Divorce of Star God
Chapter 51 Biubiu
An Guang is the director of Wik Planning Department.
It can be said that no one understands the concept of wik and the essence of the brand more thoroughly than him.
It is precisely because of this thoroughness, and the predicament that Wik is in today.When the plan for the anniversary event was finalized, Anguang had to compromise and use this method that he felt would damage the brand image.
Wik has the brand characteristics that belong to luxury goods, and is exclusive to it, a core concept that can support the brand.
It should have always obeyed the core, but now Wik is facing a situation that makes it impossible to maintain...
An Guang's angry retort was like an artist's final cry of pain when he saw the collapse of his ideas.
For the sake of Wik, which was almost leading the trend in its glory days, but now loses the last bit of dignity, it is unwilling to send out.
In fact, An Guang sat under this stage before the whole event started.
He watched countless tourists stop and go, and no one was willing to watch the stage play in its entirety.
Even in the end, some bad reviews appeared on the Internet, and more and more voices questioned Wik.
Wik's idea is a bit crooked, but it can't be said that it is not a good way.But even the packaged stage play still can't really achieve the expected effect. Instead, people discover Wik's intention after the constant attraction.
No one wants to pay for this kind of forced inculcation of likes and dislikes.
But Wik, who knows this, has... nowhere to go.
An Guang propped his hands on the chair in the front row, but the expression on his face seemed to be insulted arrogance.
The entertainment circle and the fashion circle are interlinked in many places.
Since Feng Huai was a filmmaker, he has seen such things beyond count.What's more, for a brand that seems to have never been heard before, why can it do this.
Without thinking too much, you can roughly infer the cause and effect.
"The concept of preferences and fashion views has never been able to force others to agree with this method, or the subjective voice of one or two people. If you know this, you shouldn't be unable to see it..." Feng Huai turned around and pointed He glanced at the direction of the stage, "What the hell are you doing?"
Feng Huai was not in the mood to argue with him, especially this kind of understanding and persistence in things.
The world in everyone's eyes will not be the same, not to mention the unpredictable things like fashion.
A brand uses such an irrational method in order to retain customers, not to mention whether it can achieve the expected effect, or whether it is a low-end method, even ordinary people who have a little in-depth understanding of fashion will feel resistance to it.
Even if it can take effect in a short period of time, more will indeed lower the positioning of the brand itself.If it is a brand that wants to hit the front line, it has to be said that this is a failed move.
Although Gu Nian didn't know what Wik was.
But even in the conversation between Feng Huai and that person, something strange could be detected.
But Feng Huai's words changed Gu Nian's view of him slightly.
It turns out that this person is not so arrogant and subjective at times?
Gu Nian didn't intervene in the conversation between the two, but after Feng Huai finished speaking, he patted his hand lightly, "Let's go."
Feng Huai bent down to support Gu Nian, but the intimate behavior of the two did not attract An Guang's attention.
But when Gu Nian followed Feng Huai's movements and turned to leave the seat, planning to find the next bus ride, An Guang suddenly thought he was struck by lightning.
An Guang's eyes flashed with astonishing joy, he rushed over a few steps and stopped Feng Huai.
Gu Nian looked at the person in front of him, and asked politely, "I'm sorry, may I ask... what else can I do?"
An Guang frantically searched for his name card in his pocket, but found nothing.
Under the increasingly vigilant eyes of the two, An Guang stopped his movements.
He straightened his clothes with his backhand, and then stretched out his hand to Gu Nian and said solemnly: "I am Wik's planning director, An Guang, and I am mainly responsible for all external publicity and development of Wik. I take the liberty to stop you two, I want to serve you first." I apologize for what I just said. The gentleman next to you is right. The concept should not be like this, and fashion should not be so simple and crude. Wik has never forgotten its roots, but it may have appeared on some roads. A few not-so-nice blemishes, but please WIK for a chance to learn about it."
Gu Nian and Feng Huai exchanged glances, apparently not understanding what the person in front of them meant.
"More than half of lo221's current activities revolve around Wik culture. You may see it on the tour bus or in the publicity that will be released later."
An Guang said with a smile, "But this is not the main purpose I want you to understand. The main purpose of this event is actually for Wik's upcoming spring conference. The temperament and appearance of the two are very suitable for Wik The style of the main design this time, I implore the two of you to take part in it."
An Guang didn't recognize Feng Huai, who had made a sophisticated disguise, and recently climbed to the third line because of mixed reviews and only one major work, and Gu Nian did not continue to become popular to the public.It also seems to be unrecognized because of the seemingly non-existent, but indeed there is a wall of difference between the two circles.
However, An Guang's gaze was more focused on Gu Nian. Obviously, although he said "you", it was clear at a glance who he mainly wanted to invite.
Gu Nian did not expect that it was just a short trip, and there would be such a situation as if being accosted by a scout.
Gu Nian, who has been busy acting for a long time, mainly focuses on the entertainment industry, but stepped into this industry through music.If it is said that he has a certain understanding of music, then he only has a glimpse of the fashion industry on the star network when browsing information.
In this case, facing Wik, a third-tier brand that has a special experience but is in trouble at this time.
In the bottom of Gu Nian's heart, he was completely unaware of this.
"Thank you, if I have time, I will find out."
Gu Nian didn't directly agree to An Guang's invitation, but he didn't refuse either. Gu Nian couldn't directly judge whether this opportunity was good or bad. He needed to communicate with Hua Yi about this matter.
Feng Huai's face turned dark under the shade of the sunglasses.
Half of his face was covered by sunglasses, how did An Guang see that his appearance and temperament matched their products.
And those eyes, which have been sticking to Gu Nian's body, what's with the interest and surprise in them.
A wave of disgust rose in Feng Huai's heart, a person who was willing to let the brand go this way.
How long can this brand continue to develop?
Feng Huai was worried that Gu Nian, who had just debuted for less than half a year, would be deceived because he didn't understand the situation.
"Now that we've finished talking, can you please stop wasting time in front of us?"
What Feng Huai said was not euphemistic at all, and he even took a step forward with a strong aura.
This approach made An Guang's figure even more slender, and his height, which just reached Feng Huai's shoulders, instantly weakened his momentum.
But An Guang has been sitting in the director's position for a long time, so how could he not know how to deal with this situation.
Just seeing Feng Huai's resistance and Gu Nian's euphemism, An Guang also knew in his heart that it would be impossible to negotiate here if he wanted to.
But if An Guang just give up like this, he is still unwilling.
No, Wik disappeared very quickly after this last brilliance.
"I've said so much, I've bothered you for too long. I don't know your name yet, can you give me your address, and Wik will give you a small gift as compensation."
Feng Huai's lips were tightly pursed, obviously a little angry.
What on earth is this guy going to do? He even wants an address...
Gu Nian frowned and said, "Gu Nian. There is no need for gifts. I will find out about Wik's invitation on Xingwang. If there is nothing else, we will leave first, goodbye."
Feng Huai also ignored An Guang who was standing in front of him this time, and directly coordinated with Gu Nian's movements, the two turned around and walked towards another exit further behind them.
An Guang wanted to ask for more information from Gu Nian, but felt that apart from Gu Nian's resistance, he was not catching up.
With strong annoyance, An Guang sighed long, and sat down on the chair beside him.
"Gu Nian... Gu Nian..."
Where did you hear this name?
-
Both Feng Huai and Gu Nian were a little annoyed by An Guang's interruption.
After leaving Wik's second venue, I didn't stop at the venue occupied by Wik, even though the four venues with distinct themes all look unique and very attractive.
Perhaps these venues are all part of Wik's team that has put a lot of thought into it, and they have a good attraction, but the two of them are not thinking about it.Just hastily, under Feng Huai's leadership, he found a few good places and walked around, then left lo221 and embarked on the return journey.
Gu Nian got in the car and sent a message to Hua Yi.
"On lo221, I just met the director of Wik during the Wik anniversary event. In the name of Wik, he invited me and Feng Huai to the spring conference."
An Guang's performance was very obvious, but Feng Huai's identity as the film king was there.
The two were very close at that time, but after a little hesitation, Gu Nian still wrote Feng Huai's name at the end
Although the whole meeting and the subsequent invitations were a bit weird.
But being able to carefully arrange such a big event, and I have been guarding what may be the only loophole in the entire plan...
Perhaps, this loophole is just that he can't decide whether it exists or not?
But it really made Gu Nian decide to send information to Huayi.
In fact, it was An Guang's persistence and dedication that made Gu Nian want to know more about Wik.
"do not go."
In the quiet car, Feng Huai said suddenly.
Gu Nian just finished sending the message to Huayi, when he heard the voice, he looked back at Feng Huai.
Feng Huai pursed his lips, with a bored expression on his face, Gu Nian did not avoid him when he sent the message.
Although he couldn't see what Gu Nian posted, but Feng Huai subconsciously thought of An Guang who behaved strangely.
Feng Huai listened to the news about the Wik brand coming from the other end of Gigi, which was connected after getting in the car, and explained: "Wik is a third-tier luxury brand."
"Gu Nian... You have just debuted, so you may not know much about luxury goods. Wik has changed almost all of its designers in recent years. The change in the core of the brand did not bring about a new turn for the better. Wik’s injury is not small. This spring conference, they need a big lineup and big moves to attract consumption and ensure the continuous development of Wik. But Wik has been preparing for three months, but they haven’t found a star who is willing to follow, you Do you know why?"
Feng Huai took a serious look at Gu Nian.
"Because Wik's move is a way of consuming fans...don't go."
Gu Nian hadn't said anything yet, but Huayi's message bombarded him one after another.
"wik?"
"I checked, and there is a small problem."
"But there's a surprise inside~ I'll tell you when I meet later."
"By the way, I've already contacted Wik's publicity department for you, and the schedule will be arranged when the crew is free~"
It can be said that no one understands the concept of wik and the essence of the brand more thoroughly than him.
It is precisely because of this thoroughness, and the predicament that Wik is in today.When the plan for the anniversary event was finalized, Anguang had to compromise and use this method that he felt would damage the brand image.
Wik has the brand characteristics that belong to luxury goods, and is exclusive to it, a core concept that can support the brand.
It should have always obeyed the core, but now Wik is facing a situation that makes it impossible to maintain...
An Guang's angry retort was like an artist's final cry of pain when he saw the collapse of his ideas.
For the sake of Wik, which was almost leading the trend in its glory days, but now loses the last bit of dignity, it is unwilling to send out.
In fact, An Guang sat under this stage before the whole event started.
He watched countless tourists stop and go, and no one was willing to watch the stage play in its entirety.
Even in the end, some bad reviews appeared on the Internet, and more and more voices questioned Wik.
Wik's idea is a bit crooked, but it can't be said that it is not a good way.But even the packaged stage play still can't really achieve the expected effect. Instead, people discover Wik's intention after the constant attraction.
No one wants to pay for this kind of forced inculcation of likes and dislikes.
But Wik, who knows this, has... nowhere to go.
An Guang propped his hands on the chair in the front row, but the expression on his face seemed to be insulted arrogance.
The entertainment circle and the fashion circle are interlinked in many places.
Since Feng Huai was a filmmaker, he has seen such things beyond count.What's more, for a brand that seems to have never been heard before, why can it do this.
Without thinking too much, you can roughly infer the cause and effect.
"The concept of preferences and fashion views has never been able to force others to agree with this method, or the subjective voice of one or two people. If you know this, you shouldn't be unable to see it..." Feng Huai turned around and pointed He glanced at the direction of the stage, "What the hell are you doing?"
Feng Huai was not in the mood to argue with him, especially this kind of understanding and persistence in things.
The world in everyone's eyes will not be the same, not to mention the unpredictable things like fashion.
A brand uses such an irrational method in order to retain customers, not to mention whether it can achieve the expected effect, or whether it is a low-end method, even ordinary people who have a little in-depth understanding of fashion will feel resistance to it.
Even if it can take effect in a short period of time, more will indeed lower the positioning of the brand itself.If it is a brand that wants to hit the front line, it has to be said that this is a failed move.
Although Gu Nian didn't know what Wik was.
But even in the conversation between Feng Huai and that person, something strange could be detected.
But Feng Huai's words changed Gu Nian's view of him slightly.
It turns out that this person is not so arrogant and subjective at times?
Gu Nian didn't intervene in the conversation between the two, but after Feng Huai finished speaking, he patted his hand lightly, "Let's go."
Feng Huai bent down to support Gu Nian, but the intimate behavior of the two did not attract An Guang's attention.
But when Gu Nian followed Feng Huai's movements and turned to leave the seat, planning to find the next bus ride, An Guang suddenly thought he was struck by lightning.
An Guang's eyes flashed with astonishing joy, he rushed over a few steps and stopped Feng Huai.
Gu Nian looked at the person in front of him, and asked politely, "I'm sorry, may I ask... what else can I do?"
An Guang frantically searched for his name card in his pocket, but found nothing.
Under the increasingly vigilant eyes of the two, An Guang stopped his movements.
He straightened his clothes with his backhand, and then stretched out his hand to Gu Nian and said solemnly: "I am Wik's planning director, An Guang, and I am mainly responsible for all external publicity and development of Wik. I take the liberty to stop you two, I want to serve you first." I apologize for what I just said. The gentleman next to you is right. The concept should not be like this, and fashion should not be so simple and crude. Wik has never forgotten its roots, but it may have appeared on some roads. A few not-so-nice blemishes, but please WIK for a chance to learn about it."
Gu Nian and Feng Huai exchanged glances, apparently not understanding what the person in front of them meant.
"More than half of lo221's current activities revolve around Wik culture. You may see it on the tour bus or in the publicity that will be released later."
An Guang said with a smile, "But this is not the main purpose I want you to understand. The main purpose of this event is actually for Wik's upcoming spring conference. The temperament and appearance of the two are very suitable for Wik The style of the main design this time, I implore the two of you to take part in it."
An Guang didn't recognize Feng Huai, who had made a sophisticated disguise, and recently climbed to the third line because of mixed reviews and only one major work, and Gu Nian did not continue to become popular to the public.It also seems to be unrecognized because of the seemingly non-existent, but indeed there is a wall of difference between the two circles.
However, An Guang's gaze was more focused on Gu Nian. Obviously, although he said "you", it was clear at a glance who he mainly wanted to invite.
Gu Nian did not expect that it was just a short trip, and there would be such a situation as if being accosted by a scout.
Gu Nian, who has been busy acting for a long time, mainly focuses on the entertainment industry, but stepped into this industry through music.If it is said that he has a certain understanding of music, then he only has a glimpse of the fashion industry on the star network when browsing information.
In this case, facing Wik, a third-tier brand that has a special experience but is in trouble at this time.
In the bottom of Gu Nian's heart, he was completely unaware of this.
"Thank you, if I have time, I will find out."
Gu Nian didn't directly agree to An Guang's invitation, but he didn't refuse either. Gu Nian couldn't directly judge whether this opportunity was good or bad. He needed to communicate with Hua Yi about this matter.
Feng Huai's face turned dark under the shade of the sunglasses.
Half of his face was covered by sunglasses, how did An Guang see that his appearance and temperament matched their products.
And those eyes, which have been sticking to Gu Nian's body, what's with the interest and surprise in them.
A wave of disgust rose in Feng Huai's heart, a person who was willing to let the brand go this way.
How long can this brand continue to develop?
Feng Huai was worried that Gu Nian, who had just debuted for less than half a year, would be deceived because he didn't understand the situation.
"Now that we've finished talking, can you please stop wasting time in front of us?"
What Feng Huai said was not euphemistic at all, and he even took a step forward with a strong aura.
This approach made An Guang's figure even more slender, and his height, which just reached Feng Huai's shoulders, instantly weakened his momentum.
But An Guang has been sitting in the director's position for a long time, so how could he not know how to deal with this situation.
Just seeing Feng Huai's resistance and Gu Nian's euphemism, An Guang also knew in his heart that it would be impossible to negotiate here if he wanted to.
But if An Guang just give up like this, he is still unwilling.
No, Wik disappeared very quickly after this last brilliance.
"I've said so much, I've bothered you for too long. I don't know your name yet, can you give me your address, and Wik will give you a small gift as compensation."
Feng Huai's lips were tightly pursed, obviously a little angry.
What on earth is this guy going to do? He even wants an address...
Gu Nian frowned and said, "Gu Nian. There is no need for gifts. I will find out about Wik's invitation on Xingwang. If there is nothing else, we will leave first, goodbye."
Feng Huai also ignored An Guang who was standing in front of him this time, and directly coordinated with Gu Nian's movements, the two turned around and walked towards another exit further behind them.
An Guang wanted to ask for more information from Gu Nian, but felt that apart from Gu Nian's resistance, he was not catching up.
With strong annoyance, An Guang sighed long, and sat down on the chair beside him.
"Gu Nian... Gu Nian..."
Where did you hear this name?
-
Both Feng Huai and Gu Nian were a little annoyed by An Guang's interruption.
After leaving Wik's second venue, I didn't stop at the venue occupied by Wik, even though the four venues with distinct themes all look unique and very attractive.
Perhaps these venues are all part of Wik's team that has put a lot of thought into it, and they have a good attraction, but the two of them are not thinking about it.Just hastily, under Feng Huai's leadership, he found a few good places and walked around, then left lo221 and embarked on the return journey.
Gu Nian got in the car and sent a message to Hua Yi.
"On lo221, I just met the director of Wik during the Wik anniversary event. In the name of Wik, he invited me and Feng Huai to the spring conference."
An Guang's performance was very obvious, but Feng Huai's identity as the film king was there.
The two were very close at that time, but after a little hesitation, Gu Nian still wrote Feng Huai's name at the end
Although the whole meeting and the subsequent invitations were a bit weird.
But being able to carefully arrange such a big event, and I have been guarding what may be the only loophole in the entire plan...
Perhaps, this loophole is just that he can't decide whether it exists or not?
But it really made Gu Nian decide to send information to Huayi.
In fact, it was An Guang's persistence and dedication that made Gu Nian want to know more about Wik.
"do not go."
In the quiet car, Feng Huai said suddenly.
Gu Nian just finished sending the message to Huayi, when he heard the voice, he looked back at Feng Huai.
Feng Huai pursed his lips, with a bored expression on his face, Gu Nian did not avoid him when he sent the message.
Although he couldn't see what Gu Nian posted, but Feng Huai subconsciously thought of An Guang who behaved strangely.
Feng Huai listened to the news about the Wik brand coming from the other end of Gigi, which was connected after getting in the car, and explained: "Wik is a third-tier luxury brand."
"Gu Nian... You have just debuted, so you may not know much about luxury goods. Wik has changed almost all of its designers in recent years. The change in the core of the brand did not bring about a new turn for the better. Wik’s injury is not small. This spring conference, they need a big lineup and big moves to attract consumption and ensure the continuous development of Wik. But Wik has been preparing for three months, but they haven’t found a star who is willing to follow, you Do you know why?"
Feng Huai took a serious look at Gu Nian.
"Because Wik's move is a way of consuming fans...don't go."
Gu Nian hadn't said anything yet, but Huayi's message bombarded him one after another.
"wik?"
"I checked, and there is a small problem."
"But there's a surprise inside~ I'll tell you when I meet later."
"By the way, I've already contacted Wik's publicity department for you, and the schedule will be arranged when the crew is free~"
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