Rebirth of the Wild Age

Just when PHS was just listed, the news of the bankruptcy of Japan's Yaobaihan reached China, which immediately triggered frenzied discussions in the national media.

The founder of this large chain retailer is a traditional woman who started working as a child laborer at the age of 10. In just 40 years, a small shop selling fruits and vegetables achieved annual sales of 5 billion US dollars. The TV series Ashin based on her is setting a ratings record in China, and the Chinese are very familiar with her.

Therefore, when Yaohan opened a branch in China in 1995, it caused a panic buying frenzy, and 1.07 million customers flooded in on the opening day.

However, it went bankrupt, with a total debt of $1.3 billion at the time of bankruptcy liquidation!

Let's put it this way, at this time, all chain retailers in China, no matter if they are department stores or supermarkets, as long as they are a little bit ambitious, they are desperately learning the Yaohan model.

Idols collapsed and people were at a loss as to what to do.

The most successful one is the Asia chain shopping mall. Two years ago, Wang Suizhou, the founder of this shopping mall, defeated countless entrepreneurs including Song Weiyang and became one of the top ten business figures of the year in China.

Nine years ago, Wang Suizhou borrowed 50,000 yuan from a supply and marketing cooperative through his relationship, and then deposited the 50,000 yuan in a bank for a loan of 400,000 yuan, and then deposited 400,000 yuan in another bank for a loan of 2 million yuan. In the past nine years, Wang Suizhou's Asia chain shopping malls have been valued at 2 billion yuan, which is imitating the expansion model of Yaohan.

This year, Asia Mall also closed down.

Xifeng Company put Asia into the blacklist last fall, continuously reduced the supply volume, and even stopped supplying, but still has more than 6 million payment for the goods.

This is not a big deal, only the headquarters mall in Asia, a department store, owes more than 70 million to the bank, and the total amount of arrears is more than 100 million. The Asian branch in Jinmen was simply looted by angry suppliers, and even the tables, chairs and benches were removed.

Japan's Benzene Yaohan fell, and South Korea's Daewoo was also in trouble.

Those companies in China that learn from Yaohan and Daewoo are all facing a difficult situation. Private companies went bankrupt one after another, and China ushered in the biggest wave of bankruptcy since the reform and opening up. Many large state-owned enterprises are also losing money wildly, including those state-owned enterprises with a market value of tens of billions of dollars. Their capital chain tends to be broken, and they packaged and sold off the subsidiaries that were frantically acquired last year.

Because of this, the state-owned enterprise development strategy of grasp the big and let go of the small has completely failed, and the central government has begun to monopolize the layout of state-owned enterprises in the upstream industry.

In the past, large state-owned enterprises such as Haier, Changhong, Founder, North China Pharmaceutical, and Jiangnan Shipyard were all recommended by the central government to be the seed players of the world's top 500, and they were supported by policies along the way. Now they are all abandoned and left to fend for themselves. What they can do depends entirely on themselves.

Guo Guangchang's Fosun Company took the opportunity to annex two state-owned pharmaceutical factories, developing faster than in history. He was very grateful to Song Weiyang. Thanks to Lao Song's reminder at the Jinniu meeting, Guo Guangchang was able to raise funds in advance and win the best quality pharmaceutical factory in the first place.

After Xifeng Company completed the channel integration, the capital chain has also been slowed down. It took the opportunity to annex a large state-owned factory, which was almost tantamount to picking up for nothing. The bank held bankruptcy auctions and did not have to bear the debt problem. The prices of land, factory buildings, and machinery were shockingly low. .

But that's all. Xifeng Company only dared to annex one factory. If you eat too much, you may spoil your stomach.

According to a report released by the National Bureau of Statistics at the end of September, as of July this year, the total value of the national industrial product inventory exceeded 3 trillion yuan. 95% of industrial products are oversupplied, and the same is true for the beverage industry, which cannot be sold at all.

As the market turns cold, China's domestic demand is insufficient, coupled with the impact of the Asian financial turmoil, the pressure of competition in China's traditional markets is unprecedented. Except for purified water, sales of iced tea and cola in major cities are difficult to increase, and a regional sales manager who can keep it from falling is considered a qualified regional sales manager.

Uni-President and Master Kong have already started selling iced tea in mainland China, and the iced tea market in big cities is approaching saturation. The same is true for Coke. The sales in big cities can no longer be increased, and Pepsi and Coca-Cola are also struggling.

After Yang Xin and Song Weiyang communicated by phone, they held a high-level meeting of the company and quickly decided on two development strategies:

First, launch instant noodles, fruit juice, potato chips and other products as soon as possible to open up new battlefields.

Second, go all out to enter the small and medium-sized cities and township markets.

The brutal growth period of the beverage and food industry has passed, and the market winter is officially coming!

However, the sales of Xifeng purified water are gratifying, especially bottled water. In the past six months, the average monthly sales have increased by 12%, and it has become the most profitable pillar product of Xifeng Company. The same is true for Wahaha.

Yang Xin no longer calls for Xifeng to go public, Soros is attacking the Hong Kong city, and the stock market in the mainland is also in distress. Now going public is purely a slap in the face.

Jianlibao is still the big brother in the beverage industry, and it ranks first in the country in terms of output, output value, sales, and tax and profit. And this is the result of Jianlibao's deliberate control of the development speed, and even people are too lazy to launch new products.

Why are you reluctant to develop quickly?

Because entrepreneurs had conflicts with the local government, Mr. Li did not want to continue to expand Jianlibao until the buildings built in other places were completed and the company's stock was listed. He wants equity, he wants to get out of local government control, and the better the business does, the less likely his plans will succeed.

This has to be said to be a kind of sadness.

...

In the context of a sluggish national economy, the media focused on the high-tech industry while discussing the industrial and commercial situation.

After Mr. Liu defeated Academician Ni, Lenovo finally successfully carried out the integration of Beijing and Hong Kong. As soon as the funds from the capital city were injected, the stocks in the Hong Kong city immediately soared against the market again, becoming the focus of media attention from the mainland and Hong Kong city. The computer market in mainland China is also expanding, and Lenovo's sales are soaring. Mr. Liu has been regarded by the media as the leader of China's high-tech industry, like a savior.

Mr. Liu swelled up, and even revealed to reporters that his family bought Lenovo shares at the bottom during an interview. Strictly speaking, this is illegal in the securities market, but it is not a big problem, and it will only be criticized in the Internet era.

The reporter didn't understand these things, so he actually published the original words in the newspaper, boasting that Mr. Liu has great business wisdom by the way.

The common people in the mainland don't understand either. They regard Mr. Liu as a business genius, and they wish they could be Mr. Liu's relatives, and seize the opportunity to make a fortune sometime.

The most dazzling high-tech companies this year, except for Lenovo, are all doing brand assembly for PHS.

The media gave all kinds of exaggerated headlines, even to the point of exaggerating:

PHS monthly shipments reach 50,000 units, Song Weiyang is creating a domestic mobile phone empire

PHS Overtaking in a Curve, Leading the Rapid Development of China's Mobile Phone Industry

PHS monthly sales exceed 300 million, Song Weiyang may become the richest man in China

North Lenovo, South Linktone, China's high-tech industry revitalizes

The overwhelming reports have saved Shenzhou Technology Company a lot of advertising costs.

As for Huawei, it is too low-key.

Even in 1998, Huawei invested hundreds of millions of yuan in research and development within a year, and the company was still unknown to the public.

It's not that Huawei doesn't want to promote, but that they put more energy into the technical level. When the flood broke out in 1998, the leaders of the central government used Huawei wireless phones to direct disaster relief. Because the Huawei logo was not clear on the photo, Huawei actually uploaded it again. It can be seen that Huawei still wants to promote.

Legend has it that when the Jinmao Tower was completed in 1999, foreign-funded enterprises rushed to settle in, and young talents in suits and leather shoes became a sight.

In front of the Jin Mao Building at that time, Sheng Hai's mothers looked around, trying to find a good young man for their daughter. As a result, what they saw was a group of unkempt, bloodshot eyes, and casually dressed coders swarming in. It turned out that Huawei's Shenghai Research Institute was located in Jinmao Building and occupied several floors. Shenghai's mother-in-law was very disappointed.

Since November, reporters have often gone to China Science and Technology for interviews, and then to Fudan University. There are always several reporters sitting in the Time Cafe.

They all came to interview Song Weiyang.

Many people speculate about Song Weiyang's net worth, some say 500 million, others say 1 billion. Some people also said that if the PHS is sold for another year, Song Weiyang's assets will reach 3 billion, making him the richest man in mainland China.