Rebirth of the Official Business Route

Tang Xueqian, Song Peiming, Gu Jianping, and Tang Jing left after dinner. Of course, it was impossible for Chen Xinsheng to go to the hotel to rest at this time. He took Zhang Ke to the showroom to see the prototype, and looked at what could be done at this time. The highest quality video clips, I couldn’t help but sigh: “It’s still hard to imagine that Aida can independently develop such a product, these sixteen improvements can be formulated accurately. It’s not appropriate to say that, using mpeg-2 as the video storage format , it should be the mpeg-video storage format, it is impossible to achieve such a high definition by general image system optimization, this is a technical achievement that can be eliminated, have you ever had an appropriate name? w novel chapter update latest quick

Level, that's what it's called for the time being, Zhang Ke said, The era of dVd will come in a few years, and there's not enough time for the era to be eliminated. .”

Haizhou Dongshe is very famous in the domestic pirate industry, and domestic promotion is much more convenient than European and American countries...

In order to be popularized, the problem of film source must be solved first, and there is no problem of license authorization for piracy, so it is naturally convenient and fast. In Chen Xinsheng's words, he also hinted that Aida Electronics and Dongshe's piracy industry as the source could not have nothing to do with each other. Zhang Ke just smiled, but he would never admit it. w Fiction novel chapters are updated the fastest

Chen Xinsheng stopped the picture there and saw that the clarity of the still picture did not decrease in the slightest. After discussing with Ding Lei, he felt that Aida should master variable rate coding technology. The playback of the screen was also extremely smooth, and I couldn't help but sigh: I was thinking of concentrating my hands on this direction, but I didn't have the full confidence to achieve this level...

The technical advantage in this area is definitely not comparable to that of Aida. Chen Xinsheng's ability to say this has already expressed the surprise he felt today.

Zhang Ke said with a smile: I believe that if you want to focus on this direction, you must do it faster and better than us. It's just impossible to focus on this direction, so we have taken advantage of it.

Chen Xinsheng smiled and said: I totally agree with your words now, Aida doesn't need to regard King Ke as his competitor at all, if they want to play, let them play by themselves.

Zhang Ke smiled. Asked: How sure is the joint venture to build a movement factory...

From my personal point of view, I shouldn't give up on Aida who is so good, especially since the two sides have no direct competition in various fields. However, in order to convince those big-nosed guys at the headquarters, should I ask Ding Gong to write a more detailed one? Technical review sent to headquarters?

Zhang Ke thought to himself: Probably the deepest impression of Yankees on Chen Xinsheng is that they all have big noses.

We will provide some information here. Zhang Ke asked everyone to go to Dong's office, and Dong took out the list of patented technologies.

Zhang Ke also understands that it is just that he owns some fairly acceptable patented technologies,

There is no guarantee that the headquarters will agree to a joint venture to build a movement factory. Europe and the United States have always had a habitual technological blockade thinking against China, and it is impossible to easily agree to allow laser reading heads to be produced in China.

Zhang Ke considers that if Aida Electronics can work hard on laser reading and combustion technology, not only can it get a share in the era of DVD players, but it will not be afraid of suffering from patent losses in the era of high-definition players in the future. In order to achieve this goal, Ada has to throw a bigger bait.

Chen Xinsheng and Ding Lei took over the list of patented technologies and looked at them seriously. Speculating some possible details of these technologies from the brief introductory words, Chen Xinsheng finally said: I think there are some patented technologies that can be used in dVd decoding and control systems. Even if Aida specializes in dVd player system control chips in the future, There will be good results too…”

Forecasting the market size of dVd players in the future, if it is subdivided into the control chip of the dVd player system, there should be a market of nearly 10 billion. However, the ambition of Aida Electronics cannot be limited to sharing the disk player system control chip market.

Although Chen Xinsheng said that some patented technologies can be used on dVd decoding chips, due to the diversity of patented technologies. Overseas giants can completely replace it with other patented technologies and achieve the same effect.

Drafting of industry standards. To a large extent, it is not a matter of technological advancement, but rather controls a larger commercial market. Who controls the greater right to speak. For example, variable rate coding technology cannot be included in the industry standard of DVD players. Aida Electronics Ningdu can only avoid the patent fee of this item; if it can be included in the industry standard, not only can it collect the patent fee of this item from other companies, It can also be mutually licensed with other DVD player patented technologies, exempting part or even all of the patent fees.

There is simply a huge gap between the two, but with the current strength of Aida Electronics, their patented technology is basically accepted by the DVD player standard.

Regarding these technologies, Zhang Ke had discussed in detail with Dong before. Although his own professional knowledge is still very lacking, he can at least distinguish which technologies can be used for the control system and which technologies can be used for the decoding system. Presumably Chen Xinsheng is a professional People are more aware.

Perhaps the company did not expect that one of their products could make a huge profit of 100 million US dollars a year in one region, and the decoding board contributed 60% of the profit to the Chinese company. This is simply a wonderful time.

For the company, the more wonderful thing than this wonderful time is to continue this wonderful time indefinitely. Unfortunately, this is just a luxury.

Zhang Ke said: I heard that Xinke found a Taiwanese technology company in Silicon Valley to make decoding chips. President Chen thinks how long it will take for them to come up with it...

This is very important, especially since this Taiwanese technology company has made some progress in the development of decoding chips in the recent period, and has almost mastered the technology equivalent to the first generation of decoding chips. Only then did he feel a sense of crisis with Scooper.

Your news in this area is not weak! Chen Xinsheng smiled emotionally. He knew that if Aida could not share the monopoly of the decoding board, otherwise they would rush to do some things before Shinco Electronics. The cooperation with Aida in this area is too in-depth, and it can be said that we know everything about it. Zhang Ke naturally understood what he was worried about. Chen Xinsheng shook his head helplessly and said, They are doing research from scratch, and they want to come up with a product comparable to the second-generation decoding chip, and they must ensure stable and reliable quality. year.

I think it will only be a year. After all, Xinke can also provide strong technical support, Zhang Ke's judgment time can be more accurate. He may calculate the decoder board market based on the price reduction of the DVD player that was born. The timing of breaking the monopoly situation was almost at the end of 1997. The good times are so short, it's a pity to think about it.

This sentence is not Zhang Ke teasing Chen Xinsheng. If the decoder board market continues to monopolize, he can continue to share the monopoly profits from there.

It's really too short! Chen Xinsheng also said with emotion.

Do you think it's possible for Skooper to persuade him? Zhang Ke suddenly asked Chen Xinsheng.

If they can see clearly the direction of the decoder board market, how can they not be persuaded? Chen Xinsheng asked Zhang Ke back. Then what should I do?

Your chip integration is already good, but when such a chip is on the market, the technology will be cracked very quickly. Although there are patents, it does not guarantee that others will quickly develop alternative technologies, even if others directly use these technologies. As far as the domestic protection of intellectual property rights is concerned, the situation is not optimistic, unless Aida decides to enter the European and American markets...

Chen Xinsheng wants to belittle the value of the relevant patented technology. Zhang Ke naturally couldn't make him wish, and said: It is impossible in the European and American markets, I am very clear about this; in China, and not subject to international monopoly conventions, Aida can enjoy the exclusive patent right. Even if the technology secrecy can only be maintained for half a year. time. But the patent rights can at least limit the main competitors, which is enough for Aida...

What about promotion? Chen Xinsheng asked. Is Aida Electronics also promoting it? Are you not afraid that others will blame you and pirates?

Without taking advantage of the piracy industry, it is impossible to solve the film source problem quickly, and naturally it cannot be promoted quickly; Zhang Ke was a little embarrassed, but he had to be thick-skinned, and said: If you want to make money, you have to be thick-skinned, and they can't do it fifty steps away. Laugh a hundred steps.

Everyone actually gets practical benefits from the piracy industry. If piracy did not solve the film source problem, the DVD player market would never have developed so fast, and naturally it would not be possible to obtain huge profits from decoder boards.

When Zhang Ke said this, Chen Xinsheng blushed a little, and said, I don't think Aida's tolerance should be limited to the country. There are some things that should be paid attention to.

European and American film companies and peddlers especially hate piracy. If Aida Electronics wants to enter the European and American markets to share DVDs and future high-definition video player cakes, it still needs to draw a clear line from piracy.

It is absolutely impossible for Aida Electronics to enjoy the exclusive benefits of the first-class level, and to abandon the unclear relationship with the pirates.

Dong was dizzy when he heard this, and just now he was talking about the key point of bringing Skober in together. Zhang Ke and Chen Xinsheng were able to make such a fuss about the topic. Chen Xinsheng is really good, he knows technology, and he is a master , no wonder it can stand alone in China.

Chen Xinsheng saw that Zhang Ke would not take the initiative to reveal his purpose, and he didn't want to continue to go around, so he said directly: Ada should have considered the issue of transferring related technologies to Skober at the same time, right?

Well, Zhang Ke nodded, and said, Integrating related technologies into the decoding chip with Skooper should be considered the third-generation decoding chip. In this way, I don't know if the Taiwanese company in Silicon Valley is still Do you have the confidence to continue to study? If they lose confidence from now on, that would be great, and Skober can monopolize the decoder board market with peace of mind until the dVd is completely eliminated.

Of course, when co-existing with dVd, only low prices can survive, and Scooper must gradually compress monopoly profits in order to profit as much as possible, until the price difference with dVd drops to let; this is just one.

Zhang Lv continued: There is a technical gap between the first-class and dVd. But the gap is not very big. It is a luxury to prevent the advent of dVd. It is not impossible to coexist with dVd until the emergence of the real third-generation video technology, and I think the most rapid way to upgrade is the cooperation between Aida, Skoop, and Skoop.”

Completely monopolize the decoder board market with Scooper. They joined forces to promote a DVD player technology, which is definitely a standard technology that the entire industry cannot avoid.

In the past history, domestic DVD player manufacturers did not come up with the first-level standard until mid-1998, and the promotion level had already been lost at that time; it was time to push it.

Chen Xinsheng said: For the sake of technical secrecy, if Aida Electronics is asked to give up using these technologies in new products, can Aida Electronics accept it?

Acceptable. Aida can wait for the third-generation decoding chip to be developed with Skopp before launching a new machine. Zhang Ke said, Some patented technologies on the control system are enough to keep Aida Electronics in a good position for a period of time. Leading advantage... Now that the matter is at this point, the next step is the conditions for Aida to transfer these technologies. Of course, Chen Xinsheng is not authorized to negotiate with Aida in this regard. He needs to communicate with the headquarters first and confirm that it is the joint Si Does Goldberg negotiate with Ada together, or separately.

It's not that Chen Xinsheng didn't think that Aida would only cooperate with him.

Chen Xinsheng asked Zhang Ke: Did Mr. Ke also invite Aimer from Skelber to visit Aida Electronics recently?

Aimer was bullied enough last year, so I can't continue to bully him this year. Zhang Ke said with a smile.

Last year, it was not an exaggeration to say that it was bullied enough by stealing half of the decoder board market share from Scooper. It is also impossible for them to cooperate alone.

Chen Xinsheng said: I hope to visit Aida Electronics every year and encounter such surprises.

There will be, Zhang Ke said with a smile. He looked at his watch, It's getting late, so I won't delay you to go back to the hotel to rest. At this point, it should be afternoon in the United States, right?

Chen Xinsheng smiled helplessly, and said that he wanted to go back to the hotel to rest. But reminded that this time is the working time in the United States. It was already two o'clock in the morning when Chen Xinsheng came back from the hotel. Zhang Ke got off the car in front of the community, and had no plans to leave the house tomorrow morning. There is no need to tell Fu Jun to come over on time.

The night in early winter was cold and chilly, and the crescent moon had a lavender halo. Zhang Wei got a text about reading the cloud and knowing the weather. He looked up and thought for a while, but he didn't think of the lavender halo on the crescent moon, which indicated what kind of weather would be tomorrow.

Although it was early in the morning, Zhang Ke didn't feel sleepy. He turned on the TV and felt that the living room was too empty and cold. The living room was very spacious, and it took a long time to turn on the air conditioner before the temperature could rise. Zhang Ke ran upstairs to wrap the eiderdown quilt Come down and wrap yourself up.

In 1996, late-night programs were few and boring, but there were already dedicated stations, and there were still a large number of newspapers and periodicals at hand to read. Like last year, most of them were reports about CCTV.

Why haven't you slept yet? Wan Qing opened the door and came in, and saw Zhang Ke wrapped in an eiderdown quilt sitting cross-legged on the sofa reading a newspaper. Although the TV was on, the sound was muted.

Wan Qing was wearing a thick velvet sweater for morning exercise, and the curtains in the living room were all drawn. Zhang Ke noticed that it was already dim outside, and said with emotion: Ah, it's so late!

Why is it so late? Wan Qing said with a smile, It should be so early. We talked about it very late yesterday?

Zhang Ke opened the eiderdown quilt to let Wan Qing's seductive body hide in, and wrapped the two of them tightly with the quilt. These days, Zhitong was by Xu Xueping and Zhou Shuhui's side, and Wan Qing also relaxed. Many intimate opportunities.

Wan Qing took off her shoes, curled her legs up, looked at the newspapers piled on the coffee table, stretched out her feet, and looked at them. Almost all of them were found on the relevant reports of Kewang Electric, and she looked up at Zhang Ke just now. He lowered his chin and asked him, Didn't you say you don't care about King Ke?

Oh, I promised Tang Jing and her father yesterday that I would give King Ke the opportunity to contribute to Haizhou's economic construction, and of course I wouldn't use price cuts to kill each other, but I won't let them live too well, and I'm thinking about it.

What did Chen Xinsheng gain?

This year, about 100 million U.S. dollars in profits can be reaped from the decoding board. Seeing that such a good time is coming to an end, what choice do you think they will make? Zhang Ke smiled, But Chen Xinsheng still needs to communicate with the headquarters. , Tomorrow, Aimer from Skelber will come to Haizhou, I believe it will motivate them to make a decision.

We don't promote promotion at the dealer meeting; There is a need for technical secrecy, and I'm still thinking that it's not fun to scare people away all at once. To use this big killer, we need to prevent Ke Wang from taking advantage of this dealer conference to grab our channel resources, and we need to use more brains in other places.

Aida was launched at the dealer conference, not to mention that the dealers would cling to Aida's thick thighs desperately. Before the DVD player assembly manufacturers mastered the relevant technology, they would never mess with Aida lightly. In terms of market share, even people who are superstitious about market methods will not expect to surpass Aida in the industry of DVD players.

At that time, the Xie family saw that a strong attack would not work, so they would adopt conservative tactics. Especially in the country, there is still a market for using politics to influence the economy. There is a unified opinion in the city to encourage and support King Ke to contribute to the economic development of Haizhou City Therefore, Aida has to submit to the overall situation in the city to a certain extent.

As an entity in China, it is necessary to keep a low profile in front of politics, but it is not impossible to exchange this low profile for other benefits. People make some concessions.

Wan Qing was in the quilt, put her hands on Zhang Ke's knees, and said, Then trouble you to use your brain more, but I think another benefit of cooperating with Skober and Skober to develop the third-generation decoding chip can be Do you also think so about restricting the development of Aida's real competitor, Shinco Electronics...

Shinco Electronics is focused on opening up the monopoly of the decoder board market, and developed the third-generation decoder chip. At least in the era of DVD players, Shinco Electronics' efforts like this are unlikely to succeed. Should it be considered a setback?

Shinco Electronics occupies the second largest market share in the DVD player market. Not only in terms of market share, but also in many aspects such as technical strength, brand advantage, marketing and research strategy, etc., it constitutes a direct competition with Aida. In addition to the DVD player market, Zhang Ke will gradually make Xiangxue marine air conditioners, laundry boxes and other white goods, which will also form direct competition with Shinco Electronics. Of course, Zhang Ting has sinister intentions. Once the third-generation decoding chip is developed by Skober, it will have the most direct and almost destructive impact on the Taiwanese technology company in Silicon Valley. That company has independently researched and developed the first generation decoding chip technology. As long as that company is eaten up, Aida can quickly master the first to third generation decoding chip technology by himself. To do this, Aida does not make decoding chips by itself, and the accumulation of related technologies is also an extremely valuable resource.

Zhang Ke was also afraid that his intentions would be too insidious in the eyes of others, and he thought that this level of pride should be temporarily bored in his stomach so as not to bother others.