Rebirth of the Tech Madman

Chapter 69 In order to sell the battle in person

In Tang Huan's explanation, Zheru's products have formed a complete set of information-based office solutions.

Regarding this achievement, some people were skeptical, some people were curious, and of course there were also the anger and jealousy of competitors like Rubinstein who had been beaten badly.

Whether the personal computer is so unbearable, you can go to Zheru's booth to see for yourself. Tang Huan smiled faintly.

The development of electronic computers has gone through more than 30 years. The components have evolved from electron tubes and transistors to the current integrated circuits. The trend of miniaturization is extremely obvious. As a branch of microcomputers, personal computers are like household appliances. Isn't it natural that the same spreads?

After pointing out his views on the status of personal computers, Tang Huan changed the subject, In terms of developing the personal computer industry, Zheru has always upheld an open and cooperative attitude, and has taken practical actions. For example, we announced the product Specifications, file formats, encoding schemes of Chinese characters and Japanese, etc. We will not deliberately create information islands, and welcome interested partners to join this promising sunrise industry. Thank you all.”

Rubinstein looked at Tang Huan who walked off the stage amidst the applause, and couldn't help but secretly poohed, The hypocritical guy, on the surface he speaks very noble, but in fact he has evil intentions.

No wonder Rubinstein was so annoyed, because he had a hard time.

Two months ago, Zheru announced the product specifications and data file format of its own word processing software WordEasy.

For this move, Rubinstein thought it was a stupid trick at the time.

Software developers can't wait to kidnap users firmly into their own programs, but Zheru has relaxed the restrictions and let users choose.

Since the competitors are so arrogant, Rubinstein naturally made his WordStar compatible with the WordEasy file format unceremoniously, and took this opportunity to release various discounts to attract the original WordEasy users to use WordStar. Anyway, WordEasy files, WordStar all Can read and write.

At the beginning, it seems to be quite effective, but WordEasy has a large number of hardcore Mac users, they can't easily change programs like CP/M platform users, and they are not willing to give up the powerful Mac platform, so WordEasy's The overall market position has not been affected much.

The ensuing situation is that WordEasy has gradually become the benchmark in the market, and users' demand for products is in line with WordEasy, resulting in various results that Rubinstein did not expect, and now it is very passive.

Sophisticated figures like IBM President John O'Brien and Hewlett-Packard President and CEO John Young are also thoughtful.

It’s too late to start without profit. Zheru’s so-called openness measures are actually taking advantage of the current dominant position in the personal computer market, trying to make his own products become industry standards.

Tang Huan, a young man, is not as gentle and polite as the outside, and the most appropriate description is ambitious.

Under the cover of the light of Jobs and Tang Huan, Gates' speech was somewhat overshadowed.

Of course, his attitude towards personal computers is equally upbeat but not downbeat. On this point, everyone has the same interests.

...

In the technical conference organized by COMDEX this time, there were not many flashy things, so Tang Huan participated in the whole process,

It can be regarded as a close understanding of the overall situation of the current US computer industry, and it has been very rewarding.

Because of Tang Huan's wonderful speech, Zheru's booth attracted more attention and became a hot topic on COMDEX. Purchase orders and cooperation intentions flooded in and overwhelmed.

For the Xiaobawang game console, the rival Atari 2600 is very powerful. This product will become the best-selling Christmas gift this year, and the annual sales volume has exceeded 1 million units.

With more than a month left until the end of 1979, Tang Huan can only sigh in despair when faced with the sales of 1 million units, but this year's Christmas market can get a share.

As for how much meat can be grabbed, it depends on Zheru's market operation ability.

In order to build momentum for the Xiaobawang game machine, Zheru specially opened a performance and interactive session in the afternoon during the exhibition.

Tang Huan, in order to promote his own products, spared no effort. Under the halo of the boss, he went to the battle in person, dancing for fun, and the audience shouted and screamed.

Especially when Tang Huan and Michael Jackson performed together, the cheers were like a mountain roaring and a tsunami.

Jackson, who became famous since he was a child, released the album Off the Wall this year, and it was very popular. Don'tStop'tilYouGetEnough and RockwithYou topped the list of singles.

It can be said that with such a brilliant commercial success, Jackson has begun to show off the King of Pop.

Zheru hired Jackson despite his fame and the need to recuperate from a broken nose at a dance rehearsal this year, followed by an unsuccessful rhinoplasty.

The capitalist society is so good, as long as you have money, everything is easy to negotiate.

Tang Huan, who had planned for a long time, specially found an opportunity to show some of Jackson's famous dance moves in his previous life, so the two had a common topic and quickly became good friends.

As a gimmick, Tang Huan gave Jackson a Little Overlord game machine with the gold lettering Number One printed on it in public.

When taking a group photo, Tang Huan said with a smile: I believe you will like this gift. If you get tired of playing, you should also keep it well, and when you take it out at a future charity auction, it will definitely shine.

The 21-year-old Jackson didn't fully understand Tang Huan's meaningful words, and his attention was all on the Xiaobawang game console.

The charm of Tetris puzzle game is so great that not only men are obsessed, but women also like it. Madonna took away the No. 2 Xiaobawang game console just like that.

Although some bystanders thought this woman was too thick-skinned, Tang Huan didn't think it was disobedient. The so-called number one and number two were just a gimmick and had no practical significance, because Zheru's employees had already snapped up the inside After receiving the first batch of products, Tang Huan, the boss of the company, did not even get the first game console in the true sense.

The performance and appearance of Xiaobawang are infinitely close to the original Nintendo FC game console, but the hardware architecture is the same as Fangyuan Computer.

Because the main memory and display memory that occupy the bulk of the cost are both 2K, which is far lower than that of the Fangyuan computer, so the price of the Xiaobawang can compete with the $200 of the Atari 2600.

In terms of performance and even playability, Xiaobawang completely abuses the Atari 2600. The difference between the two lies in Atari's deep foundation in the game industry.

The batch of small bullies that Zheru Company shipped to Las Vegas were either given away or sold, and even the batch of Mac computers for demo software were used as part of the office solution Walk.

So after COMDEX ended, everyone returned to San Francisco with ease.

However, the various orders that followed immediately made the entire Zheru company feel the supply pressure.

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