Hit [Rebirth]

With the popularization of smart phones in recent years, Huaguo's mobile games have gradually started, especially in the past three years, the mobile game market has been very prosperous.

In addition to some old-fashioned casual puzzle mobile games, multiplayer online tactical arena games have gradually emerged in the past two years, and Canyon Glory is one of them.

After various rectifications since last year, Canyon Glory has finally entered the top ten mobile games of the year in one fell swoop, and this year it has even directly entered the top three positions.

However, due to factors such as marketing and hype, the number of krypton gold for the mobile game ranked first and second placed Canyon Glory firmly in third place.

Since Canyon Glory is backed by the sponsor's father, it didn't care about marketing and brand building before, and it was all promoted by the people.

After changing the publicity plan this year, I tasted the sweetness during the Spring Festival. I finally realized the importance of publicity, so I quickly followed the trend. After various evaluations, I found Li Zhen, a young actor who they believed to be the most commercially valuable at present, as the actor. The spokesperson wants to use his influence and appeal to compete for the top position of a domestic mobile game.

Canyon Glory officially announced the first spokesperson for the game, Li Zhen, on June 6st, a special day. This day is not only Children's Day, but also the celebration of the second anniversary of Canyon Glory.

Starting on May 5th, game companies are warming up every day.On the first day, the new hero "Zhen" specially tailored for Li Zhen will be officially launched.

Originally the hero's name was "Zen", but the game company took the homonym of Li Zhen's name.Originally, the characters were all designed, and they were launched on the test server, but who knew that Cao Zhen appeared at the beginning of the month.

This person not only disgusted the fans, but even the game company felt disgusted. In the end, they made a decision and directly named the hero "Zhen" after seeking Li Zhen's consent. A set of matching skins, named "Only You".

On the one hand, I changed the name and the name of the skin to directly show my support for Li Zhen in the case of Cao Zhen. On the other hand, I used this hero to represent the first spokesperson, which shows that the company attaches great importance to Li Zhen. .

The game planning is very scheming, knowing that Li Zhen has a lot of female fans, so he made this hero the best mage for girls, and the operation difficulty is not too high, so fans who play games see this hero who is the same as the male god. After a new hero with a name and a model that is completely based on the handsome appearance of the male god, what kind of hero with 18888 gold coins, what kind of skin is 88.8 soft, just charge money and buy it!

In the words of game fans, owning the same model is like owning a male god!

The game fans who originally played Canyon Glory bought all kinds of new heroes to learn how to play on the first day when the new hero was launched, but those fans who don’t play games felt as if they had been overwhelmed after seeing the same style of the male god on Weibo. It's like the cat caught it, the game endorsed by the male god must be supported! ! !And Nima's modeling is so hot and beautiful, even if you don't know how to play, you still have to buy it to lick it! !

Whether it's out of support for idols or being attracted by the beauty of the game's modeling, in short, almost 80.00% of the female fans downloaded the game immediately, immediately, and quickly.

On the last day of May, a large number of fans poured in and bought heroes and skins. Canyon Glory miraculously rose to the second place on the krypton gold list on that day...

The influx of new players brought a lot of profits to the game, but after they finished downloading, new problems also appeared...

Canyon Glory's Weibo, official website, and other entertainment forums rang out all kinds of cries for help.

"Ahhhhhhhhh the glory of the canyon is cute and new, please take me with you!!!"

"May I ask how to play Canyon Glory? As a game idiot, I can't understand QWQ at all."

"Where can I buy the same style of hero and skin as Zhenzhen? I can't find it, so I am so anxious QAQ"

"Excuse me, big guys, can I buy new heroes and skins by charging 1000 yuan?"

"Just entered the pit, please take me to the big brother to fly QAQ game Xiaobai knows nothing, and came for the male god."

In addition to this kind of help post, there is also such a different style of Tucao post.

"Why are there so many newcomers today? The canyon is doing something big again?"

"Upstairs, I don't know that WULI Canyon has hired a new spokesperson, Li Zhen!!"

"Damn it, are you bewitched today? From matchmaking to ranking, there are people who use it in every game!!"

"Every one is used by someone. Have you ever played a big roulette battle? Have you ever felt the fear of being dominated by ten proverbs?"

"Upstairs hahahaha, Li Zhen's fans are too crazy 2333"

After warming up with the new hero for two days, I also gave everyone two days to get familiar with this hero. Finally, on June [-]st, the official website posted the promotional photos taken by Li Zhen for the game and the photos of Hero Zhen in cosplay. and games.

Of course, as a mobile game, this alone is not enough to attract more people.

The official has launched a promotional event. After completing the check-in and battle opening tasks, you can get the limited skin of Hero Proverbs Children's Day-Children's Day for free.

Playing games to give things away is naturally very attractive to both new players and old players.

In addition, the official website also invited Li Zhen to hold a live broadcast event that night to play with fans, and the lucky ones who were drawn could also get skins given by Li Zhen.

Being able to play games with male gods is of course a rare benefit for fans, so after learning about this event, everyone excitedly discussed and promoted it.

Li Zhen's fan publicity ability is very strong. In a short period of time, almost all the fans know about it. In addition, almost everyone in the fan circle knows about it. The attention of people who are not fans, but are very interested in this matter.

The live broadcast time is set from [-]:[-] pm to [-]:[-] pm.

Originally, Li Zhen was worried about the time conflict when he was filming on the crew of "Poetry and the Distance".

Li Zhen contacted Zeng Fen, the game planner, and after mastering the event flow, he entered the official channel and waited for the event to start in the hotel room.

The Canyon Glory officials are also very kind to Li Zhen, and they don't require him to live broadcast at a designated place, just let him show his face and play three games.

Before starting, Li Zhen practiced the new hero Zhen again.

For those artists who like to play games, endorsement of mobile games is simply a benefit, which not only satisfies their interests, but also makes money.

However, for Li Zhen, who has very little rest time, in order to cooperate with this event, he had to spend almost all of his free time during this period of time practicing various types of heroes. Dozens of heroes include tanks, assassins, etc. , shooter, support, mage, Li Zhen has to practice two each.

Anyway, as a spokesperson, even if it is for the live broadcast effect, you have to sharpen yourself. If you play too well, it will inevitably be too embarrassing.

Fortunately, Li Zhen is a person with a strong learning ability, and he does not have as much time as others, but he is still 66666.

At six o'clock, the live broadcast officially began.In the official broadcast room of Canyon Glory, the screen of Li Zhen was directly switched out.

Before Li Zhen appeared, there were more than 80 people waiting online in the channel.

The moment Li Zhen's picture appeared, the number of people in the entire live broadcast room skyrocketed, and excited fans swiped the screen with all kinds of ah, ah, ah, and couldn't see anything else on the screen.

In the live broadcast room, I could only type and could not hear the voices of the audience. Looking at the overwhelming and majestic screams, it was hard to imagine how spectacular the screams would be if they were real people.

"Hello, everyone who likes Canyon Glory, I'm Li Zhen, and welcome to the Canyon of Kings~"

Li Zhen looked at the camera and greeted the fans in the live broadcast room with a smile.

Originally, the audience was excited enough just to see Li Zhen's appearance, but now seeing the real person and greeting everyone through the screen, everyone felt like they had zero contact with the idol.

After all, celebrities are very far away for ordinary people, but now the male god is so down-to-earth live broadcast, playing the same game with everyone and having the opportunity to play black with him, this psychological feeling is the same as usual Very different.

"Really Proverbs!!!"

"It's unbelievable!!!! I can actually watch Zhenzhen's live broadcast on my mobile phone, so happy!"

"It's the first time I'm so close to a male god, I hope I'll be in line later~"

"I like the glory of the canyon, but I like you even more!!! I cherish you~ Bixinxin."

Fans swiped their screens excitedly to respond to Li Zhen.

In Li Zhen’s original world, live broadcasting did not take off. Although he had learned about live broadcasting before, it was the first time he did a live broadcast and interacted with his fans through real-time barrage. This experience was very novel to Li Zhen.

Of course, this kind of experience is also very good. He can see what fans are saying to him face-to-face so intuitively, and he can respond directly!

After a few simple interactions with the audience and chatted about today's theme game, Li Zhen clicked and matched.

Soon the four lucky ones became Li Zhen's teammates.