Rebirth 1999: Opening the Age of Black Technology
Chapter 751: as the enemy
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Xinlang Technology: "Heavy news, Changtian Technology has undergone major personnel changes and subsidiary structure changes. Two Changtian Technology subsidiaries, Nokia and Bird Technology, have merged into one to establish Hanhai Technology Co., Ltd., and Jobs was appointed as Hanhai Technology's CEO. ceo."
"New York Times": "Jobs defected from Apple to join Changtian Technology!"
"Washington Post": "Jobs went to Xiaguo to join Changtian Technology, and Changtian Technology's newly established Hanhai Technology Co., Ltd. directly competed with Apple."
"Asahi Shimbun": "Jobs joined Changtian Technology, and Changtian Technology officially entered the smartphone industry."
The high-level meeting of Changtian Technology this time is only an internal meeting.
However, because Bird Technology is a listed company, Bird announced the above information to shareholders as required.
Whether it is Waveguide Technology or Yuedong Internet, they all represent Changtian Technology behind them.
Therefore, as soon as Bird's daily limit is reached, shareholders and the media rush to find the reason for the daily limit.
Only then did it find out that Changtian Technology had established Hanhai Technology and made Jobs the CEO of Hanhai Technology.
This is of course blockbuster news, and the media are scrambling to report it.
Many reporters flocked here, hoping to get first-hand information from Changtian Technology.
However, Changtian Technology did not release any information or accept interviews. The reporters could only make guesses and speculations based on the existing information.
After the high-level meeting of Changtian Technology was held, the real work had just begun.
To launch Hanhai mobile phone, there is no problem in technology, production and sales channels.
Now what Changtian Technology has to solve is the high-level design problem.
Nokia's stock has already been delisted from major exchanges, so when Changtian Technology acquired Ruokeia's mobile phone business, it had a 100% controlling stake.
There is absolutely no problem for Hanhai mobile phones to be sold in the western market in the name of Nokia. All profits will be attributed to the head office of Changtian Technology. In the future, the head office will redistribute this part of the profits in other ways (including transfer payments).
But Waveguide has some troubles.
Because Bird Technology is a listed company, Changtian Technology holds 60% of the shares of Bird.
If all the profits of Hanhai Mobile in non-Western markets are attributed to Bird Technology, then at least 40% of these profits will be distributed to major shareholders.
It's not that Changtian Technology is quite stingy and unwilling to share profits, but Hanhai Company has just been established, and it is unknown to see how the sales of mobile phones will be.
Whether it is from the principle of profit distribution or the future development of Hanhai Mobile, the current profit distribution is definitely not correct.
Therefore, in the top-level design of Hanhai Company, Chen Xiao used some skills.
Hanhai Company is responsible for the research and development, production and so on of mobile phones.
Needless to say, Nokia sells how it sells. After all, it is a wholly-owned subsidiary.
Bird Technology, on the other hand, is only a seller of Hanhai mobile phones, and the profit from sales has been redistributed within Hanhai.
In this way, most of the profits from selling Hanhai mobile phones in non-Western markets will go to the Hanhai head office, and Bird Technology can get a part of the profits, but not too much.
Such an approach is in line with the current interests of Changtian Technology.
As for whether the brand of Bird Technology will be needed in the future, it will require Changtian Technology to re-evaluate and analyze after the sale of Hanhai mobile phones.
Changtian Technology has prepared a villa for Jobs on Tianyue Island, which is adjacent to Wang Xiang's residence.
This is the treatment that Changtian Technology gave to the senior management of the group.
The benefits of Changtian Technology are very good.
If it is the middle-level staff of the group (the middle-level staff of the headquarters or the high-level staff of the subsidiary company), they have their own apartment (above 130 square meters) in Changzezhou, and ordinary regular employees will have staff apartments (in the place where the employees work , 50 square meters for non-couples, 70 square meters for couples or married people, if no housing is provided, a cash subsidy in line with the local housing will be given).
Jobs has yet to pick up the family.
Even his family members who joined Changtian Technology in such an impulsive way were only just aware of it from the news.
At this time, Jobs did not have time to tell his family the whole story, because he is now discussing with Wang Xiang all the time, looking at the release time and release method of the mobile phone, as well as future sales channels and so on.
However, he firmly believes that after this period of time is over, he will take his family over to take a look, and they will definitely fall in love with the environment of Changzezhou.
After detailed research and judgment, Chen Xiao, Wang Xiang and Steve Jobs believed that Apple is likely to change the annual press conference and move it forward to around March or April 2013.
At least half a year earlier than Apple's annual release in September.
Therefore, the release time of Hanhai mobile phone is also set in March or April of 2013.
Changtian Technology has determined all the hardware standards and system standards of Hanhai mobile phones, and is currently producing at full capacity.
Wang Xiang's opinion is that the first batch is to produce 100,000 mobile phones first. After all, the output of Changtian Technology is there. If you see that the sales of mobile phones are not bad, then speed up production with full power.
Changtian Technology has passed the stage of radical development and needs a relatively stable CEO like Wang Xiang.
And Jobs knew too much about smartphones.
His opinion is to stock up at least 2 million units.
"As long as Hanhai mobile phones are released in the market, there are no competitors at all."
This is Jobs' judgment on Hanhai mobile phone. In front of Hanhai mobile phone, Jobs even thought that Apple's iphone series had no competitiveness.
The final decision rests with Chen Xiao.
Chen Xiao said: "We have to learn from the iPhone's lesson."
Jobs, Wang Xiang, Simpson, Wen Qi and others, after hearing Chen Xiao's words, still did not understand.
Learn the lessons of the iphone.
What lessons have you learned from the iphone?
Is it because the iphone5 does not use the hardware of Changtian Technology, so the sales are very poor?
However, the Hanhai mobile phone originally used the hardware of Changtian Technology.
Chen Xiao said: "We have to learn the lesson that iPhones were out of stock when they were just sold. This is the shortage of iPhones."
"So my opinion is that between now and April next year, we should prepare at least 10 million Hanhai mobile phones."
"Ten million units!" Wang Xiang exclaimed.
The production cost of 10 million units can definitely be borne by the current size of Changtian Technology.
But if the sales are not good, isn't the 10 million a waste?
Chen Xiao said: "Changtian Technology has spent so much energy to make the Hanhai mobile phone. I never thought that it would fail. If the Hanhai mobile phone fails, it will be the failure of the entire Changtian Technology."
"At present, in addition to Apple, companies such as htc and Motorola have also reduced the use of Changtian technology hardware."
"Our remaining hardware products and idle production lines can all be put into the production of Hanhai mobile phones."
The five-person small meeting was decided in this way.
Changtian Technology is at full speed to prepare for April next year.
In April next year, the 4G network of the entire Xia Kingdom should have been completed.
Major countries and major cities in Europe should also be able to use 4G communications.
At this moment, the Apple headquarters on the other side of the ocean.
Cook and his team were shocked.
Cook only visited Jobs a few days ago and asked Jobs if he knew if Changtian Technology would launch 4G communication.
As a result, Jobs replied that he did not know.
If Jobs really doesn't know, then forget it. The key is that Cook's front foot just left, and Jobs' back foot went to Xia Guo to join Changtian Technology.
I don't know, this is what Jobs did on purpose.
Apple is now facing a formidable enemy.
Because Jobs is the founder of iphone, in addition to some secrets of iphone, he also has the resources of some suppliers of iphone.
Such as chips, screens, communication basebands, etc.
For Changtian Technology to make a mobile phone, it is definitely not enough to rely on the hardware in his hands. It is necessary to find other hardware such as chips, screens, and communication basebands.
And these hardware can't be produced with the current technology of Xia Guo, and can only turn to other manufacturers, and it is very likely to be Apple's supply chain.
For example, chips, currently there are only two chips that can support smartphones, Qualcomm and Samsung. Of course, if Changtian Technology can design chips, TSMC will be half the company.
Changtian Technology's hardware company and its holding company, Xiaxin International, are able to design and produce chips, respectively.
But they are all made into relatively "coarse" computer chips and have never produced mobile phone chips.
If the hardware company of Changtian Technology has designed a more advanced mobile phone chip, and Xiaxin International can produce it, it would have been big news, but so far the entire industry has not received any news.
Therefore, more than 90% of Hanhai's mobile phone chips may be purchased from the supply chain of Apple, and one of Samsung and Qualcomm must supply Hanhai.
The same is true for the communication baseband, which is part of the mobile phone chip and the most important part.
Cook judged that even if Changtian Technology acquired Nokia, Nokia would not be able to make its own communication baseband, and it still had to rely on Samsung.
Not to mention the screen, the world's best mobile phone screens come from samsung and lg.
Smartphone touchscreens are no different than previous feature phone displays.
Therefore, Changtian Technology will definitely rely on Jobs' previous relationship to find corresponding suppliers.
Figured this out, Apple's high-level meeting immediately set the tone - to prevent Jobs from playing a role in Changtian Technology.
Cook immediately issued a statement on behalf of the company.
Apple solemnly declares:
"Our former CEO, Mr. Steve Jobs, violated business principles and resigned from Apple, and immediately took up a job at a rival company, Changtian Technology.
Our company solemnly declares that Mr. Jobs is prohibited from providing any commercial secrets about Apple to Changtian Technology, prohibiting Changtian Technology from using Apple's patents, and using Apple's resources for Changtian Technology through improper means... otherwise I will The company will reserve the right to pursue legal responsibility…”
This statement from Apple is nearly 1,000 words long.
There is a lot of content, but in fact there is only one meaning.
It is forbidden for Jobs to use the resources and information in his hands to help Changtian Technology.
Whenever the mobile phone developed by Hanhai, a subsidiary of Changtian Technology, is so similar to Apple, that is, Jobs and Changtian Technology violated the law.
The reason why Apple made such a statement is to tell the world: "If the mobile phone launched by Hanhai is accepted by the market and recognized by consumers, then Changtian Technology has stolen Apple's technology."
Such a statement is actually quite disgusting.
After all, a mobile phone is a cuboid "small box" with some hardware and systems in it.
The arrival of smartphones is actually the same as the original feature phones.
Homogenization is becoming more and more serious, and differentiation is getting smaller and smaller.
If you really want to say who copied who, that's not necessarily true.
Apple's statement like this is to stand at the highest point of morality, so as to facilitate attacks on Hanhai Technology at any time in the future.
After the media saw such a statement from Apple.
I also feel that the friendship between Changtian Technology and Apple has completely disappeared, and instead it is fierce and cruel competition.
In addition to releasing this statement, Apple is also very anxious about the upcoming launch of new mobile phones by Changtian Technology.
Based on everyone's understanding of Changtian Technology in the past, as long as Changtian Technology entered an industry, other companies basically had nowhere to go and died quite tragically.
For example, Bristol-Myers Squibb and Pfizer's drugs for severe pneumonia (non-cancer) are no longer sold, and they are now producing less than 10% of the production they produced 10 years ago.
Another example is the once mighty PC brands such as Lianxiang, Dell, and Hewlett-Packard. Now the total sales volume of several companies is not as good as that of Shenchuan.
As for semiconductor companies such as Kingston and Micron, it is even worse.
Losing money every year and never knowing when it will go bankrupt.
They are now looking at the mobile phone industry eagerly, hoping to get orders from the mobile phone communication terminal to turn over.
Therefore, in addition to releasing this statement, Apple also immediately sent people to Samsung, Qualcomm and other companies~www.readwn.com~, hoping to persuade these companies not to supply Changtian Technology.
Because Qualcomm did not have direct competition with Changtian Technology before, its rhetoric to Apple was vague and did not have a letter.
And Samsung has had a fierce collision with Changtian Technology in the field of hardware, especially in the field of semiconductors.
So after receiving Apple's lobbyists, Samsung immediately released a statement on its official website.
Samsung statement: "As a global responsible semiconductor company, Samsung urges all companies to strictly abide by industry rules and relevant business laws. Samsung will actively supply its partners in accordance with relevant laws and regulations, and resolutely crack down on the theft of trade secrets. ."
Sure enough, Samsung has carried forward the character of the second fool of Bangguo.
After receiving Apple's lobbyists, they even expected that Changtian Technology would definitely find itself to buy 4g chips, so they decisively issued this statement to support Apple, which is also a report on the original. An arrow of revenge.
The statements from Apple and Samsung were known to Jobs.
Looking at the two statements, Jobs stood in front of the window and sighed, suddenly feeling very ridiculous.
The fundamental purpose of this statement is to imprison Jobs there, and not allow Changtian Technology to use Jobs' personal connections and technical resources.
Jobs sneered and said to himself: "Have they ever known that the products developed by Changtian Technology three years ago have far surpassed the most advanced products of the two companies now."
Jobs thought that Apple's release of this statement completely cut off the possibility of cooperation with Changtian Technology. It is a pity and a pity!
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