Post-shadow Development Plan

According to statistics, among the 5 personal covers of this issue of "Entertainment Weekly", the cover of Lily's version accounts for more than half of the personal character version.

But in the final analysis, no matter what method is used, all publicity is ultimately aimed at promoting the box office.

Jiufeng is advancing in both traditional media and online media. Through intensive publicity campaigns and high-quality movie reputation, ubw's box office has walked out of a healthy and beautiful curve.

Starting from the new week, ubw continued to start its own legendary journey.

The drop in the box office on weekdays is a normal phenomenon in the film market, and the only thing that can be controlled is the problem of how much the box office drops.

In this regard, ubw has done a very good job, perfectly realizing the smooth transition from the high box office on weekends to the decline on weekdays.

After getting a box office of 1 million US dollars in the first weekend, ubw controlled the single-day box office decline within 4371% on Monday, and completed the first working day with a box office of 50 million US dollars.

As a summer popcorn movie, this drop is an incredible achievement.

ubw’s results on Tuesday are also very good, because Tuesday is the traditional weekly member discount day of major theaters, and it has received 100 million US dollars more than Monday.

It was not until Wednesday that ubw's strong momentum began to slow down, and the single-day box office fell below 2000 million US dollars for the first time.

It's just that this drop has nothing to do with the ubw movie itself, it's simply because of the regularity of the movie box office, Wednesday and Thursday are usually the days with the lowest box office in a single day of the week.

Coupled with the nature of popcorn movies like ubw, it is impossible for the box office to rise against the law several times a week like "Titanic".

But in any case, although ubw's single-day box office did not exceed 2000 million US dollars on Wednesday, its North American box office has reached 2 million US dollars.

It became the first North American film to break $2006 million in 2, and it also became the current North American champion in 2006.

And that's within a week of the film's release.

As for ubw's global box office, because there are too many countries and regions involved, it is impossible to summarize the data in time.

But judging from the current situation, ubw is selling quite well in the world.

As soon as the film was released, it broke the annual box office records in various regions with an unstoppable momentum.

Especially in Jiufeng's hometown of Japan, the box office of ubw on the first weekend plus Thursday's premiere easily exceeded 10 billion yen.

According to the laws of the Japanese film market, Nanaya is not worried about ubw's 100 billion box office performance at all, but wonders if it can try to exceed 150 billion yen.

After two days of troughs on Wednesday and Thursday, ubw ushered in its second weekend after it was released.

None of the movies released this week pose a threat to ubw.

Unless a low-cost dark horse breaks out, the outside world generally speculates that the first movie that will have an impact on ubw's box office is "The Da Vinci Code", which will be released in a week.

Although the film model in which big stars support the box office alone is a bit outdated, Tom Hanks' box office appeal coupled with the popularity of the original novel is still very promising.

Coupled with the fact that both "The Da Vinci Code" and ubw mentioned the Holy Grail, the publisher Sony Columbia directly took advantage of ubw's popularity.

After obtaining Jiu Feng's consent, when promoting "The Da Vinci Code", they played [This is a Holy Grail War with only reasoning and no fantasy! 】Slogan.

Of course, although there is no opponent, ubw's box office in the next weekend still experienced an inevitable decline.

Qiye and Jiufeng, who are familiar with Hollywood's box office rules, are well aware of this point.

Because of the previous over-intensive publicity, they have driven most of the audience to the cinema.

Although Jiufeng has been trying to get more viewers to do the second brush, in fact most of the viewers will only watch it once at most.

This is the helplessness of most commercial films after the 21st century. Qiye has not yet been able to violate the laws of the market.

Qiye drew a line in his heart, as long as ubw's box office drops within 60%, then he doesn't need to continue to pay attention to ubw.

It's not that ubw is left alone, but ubw's box office trend has stabilized, and there is no possibility of a big dive. Next, Jiufeng Entertainment only needs to promote it step by step.

As long as this goal is mainly achieved, Qiye can focus on fz and hf.

Qiye has not forgotten his ultimate goal for ubw - the annual North American and world box office champion.

In today's era without 3D movies, movies with a North American box office of more than 5 million and a global box office of more than 10 billion can be said to be almost rare.

The current box office target line for commercial big-budget movies is $3 million in North America and $5 million worldwide.

It can be seen that the biggest contribution of the popularization of 3D technology to the film market is to increase the film box office by more than 50% when the number of viewers remains unchanged.

Of course, Qiye’s request for ubw is not limited to the US$3 million box office in North America. With "Pirates of the Caribbean 2" as his competitor, he expects US$4.5 million for the North American market and US$11 billion for the global market.

To achieve this goal, it is definitely not enough to explode the box office results in the first week.

At the same time, at least to ensure that the box office trend in the next month will pass smoothly.

In order to be able to adjust the publicity strategy at any time, Qiye has been staying in the Jiufeng North American headquarters building during this time.

In addition to following up the latest box office information, Qiye also took part in the battle in person. He became an Internet troll and participated in the war of words between Fox and Jiufeng, spouting wildly at those Fox supporters.

Of course, Qiye is still very self-aware of his English level. At most, he is just waving the flag and cheering in the corner, instead of being the main output.

Although Qiye thought he was working hard, Ziyuan and the others felt that this guy was not doing his job properly.

"Everyone is working, what are you doing, kid?"

Probably because he couldn't bear Qiye's behavior of occupying the meeting room all day long, Ziyuan approached this guy after he couldn't bear it anymore.

"I'm working too."

Qiye, who was typing on the keyboard, replied without raising her head.

Ziyuan pressed the fire and asked, "Then what did you do today?"