Rebirth: My dad is a coal boss
Chapter 720
Although ordinary employees cannot achieve financial freedom like senior executives, it is still easy to become excellent millionaires and multi-millionaires. The company will provide equity incentives based on the employees' work performance.
So after the news spread yesterday, the employees of the entire company were like chicken blood. Although the Internet myth of wealth creation in this era is not as exaggerated as in later generations, there are already signs. When NetEase, Sohu, and Sina went public, a large number of millionaires were born.
Now, as long as it is an Internet company, employees are looking forward to their companies going public. Lin Hao looked at the energetic employees and inspected the entire company with satisfaction.
Lin Hao's two most important departments are still YY and e-commerce. Although games are very profitable, they cannot be the company's basic foundation. The influence of games is too low and the reputation is not good. Only YY and e-commerce departments can be the company's basic foundation. In the previous life, Penguin relied on instant messaging and e-commerce platforms, respectively, and became the two mountains of the domestic Internet.
Later on, almost all domestic Internet companies were basically backed by two Penguins and Ali. It was basically difficult to surpass them. Now Lin Hao caught both of them together. With the memory of his previous life, Lin Hao dared to shout out a market value of one trillion US dollars.
When he came to the YY department, the employees of the department were working seriously. The situation of YY this year was still very serious. Zhang Xiaolong had made a military order yesterday to surpass QQ this year, so now the whole department, under Zhang Xiaolong's request, was in high spirits.
At this time, QQ was already very powerful. It launched mobile QQ, Q coins, connected to Mobile Dream Network, launched QQ Game Hall, and a series of functions such as QQ Show. If it hadn't encountered Lin Hao, who opened a plug-in, QQ would be invincible in this era. In the field of instant messaging, there was no rival.
"What function is this being tested?" Lin Hao took people around the YY department and happened to see a technician debugging a function, so Lin Hao asked curiously.
"This is the reward function of YY. The current YY channel can perform multi-person voice functions. During this period, many game guilds have entered the channel, and gradually developed into a voice hall model, attracting a large number of users. We are going to add the reward function. Users can give various gifts to their favorite channel owners."
Hearing this, Lin Hao thought of live broadcasting. The future can be said to be the era of live broadcasting for all people, live broadcasting with goods, live broadcasting PK, live broadcasting showing various talents, etc. In fact, the earliest live broadcast in China in the previous life was YY. At the beginning, it was only voice live broadcasting. With the development of technology, video live broadcasting can be carried out. Later, more and more live broadcasting platforms, Douyu, Huya, Kuaishou, Douyin, etc.
However, Lin Hao remembered that it should be early. Voice live broadcasting will take at least two years, and video live broadcasting will not be until around 2010. It is only 2004 now. It is his rebirth again, which has led to changes? Lin Hao thought to himself.
Although many functions of YY in this life are similar to QQ, some functions are based on YY in the previous life, such as YY channel. Any user can register their own YY channel. Of course, there is no good number. Lin Hao plans to charge for this later.
After registering for a YY channel, you will have a channel number. Other users can enter the channel number or enter from the square lobby.
After hearing the words of the technician, Lin Hao also became interested. In his previous life, Lin Hao was a YY user, but it was 2012 at that time, which was considered the starch period of YY. YY entertainment and YY games can be said to dominate the entire live broadcast industry. The early Internet celebrities all came from YY.
Lin Hao did not experience the earliest YY voice era, but most of them were playing games together. Then gradually, as more and more people used YY voice, some people started voice live broadcast in the channel.
At that time, those who were good at talking became early internet celebrities. The live broadcast track was still very profitable. The live broadcast of goods later directly made the e-commerce business of Douyin and Kuaishou take off, breaking the traditional e-commerce platforms of Ali, JD.com, and Pinxixi.
"Now we can live broadcast, that is, we can see the real anchor." Lin Hao asked.
"In theory, it is possible, but the current network cannot do it, because live broadcasts generally have more people watching, and the requirements for network bandwidth and machine equipment are relatively high. Under the current situation in our country, it cannot be realized, and it can only be limited to a limited number of people."
Hearing this, Lin Hao nodded. The current technology is indeed not able to do it. Live broadcasting still has high requirements for the network and live broadcasting equipment. The Chinese Internet has just emergedIt hasn't been a few years yet.
At this time, Zhang Xiaolong came over. He heard Lin Hao coming and rushed over immediately. Seeing Lin Hao asking about YY live broadcast, he immediately said.
"YY live broadcast is an important function of ours this year. If it is promoted well, it will become part of YY's revenue source."
"This function is good, but the future of live broadcast will definitely be dominated by video live broadcast. Don't stop the research and development of this area. Launch it as soon as possible. You can first launch a small-scale video live broadcast with a limited number of viewers."
Lin Hao nodded and put forward his own suggestions. Compared with video live broadcast, the limitations of voice live broadcast are definitely huge. You can't see people and can only hear the sound. It is difficult to bring users into it. If you can't bring people into it, how can you let the viewers spend money?
"Let's remember this and do a pilot project. We have recruited some girls with nice voices and good singing skills and arranged them to continue voice live broadcast interaction on some official channels. Next, we plan to contact the major games currently settled in. Their current channels will have some reception girls with very nice voices, especially the top ten game guilds. Their channels are very popular, such as Prague, Wolf Clan, etc. The number of people can reach tens of thousands online at the same time."
Hearing Zhang Xiaolong's words, Lin Hao was still very satisfied. Lin Hao had never mentioned live broadcast to him, but he didn't expect that it had already started, and he also knew to cooperate with large game guilds.
The earliest live broadcasts were actually done by game guilds. They had money and people, especially some local tyrants. They played a game and raised a group of people under their hands. Spending millions or tens of millions was just a drop in the bucket.
In the previous life, YY's Royal Family and China were both established by local tyrants. The boss of Royal Family, Tianci, was said to be from Fujian, and China Baoge was Li Zhaohui, a coal boss in Shanxi.
"Well, the platform can support a group of anchors, let these people become popular first, and then drive other anchors. Pay attention to the contract signing, otherwise the people will run away after they become popular."
"Okay, Mr. Lin." Zhang Xiaolong said. "
"Are there any big moves this year?" Lin Hao asked Zhang Xiaolong. It is not so easy to surpass QQ.
"In addition to what we said at the meeting today, we will add some small games to the YY space this year. This part has been negotiated with the game department. At the same time, we will make some adjustments in terms of interactivity, such as visiting the other party's space, leaving messages, checking the other party's dynamics, etc."
"YY is the company's main product, which is equivalent to a middle-office system. As long as you log in to YY, you can access all the products under Inspur, so it is very important. We want to build an internal ecosystem and connect all products.
In terms of profitability, I have some ideas that you can refer to. Launching YY membership, the fee is 10 yuan per month, which can speed up the improvement of YY level. At the same time, the name of the user who has opened the membership is red and specified in the friend list. Ordinary users can only build 2 groups of 200 people, and members can build 5 groups of 500 people. As the membership level increases, the benefits of members will also increase to varying degrees.
And it can be linked with the game department. For example, "Miracle MU" or "Tianlong Babu" launched a game membership, which can be called YY Black Diamond, 20 per month. As long as it is opened, some coupons, game props, etc. can be given every month. I believe that many people will be willing to open it.
YY space can also have yellow diamonds, which enjoy free use of ordinary space dresses, crazy discounts on special products (LV2 and above yellow diamond nobles can use special products for free), 5~50G massive noble albums, VIP upload channels, custom space personality avatars, videos, logs online recording and many other permissions.
We can launch other functions in the future, and we can launch corresponding bricks. People have a competitive mentality. When they see others have it, they will be tempted. So we should make good use of this and let those users who have opened membership and brick privileges stand out... "
Lin Hao said a lot, and Zhang Xiaolong's eyes became brighter and brighter as he listened. More and more people gathered around him, all listening attentively. The old people in the YY department were okay. They had experienced it last year. Lin Hao also said a lot at that time. YY voice and video, YY group, YY channel, YY level, YY expression, etc. were all proposed by Lin Hao.
But the newcomers have not experienced it. Lin Hao can't come to the company several times a year. They don't know much about Lin Hao. They thought that Lin Hao, as a big boss, was just a hands-off shopkeeper. Unexpectedly, the series of things he said now are more powerful than those professionals.
The membership and various diamonds mentioned by Lin Hao directly analyzed human nature.It is so thorough that I don't know how they came up with it. If all these can be launched, YY may be able to make a profit this year.
"By the way, this year, we will also launch YY Music, digital music. The development speed in recent years has been very fast. At that time, we can cooperate with Universal Music, which owns a large number of music copyrights, and launch YY Green Diamond.
Green Diamond users can enjoy 1. Highlight the Green Diamond noble logo. 2. Free download of genuine high-quality mp3. 3. Free use of YY space genuine background music. 4. Watch and upload high-definition music videos. 5. Green Diamond exclusive server. 6. Player advertising filtering. 7. Priority experience privilege. 8. Free use of space player to upload local music privilege. 9. Green Diamond MV show privilege. 10. Unlimited sharing of music to YY friends. 11. Unlimited sharing of video MV. 12. Unlimited sharing of music in YY group. 13. Star concerts and lucky draws."
When Lin Hao finished speaking, warm applause immediately rang out. It was amazing. He was simply a top super product manager.
"Boss Lin, you are so amazing. How did you come up with that?" Zhang Xiaolong asked.
"It was just a sudden inspiration. Maybe that's genius." Lin Hao said softly with his head tilted at a 45° angle.
Zhang Xiaolong was speechless when he saw Lin Hao's Versailles. He didn't know what to say, but other people, especially girls, admired Lin Hao so much that he left the YY department after gaining a bunch of fans.
It wasn't that Lin Hao wanted to leave, but Zhang Xiaolong drove Lin Hao away. The YY department was going to organize a meeting to discuss what Lin Hao had just said. Lin Hao was here and no one was interested in the meeting.
In response, Lin Hao could only helplessly say that he hadn't finished bragging yet, so he could only come to the e-commerce department.
YY's e-commerce was originally selling virtual products. It was profitable, but it started to lose money since it started selling physical goods last year. There was nothing it could do. Physical goods involve logistics, damage, fakes, scammers and other problems. Fortunately, there are millions of new merchants, and the user scale has increased several times, and now there are tens of millions.
"Welcome Mr. Lin to the e-commerce department." Da Qiangzi had heard that Lin Hao was inspecting the company. As e-commerce is the core of the company, Lin Hao will definitely come, so he has been waiting for a long time.
"Haha, I'll just take a look. There's no need to make such a big fuss." Lin Hao said after seeing Da Qiangzi with a group of e-commerce executives.
"That's right. I'll take Mr. Lin to visit the e-commerce department." Da Qiangzi said with a smile.
"In addition to Beijing, the e-commerce department now has branches in Hangzhou and Yangcheng, with a total of more than 3,000 people, a large part of whom are ground sales personnel. These personnel are mainly responsible for contacting merchants to settle in, offline promotion of Taobao, JD.com, etc...."
While listening to Da Qiangzi's introduction, Lin Hao looked around and noticed that the employees were very busy, but looked full of energy.
"What are the main problems we are facing now?" Lin Hao suddenly asked.
Da Qiangzi was stunned for a moment, then replied: "The main reason is the great competitive pressure. Although we are developing very fast, we also have many competitors. In addition to the old e-commerce platforms such as eBay and Joyo, the newly rising Ali Baba is an even more difficult opponent."
Hearing Da Qiangzi talking about Ali Baba, Lin Hao became interested, "How is Ali now?"
"After entering the C2C market in May last year, the other party has developed very quickly and competed with our Taobao and launched the Tmall brand. Because they are in Zhejiang, they have a greater geographical advantage than us. Many small and medium-sized businesses in Zhejiang have settled in Tmall. Fortunately, we have made some preparations before and set up an office in Hangzhou in advance. These small and medium-sized businesses have basically joined us."
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