Making money, taking exams, and raising a family in rural imperial examinations

Lin Ze's character is a swift and resolute person, if he does something, he must either not do it or do it with lightning speed.

In order to prevent Luo's family from making the first move and making his family in a hurry, the second day after Lin Dakun came, Lin Ze and Zhang Yu went to town in a bullock cart.

The background of the Lin family is naturally not taken seriously by the Luo family, and the excuse of a private school may not be able to order those old men in the town to help him casually.

But it doesn't matter, what is a businessman planning for most of his life?Isn't it just a word of profit?

Lin Ze never believed that those businessmen had no idea what he was doing these days. As long as he showed some benefits of modern and advanced business concepts, these people would definitely be very happy to help him.

The couple acted separately, and with the help of the Li family and the Guo family, half of the merchants in Nanyang Town secretly gathered in the courtyard provided by Guo Yuanwai that day.

What Lin Ze has to do is very simple, that is, to take advantage of the hot atmosphere of the Mid-Autumn Festival to hold another promotional event.

This activity is different from the previous ones, not only their family, but most of the merchants in Nanyang Town participated, Lin Ze named it 'Alliance Offer'.

The name sounds grand, but it is actually a very common shopping mall activity in modern times. Coupons, discounts, etc. are given according to the consumption amount to attract customers and promote consumption.

In ancient times, there were no shopping malls and no unified commercial streets, but they could cooperate on their own, it was all the same.

Lin Ze originally didn't plan to do this now. After all, he has been getting a lot of attention recently, and he doesn't have a big background. It's really troublesome to be targeted.

But the Luo family came to the door because of Fang Zi. If he didn't respond, others would treat him as a paper tiger in the future, and if he took out all the things in his mind, he would be robbed by others.

This is not a joke. The law of the jungle is the most basic and eternal truth in the world. The difference is only in the light or in the dark.

Every time Lin Ze thinks of this kind of consequences, he can't help feeling rejoicing. Fortunately, the body he travels through is a scholar, with fame and fame to protect him.

With Lin Ze alone, no matter how eloquent he is, the merchants in the town may not listen to his orders when it comes to the "Alliance Discount". possible.

But it is different with the support of Li Guangcai and Guo Yuanwai. The Guo family has a high prestige among the merchants in Nanyang Town, and the Li family is also an old fritters of several generations of merchants. Both of them expressed their support for Lin Ze’s work. The other merchants sounded good. , naturally willing to give face.

Although there were some secret words about Lin Ze's move to bring Fu Lang here to discuss business, but thinking that Lin Ze is a talented man, and the business should be handed over to Fu Lang in the future, everyone was relieved, and their attitude towards Zhang Yu also changed.

Although it's not good for a young lady to come out and show her face, it's not without precedent. There are also a few wives who also take care of business because their husbands at home are studying.

Moreover, the 'Alliance Discount' proposed by Lin Ze really attracted everyone's interest. Although the discount was given to customers, it also boosted sales. If successful, the merchants must have made a lot of money.

Lin Ze also made the specific details very clear, and everyone had no objections, and proceeded directly according to the plan given by Lin Ze.

So on the eve of the Mid-Autumn Festival.

Regardless of whether they are on the street or not, in the announcement of a lion dance and a drum, they all know that many merchants in the town are engaging in a special promotion.

The specifics are not complicated. It is about spending as much money as you want in some designated stores, and you can get some preferential wooden signs. This kind of wooden signs can be exchanged for gifts, copper coins, and "love at first sight" opening coupons. In short, it is very tempting. attractive.

Because of the limited ancient technology, Lin Ze's coupons are specially customized and numbered, and finally a real-name system is added for anti-counterfeiting.

But now the time is too tight, and other merchants can’t do this, so the discount method Lin Ze can only disguise as a modern supermarket for everyone, and exchange gifts and copper coins after consumption.

It was just doing it casually, but beyond Lin Ze's expectations, this method of directly exchanging things turned out to be surprisingly effective.

His family's coupons are because they have made a name for themselves from the very beginning, which has left a deep impression on the common people, and it is easy to accept them later.

But other shops can't do it. Other shops don't have the special impression of "love at first sight" in everyone's mind, so the direct attraction of cheap goods makes people more intuitively feel that they have got cheap.

During the holidays, people are more willing to spend, and people like to take advantage of it. Merchants cooperate to offer discounts. For the people who experience this novel consumption for the first time, the stimulating effect is like a chicken blood.

On the day before the Mid-Autumn Festival, when the merchants who participated in Linze's "Alliance Offer" gathered again to settle their accounts in Guo Yuanwai's other courtyard, their faces were full of smiles.

"600 taels, five days, five days is my income for half a month, and I also cleared out the old inventory in my store, Lin Lang is a high-ranking official, a brilliant move! Hahaha..."

"Hey, old Liu, who do you have eyes for? I'm not bad. This kind of alliance discount is really good, isn't it just the mutual benefit that is said, let's come back next time."

"And mine, look at mine..."

In the other courtyard provided by Yuanwai Guo kindly, various merchants were smiling happily holding their ledgers.

Before, I only thought that Lin Ze's idea was profitable, but I didn't expect the final result to be surprisingly good. The income in just five days was equivalent to the usual half a month.

Although this is not a net profit, and the cost of goods, preferential costs, etc. have to be removed, the total profit is still beyond everyone's expectations.

Especially for food sellers, due to the attraction of "love at first sight" opening coupons, people are particularly willing to spend money on food during the Mid-Autumn Festival this year, just to make up enough consumption to exchange for Lin Ze's coupons.

Because the gimmicks of Lin Ze's things have created a kind of image of "love at first sight" desserts that people may not be able to buy if they have money. Rare things are more expensive, so naturally people are rare.

This directly led to the bleak business of Xianleju, which is famous for its pastries, this year's Mid-Autumn Festival, because everyone went to buy other foods.

Let’s not mention how dark Xianleju’s mood was during the Mid-Autumn Festival this year. Anyway, the merchants who accepted Lin Ze’s suggestion made a lot of money this Mid-Autumn Festival.

Li Guangcai and Guo Yuanwai looked at each other holding the ledger, feeling even more joyful in their hearts.

Their vicious eyes have long been optimistic about Lin Ze, a potential stock. Lin Ze was just playing around before, but this time, people really dare not underestimate him.

They have no doubt that Lin Ze has more means, and it is just a small test at present.

But it doesn't matter, anyway, Lin Ze promised to give them two places in the private school. As long as they enter the private school, is it reasonable for Lin Ze not to teach their kid something?That must be unreasonable, no!

Lin Ze was also very satisfied with the result and breathed a sigh of relief. Although he is confident, there are exceptions to everything. If it fails, it will be troublesome.

Fortunately, he was lucky, his previous work experience was not in vain, and he was happy with the result. At the same time, he also opened up the circle of "upper class people" in Nanyang Town. It will be much easier to do something in the future.

Of course, he still has to charge some interest for the good idea of ​​giving these merchants this time.

"Economy is the foundation of prosperity, and the prosperity of the country is the life of the people. Lin Ze does not discriminate against merchants. Merchants are also an important pillar of contribution to the name of the country, but I also hope that the masters will always stick to the bottom line when doing business, and make money with harmony." , Doing business with conscience is the long-term way to continue.”

"Lin Ze has no other wish after studying for many years. He just wants to give full play to his strengths and let the knowledge in his stomach benefit the people around him. It is not in vain for many years. In the future, Lin Ze would like to share with you any ideas. It is just that my Lin family has a thin biography, so it is inevitable. I'm being bullied by others, and I hope you will draw your swords and help me a little bit."

The meaning of the euphemistic words is very obvious.

If you have to use Lin Ze's modern dialect, if you take advantage of Lao Tzu, whoever opposes Lao Tzu, you all will help Lao Tzu to die!

It is not a secret that the Luo family is greedy for Lin Ze's cake recipe in front of these merchants. Nanyang Town is such a big place, and a little trouble spread quickly, especially since everyone has been paying attention to Lin Ze.

"Officer Lin doesn't dislike me as a lowly merchant who is willing to accept students from merchants. It's really benevolent. How can I just sit idly by when Lang Guan has something to do? I have no talent, and I specialize in groceries. There is a source of high-quality and cheap candy , if Lang Guan doesn't dislike it, I can recommend one or two..."

A small boss who does groceries was the first to stand up and express his opinion.

Lin Ze liked it very much, kept his face and pretended to be modest,

"It's so embarrassing. With such a source of goods, Boss Luo from Xianleju must be afraid to contact you early. If I go here, I will really offend someone. I'm afraid there may be something wrong. What should Boss Luo do to blame?"

"Business belongs to everyone. I think Boss Luo will not be so stingy, otherwise I won't wait. It's better for everyone to eat together."

The little grocery owner paused for a moment, his mind spinning quickly, and he immediately answered the conversation while stroking his beard and staring.

Everyone looked at each other, weighed in their hearts, and decisively followed suit, "Old Yao is right, working together is the way to make a fortune. If anyone is selfish and petty, I will not wait!"

Compared with a talented man who can attract himself to do business for a long time, and has the opportunity to have a lot of contacts all over the world, compared with a small member who only has a little friendship but little profit, a fool knows to choose the former.

Lin Ze was very satisfied with everyone's acquaintance and winks. There is nothing wrong with the old adage that businessmen pursue profit. Profit is the key to most people's involvement. It is easy to talk to smart people.

"Since all the masters have taken care of you, Lin Ze is very grateful. We will cooperate again when we have the opportunity. After the Mid-Autumn Festival, Zeyu Private School will conduct an entrance examination. The examination site will be open to the public. The young masters of each family have their own special abilities."

Taking this opportunity, Lin Ze released the long-prepared news.

Doing business is the same as marching soldiers and fighting wars. If you want to win a complete victory, you have to be hit by thunder one after another, and bombs have to be thrown out one after another in order to make the situation climax again and again.