Rebirth 99 to become a car giant

When Nanshan Equipment continued to obtain new orders on the hot stamping production line, other business divisions of Nanshan Group did not rest.

Especially the high-speed rail bearing, which is the key research point this year, has finally achieved the expected results after half a year of hard work.

"Mr. Cao, the several models of high-speed rail bearings we are currently trial producing can meet the requirements of CSR Group in terms of material performance comparison and comparison of various bearing parameters."

"At present, we have officially submitted the samples and reports to the other party."

"If there is no accident, these products can be prepared for mass production."

Dai Hanbiao and Xie Lingyun came together to report the research progress of high-speed rail bearings to Cao Yang.

A technology that they originally thought might take several years to complete has made important progress within half a year.

This achievement is definitely worthy of special mention.

Even if many of the technical materials were provided by Cao Yang, the final results must have contributed to Nanshan Special Steel and Nanshan Auto Parts.

"Mr. Cao, our high-speed rail bearing steel, after adding rare earth elements in the steelmaking process, reduces the large-scale inclusions that affect the fatigue life of the steel by 50%."

"Combined with the ultra-high-purity bearing steel produced by vacuum degassing smelting technology, the quality and purity are already one level higher than the high-speed iron bearing steel produced by SKF itself."

"So far, whether it is Anshan Iron and Steel, Baosteel, or Wuhan Iron and Steel and Shougang, the technology in this area is far behind ours."

"Even if it is the best Anshan Iron and Steel, the electric furnace steel was used before, and there is a clear gap with foreign countries in terms of purity."

"This alone is already considered a very huge breakthrough."

"In the future, even if the bearings used by ordinary railway locomotives are not produced by us, they can still be purchased from us for bearing steel."

Xie Lingyun is also in a very good mood today.

Whether Nanshan Group can obtain the order of high-speed rail bearings has not yet been finalized.

However, the new breakthrough of Nanshan Special Steel in the field of bearing steel is real.

As for material performance, one is one, and two is two. The results can be obtained after direct testing.

Obviously, the current test results are very optimistic.

"Although Huaxia's bearing technology is not particularly high, Huaxia's bearing production is the world's leading."

"There are thousands of bearing companies across the country, but if they want to make high-end products, they need to use imported bearing steel."

"After we have made these breakthroughs in bearing steel, we can indeed make good use of them in the future to make Nanshan Special Steel bigger and stronger."

The current production capacity of Nanshan Special Steel is only 500,000 tons a year, which is nothing compared to China's crude steel production capacity of hundreds of millions of tons a year.

So to expand it appropriately, Cao Yang supports it and it is necessary.

Otherwise, Nanshan Group itself will still need to buy steel from outside at that time, which is a bit unreasonable.

"Mr. Cao, people from CSR said that they have been forced to accept the price increase notices from Schaeffler and other manufacturers."

"Basically, the high-speed rail bearings that have been used since July are after the price increase."

"We can come up with high-speed rail bearings that meet the performance requirements at this time. This is definitely a very meaningful thing for the development of Huaxia high-speed rail."

"I think we can work with CSR to make a good publicity. They should also have demands in this regard."

Nanshan Auto Parts has a lot of products, but there are not many products that can attract the attention of ordinary people like high-speed rail bearings.

After all, their products are all TO B, and ordinary people don't pay attention to them at all.

The situation is different for high-speed rail bearings due to the blessing of the special aura of high-speed rail.

"It is indeed necessary to pay attention to the publicity work. We Nanshan Group can handle things that many domestic manufacturers cannot handle."

"As long as the publicity is good, it can completely leave everyone with the impression that Nanshan Group's bearing technology is the best in China."

"At that time, even in some bearing fields that we have not yet touched, there will be many opportunities to come to our door."

"And this matter is very beneficial to enhance the brand reputation of Nanshan Group."

"This will indirectly promote the sales of Nanshan robots, Nanshan equipment and other related products."

Regarding Dai Hanbiao's proposal, Cao Yang naturally had no opinion.

Bearing companies such as Schaeffler, SKF and NTN have made so much money in the field of high-speed rail bearings, and it is time to clean them up.

"Then I'll contact the CSR people later and let them accept the media interview with us?"

With Cao Yang's approval, Dai Hanbiao naturally hoped to implement this matter immediately.

"That's right. Not only Lingnan Satellite TV is interested in such news, but Huaxia TV must also be very interested."

"However, there will be some doubts about the authenticity of this news."

"You can ask CSR if it is necessary to organize an expert review to give a thorough conclusion on this matter."

Cao Yang is also relatively clear about some domestic matters.

Simply relying on the test reports and samples provided by Nanshan Group itself, it is estimated that many people are skeptical.

But after the expert review, the situation is different.

It is equivalent to someone's official endorsement.

Anyway, all the data of the bearings are real, so I'm not afraid of the so-called experts picking at them.

However, in this way, the news that Nanshan Group has conquered the high-speed rail bearing naturally spread quickly in the industry.

"Tops, I just got a message from CSR that Nanshan Group has successfully developed high-speed rail bearings."

Schaeffler Huaxia, Zhang Guoyi came to Tops' office with a heavy heart.

Schaeffler was able to obtain the largest share in the high-speed rail bearing market, naturally there were some well-connected people to help.

The annual sales expenses are not in vain.

Schaeffler helps more than a dozen students in China to study in Europe every year, and the water here is very deep.

Huaxia's parents, when it comes to matters related to their children, their attitude is completely difficult to look at with common sense.

Especially for some parents of students with poor grades, they are willing to pay a lot in order to give their children the opportunity to study in prestigious schools.

Cao Yang even heard about a certain beautiful mother, in order to let her child go to a key elementary school, she took the initiative to give "welfare" to the principal.

If you have the opportunity to send your child to study in a famous foreign school, and all you need to pay is some company information, there are definitely many people who can do this kind of thing.

"Zhang, today is not April Fool's Day, what are you kidding?"

Tops obviously did not believe the news that Zhang Guoyi inquired about.

Half a year ago, Zhang Guoyi reported to him that CSR Group had found several Chinese companies to jointly tackle the problem of high-speed rail bearings.

There is Nanshan Group in it.

But how long has it been since now?

Has the high-speed rail bearing been developed?

That's not how storytelling works.

"Tops, although I also think this incident is a bit unbelievable, but there are too many unbelievable things that happened to Nanshan Group."

"They dare to organize expert reviews now, and they must have their own confidence."

"Among those experts, some are more familiar with us, and we will be able to obtain some relevant parameters by then."

"In this case, even if Nanshan Group wants to cheat, it will be very difficult."

"Besides, these parts are to be installed on the high-speed rail. If there is a problem with the quality, it will cause serious trouble."

"I believe neither CSR Group nor Nanshan Group would dare to cheat on this matter."

With Zhang Guoyi's explanation, Tops' expression changed slightly.

He can still understand this reason.

But it's really unimaginable to come up with such a thing as high-speed rail bearings in half a year.

"You arrange someone to understand the situation first, we don't rush to report to the headquarters, or they will be treated as a joke."

Tops said so, although Zhang Guoyi had other ideas, he could only accept it.

However, soon, he received more specific news.

None of these news was what he wanted to see.

"Golm, have you heard about the expert review meeting for localized high-speed rail bearings held by CSR?"

At the critical moment, Schaeffler definitely didn't want to face the difficulties alone.

Although SKF and NTN's share in the high-speed rail bearing market is not as large as that of Schaeffler, it is still quite a lot.

Now that the Nanshan Group is rushing in to grab the market, it's no wonder they are not in a hurry.

So as soon as Zhang Guoyi called Golmer, the other party came out to get together.

"Judging from the current situation, Nanshan Group has only completed the development of a part of the high-speed rail bearing project."

"And before the parts are loaded and used on a large scale, CSR should not switch over immediately."

"The General Administration has some concerns to some extent, so we still have time to think about the corresponding plan."

Golmer was actually very flustered in his heart, but in front of Zhang Guoyi, a competitor and partner, he didn't want to lose his footing.

"You're right, but it's a very bad omen."

"If Nanshan Group's high-speed rail bearings really meet all the test requirements and the performance is no worse than ours, then they can produce a few specifications, or dozens of specifications."

"Our business will definitely be greatly affected by then."

Zhang Guoyi feels that communicating with these foreigners is really tiring sometimes.

They are personnel sent by the headquarters, and they return to China after staying for a period of time.

As long as the market changes on Huaxia's side did not happen during their tenure, they would not affect their promotion.

Therefore, many companies will give up or damage long-term interests for the sake of current interests.

However, in Zhang Guoyi's view, the emergence of the Nanshan Group will not only damage the long-term interests of everyone, but also the current interests.

If Golmer wasn't nervous in this situation, he wouldn't understand.

"Didn't we mention the price increase of bearings to CSR at the beginning of the year?"

"Now Nanshan Group is able to make high-speed rail bearings, but the initial investment must be relatively large, and the yield rate will not be very high."

"I guess their cost can't be lowered."

"In this case, if we lower the price of high-speed rail bearings, maybe the attitude of CSR or the General Administration will also change."

"After all, as long as the price is acceptable, they probably don't want any changes."

Holm has stayed in China for many years, and he has a better understanding of the national conditions here.

So although I was a little flustered, it wasn't that I didn't have any ideas.

"The price reduction will definitely be reduced, and continuing to maintain such a high price will only stimulate the Chinese people to further accelerate the speed of localization and replacement."

"However, how much the price will be reduced is not something we can directly determine. It needs to be discussed at the headquarters."

Although Zhang Guoyi is not particularly clear about the real cost of high-speed rail bearings, he knows that the profit margins are huge.

Bigger than most people imagine.

In this case, it is obviously meaningless if the price is only reduced by a few points.

Even if the price is reduced by 20 to 30%, the effect may not be very obvious.

After all, there was a price increase at the beginning of this year.

"We all report internally to see how much price reduction we can accept."

"Then we also tried our best to inquire about the situation of Nanshan Group to see if we could figure out their cost and selling price."

"Only when these things are clarified can our next actions be more targeted."

After Golmer finished chatting with Zhang Guoyi, they immediately went into action.

With the official approval of the Nanshan Group's high-speed rail bearing localization project by the expert review team, the publicity work jointly promoted by CSR and Nanshan Group has officially begun.

[Review: High-speed rail bearings rely on imports? my country's bearing companies can't produce the bearings needed for high-speed rail? 】

[What are the parts of bearings used in high-speed rail vehicles? 】

[Huaxia high-speed rail has shortcomings. Bearings need to be imported in large quantities every year. Is it really not enough to make domestic bearings? 】

[Break the 30-year technology monopoly! High-speed rail bearings are domestically produced, Germany and Japan once sold us at a price 10 times higher]

[High-speed rail bearings rely on imports? Thousands of bearing companies in my country cannot produce the bearings needed for high-speed rail? 】

Articles of all kinds soon began appearing online.

Like this kind of articles that tend to be positive, even if Nanshan Group does not come forward to promote them, various portal websites will actively promote and write them.

Of course, since we want to take this opportunity to improve the brand power of Nanshan Group, let more ordinary people know about Nanshan Group.

Cao Yang would definitely not let the news spread by himself.

Not to mention that the hot searches on Weibo have several news related to high-speed rail bearings, even on Autohome and various forums, you can also see topics related to high-speed rail bearings.

Some content is not simply to brag about Nanshan Group, but to give you a popular science on the technical difficulty of high-speed rail bearings, and to review the grievances we have suffered in the past so many years.

Only when we have fully realized the difficulties in the past and realized the technical content, can everyone know the significance of Nanshan Group's capture of high-speed rail bearing technology this time.

At the same time, Fang Sisi also made full use of the previous resources at Huaxia TV, and contacted the reporter of Huaxia TV to directly conduct an exclusive interview with CSR and Nanshan Group.

Part of this exclusive interview will not only appear in news reports, but will also be broadcast in some programs of the Financial Channel.

It can be said that in a short period of one week, the four words of high-speed rail bearings can be regarded as completely out of the circle.

It is obviously a boring bearing part, but it has attracted a lot of attention.

The name of the hero Nanshan Group has naturally entered the field of vision of many people.

In particular, some people found out that Nanshan Group can not only produce high-speed rail bearings, but also various parts such as engines and gearboxes for OEMs.

Even after learning about it, I found that many parts on my car were also produced by Nanshan Group.

As for the name of Xingchen Automobile, it goes without saying.

Originally, its popularity in China was the most famous among the various business divisions of Nanshan Group.

There is no way, who told Nanshan Group that until now, other business divisions basically sell their products to OEMs, and only Xingchen Motors sells directly to ordinary consumers.

"Mr. Cao, I just heard that both Schaeffler and SKF have jointly contacted our purchasing department. Now the high-speed rail bearings that are being supplied to CSR have all been reduced by 30%."

"On top of that, they're down another 30% next year."

"It's all thanks to you."

Nie Jian was in a very good mood at this time.

The localization project of high-speed rail bearings was originally pushed by him.

Even in the face of some internal resistance, he did not flinch.

Didn't expect it to come out so quickly.

"Our group's ability to develop high-speed rail bearings so quickly is inseparable from the many relevant technical requirements your company has accumulated in the past."

"It is you who brought Nanshan Group into the field of high-speed rail bearings."

"Mr. Nie, our production line has been rushing to work day and night, and we will be able to supply related parts on a large scale in three months at the earliest."

"The bearings of other specifications are also under development and verification, and there will be results within this year."

"It is initially estimated that by the first half of next year, we will be able to achieve large-scale delivery of at least half of the bearings used on domestic high-speed rail."

"Some other bearings with special specifications can also be developed within next year."

Manufacturers such as Schaeffler will cut prices to stop them, which is something that Cao Yang has long expected.

So when Nie Jian told himself the news, he wasn't nervous at all.

Whether it is CSR or the General Administration, it is impossible for Nanshan Group to switch all the parts to Nanshan Group immediately after developing the high-speed rail bearing.

Not to mention that some brands of bearings have not been developed yet, even if all of them have been developed, this is not the way to do it.

In case there is something wrong with the bearings of Nanshan Group, it will be a lot of fun.

So observing for a period of time is inevitable.

This is not to say that the General Administration or CSR Group will go back on their word and refuse to hand over all the relevant bearings to Nanshan Group.

"good!"

"Very good!"

"Nanshan Group can achieve localization of all bearings, so we are one step closer to the goal of 100% localization of our high-speed rail components."

"At that time, the bearings used in this year's vehicle installation have basically been verified for a period of time, and can be promoted on a large scale."

"Schaeffler's price, even if the price is reduced by 50%, is still very high."

"This time, your Nanshan Group is definitely a great contributor to the development of my country's high-speed rail."

"Mr. Cao, I suggest that you apply for the National Science and Technology Progress Award at that time. With the significance of high-speed rail bearings, there is absolutely no problem with the third prize, not to mention the first prize."

"At the same time, I also formally invite Nanshan Group to participate in our next key project of localization of key parts."

Nie Jian changed his voice and threw a new blockbuster at Cao Yang.

This raised Cao Yang's sense of anticipation.

This kind of project that can be famous and earn a lot of money, I have no reason to refuse.