Rebirth in 1989: Building a Chinese Technological Empire

After learning the news of the departure of the freighter, Xu Huasheng in the mountains also laughed.

Next, I am afraid that a different home appliance war will be launched in Europe and the United States. And this war will help China's electrical appliances export.

In fact, China's home appliance export is not a new thing. China's color TVs have long been exported to the European Union on a large scale. Because of their low prices and high cost performance, they have caused great losses to European local companies.

Philips' profits have plummeted in the past few years, which has a lot to do with the impact of China's color TVs. Because of the sharp drop in profits, Philips sold its lithography department and SRAM production line. Decades later, the lithography department sold by Philips was renamed ASML, and the SRAM production line finally became TSMC after many twists and turns.

Because of this, the EU imposed an anti-dumping duty of more than 10% on Huaxia color TVs after 1991. In 1995, the EU set up an anti-dumping investigation team. After three years of investigation, it finally announced that it would impose an anti-dumping duty of 45% on Huaxia color TVs. This move dealt a devastating blow to China's color TV foreign trade industry.

It was also because of the blockade of exports that the domestic market became the mainstream, which led to the subsequent color TV war. Major domestic companies joined the battlefield one after another. For a time, the color TV industry was in serious internal strife. While domestic companies competed with each other, Japanese companies were the first to be eliminated in this war.

The domestic price war reshuffled the market. Japanese companies represented by Panasonic and Toshiba withdrew from the front line one after another, and in 1997, TCL, Changhong and Konka officially formed a three-legged situation.

Now, with the unexpected appearance of Huasheng Group, the situation of this war will become different.

In Los Angeles, USA, two cargo ships from Huaxia Ocean slowly docked.

After docking, US customs officers began to inspect the ship.

They opened a container and were stunned when they saw what was inside.

"Is this a TV part?"

A customs officer couldn't help asking. The customs declaration document said that this was a TV part. But now there were TVs in the container.

"Yes, sir, it's a part. Look here, there is no trademark yet. This is a trademark. These trademarks need to be affixed to our American factory. And sir, look at this shell, it's just fixed with two screws, and some screws haven't been installed yet. It's not a complete product yet. And they haven't been packaged yet..."

The person in charge of Wosheng Group said with a smile, and the customs officer almost went berserk when he heard this. Damn, can you play like this? This is also called a part. Do you really think you are a fool?

"Okay, Xirui, they meet the standards..."

Just when the staff wanted to say a few words, the leader of the team suddenly said, and then waved his hand and continued to work.

Xirui looked at the boss and understood what was going on.

This kind of thing is too common in customs. Now Wosheng Group says it is a spare part, and if you are serious about it, he is also right. Even if he goes to court, he will die. After all, these things really cannot be sold directly. If they are not installed with enough screws and are not labeled, they are spare parts.

After the inspection, the containers began to be unloaded from the ship and then taken away by trucks.

In the industrial area of ​​​​Los Angeles, there is a newly built factory.

The whole factory is not big, and the number of workers recruited is not many, only a few hundred. There is no manufacturing equipment in the whole factory, and some only have huge assembly tables.

When the truck pulled the container to the factory, the staff began to unload the goods inside.

One by one, the home appliances were pulled into the factory and placed on the workbench. Seeing these home appliances, the factory workers were also very surprised.

"Okay, everyone, your job is very simple..."

The person in charge began to arrange the work. Some were responsible for labeling, some were responsible for screwing, some were responsible for the simplest assembly work, and some were responsible for packing the products with the labels.

They are all the most basic and simplest jobs. The work is very easy and the speed is also very fast. Such a job is so happy for these workers. The salary offered by Wosheng Group is not bad, and now the work is so easy, they immediately like this job.

As for why these products are like this, they don't care. They only know that this is the product they produce.

"These products are so beautiful, I wonder what the price will be?"

"Yes, it's so beautiful. If the price is not too expensive, I will definitely buy it, but I feel that the price will not be cheap..."

"Let's buy Japanese products. Japanese products are cheap..."

"This is a new brand. It shouldn't be too expensive..."

"What product is this? Why haven't I seen it before..."In the OEM production line of the Wosheng brand, employees were talking while working.

They liked these products very much. These products were so beautiful that they looked very expensive. Look at the appearance of the product, the texture of the paint on the outside, and the TV, the screen was flat, and there were some products that I had never seen before.

The factory was busy, and in the two large exhibition halls in the Wosheng factory.

Robertson brought the senior executives of the Walmart board of directors here. The layout of the entire exhibition hall was completely in accordance with the layout of the Huasheng Group exhibition hall. Even some special lights were bought from China, because this thing was not available in the United States, which was also strange.

"Wow, this is so beautiful..."

A female director couldn't help saying after seeing the exhibition hall, and everyone followed into the exhibition hall.

The huge exhibition hall is spacious and bright, and looks very high-end. All the product arrangements are also very particular, and the location of each beam of light has its own knowledge. The decoration style is also many years more advanced than this era.

Under the light, all the products look very high-end.

The huge flat-screen TV uses the latest cathode ray tube and is equipped with a silver metal shell. It is more beautiful and high-end than all the TVs on the market.

The huge double-door refrigerator and the beautiful integrated drying washing machine. The huge floor-standing air conditioner and the beautiful coffee machine...

The female director looked at these products with love in her eyes. At this moment, she wanted to take these things home right now.

"What is the price of these products? How much after-tax profit can we maintain?"

After looking around, a board member asked seriously, and the other directors also looked at Sam with full faces. Yes, the selling price and profit margin are the most critical. If the pricing is not reasonable, the sales volume may not be high. Without sales, it is useless to have high profits.

If the profit margin is too low, the sales volume is high but the profit is not much. So how to price the goods is a science.

Looking at the expressions of these directors, Sam laughed.