Tianjie Entertainment Media Company

Topic: Are domestic TV dramas on the rise?

Content: emmmmmmm, everyone knows which drama I'm talking about.

1L: To be honest, after watching the trailer, I feel exactly the same as the poster. Domestic TV dramas may really be on the rise.

2L: My mother, that edit, that special effect, who can tell me how the final shot was made?It is the shot of black clouds overwhelming the city.

3L: It’s quite normal, isn’t it common for foreign blockbusters to have this kind of effect? ​​For example, in “Star Wars” and the like, the special effects are done just like the real thing, and the special effects in “Warcraft” are also very awesome. .

4L: No, no, no, no, did you notice your comparisons upstairs? "Star Wars" and "Warcraft" are first of all movies, and second, they are all top-notch foreign movies. Can't compare to them, don't you think it's scary for such technology to appear in TV dramas?I just want to know where they buy the technology from.

5L: America?Rotten country? (bye manual) By the way, it's nice to have money.

6L: Uh, no one is worried that they only shot these few scenes very well, and if they are really in a mess in TV dramas?It's not that this kind of situation didn't happen. The trailer that came out first was very good, but the TV series after that became cutout dramas or something.

7L: If so I'll live off the trailers, they were great anyway.

8L: Plus one, and this possibility is really small. After all, the trailer is not a frame-by-frame picture, but a short but very smooth segment. The segment basically cuts off the possibility of cutting out the drama .

9L: I said I believe in the integrity of Tianyu Media, do you believe it?Although this rubbish company often messes with us and dominates the screen for a whole month from time to time, there really haven't been any problems in the works. I'm more inclined that they released a drama that can save the country, and the special effects are terrible. Than a Hollywood blockbuster TV series.

10L: Anyway, we will know the result after waiting. There are only two months left to be afraid of.

11L: Interlude, does anyone know what game Tianyu Media will launch after Wild Monkey?Game life without their family is a bit dull.

12L: Hong Hong Xiao Xiao Le.

13L: trance trance trance trance trance trance trance haha! ! !

14L: Awesome, this answer is really awesome.

15L: ...

16L: Is there really anyone playing that?

17L: Yes, there are a lot of downloads in the appstore. There are also Honghong on the road, monkey farm and so on. They launched many small games to kill time all at once.

18L: Anyway, being idle is idle, and it’s good to have fun. My little monkey even sent me star cards today!

19L: "Hong Hong on the Journey"?I just want to know how many people are playing this game now, my circle of friends and Koukou space have been captured.

20L: I suggest going upstairs to play this game, it is really poisonous, I can't live without my little monkey anymore!

……

The mobile game department is now the largest department in Tianyu Media, and the animation department is next to them, and the two parties often work together.

After the new round of recruited employees got started, Wu Wenxuan and Gao Hanyue quickly divided them into three groups, each responsible for three tasks.

Not to mention the first one, the core members of "Wild Monkey" have already withdrawn and joined the "MythRestart" project team.

Compared with Wild Monkey, the audience of this game has become wider, and the content is undoubtedly much more complicated. There is a big difference between mobile games for love and mobile games for all ages, not to mention that this game involves the myths of various countries. And there is a more complete and huge world view, not to mention the main characters of the card, it takes a lot of time just to determine the main plot and the game form, and the project team members do not allow the slightest loopholes in the game.

They have strong ambitions and want to create a cross-age game.

Li Changgeng is very interested in the new project of the mobile game department. He saw that the second part of "God of War" has entered the final stage, and the final third part will be opened in a month, and his draft box is also full. Quite plump, I plunged into the mobile game department.

Even Cao Jing, as well as the new members of the screenwriting team who passed the assessment, also led him to join the mobile game department.

The two new members are not very used to Tianyu Media's painting style, and when they found out that their next job focus would shift to the writing of mobile game plots, they were still confused.

Don't we write TV scripts?How did you switch to mobile games?

Cao Jing comforted: "Just get used to it."

"Employees in our company wear several hats, and they have to know a little bit about everything."

She said: "Look, like painting hands, don't they have to work on several projects at the same time, Hong Hong's animation short film is also made, the game is also made, the wild monkey's card is also drawn, and even responsible for designing it Around, think about it this way, our job is much easier."

Anyway, they are all writing the plot, which is quite similar.

The new screenwriter thought for a while and said, "It seems quite reasonable?"

Cao Jing said: "It makes sense, let's hurry up, if we slow down, Teacher Li will call someone."

It can be seen from this that "MythRestart" is one of the company's largest projects recently, and its members have already spanned various departments of Tianyu Media. In order to improve the world view, even the gods have to participate.

The second project team of the mobile game department is the "Wild Monkey" team. Its members are not only responsible for the normal operation of the game, but also cooperate with other animations, mobile games and even novels of the same type to ensure that cards are released regularly.

The players of "Wild Monkey" lost a lot after the plot ended, but recently, with the release of the trailer of the drama version, many players came back, which made the members of the daily work maintenance team not only not free at work, but also very busy , who told most of the employees to go to other jobs, they basically have to do the work of two to three employees alone.

It's also very poor.

The last project team was established to promote Hong Hong.

Jiang Hongfei understands very well that since he wants to be Hong Hong's offline store, the current popularity alone is not enough. Picture books are one aspect, and the promotion of other aspects must also keep up.

His purpose is to let people who have never read picture books know about Hong Hong, have seen Hong Hong, and let this group of people pay attention to picture books and Hong Hong's short stories after learning about Hong Hong through other channels.

The two parties played a role of mutual promotion.

How to make Hong Hong known to everyone depends on crazy intensive exposure.

All kinds of small games, small stickers, small stickers, and peripheral products on the Internet.

In addition, after Yingxing x Honghong's joint name became popular, more brands saw the potential behind Honghong's joint name and extended an olive branch to the brand.

However, this kind of crazy exposure is also dangerous, that is, it is easy to put the cart before the horse.

In other words, it violates the original intention of letting more people see Hong Hong's picture books and love picture books.

Jiang Hongfei said honestly to Yuan Hong: "The newcomers who have been attracted may not be interested in Hong Hong's picture books themselves, they are here for the trend represented by the little monkey named Hong Hong, so even if these people read the picture books, they may I don’t feel anything, and even give harsh evaluations.”

When he said this, he still felt sorry for Yuan Hong, because Jiang Hongfei thought, for an author like Yuan Hong, what he hopes to find should be readers who can understand his works and like his works, right?

But what he didn't expect, as a painter, Yuan Hong saw much more than he did.

He asked strangely, "Is there any problem with this?"

Jiang Hongfei said, "What?"

Yuan Hongdao: "I mean, is there any problem with this?" He paused and said, "We each perform our own duties. The job of a painter is to make people who are not interested in picture books interested in them. It is not you who decide their attitude. I found someone, but my works are not outstanding." He saw it very thoroughly, "Boss Jiang, you can attract more people to see my picture books, which is already very good, why should I ask those who attract more people to read my picture books?" People who come here will definitely like it?"

"It's my job."

Jiang Hongfei sighed and said, "That's why I like dealing with you."

He is not talking about you, but you, the entire group of immortals.

Yuan Hong:? ? ?

In the evening, when Jiang Hongfei saw Kong Xuan, he also told him about the conversation he had with Yuan Hong in the morning. Unlike Yuan Hong, Kong Xuan had been with Jiang Hongfei for a long time, so he naturally knew what he meant.

Jiang Hongfei shrugged and said, "There are many people in the world who can't do their job well, or even realize what their job is."

He said: "Make excuses, shirk, if you can't do your job, you can always blame other people."

For example, if one's own work is not good, many people's subconscious reaction is not to improve, but that others cannot appreciate him or understand him. He is a buried genius, just like Van Gogh.

But in fact, the eyes of the public are still discerning. If it is gold, the possibility of shining is always higher than the possibility of being buried.

Jiang Hongfei sighed and said, "That's why I like dealing with gods. If you really have something in common unconsciously, it's that you don't make excuses for yourself."

Kong Xuan sneered and said, "Of course."

"Looking for an excuse to cover up your failure, such a person would have died in the prehistoric era."

The law of the jungle, the survival of the fittest, the heavenly government still maintains the rules handed down from ancient times.

Jiang Hongfei poked Kong Xuan's raised hair.

Kong Xuan covered his hair with a red face and said, "What are you doing!"

He really didn't understand why Jiang Hongfei suddenly shifted from such a serious conversation to adult time.

For Kong Xuan, what is the time when poking his stupid hair is not an adult? !Think about where Daimao is on his body!

It's too erotic and erotic!

Jiang Hongfei said: "It's nothing, it's just that I think it's really great to get to know you, the Great God, and other people in our company."

After Kong Xuan heard his words, he immediately lost his mind. His peacock eyes stared fiercely at Jiang Hongfei and said, "You don't want to meet me, who do you want to meet?"

Jiang Hongfei:? ? ?

what's the situation.

Kong Xuan saw that he didn't answer the conversation all of a sudden, and said angrily: "Okay, tell me, who do you want to meet!" He didn't know where to read some bloody novels recently, although Kong Xuan felt that he Such a beauty, Jiang Hongfei will definitely not think about it, but on the other hand, the jealousy in his heart is burning.

We peacock spirits are very fond of chasing after the wind and holding a grudge!

Jiang Hongfei: "..."

He quickly followed his hair and said: "No, no, God, you believe me, I only have you in my heart!"

After speaking, she immediately sent a sweet kiss, and hugged Kong Xuan's mouth to gnaw and gnaw.

His kissing skills are all practiced on the Peacock Sutra. Jiang Hongfei and Kong Xuan have been applauding for love for several years, which has made a qualitative leap in his skills. After a while, Kong Xuan became dizzy. How could he know just now? What are you thinking.

Jiang Hongfei: Finally safe!

He was relieved.

However, the two of them cut their buttocks all night.

……

After the carpet bombing of various Hong Hong mini-games, one of the mini-games unexpectedly became popular.

Even the members of the mobile game department feel that it is inexplicably popular.

First of all, because of the pursuit of intensive exposure, the members of Honghong's game team launched some small games that are not nutritious and can be made quickly, such as Shixiaoxiaole and the like.

Compared with the original mini-games, their mini-games have much better visual effects, even if they are not particularly popular, they are not particularly cool either.

Of course, the popular Lianliankan mini-game wasn't just for nothing, but a random game that no one expected, but thought it was more interesting.

"Hong Hong on the Journey".

In a sense, it is amazing that this game is popular. Even now that star films have spread all over the circle of friends, no one has figured out why this game is so popular.

Even game creators are no exception.

Looking at the number of downloads on the Internet, Luo Yu said speechlessly: "How is it possible?"

The team members around him stretched out their hands suddenly, hooked Luo Yu's back and said, "Why is that impossible?"

He commented: "No matter what, as long as the game is popular, you don't care why it is popular."

The commotion here was too great, and even alarmed Gao Hanyue, the deputy leader of the "MythRestart" team next door.

Gao Hanyue, who has many friends who are not in the industry, opened her circle of friends, and she suddenly felt that people all over the world were playing this game.

"Today our little monkey gave me a new star card!"

"The baby is here with his friends!"

"Little Liu Er actually likes to eat mustard. As a monkey, what's your situation?"

"Um, did I bring a peacock back here?"

"Did someone get the peacock's star card? How did he do it? Where did he travel to bring the peacock back?"

"To tell you the truth, this friend, Peacock, is really gorgeous. It is said that you have to buy him a nest made of the legendary phoenix sycamore branch before you can bring it back."

"Isn't that thing very, very, very expensive?"

"Obviously someone is charging money."

After reading the comments one by one and the newly typed star film, Gao Hanyue looked at Luo Yu with monster-like eyes and said, "I can't see it, Luo Yu, the short-term attention of this game can be compared to the wild monkey, and it's even There are still so many people paying for it.”

She said: "The boss has already sent a message to give you a bonus for your work, you are well-developed!"

No amount of compliments can compare to the weight of the word "bonus". Jiang Hongfei is a generous boss, and Luo Yu happens to be a money addict. Only a small amount of money can calm his inner turmoil.

After hearing the "bonus", his mood improved a lot, and he was even in the mood to explain to his colleagues why he made such a game.

Luo Yu said: "I liked electronic pet breeding games very much when I was a child."

When he was a child, mobile games were not common, and the families with better conditions would keep QQ pets on the computer, and some would buy Tamagotchi.

Luo Yu explained: "When I was in elementary school, Tamagotchi was already very popular. I remember that when I celebrated my birthday one year, my mother bought me a Tamagotchi, and then I loved him."

As soon as he mentioned Tamagotchi, many young people who were born in big cities fell into memories. They all said: "My mother also bought one for me back then, and it was because I got the first place in the final exam."

"My classmates envy me."

Luo Yu said: "I think that modern people should have electronic pets, but most electronic pets require you to keep looking at them, which is a waste of time. I want to make one, which only takes 10 to 20 minutes a day. You can continue to play, similar to electronic pet games."

"Moreover, from the player's psychological point of view, even if it is regarded as raising an electronic pet, the player also hopes to be rewarded, instead of staring at the electronic pet every day, followed by shit and urine."

Gao Hanyue pondered: "That's why there is a postcard reward function."

Luo Yu said: "Yes."

After hearing this, Wu Wenxuan also sighed: "It seems that simple games also have the charm of simple games!"

Everyone nodded.

But no matter what, with the popularity of "Hong Hong on the Journey", the attention of the picture book has also increased. In addition, the image of Hong Hong in this game is exactly the same as the image in the picture book. Many netizens hold their support For my son's thoughts, I read the picture book.

Then, they fell into the pit.

Seeing the increasing attention on the Internet, Jiang Hongfei made a decision.

He said: "The press conference for the second part of the series can begin."

The first book of the Hong Hong series "Friends Forever" did not have any work press conference at all. At that time, Hong Hong was not particularly popular, and few people knew about it. For convenience, Yuan Hong simply chose to sell it in the online mall.

But this is not necessary now, because Hong Hong is not just a simple picture book, he has become a symbol, an animated image that most people know and love.

But when it comes to the release of the work, there is another problem.

Yuan Hong said: "I don't want to show up."

He said: "I don't want readers to know that I am a painter."

He is quite famous as an artist, Yuan Hong thought that even if he needs to announce that he is a painter at any time, he will have to wait until the fire spreads all over the country, and the attention is much higher than that of him as an artist.

All in all, when evaluating works, he hopes readers can skip his identity and evaluate picture books with an objective public attitude.

Jiang Hongfei nodded understandingly and said, "I know."

Yuan Hong was a little confused: "Didn't you say that you will hold a press conference?"

If a press conference is held, then the artist still needs to be present, right?

Jiang Hongfei said: "Usually it is necessary, but since you don't want to show up, we will hold a press conference without an author." He blinked slyly and said, "And we are picture books, which are different from other works. , we have a character that is more suitable for appearing on the scene and can make the audience scream."

Yuan Hong: "???"

He was even more confused.

……

The second volume of the Honghong series "The Lost Six Ears" was grandly released at the Oriental Activity Center in Shanghai.

Rather than saying that this is a new book conference, it is better to say that this is a grand animation event day.

With the development of Two-dimensional culture, there are more and more activities related to Flower Planting Country, including comprehensive exhibitions and only exhibitions. Hong Hong's press conference this time is very much like an official exhibition event.

After entering the door, there is a huge table with rows of chairs underneath, a large screen on the table, and a projector facing the screen.

Shopping areas, tours, and various small shops are scattered around. Here, you can not only buy picture books, but also all existing official peripheral products.

and……

Those who came to this event were surprised to find that, unlike the simple and temporary event venues in the past, the venue that had been set up half a month earlier did not look like a gymnasium at all.

If you really want to say it, it looks like those pop-up stores or coffee shops that are only open for two weeks.

For example, in the dining area, every table and every chair is neatly arranged. On the orange background wall, there is a picture of Hong Hong chasing the sun, surrounded by his good friends.

Places such as the revenue counter are carefully designed. There is a huge statue of Hong Hong next to the counter, which is more than 2 meters high. It is very convenient for people who come to shop to take photos with the statue.

Zhou Anan took some employees of Tianyu Media who were in charge of inspections around the venue, looking at the excited expressions of the young people who came to participate in the event, as well as the young people who could be seen everywhere, taking photos, and The buyers who were frantically scrambling in the surrounding stores nodded.

Obviously, this is what they want.

The resourceful Boss Jiang never does meaningless things, and when he decides to hold a new book launch, he must maximize the effect of the launch.

Tianyu Media has always had the idea of ​​building an offline store. This time, he decided to combine the press conference with the offline store and created a two-week pop-up store.

Jiang Hongfei's original words were: "Just treat it as a trial operation of the offline store."

The Honghong project team worked out the concept map of the offline store very early on. Jiang Hongfei directly asked someone to transfer the concept map, and said to Zhou An'an and the others: "It's a bit difficult to make it exactly the same, but we can do it as much as possible. A pop-up store that can be pieced together in a short period of time.”

"Peripheral products have been in production all the time, and there is no problem keeping up with the supply of the pop-up store. The most important thing is the interior display of the store."

He said: "Our goal is that every corner of the store can become a holy place for taking photos, you know what I mean?"

Every corner of the store will become a holy place for taking photos?

Zhou An'an quickly realized that she had participated in several meetings related to Honghong's project team as a secretary before. During the meeting, Jiang Hongfei proposed the most important concept of building an offline store.

That is to be a "real online celebrity shop".

At that time, many employees did not agree with Jiang Hongfei's policy. They were more responsive to the word "Internet celebrity". Just as consumers saw the low price, the first reaction was that the product quality was poor, and Internet celebrity, It will be reminiscent of the low and low style, and the policy of opening a store that cannot be opened after following the trend for a period of time.

In short, it is a store that can only be opened for a month to earn popularity.

These days, online celebrity milk tea shops and online celebrity cake shops are popping up one after another, but there are very few shops that can really open for more than half a year, and even long-term chain stores.

Jiang Hongfei gave the person in charge of the project team a look. He had communicated with the person in charge before. Although he first proposed the concept of "real online celebrity shop", there are still plans for future work, but this person led the way. It was done by a group of members in the team.

The person in charge said: "We hope that this store can become a check-in resort loved by young people."

"There are many kinds of check-in spots, such as internet celebrity walls with gorgeous patterns, ins-style shops, petty bourgeoisie internet celebrity restaurants, and bookstores with unique tastes. These can all become check-in spots."

"However, one thing these places have in common is that they are very photogenic."

"Photograph?"

The leaders who listened to the report of the person in charge caught the word.

The person in charge nodded and said, "That's right, just take pictures."

"As social apps become popular today, more and more young people like to share their photos of their lives on their own networks with netizens. These photos are rarely taken casually, and most young people choose to post them on Take pictures against the beautiful backdrop.”

The leaders nodded. They are young people themselves, how can they not understand the mentality of their peers.

The person in charge said: "So our purpose is to hope that this store will be very photographable." He paused and continued, "Simply put, every corner of the store can be a photo spot."

The leader said: "But can such a place really be accepted and loved by young people?"

Before this, there has never been a similar case in the market.

Jiang Hongfei finally took up the topic, and he said, "So we need a pop-up store."

His opening made everyone focus on him.

Jiang Hongfei said: "There has never been a store of this type in the market before, so we can't collect the corresponding data."

He said: "I suggest that we use the opportunity of this press conference to open a pop-up store and use it as a test field, and then determine the future business policy after collecting data."

……

Jiang Hongfei's attention was accepted by everyone, and the pop-up store was established extremely quickly.

In addition to the employees of the offline store project team and the marketing department, the employees of the publicity department and the information department are not idle, and they are crazy about creating momentum on the Internet.

At the beginning, only netizens who were more concerned about Hong Hong's picture books knew about the release of the work. However, after a certain day, a promotional advertisement crazily swept through the circle of friends.

Tao Tao is a first-year student in a high school in Shanghai. Compared with the students in the second and third years of high school, their summer vacation is quite leisurely, and they can hang out with their friends.

There are many places to visit in Shanghai, but unlike tourists from other places, Tao Tao, a local, prefers to visit novel online celebrity shops.

When she swiped her phone online today, she saw a recommendation that had been forwarded several times by her friends.

She said to herself, just click in and have a look.

After clicking in, there is a dynamic picture first.

Huge little monkey dolls, all kinds of accessories, exquisite picture books...

Tao Tao opened her eyes wide, thinking that this is not Hong Hong?

Pulling down the webpage, there is a series of text introductions. She read the ten lines at a glance, and finally captured the most important line of words.

"Honghong pop-up store, July 7th to August 25rd"

The following is the address of the Shanghai Stock Exchange Activity Center.

Taotao took a look, and the article said that on July 7th, the pop-up store will also hold a new book release conference for Hong Hong's picture book.

She thought about it for a while, and felt that she still liked Hong Hong's picture books, and the pop-up store looked so interesting. If the interior furnishings were really the same as mentioned in this article, it would definitely be a holy place among the holy places for online celebrity check-ins Ah, she likes to visit online celebrity shops the most!

Thinking of this, she simply dialed the numbers of a few little sisters.

"That's right, that's Hong Hong's pop-up shop, are you interested in going together?"

"It's time, we've all gone anyway, or we'll go on the first day."

"Yes, it's July 7, and I can watch the new book launch."

"There must be a lot of people, but this kind of pop-up store will have more people in the next few days. At worst, we get up early and go early."

"Okay, then it's settled, see you at Lujiazui Gate No. [-] at eight o'clock in the morning."

After he finished speaking, he hung up the phone.

Tao Tao clenched her fists and said yes excitedly. The pop-up store event sounds very foreign!

Jiang Hongfei attaches great importance to the project of Honghong's offline store, so on the first day when the pop-up store opened, he and he took time out of their busy schedules to visit the Shanghai stock market.

He arrived quite early, but the young people had already lined up in the square outside the activity center, and fortunately, the people from the project team had the foresight to find out the fence and let the people come in an S-shape. Serpentine in line.

Otherwise, the square would simply not be able to hold so many people.

Jiang Hongfei smiled and said to the staff, "There are a lot of people here."

The staff member said: "Indeed, it is much more than we expected at the beginning." He paused and said, "This is thanks to the people in the Information Department and the Propaganda Department. I heard from them that the promotion of the pop-up store has spread all over Shanghai. Moments and QQ space for young people in the city.”

Jiang Hongfei nodded and said, "That's how it should be."

Then he went backstage, Jiang Hongfei was going to condolences to "Little Monkey Hong Hong".

The lower body of "Little Monkey Hong Hong" is wearing a huge doll suit, and the big monkey head is copied with one hand.

Although the air-conditioning in the activity center is quite strong, it should be quite hot at the end of July wearing a huge doll suit. Fortunately, Yuan Hong himself is a god, and the temperature has no effect on him, otherwise he would wear a doll suit for a day , the heat is going to die of heat.

Jiang Hongfei looked at the still lazy Yuan Hong and said, "How do you feel?"

Yuan Hong: "..."

"The head is too heavy."

Jiang Hongfei smiled and said, "Be patient, be patient, it won't be long anyway, and it will be other staff members who will be wearing Hong Hong dolls in the store."

Yuan Hong nodded and said, "Oh."

Jiang Hongfei said before that the author does not need to be present at the press conference, which is what he meant. Compared with the mysterious author behind Hong Hong's picture book, people are paying more attention to the individual image of Hong Hong.

Just like Kumamon in the Neon Country, no one pays attention to the staff under the hood. What everyone cares more about is the Minister of Happiness in Kumamoto Prefecture.

In fact, Jiang Hongfei was not prepared to let Yuan Hong wear a doll suit at first, but who told him to want to do it on his own. Although the author himself is unwilling to reveal his true identity, he does not have a heart to sit in front of readers.

So, in the end, there was the matter of wearing a doll suit as a mascot to participate in the work conference.

Jiang Hongfei smiled and said, "Then, work harder."

Yuan Hong stretched out his hand, wanting to mess with his hair for the last time, but he didn't realize until the giant doll hand touched his head that he might not have the ability to perform such advanced movements as scratching his hair.

With Jiang Hongfei's assistance, he put on the headgear.

A muffled sound came from the hood.

"Then I'll get to work."

The pointer pointed to 10 o'clock, and the class bell of "Dingling, ringing, ringing" came from the event venue, and the young people queuing outside were all excited. For a moment, they thought they had returned to the school days.

However, the bell that appeared in the president has other meanings.

Hong Hong pop-up shop, open for business!