddenly felt that this cooperation was a bit unreliable, so he simply was not polite. "For us Undercover, the current turnover of the Tokyo store is enough to satisfy us."

"In business, business, when are businessmen satisfied with money?" Li Wei smiled, "I know you are questioning our wealth, and I can tell you generously that currently our main income comes from Gaia Music Publishing Company and VMusicStudio Ltd.. Although I can’t tell you how much the income of these two companies is, but you can check the number of uses of copyright works belonging to these two companies through the China Music Copyright Association to estimate our income. In addition In addition, one of the parent companies of Kylin Entertainment Group, Kylin Real Estate has also bought a lot of properties in Donghai City. I can provide you with a list of these properties. Do you have any estimates for the value of these assets and the annual fixed income? How much is the profit. Therefore, you don’t have to worry that we don’t have the money to pay for brand licensing fees and promotion start-up funds. You just need to answer whether you want to cooperate.”

After Yuxiang Nakamura had assets guaranteed, he stopped talking.But Naoki Ichii asked: "Our BBAP is a high-end line with heavy fashion brands. Even in Japan, it is a brand that ordinary young people cannot afford. Are you sure we have a market in China?"

Naoki Ichii's question is indeed a good one. After all, China's consumption level is not as high as Japan's, so everyone's average income is still different.Especially young people, most of the young people in China are not as rich as the young people in Japan. BBAP has been completely misled in Huaxia, and has become a brand for many middle-aged people to highlight their uniqueness and personality after their fortunes. On the contrary, it has distanced itself from its potential customers, young people.

However, Li Wei also has research on this matter, so he put forward his own strategy, "My suggestion to you is to open a sub-brand line, and the price of the sub-brand should be close to the people. The raw materials of the sub-brand can be less expensive, and at the same time design It may be necessary to refurbish the earlier design of the main brand and reuse it. The establishment of a sub-brand has three advantages: first, to help you consume raw material inventory; second, to help you increase cash flow; third, to let your The main brand has greater spread. This is just one of the methods. If you want other methods, you can exchange for shares.” Li Wei said with a smile.

Although the Japanese food in the first phase of Ginza was very delicious, none of the five people focused on eating.After Li Wei finished speaking, Nakamura Yuxiang and Ichii Naoki agreed not to talk about cooperation, but to chat about the customs of Tokyo.Li Wei knew that his words had fallen on the hearts of the two of them, so he stopped forcing them to express their opinions, and instead talked about what he had seen and heard in Tokyo.The atmosphere at the dinner table suddenly heated up, and at the end of the meal, both guests and hosts enjoyed the meal.After the meal, Li Wei declined the two people's plan to invite them to drink.

After Li Wei saw the two walking away, he said to Takeshita Kussuke: "Our goal is to win the controlling stake in Number(N)ine. Porter and BBAP agree to our shareholding. Undercover only needs their agency rights for the time being." I guess they will reply one after another in the next few days, and they should agree to our request. After you finish your work in Tokyo, you can go to Osaka to have a look. After all, Tokyo can only represent fashion brands in Kanto, and we still have to introduce them. Some trendy brands in Kansai. Then you should go and see other metropolises, and find a way to represent the unique fashion brands. In the future, we will open one or several Suzaku fashion stores in major cities in China, and sell them in a unified manner. We sell these trendy brands. For some relatively large fashion brands, we will go to shopping malls to set up exclusive stores or go to boutique department stores to set up special counters. Trust me, Suzaku Trading will leave you with shares.”

Li Wei's promise made the middle-aged Takeshita Sosuke burst into tears of gratitude, and bowed to the young Li Wei on the way.You must know that the Japanese are extremely loyal to the company, and they will not easily change jobs under difficult circumstances.Except for some scarce talents, most people who change jobs in Japan more than three companies will be classified as another company by other companies, and it doesn't matter if they raise their salary or get promoted in the future.In order to show their family attributes and make employees loyal, Japanese companies give employees routine salary increases are very generous.Basically, as long as you don't make mistakes, Japanese people are paid very well in middle age.But the generous salary puts a lot of pressure on the company. The company is very unhappy with these middle-aged employees who have high salaries but have no motivation.If you can't climb up to the management level in middle age, then you may be assigned to frontier or unpopular jobs by the company, which is tantamount to forcing you to leave.Therefore, the pressure on middle-aged Japanese is very high, which also leads to a high rate of suicide among middle-aged Japanese.

To be continued...