Rebirth of the Tech Madman

Chapter 507 The Precarious Warner

Steve Ross, who is in the golden age, of course, can't really ride a crane to the west. His vitality is strong, and his third marriage last year shows this point from the side. :3wし

In order to dispel the rumors of his own death and save Warner, whose stock price fell to the 20-dollar range, Steve Ross returned to the office as quickly as possible.

In fact, at this time, Steve Ross can't do anything if he doesn't work hard. The market crash is not just for fun. According to Atari's current decline, it is completely predictable that this year's book loss will be 500 million US dollars.

Of course, it wasn't that the Atari family was so unlucky that they almost vomited out the profits earned in the previous two years.

For example, Mattel, which ranks second only to Atari in the home video game console market, has lost almost $200 million on its books so far, and it is rumored that Mattel may be about to file for bankruptcy protection.

Even Texas Instruments, which fought a price war with Commodore in the low-end and cheap PC market, and launched a joint killing of home video game consoles in the same price range, couldn't bear it anymore, and announced that it would officially withdraw from this field in a few months .

So what about the industry leader EA? Naturally, it can't escape the general environment. Fortunately, it is alone. The business of its home video game console department in the North American market has also shrunk sharply, with book losses of tens of millions of dollars, and its stock price has also fallen all the way.

However, compared to other unlucky peers, ea's situation is already quite lucky.

Since investors can see from time to time EA's active actions on the platform of personal computers, which is an increasingly promising platform, and the Xiaobawang game console has really managed a global market, so it will not be reduced to being completely ignored. The point of spurning.

More importantly, when EA was at its most prosperous, it used the large amount of cash it had accumulated rapidly in its hands. Having obtained a lot of rights and interests in non-electronic game businesses, Tang Huan did not allow irrational factors in the market to bring down EA's stock price to below $50. Really, as I promised, I started to repurchase shares. In the end, it made EA stand firm amidst the ups and downs of the entire video game industry.

This act won Tang Huan the praise of being a business leader, but it made Steve Ross grit his teeth and tremble with fear.

Gein Tang Huan clamored that the video game industry should not fall, and that everyone should work together to tide over the current difficulties. At the same time, he helped Warner City very friendly and bought a large number of Warner stocks.

You know, Tang Huan not only holds a lot of cash in his hands. Also relying on the halo of the world's richest man with inestimable financing credit, coupled with the current model of junk bonds in the US capital market, once it targets a hunting target, the other party is almost left with nothing but the fate of catching it.

After all, at this time, the poison pill plan with the characteristics of the American economy has not yet reached the state of great perfection in terms of theory, practice, and law. Large companies are extremely troubled by hostile takeovers.

It is entirely conceivable that as long as there is one breath left, Steve Ross must come out to protect his fortune from his family.

At this juncture of life and death, a generation of business tycoon Steve Ross still maintained his composure. He was soberly aware that if he and Tang Huan were simply more than money. Likely to die sooner. Taking a step back, even if Warner is spared in the end, he will end up with high debts and a layer of skin peeled off.

In this way. Tang Huan, who had already had a deep rift with himself, although he failed to achieve his goal of eating Warner, he would be happy to see his opponent severely injured. At that time, Warner is bound to fall from the Hollywood front-line camp.

Based on these considerations, Steve Ross continued to launch the previously used trick - Tang Huan's threat theory, and actively campaigned to lobby the Ministry of Justice to stop Tang Huan's intention to swallow Warner.

...

At this time, the American media has noticed that Warner is not only trapped in the quagmire of Atari's huge losses. Moreover, it may also become the hunting target of capital predators, and its stock price has fallen from more than 70 US dollars to more than 20 US dollars. It is definitely a once-in-a-lifetime acquisition opportunity, and the party that has seized this opportunity is Yanle Entertainment Group, headquartered in San Francisco.

When the company's president Andy Albert gave an explanation on behalf of Tang Huan. When I was helping Warner get out of the crisis from the bottom of my heart, everyone was amused. The slap in the face to such an extent, how big the gap between the two parties must be.

The Los Angeles Times quickly found a previous report about Universal Pictures suing EA's video game Donkey Kong for infringement, as well as a photo-Steve Ross representing Warner, Charles Bluedorn representing Paramount , Sid Hinberg, representing Universal Pictures, sat around a round table and jointly planned to deal with EA.

The Los Angeles Times, which is enthusiastic about answering the public's questions, naturally saw a surge in sales and received considerable economic returns.

And this capital war triggered by the Great Depression of the video game industry, after adding such elements of love and hatred, is undoubtedly full of legend, and the viewing pleasure has skyrocketed, which is even more exciting than Hollywood blockbusters.

While discussing enthusiastically, people can't help feeling that the original Iron Triangle has been blown away by the rain and the wind.

Charles Bludorn died young, but fortunately, Paramount has an excellent team and their performance is still eye-catching.

Universal Pictures, on the other hand, seems to have fallen under some kind of curse. It has been sluggish for the past two years, and almost no films worthy of praise have been produced. Some people simply attribute the reason to the failure to win over filmmakers like Spielberg.

As for Warner, it was passed down in one line, but because of this, he had to face Tang Huan alone, who had grown into the world's richest man, and waited for an opportunity to launch revenge, and the result was in a precarious situation.

Since Tang Huan hid in Asia and pushed Andy Albert to the front desk as a spokesperson, the reporters had no choice but to find Steve Ross, the person involved, trying to find out the process of the grudge between the two.

Steve Ross, who is in a state of desperation, has no time to pay attention to the clamor of these guys who are afraid that the world will not be chaotic.

As he expected, the lobbying of the Ministry of Justice went well, and it will soon come up with the results he expected.

During this period, Steve Ross urgently convened the board of directors, used his long-standing prestige to suppress any changes, and finally stabilized the situation internally.

Next, Steve Ross had to continue to deal with Atari, which had become a hot potato.

Regarding the matter of burying a large number of unsalable video game cassettes, Atari and Warner adopted a vague attitude of denying more than half and admitting a lesser half, that is, only admitting that there are indeed a small number of old game cartridges among this batch of industrial waste, and everything has been concreted anyway. Pressed firmly to the ground, there is no proof of death.

Then Steve Ross called James Morgan and said bluntly: I am impatient and I plan to find a home for Atari. (To be continued.)

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