Rebirth of the Official Business Route

The two wholly-owned subsidiaries established in South Korea and Japan currently have a narrow business scope and a limited scale, but Kumho plans to merge the business with South Korea and Japan into the framework of the two subsidiaries in the future. Under such circumstances, the size and status of the subsidiary will increase abruptly. Chen Han and Zhao Wenyu have a relatively in-depth understanding of Kumho in a short period of time in the past. This is because they were appointed to important positions when they first joined Kumho. The glory of Kumho's rise made them familiar with the contemporary corporate system People who work with regularity should be amazed by it. They all know very well that the reason why they were appointed to important positions as soon as they joined Kumho is that Kumho is extremely lacking in overseas expansion. When Kumho has been operating in overseas markets for a period of time, this urgency will be alleviated, and their role will not be irreplaceable. If you want to truly integrate into Kumho and get a high position, you have to work hard, show your talents, and play your due role. Of course, it seems that getting the approval of the young man in front of you is more important. Of course, after preliminary communication, if you want to get recognition, you can only go by hard work and display to play its due role. w Novel chapters are updated the fastest

Zhang Ke is very interested in the experience of Chen Hang in Sony and Zhao Wenyu in Hyundai Display Technology Co., Ltd. Japan’s Sony is Kumho’s target, and Korea’s Hyundai Display has just introduced the production of third-generation TFT LCD screens from Japan. Technology, but also invest a lot of manpower and material resources in the research and development of the fourth-generation TFT LCD screen. God knows how greedy Zhang Ke is for TFT LCD technology. This can almost be said to be the most important market in the future consumer electronics industry. w Fiction novel chapters are updated the fastest

Although many electronic companies in Taiwan and South Korea have imported TFT LCD screen production technology from Japan, the most critical. Among so many electronic companies, the parent company of Hyundai Display Technology Co., Ltd. is experiencing a huge setback brought about by the Asian financial turmoil and is in a difficult situation.

If history still follows the general trajectory, Hyundai Display should soon break away from its parent company and fall into the hands of creditor banks. for creditor banks. They will not have the willingness to continue to operate the business well, and choosing a suitable buyer to sell to make up for the loss as much as possible is the first consideration.

It's a pity that Kumho does not have enough financial resources to swallow Hyundai Display in one gulp at this time. Even if it can raise enough funds, it is by no means a simple matter to absorb and digest such a behemoth. This behemoth was dragged down, putting the entire Kumho on the verge of danger. The economic situation in Asia will not improve completely before 1999, and it is impossible for creditor banks to find suitable buyers before then. Zhang Ke will not be in a hurry to attack Hyundai at this time.

There is no rush to start, but Kumho still has some work that can be actively done. Hyundai Display is in financial difficulties and is forced to take measures to cut salaries and layoffs for employees. Zhang Ke wants his subsidiary in South Korea to absorb as much engineering technology and research personnel as possible from Hyundai Display Technology Co., Ltd.

This is an extraction tactic. Engineering technology and research personnel are always high-quality assets, so we must use legal means to extract these high-quality assets first.

Zhang Ke will not reveal his inner thoughts for the time being, but only explained: Aida Crystal Screen Electronics has many areas that need to be strengthened in sTn liquid crystal display technology.

Hyundai Display has something for us to learn from. If it is feasible, we can set up a special laboratory in South Korea to strengthen the research on sTn liquid crystal display technology...

sTn is also a kind of liquid crystal display technology. Just a low-end one. Most of the black and white displays of pagers use sTn liquid crystal technology; most of the color displays of various electronic products such as liquid crystal displays, LCD TVs and mobile phones use TFT liquid crystal technology. up two orders of magnitude.

, Dong arrived in Jianye before noon, they also went directly to the apartment to eat.

The apartment will be used for entertaining guests these days, and the hospitality work will be handled by dedicated chefs and staff.

During this time, Chen Xinsheng and Dong flew to Japan and South Korea two or three times a month. They had already had deep contact with Chen Han and Zhao Wenyu. ?”

Chen Hang and Zhao Wenyu smiled, and it was still difficult to answer this question in front of Zhang Ke. It would be a lie to say that you were not surprised; if you said you were surprised, wouldn't it seem disrespectful?

Chen Xinsheng laughed, and said: You are dealing with him at this time. Young Master Ke has gone to college anyway; when I first met him, he was still in the first year of high school...

It seems that Chen Hang and Zhao Wenyu haven't seriously thought about the fact that the big boss was only sixteen years old when Kumho was first reborn-this is an unacceptable fact.

Zhang Ke smiled, spread his hands towards Chen Xinsheng and said, There is no need to expose my old background, pointing to Xiao Jincheng and said, Let's first listen to the work of the Overseas Operations Department during this period...

Xiao Jincheng is the president of the Overseas Operations Department of Aida Group, and one of the members of the large project department. During this period, he not only assisted Chen Xinsheng and Dong in overseas technological expansion, but also recruited outstanding Chinese scientists and engineers. It also assists Kumho in overseas components OEM and procurement business. Two mobile phones like i19 and i08. Even if Kumho has mastered the relevant technology, it is limited to domestic and Kumho's own manufacturing process level. Some components need to be processed by entrusting electronic factories in Singapore, Taiwan, Japan and South Korea. Kumho claims that the localization rate of i08 mobile phones has reached 80%, but there is still a lot of moisture. It can only be said that the level of technology mastery has reached 80%. After all, it is by no means an easy task to form a complete electronic industry system. In this process, Kumho and Texas Instruments have the most, and most of Kumho’s chips are commissioned by Texas Instruments. All of this will wait for the establishment of the entire digital mobile phone industry system between Zhongjing Microchip, Haizhou, and Jianye. will be fundamentally improved. Some spare parts that cannot keep up with the technical level need to be purchased directly from overseas electronics manufacturers.

In addition, Xiao Jincheng also has an important responsibility to prepare for the overseas listing of the mp3 digital audio player code-named m-1.

For mp3 players, Kumho already has relatively mature technology, but the work of overseas listing has been delayed again and again. It is now the end of December, and the time for overseas listing has not yet been finalized.

We all believe in the strong vitality and broad market prospects of m-1. It can be said that it is a milestone electronic product. In the world, Kumho is still a little-known company... Xiao Jincheng Speaking of which, he paused for a moment and glanced at Zhang Ke.

Zhang Ke said with a smile: There is still some self-knowledge. Hearing this kind of words, there will be no discomfort. I summoned you here. Could it be that I am listening to your flattery? Everyone laughed, and Zhang Lv continued. , m-1 is a brand-new electronic product. On the other hand, Aida is a brand-new company in overseas markets without any accumulation of brand awareness. It is difficult to predict how difficult the marketing work will be, especially The business environment in overseas markets is completely different from that in China. Marketing methods that are thought to be beautiful in China are like child’s play in overseas markets. In terms of patented technology and intellectual property protection of broadcast content, it also needs to be treated more strictly and strictly. If Kumho wants to participate in global competition, it must abide by the rules of the game they set... I fully understand these things...

Chen Xinsheng nodded slightly. Many successful entrepreneurs in China have very little understanding of the business environment in overseas markets, but they have the ambition to make waves in overseas markets. Running to someone else's territory but not familiar with other people's game rules, it's hard to imagine a good ending. Fortunately, Kumho doesn't have much worry about this aspect.

Xiao Jincheng also has great feelings about this. Chen Xinsheng Zhengda joined Kumho this year, even later than him. Su Jindong played a vital role in the rise of Kumho in the formation of Aida Group. His talent and ability It is also extremely brilliant, but in the end Su Jindong was replaced by Chen Xinsheng as the group president, because Chen Xinsheng is more suitable for Kumho to promote the global strategy. Without Chen Xinsheng, it is hard to imagine that Kumho will achieve such brilliant achievements in this year's global technology expansion strategy. This kind of courage and magnanimity in employing people is also something that Kumho deserves to be respected and yearned for.

Zhang Ke also said: When Kumho brings this product to the market, our overseas counterparts will be able to use their game rules to create enough to prevent us from getting what we deserve from this landmark new product. This is almost absolutely certain. Even if our competitors have a spirit of fair competition, how long will it take to get the m-1 through the market and make it an audio player with our own efforts? The mainstream, one year, two years, or longer? Such a long time is enough for our competitors to thoroughly analyze our product technology and copy similar electronic products. So I would rather do more detailed work in front , so we have time to create more obstacles and traps for our competitors to enter this market...