Loli Idols Do Whatever They Want
Page 171
Recently, Lin Qian has been busy applying to the state to build a factory in a high-tech factory area and asking for some high-tech equipment that cannot be bought with money.
The construction plan for this batch of equipment and factories will cost more than 600 billion.But this expense has been given to Lin Qian through capital injection and loan, so that she has no worries.The disadvantage is that she is too busy now to take care of Su Meng's film operations.
"The boycott of the female audience that we were worried about did not appear. The main fan group of Miss is actually over 24 years old. Women over this age have a lot of time and inclusiveness. It would not be said that Su Meng came up with one that does not suit them. Appetite works, there is a situation of falling off fans."
"According to some conclusions given by the analysis department, in fact, many people treat Miss as a daughter, and after seeing Miss' achievements, they will also get a certain sense of accomplishment. So as long as "Code Name Galaxy" is successful, there is no need to worry about women. Audience question."
"On the side of new fans, Miss should have a large number of male fans this time. The exact number cannot be estimated, but it is expected to surpass the female audience. Because "Code Name Galaxy" has become the most concerned fan in the world. There is no such thing as a movie. If the situation is good enough, the young lady can truly embark on internationalization this time, and she can also make the name of our Mitian film and television department completely famous."
"Then, after seeing this live broadcast, the clothing department wanted to apply for the copyright of "Code Name Galaxy". They planned to use some of the images in "Code Name Galaxy" to design a batch of clothing for all ages for sale. "
"Finally, the board of directors has won [-]% of Miss's shares. The board of directors is very optimistic about Miss now, and they will take the initiative to increase the profit from [-]% to [-]%. It depends on when you have time to bring Let the lady go to complete the signing of the contract."
Lin Qian's assistant finished the report in one breath.
Lin Qian didn't say anything after hearing it, but she showed a faint smile.
Su Meng has never let her down.
ps: Sorry, Calvin, I have to think carefully about continuing to pave the way or accelerating the plot to enter the backstab stage.
Chapter 320 Maybe I Can Still Be Confused
"Has Su Meng handed over the next publicity and editing work to us?"
After the first wave of publicity was officially over, the publicity team formed by Mitian for "Codename Galaxy" received the news that Su Meng was going to hand over the publicity rights in an all-round way.
Although they produced the promotional video for the first wave of publicity, Su Meng has all the rights to the production method of the promotional video.It's just that Su Meng doesn't care, so they make it, and the use of funds after the production is completed requires the consent of Su Meng.
After the first wave of publicity was over, Su Meng said that they were going to hand over the right of publicity to them.
"So, we were worrying in vain before."
Seeing this, Lin Su, deputy head of the publicity team, said.
In fact, when Su Meng said that they were going to broadcast live, their entire publicity team was a little panicked, because at that time they thought that Su Meng was not satisfied with their current wave of publicity methods, so they planned to do it themselves.
However, now it seems that Su Meng is not dissatisfied with their initial publicity method, but feels that the effect is still a little low, so he used the live broadcast method as a supplement.
"Then which one should we use for the second propaganda plan?"
said a member of an advocacy group.
For the second phase of publicity, Lin Su made a lot of preparatory plans, one of which was very satisfactory within the team.I was afraid that Su Meng would disagree after taking it out.After all, that plan was a bit too advanced to be understood, and I was afraid that Su Meng would not agree to it.
But if the power of declaration is handed over to them now, it will be different.
"Calculate how much money we have for the second phase?"
Lin Su asked about the funding first.
Mitian took out [-] million U.S. dollars as the global publicity fee for "Code Name Galaxy", and Su Meng added another [-] million U.S. dollars later.
The announcement of [-] million US dollars is absolutely unprecedented in the history of film, but not all of the [-] million is for their promotion team, but the expenses that their promotion team can use account for the majority.
"We need to reserve 7000 million for the third phase of publicity, and after subtracting the 3000 million used for the first phase of publicity and the 1000 million reserved fee, we still have 4000 million to use. I simply calculated and implemented that It’s totally feasible to publicize the plan.”
The property in the publicity group is said here.
"Report the channel fees at home and abroad."
Those who implement the publicity plan still need to be cautious, especially in terms of funds, they must be strictly controlled.Otherwise, halfway through the implementation, it will be found that there is not enough money, and it will be a shame to use the reserve funds and the funds for the third phase of publicity.
"In terms of domestic channels, we have a lot of internal promotion channels, which can save a large part of the cost, but we need to apply in advance. At present, the promotion side is a green light for us all the way, as long as we say hello in advance, we will definitely come. Simple Calculate it will cost about 500 million. I suggest to reserve another 300 million as a reserve fund. The rest is overseas. We have little knowledge of foreign publicity channels. Except for theater publicity, we basically use it for other aspects. Money is thrown, this is the big one.”
The property side made a simple data report.
Before the expansion, Mitian was the largest publicity and distribution channel in China, but after the expansion, it has widened the qualitative gap with its peers in terms of publicity and distribution.In addition, Mitian internally fully supports "Codename Galaxy", so there is no need to spend money to buy its own company's promotional channels, and it can get enough resources.
The current problem is that in foreign countries, "Battle of Wisdom and Internet" does not have enough publicity, so the expected effect can be achieved through theaters and certain advertising.
But "Code Name Galaxy" is different. At present, Lin Qian's decision is not to simply promote the movie itself, but to promote the IP of "Code Name Galaxy".Mitian is doing a short-term crash study of super IP.
Therefore, the amount of publicity required is very large, and more publicity channels are required.This is the challenge that this advocacy group is currently facing.
Mitian still doesn't have enough knowledge of foreign publicity channels, except for the theater chains it has acquired, there are hardly many high-quality publicity channels.
Therefore, there is only one thing they can do now, and that is to take money to open the way!
Money is not everything, but there is a good saying that money can turn ghosts around.
Therefore, the plan formulated by the publicity team is very simple. The first publicity test is to test the acceptance of the market, the second publicity test is to test the publicity and distribution channels they can get, and the third publicity is from one week before the release to the release. The next half month will be the final attack
"Su Meng trusted us very much and handed over the right of publicity to us, so we have to give Su Meng a perfect answer."
Seeing this, Lin Su said, a confident smile appeared on the corner of his mouth.No chance is not something that can be encountered every moment, and this publicity is undoubtedly an opportunity.
Everyone's life is not lacking in various opportunities for rising, and the difficulty is never to meet opportunities, but to seize the opportunities that one can grasp.And Lin Su felt that he could use a perfect publicity to fully seize this opportunity this time.
...
"Fat Ju, you stole my head again, you take my head every time, you take my head every day!"
Su Meng, who was at home, looked at Fat Ju with a full face, full of displeasure.
Although it is said that Fat Ju took her up the score recently and her rank has risen all the way to the top [-] stars, but the total number of kills she got along the way has not reached a fraction of the number of deaths, which is very uncomfortable.Especially when I went to Weibo, people said every day that she found a professional companion to play as an assistant, and she hugged her thigh for points.
"I've been waiting for three seconds and you didn't get it yourself, do you blame me?"
Fat Orange looked at Su Meng speechlessly and said.
I really can't blame her for this matter. Su Meng is really not an ordinary dish. After adding the king's [-] stars, many of the opponents Su Meng met were experts in pesticides and celebrities, and they were all a bit manipulative. , This kind of operation can be done occasionally.As for the residual blood that Su Meng obviously couldn't get, she had no choice but to accept it.
After all, he ran away without accepting the head.
As for why she became Su Meng's companion?It's very simple, because considering that the Propaganda Department has done a good job, and Su Meng wanted to be lazy, Su Meng directly handed over the publicity rights to the Propaganda Department.
Anyway, it is an indisputable fact that this movie has a huge male audience, and Su Meng doesn't care about the increase in the male fan base, so she just threw it to the propaganda department and let them do whatever they want.Maybe it's still confusing, isn't it?
ps: Today... there must be three updates, one chapter must be updated before 0:[-], and we will strive for four updates
Chapter 320 Confusing Propaganda
"Has the propaganda started yet?"
On June [-]st, Su Meng came out of the subway in Shanghai, and stood in front of a poster of "Code Name Galaxy" and said to herself.
Today was Children's Day, of course she wanted to have a good time, but after arriving at the amusement park, she left with Lin Er, Bu Miaohan and Fat Ju.As for the reason?She doesn't want to stand in line for hours for a ride.
At the same time, Su Meng also understood a truth, that is, going out to play on vacation is no different from suffering.
Therefore, she is now planning to take Lin Er and the others to a high-end restaurant for dinner, and also book a seat by the window, where she can enjoy the scenery while eating, which serves multiple purposes.
The promotional poster was actually posted two days ago. Fat Ju told her about it, but she didn't remember it.
The picture on the promotional poster in front of Su Meng is the T-1907 wearing armor standing in front of the deck, looking up at the knife-tip dancer. Brilliant promotional poster.
This is also the role of promotional posters. It does not need to be durable, but it must be eye-catching.
In this regard, Su Meng has no opinion, and putting up posters is a very normal way of publicity.
"Su Meng, there are also here!"
Lin Er, standing in front of a large display screen, reminded me.
"Is there any promotional video?"
Su Meng walked to Lin Er's side and took a look, and then found that the picture on the screen was a boring looking picture of a burning battlefield after the war, and it should be a circular picture.Su Meng saw some scenes of fire burning among a pile of mechs and other wreckage, and there were no others.
"Let's go, let's go to dinner."
After watching for a few seconds, Su Meng lost interest in continuing to watch. How could anyone pay attention to such an inexplicable picture!
"Oh~ I'm going to eat pudding later."
After Lin Er heard Su Meng's words, he didn't say anything else, and followed up with Su Meng.
Bu Miaohan also turned her head and glanced at the screen, wanting to remind Su Meng that this is indeed a promotional screen for "Code Name Galaxy", and it has been released in many key cities around the world. More than half of the subway screens in China have been shown this screen .
At the beginning, no one paid attention to it, but after watching it a lot, I started to wonder why the promotional team of "Codename Galaxy" released such a confusing promotional screen.
The more confused, the more heated it is, so there are now more discussions on "Code Name Galaxy" on the Internet.
It's just that Su Meng is the chief director of "Code Name Galaxy"!How could she not know about this kind of propaganda?So Bu Miaohan felt that if she reminded her, she would be out of class, so she didn't remind her.
As for Fat Ju, I took another look at the screen, and after making sure that there was no movement in the screen, I didn't bother to care about it.
She didn't know much about publicity, but this seemingly boring picture was a case of failed publicity at first glance, and it wasn't worth caring about.What's more, the popularity of the movie "Code Name Galaxy" is not critical, nor is the box office that can be created. The key point is the conversion of fans, from mother fans to comprehensive fans.
The loss of fans brought about during the transformation is the ultimate goal of her and Su Meng.If Su Meng didn't want to care about it now, she would have wanted to do it herself to promote it.
It's just that Su Meng doesn't want to care about it anymore, so what else does she care about?The most important thing now is to happily go to a high-end restaurant for dinner with Su Meng.
...
"The current data feedback is very good, even better than what we imagined!"
When Su Meng celebrated June [-] happily, the publicity team also got gratifying data.
The second phase of promotion started on May 25th, when the second wave of promotional videos was released.The promotional video has received good responses both at home and abroad, and it can be regarded as further consolidating the fan base of "Code Name Galaxy" and preparing for the film's warm-up.
There is absolutely no problem with this aspect.
And the core of the second phase of the promotion is actually the confusing battlefield video in the subway. It changes every day, and the change is not large, but they are all changing.And this publicity will continue until the third publicity, forming a perfect connection with the third publicity.
As for the purpose of this propaganda?It's very simple, let the audience take the initiative to understand "Code Name Galaxy".A confusing battlefield video does not play an attractive role, but if you watch too much, it will make people confused and understand "Code Name Galaxy".
As for the effect of doing so?If they were only promoting the movie "Code Name Galaxy", it would be a very stupid, even stupid way to explode.However, what they have to do is to promote the IP of "Codename Galaxy" and tap the market for a series of peripheral sales activities that will be opened later.
The data feedback on the first day of this ad was extremely low, but from the second day onwards, the data feedback gradually increased, and from the third day onwards, there were gradually various discussions about "Codename Galaxy" on the Internet.
Letting one's own customer groups actively understand one's own products is something that many shelves are trying to do, and according to the current data feedback, they have succeeded.The battlefield videos are not eye-catching, but the large number left an impact on the audience.Those who want to know will find out, and those who don't want to know will not be disgusted with this very flexible advertising method.
In order not to make others feel disgusted while looking for your own customer group, I have to say that this kind of publicity is very clever.
Of course, there are also disadvantages, that is, the price is a bit too expensive.
However, because it used a lot of Mitian's own channels, at most it took up resources, so the domestic publicity in terms of price was suppressed to a certain extent.On the contrary, there are too many pictures from abroad. After all, there are not many channels of their own, and the publicity channels of theater chains can't do this.So the investment is relatively large.
"Continue data collection. Prepare third campaign based on data collected now."
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