Return To 1990

Chapter 807 The Wipoda Crisis

The atmosphere at the dinner table was not very lively. Compared to Kevin's unbridled talk before, now he is more like a mute.

"Overseas market will be a top priority department of Jiafeng. Only by going out and facing the world can we achieve success in a real sense." Lu Feng said to Kevin: "Now the entire department is both manpower and experience. , are very few, and you need to work hard in this regard.”

Kevin corrected himself and said, "My idea is that if it spreads to neighboring countries first, it will be much easier in terms of transportation costs, and the culture is basically the same as that of China, and there is no need to change much in terms of products. , the main products are still TVs, vcds, and pagers as the main product array, and after the subsequent brands are established, other products can keep up.”

Lu Feng nodded and said, "Overseas market is more difficult, I'll leave this to you, and I'll tell you something else, be sure to pay attention to Motorola, Shimo Watanabe is like a mad dog, biting me, you hurry up as soon as possible. Go ahead and let me know if you have any questions.”

"Okay, I will do my best!" Kevin nodded solemnly.

At nine o'clock in the evening, the dinner party was over, and Kevin officially took charge of the overseas market department the next day. This time, unlike the previous three days of fishing and two days of netting, we first introduced a group of middle-level managers, and then went to the talent reserve center to find dozens of them. Intern, began to conduct overseas market research.

March is the season of spring, and the gust of wind brings the footsteps of summer, just like the gust of wind in the communication industry, and people who blow are dazed.

Jiaxun's pager market has begun to stabilize, and online and offline advertising has steadily advanced. Motorola, Ericsson, Toshiba, Panasonic and other foreign brands quickly turned their heads and launched a charge towards the high ground of lovers.

In a short period of time, four products were released in a row, namely, Love at First Sight, Walking with Love, Love for a Thousand Years, and Meeting with White Heads, and even launched the marketing strategy of the marriage proposal pager, and the crowd of love pagers danced wildly for a while.

Many brands began to look for domestic celebrities to endorse, and advertisements similar to Jiaxun Technology increased for a while, and there were countless imitators, and some people simply took all Lu Feng's plans for Jiaxun's pager, and directly followed a cat and a tiger. , the result does not need to ask to know, die very fast.

For a while, there was a saying about Lu Feng in the domestic business community: Those who like me die, those who follow me die!

On April 7, 1994, the relevant departments officially announced that the domestic Internet was officially connected to the international market. This news has excited many Chinese people who are engaged in Internet work in the United States. Many people in the Chinese circle are discussing whether or not to return to China to start a business.

At the same time, another thing was announced at the meeting, which was to issue network access licenses to ten foreign communication companies, allowing them to carry out related business activities in China. These ten companies include Motorola, Ericsson, Nokia, Panasonic, Sharp, Siemens, Samsung etc.

These ten companies are basically the top presences in the global communication industry. For these companies, after issuing network access licenses, they may not necessarily enter the country to sell products. After all, for these international giants, this is a market without potential. market.

But for Nokia, this is an excellent opportunity. Mosquito meat is also meat!

Elmi called Lu Feng immediately. She deeply believed that without Lu Feng's help, Nokia would never have obtained this license. There are many companies that are more powerful than Nokia and still haven't obtained it.

From this incident, she could feel Lu Feng's ability to cover the sky with one hand in China.

"Thank you so much, I don't even know how to repay you." Elmi's voice was a little excited: "If you have time, I'll treat you to a meal."

Listening to the voice on the phone, Lu Feng smiled and said, "Just one meal?"

"I've been busy lately, you know, after I got the network access license, things started to increase. Our products are coming soon. When everything is done, I can eat as many meals as I want, and I'll be there. I will accompany you to eat every day." Elmi said with a slight whimper.

"Now that the network access license has been completed, how about the cooperative research and development thing we talked about earlier?" Lu Feng asked.

"Forehead........."

Elmi also told his father about this, and he was directly refuted. Nokia's biggest core competitiveness is communication technology. of large enterprises.

Cooperate with such a newly emerging enterprise as Jiafeng Electronics?

What a joke, this is absolutely impossible.

Elmi also knew that this was what Lu Feng wanted in addition to himself, and she said coquettishly on the phone, "I'll settle this matter for you, don't worry, let's talk about it later, we'll all be together in the future. It's my own, so what are you thinking about?"

Hearing this, Lu Feng looked very disdainful. She really thought she was someone who lost her mind when she saw a beautiful woman.

But that's fine, Lu Feng said to the phone, "I feel more at ease with your words, no matter what, this is our family's industry, isn't mine yours, R\u0026D is for us, It's really important."

"I know, you don't need to tell me this every time you call. Do you care about your company's R\u0026D or me?" Elmi was a little annoyed, so she used her trump card and said, "Then you and your R\u0026D company. Let's be together, say every time, hang up!"

After he finished speaking, he hung up the phone.

Listening to the blind tone on the phone, Lu Feng became impatient, but this 'love game' had to go on, at least until Nokia got involved.

Lu Feng had no choice but to pick up the phone and call again. After several calls, he didn't answer until the fifth time. Elmi on the other end of the phone angrily said, "Why are you calling me? You are not talking to R\u0026D. Has the company ever been? You asked me for R\u0026D cooperation?"

"No, baby, I just need to cooperate now. It just so happens that you also have this background." Lu Feng explained to the phone.

"Is this what I care about? You need me to give it to you. Every time I call, I ask, what I want is your attitude, do you understand?" Elmi said solemnly, "Do you know what's wrong? "

"I know I'm wrong. Is my attitude okay? When will there be news about the cooperation?" Lu Feng said deliberately.

"You! You still care about this, I'm so angry, you still care about your cooperation, and you should reflect on it yourself!"

"Don't, don't, don't hang up, I was wrong, I won't mention it in the future, you can help me and worry more." Lu Feng had to follow her rhythm.

"Don't think that we are close now, you can bully me at will, I tell you, how many people chased me before, the prince of Saudi Arabia gave me a private jet, I didn't want it, and the royal family of Great Britain, Wall Street's Son of a financial tycoon, what am I doing with you?" Elmi sobbed as she spoke, "You just treat me like this, asking endlessly, I've been helping you!"

Lu Feng listened to the voice on the phone and wanted to laugh. Is this pattern really handed down from ancient times?

"Don't cry, I'm sorry, where are you now, I'll find you!" Lu Feng hurriedly said.

"I don't want to see you!"

"It's my fault, I won't urge you in the future."

"Don't apologize to me, I'll tell you, our first batch of products will arrive this month, you open a counter for us, and you've been busy with advertising and publicity recently." Elmi ordered.

"Okay, I'll do it well, don't be unhappy." Lu Feng coaxed.

"You know what to say? You're all mad at you, you can't even coax people, hang up, cry and wear makeup, go and make up, and there will be a meeting in a while." Elmi said aggrieved.

"Just don't get mad at me, where are you going to eat tonight?" Lu Feng asked.

"Don't eat, hang up!" Elmi hung up the phone after finishing speaking, cleaned up her mood, and decided to go out for a walk and buy herself some clothes.

Lu Feng put down the phone and let out a long sigh of relief. It was really not easy to play with her. After thinking about it, he picked up the phone and called Zhu Lidong.

"Are you at headquarters?"

"Yes!" Zhu Lidong said in surprise: "What's wrong, President Lu?"

"Have a meeting and call the person in charge of the sales channel." Lu Feng felt that it was still necessary to promote this matter as soon as possible.

Zhu Lidong put down the phone, and his face was not good. The marketing plan planned in March did not show any effect. The off-season has passed, but the daily sales of Vipuda TVs are still hovering around 10,000 units. Sales exceeded 10 million mark.

It took less than half a year for him to do this, how could Zhu Lidong not feel guilty?

But he is wrong too!

This year has been a bloody year, and the price war is about to break out. The price of large color TVs that originally sold for more than 4,000 yuan has dropped to about 3,500 yuan this year, and the price of the entire TV product has been reduced by more than 300 yuan. .

In addition, Lu Feng offended too many people before. Now that Zhu Lidong comes up, others see that I can't beat Lu Feng, but I can't get you Zhu Lidong?

In terms of pricing, product positioning, and preferential activities, it takes turns to squeeze Wipoda. It can be said that this year's Wipoda TV is a revenge for grievances and grievances for grievances. Anyone who comes up wants to kick both feet, and Zhu Lidong can maintain the order. With a daily sales of 10,000 units, his ability has already attracted the attention of many peers.

Zhu Lidong packed his things and asked his assistant to call the person in charge of the channel to the conference room. He was not in a good mood at the moment. Don't look at Lu Feng when his performance was good, he was really trembling now.

Taking a deep breath, Zhu Lidong was ready to be scolded and scolded, and he also thought about it. This matter must be told to President Lu. When the semi-annual report is reached, the sales performance is too stretched, and Lu Feng will not be fired. He, it is estimated that his salary will be deducted. The most important thing is that Zhu Lidong cannot accept the fact that he is not capable.

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