Reborn as the richest man in India

Chapter 312 5% Placard Raising

During this period, Arnault walked between Chevalier and Recamier, and it can be said that he had the advantage of both sides.

Henri Recamier was originally the head of LV and is now the vice president of LVMH.

Chevalier and Recamier, the president and vice president are full of all kinds of open and secret struggles.

Both parties want to attract third-party forces to join LVMH to increase their own shares and voice, so as to drive their opponents out of the company.

Arnault accepted Recamier's invitation to deal with Chevalier together.

However, Arnault is now hooking up with Chevalier. His goal is not to help anyone, but to swallow up LVMH.

In addition to dealing between the two, Arnault is also making secret acquisitions in the stock market, but his current funds are indeed limited, and he has only acquired about 2% so far.

He is already negotiating with the bank, and there is no problem with the loan. Unfortunately, the loan cannot be obtained so quickly.

So he was very depressed. This unknown opponent caught him off guard, and now it happened to be a gap in his funds.

Moreover, he has other uses for this loan and cannot use it to purchase stocks in the market.

He felt that it was probably the guy Recamier who was secretly acquiring it.

Recamier is different from Chevalier. Chevalier is just a professional manager, but he is the controller of the LV family and a rich man.

So he is more eager for control of LVMH.

However, when the two companies merged, MH was much larger than LV, so Recamier's LV family only held 11% of the shares of LVMH.

MH accounts for 24%.

Speaking of which, Arnault was able to benefit later because the shares of these two companies were too small.

Even MH, the largest shareholder, only has 24%, which gives Arnault the opportunity to occupy the magpie's nest.

Of course, it was Arnault who used various tricks to get 24% of MH's shares.

This involves a series of complex operations.

The general process is this. Chevalier approached the British Guinness Group and hoped that they would invest in LVMH.

Later, Recamier realized something was wrong and asked Arnault to join forces.

But Arnault later discovered that if he teamed up with Recamier to deal with Chevalier, he would offend Guinness.

Because Guinness has a very good relationship with some of the financial backers behind it, this is something that the backers don't want to see. Once the backers don't support his funds, it will be troublesome.

So Arnault stabilized Recamier on the surface and made him think that he was on his side.

In fact, he has hooked up with Chevalier.

He, Chevalier and Guinness secretly established a new company, jointly funded it, and injected their respective shares into the new company.

It means that the new company acquires the shares of three parties in LVMH.

Although Chevalier introduced Guinness, he was also wary of Guinness.

Obviously they don’t want to give up control of the new company.

Likewise, Guinness doesn’t want to give up.

Compared with these two families, Arnault, a young man, is like a follower of both parties, with no sense of existence.

In the end, Arnault said that he could temporarily control the new company, which would be good for everyone.

Chevalier thought about it. Arnault was French and young. He had a very good feeling about him and it was easy to control him.

Guinness later agreed.

In fact, what Chevalier didn't know was that Arnault had already hooked up with Guinness through his financial backers and financing bank relationships, and jointly sought control of LVMH.

The shopping mall is like a battlefield, there are all kinds of conspiracies and plots, all kinds of betrayals, and no one knows who their true ally is until the end.

Therefore, Arnault used the funds raised from the bank to invest in the new company. Since he invested the most money, he naturally became the talker of the new company.

Since the shares of the three parties are in the new company, the control of the new company is in the hands of Arnault. Arnault used this method to obtain MH's original 24% controlling stake, which is equivalent to indirectly controlling LVMH.

Later, Arnault teamed up with Guinness to kick Chevalier out. Later, he quickly raised funds to acquire stocks on the market, increased his share of the stock, and defeated Recamier with an absolute advantage.

Of course, these things have not happened yet, but Arnault is already planning.

Arnault felt that if Recamier was secretly acquiring stocks, then this would be a bit of a problem.

He felt a little uneasy.

Could it be that Recamier noticed his actions?

If this is the case, he will become very passive because he is not completely ready yet.

At least the bank loan hasn't been obtained yet, so he can't even acquire it in the market.

Originally, the fight between Chevalier and Recamier was already incompatible. He felt that if they continued like this, he would have a greater chance of taking them down.

But this sudden stock market crash made the two of them calm down and focus on the company, such as stabilizing the company's stock price.

The two did not continue fighting, which Arnault did not want to see.

After the two of them calm down, they might discover their secret actions.

As long as they continue to fight and focus on each other, he can divert their attention and fish in troubled waters.

"No, no, we need to hurry up and join forces with Guinness." Arnault thought to himself.

He felt that his process needed to be accelerated to avoid long nights and nightmares.

No matter how many acquisitions are made in the market, the number of shares will not be too many. It is obviously impossible to reach the amount of controlling stake in LVMH.

So he directly focused on Chevalier's shares, which was 24%.

He does not want to buy it all, as long as he has control of the 24% of the shares.

Soon, Qiao Ge’s LVMH shares reached 5%. After all, it was a stock market crash, and countless people were selling their stocks. At this time, people appeared to take over, and those who held LVMH shares were selling crazily, for fear of being too late. It fell into his own hands.

When 5% is reached, it is natural to hold up a sign and announce the news to the public.

As a result, a company called ‘Black Monday Investment Company’ quickly came into everyone’s sight.

To be honest, LVMH has been very popular recently.

When the two companies merged a few months ago, there was a lot of buzz.

There are rumors from time to time that the merger between the two companies was not successful and that Chevalier and Recamier were fighting.

However, when the two were interviewed, they denied this question whenever they were asked.

Outside, the two of them called each other "friends" and their relationship was extremely good.

Therefore, there are still many topics about LVMH recently, and most of them are beneficial.

As for the recent sharp decline in stocks, it was a global stock market crash and everyone fell.

They only fell 40%, which is not bad, but there are many stocks that fell 90%. I don’t know how many stock traders went bankrupt or jumped off the building...

"Unlucky, what kind of broken company is this, Black Monday? Isn't it the stock market crash?"

“This company is frantically acquiring LVMH shares. Could it be that it wants to acquire LVMH?”

"It seems that everyone has guessed wrong before. It is not the British Guinness Group, nor is it Arnault. The one who is most eyeing LVMH is this mysterious 'Black Monday Investment Company'. It is said to be a newly established company. The general manager Maurele de Maupassant, who among you has ever heard of this guy?”

…

Most people have definitely never heard of Maupassant. He used to do some foreign trade retail and the like. The scale is very small in France and he is not famous at all.

But this acquisition of LVMH shares quickly made his name appear on the headlines of major newspapers.

After receiving so much attention, some of Maupassant's past was revealed.

Then everyone discovered that Maupassant had only engaged in some foreign trade transactions, with only a few hundred thousand dollars in capital.

Of course, due to limited time, what everyone found was some of Maupassant's previous business in France, and some of his recent business in Malay and India were definitely not available.

How could such a small-time guy come up with such a large amount of funds to acquire 5% of LVMH shares?

At 5%, based on the current stock price, it would cost almost 650 million francs, equivalent to US$100 million.

So everyone understands that Maupassant is just a figure on the surface, and the real predator behind him is.

Therefore, who is standing behind Maupassant has become a hot topic recently.

LVMH naturally knew about this matter, and the company's top management held a meeting specifically on this matter.

Although Chevalier and Recamier have deep grudges, no matter what the other party proposes in the past, the other party will definitely oppose it, but this time their opinions are consistent.

They don't think this is someone trying to take over LVMH in a hostile way.

After all, the number of shares circulating in the stock market is limited, so it will not have much impact on them for a while.

Of course, they will continue to pay attention to this matter.

After the meeting, Recamier was not as indifferent as he was at the meeting. He immediately used the funds of the Vuitton family to start acquiring stocks on the market.

As for Chevalier, he did not buy stocks in the market like Recamier, but he met with the person in charge of Guinness and Arnault.

The three parties finally reached an agreement to jointly establish a new company, but the two parties had differences over the control of the new company, and everyone wanted to be the boss.

In the end, both parties took a step back and let Arnault borrow money from bank loans to invest. His capital was the largest, accounting for 60% of the new company, and he had a controlling stake.

Chevalier was able to agree because he had a good relationship with Arnault recently.

After all, Arnault is his junior. Arnault often asks him for advice in the Dior clothing business and regards him as his teacher.

I also gave him a lot of ideas for luxury goods operations, which helped Arnault's Dior clothing barely squeeze into the rear of the luxury goods car, and now it has been promoted to a mid-range position, and has been recognized by the market and customers.

For this, Arnault was very grateful to Chevalier and was respectful in front of Chevalier.

It is precisely because of these that Chevalier regards Arnault as one of his own.

So as long as Guinness doesn't control the new company, that's fine.

Isn’t Arnault’s meaning his own?

Can Arnault still go against his will?

Thinking of this, Chevalier was in a good mood.

Guinness's joining this time has brought funds, which has greatly strengthened his side, and he can then target Ray Kamil.

He wants to drive out all those bastards from the Vuitton family.

The companies were all merged, but Recamier still practiced the family system and placed family members in various departments of the company. This was something Chevalier could not tolerate.