The Book of Mountains and Seas Takes Me to Get Rich

At first, myopia, which had been better, seemed to be a little relapsed, and he didn't care about it, only thinking that it might be because he was tired from working overtime recently; but from the third day on, the situation suddenly deteriorated.I was fine at work in the morning, but when I went upstairs after lunch, my eyes suddenly turned black.He thought it was dizziness, but he stood leaning on the wall for a long time, but he didn't feel dizzy except that he couldn't see clearly.

When a colleague came to ask him about his situation, he couldn't see anything at all!

The colleagues in the company rushed him to the hospital. On the way, he slowly recovered, but it was as if there was a thick fog that couldn't be cleared away. It was so white that he couldn't see anything clearly.

When he arrived at the hospital, the doctor checked that it was retinal vein occlusion, but it was not serious, and asked him if he had taken any medicine recently.When he mentioned Mingmu Capsule, the doctor disapproved and said to him, how can this kind of medicine that has not been clinically proven be taken casually?

The doctor suspected that the blackness in front of his eyes was because the drug exacerbated his retinal vein occlusion symptoms, which caused the acute symptoms.

After listening to the doctor's words, this boy became more and more angry in the hospital in the afternoon, so when his friend came to see him, he dictated what happened and posted it directly on the Internet, saying that he would sue Fang's pharmaceutical factory.

Just watching from here, Wang Tao arrived with his friends. The two met Ji Lei who was called by Fang Yuan at the door, and the three of them came in together.

Fang Yuan hurriedly got up to meet him, and Wang Tao introduced his friend Li Feng to him and Lawyer Ji, who now specializes in crisis public relations.Fang Yuan hurried up to shake hands: "Hi, hello, I'm Fang Yuan, please come over today!"

The word crisis public relations sounds so lofty, and Fang Yuan is a little dazed. It turns out that their factory has reached this level. Does it need such professionals?

Fangyuan has heard of this word before, but according to the original situation of their pharmaceutical factory, there is only an industrial crisis, and this is the first time they have encountered a reputation crisis...

That's right, their factory turned out to be just a half-dead health care product pharmaceutical factory. It's hard to sell the products. Where is the chance of being splashed with dirty water? !

Wang Tao just laughed: "The factory director, don't be so polite with him. This kid is my best buddy who wears a pair of pants since childhood. You can leave it to him without any problem."

"Don't talk to me about it, you boy!" Li Feng also smiled, shook Fang Yuan's hand very sincerely, and said politely, "Factory Manager Fang, in fact, I have heard about your factory's name from Wang Tao a long time ago. To tell you the truth, my myopia was cured by the products of your factory. The products of your factory are really miraculous. My eyesight has completely returned to normal now. Thank you so much!"

Fang Yuan smiled a bit bitterly: "Hey, you are too polite, this is really... the problem with this product right now."

Wang Tao and Li Feng looked at each other when they heard the words, and together with Ji Lei who was standing aside, the three of them laughed, and it was Li Feng who said to the puzzled Fangyuan: "Director, don't worry. This crisis is sometimes a blow. But sometimes, as long as you deal with it properly, it might as well turn it into another opportunity!"

Fangyuan:? ? ?

Fang Yuan concealed his ignorance, and went to shake hands with Ji Lei again: "By the way, Lawyer Ji, thank you, I came here specially at night."

Because he didn't know what problems would arise, Fang Yuan didn't expect that Wang Tao would bring a crisis public relations talent over, so he simply called Ji Lei and invited him to come over.

Ji Lei also laughed: "Director Fang, let's stop standing there? The most important thing to seize now is time, hurry up and sit down and discuss it!"

Now that time was running out, the four of them stopped exchanging pleasantries and went directly to the factory director's office to discuss how to deal with the turmoil.

On the way back, Li Feng had heard Wang Tao explain what happened. As a professional dealing with crisis public relations, he also agreed with Wang Tao's opinion.Such a sudden incident this time must be fueled by someone behind the scenes, trying to stop the development of the pharmaceutical factory.

The reason is easy to understand - the original number of fans on Weibo was only a few thousand, but less than an hour after the incident broke out, it was posted on the trending list, only someone behind the scenes invited a professional sailor to explain.

It is one thing to guess that someone is doing something behind the scenes, but the most important thing is to respond to this incident immediately.

Li Feng said his conclusion, and Ji Lei immediately asked Fangyuan to take out the various documents of the product to have a look.In less than ten minutes, Fang Yuan took out all the relevant documents of the meal replacement capsule and Mingmu capsule from the file room.

Although their factory makes health care products, not regular prescription drugs, the documents approved by the State Food and Drug Administration are also readily available.Many of these documents were handled by Ji Lei, so an elite lawyer and an elite crisis publicist got to know each other directly, and after less than 5 minutes of discussion, they came up with a rough plan.

Lawyer Ji said: "Director Fang, what is certain now is that the two products of the pharmaceutical factory do not contain any drugs, and the safety issue is guaranteed. With these documents, you don't have to worry about going to court with others in the future. , Our procedures are complete and standardized, and there is no problem at all.”

Li Feng nodded: "The situation is much better than I imagined. I noticed that Mingmu Capsule and another product have been tested according to the highest standards and have clinical trial reports. Then, we will have a corresponding response." Full confidence."

Fang Yuan heaved a sigh of relief.

It's really fortunate that I was careful and careful at the beginning, and specially arranged several rounds of clinical trials, and the various inspections were also submitted to the highest standard...

Li Feng raised his hand and glanced at his watch: "It's almost 09:30 now. The first rule of crisis public relations is to respond quickly. In this way, Director Fang, I suggest you scan all relevant documents immediately, and immediately edit a Weibo post to Online. Now that Weibo has been fermented for more than two hours, we have to quickly contain the bad news."

How could Fangyuan not listen to the opinions given by professionals? "Okay, I'm going to scan the documents now."

Li Feng stopped him: "Let Wang Tao go, we have other important matters to deal with immediately."

"I'll go!" Wang Tao quickly stood up and took the pile of documents, "Director, you continue, I'll be right back."

Fang Yuan nodded: "Excuse me." Then she asked Li Feng, "Tell me, what else?"

Li Feng looked at him: "Director Fang, anyway, what do you think about this matter? If it turns out that there is indeed a problem with the medicines of your factory, causing customers' vision loss or even blindness, what do you plan to do?" How to do it?"

Fangyuan smiled bitterly: "How to do it?" Sighing, Fangyuan straightened his face and said, "Although I don't think it's our product's problem, but... if it's really our product's problem, then whatever No matter what, I have to take responsibility. If a healthy person is blind because of our products, then I should be sentenced to ten or twenty years in prison.”

Li Feng looked into his eyes, and seemed to have confirmed Fang Yuan's attitude after a long while, and then said with a smile: "Be brave to take responsibility... good! Director Fang, I will help you this time!"

Ji Lei also smiled, and comforted him: "Director Fang, don't scare yourself. What happened this time is 90.00% not a product problem."

"Not bad!" Li Feng leaned back in a relaxed manner, and said with a somewhat unserious smile, "The test results are not poisonous or irritating. The main raw material is leguminous plants, and the ingredients are completely edible plants and various nutritional elements. , This can eat blind? I don't believe it. That person must have a hidden disease! But we still have to correct our attitude."

Fang Yuan looked at Li Feng's sudden indecency in a daze, thought for a while and asked, "You talk about your attitude...then how should we write this Weibo?"

Li Feng smiled slightly and said: "The second point of crisis public relations is to take responsibility and communicate sincerely."

After speaking, he turned on the laptop in the office, and asked Fang Yuan to open the document and directly start to conceive the statement.

Since Fang Yuan has the courage to take responsibility, then tell the truth.

In this statement, Fang’s Pharmaceutical Factory not only has to provide all relevant documents and texts of Tuoyuan Mingmu Capsules, but also promises that if it is proved that the blindness incident is indeed caused by their products, then the drug The factory will take full responsibility.

The attitude should be correct and sincere, and the position and position should be correct.

The attitude of the pharmaceutical factory must pay attention to the experience of customers and communicate actively.

Li Feng suggested: "Since you don't know exactly what is wrong, I suggest you go to the customer who has the problem immediately, take him to a good hospital system for examination, and find the source of the problem."

"That's fine," Fang Yuan heaved a sigh of relief, "I'll edit it now and post it online as soon as possible."

Here, Ji Lei helped to write a legally binding statement, printed it out and stamped it with the official seal of the pharmaceutical company, and scanned it into the computer again.On the other side, Wang Tao has already scanned the document and sent it to Fangyuan's computer.

Several people worked together to edit the long Weibo, and it was already a quarter past ten.

Without further ado, Wang Tao immediately logged on to the official blog of the pharmaceutical factory, posted this long Weibo on the Internet, and @the man who suddenly had a problem with his eyes.

Watching Wang Tao's movements, Li Feng reminded Fang Yuan: "Director Fang, you'd better check his Weibo to see where he is from. You'd better send a few people over there in the morning to find him and talk about the next thing." thing."

Wang Tao refreshed the page and said, "No, I just asked Xiao Song to browse this person's Weibo. He belongs to Jincheng."

"That's fine, I'll book the tickets now." Fang Yuan's heart was half relieved, and he nodded quickly.

Ji Lei suddenly said, "I'm not busy recently, why don't I go together. Director Fang, you'd better bring one or two more people with you, so as not to cause any disputes due to the excitement of the other party's relatives."

"This..." Fang Yuan paused, "That's fine, I'll ask a brother to come with me."

Ji Lei nodded: "It's best to bring Ding Yi, he is more professional in medicine. Four or five of us are enough, and if all goes well, it will be resolved in three or four days."