Post-shadow Development Plan
Page 1941
After beating Marvel, Qiye and his party walked east along the China-Europe Railway to Tianchao.
Even though he has come to China more than once, Qiye still stayed here for several days.
In addition to traveling in several important cities, Qiye participated in an exclusive interview with a TV station, which can be regarded as building momentum for "Da Qin" in China.
With the announcement of the Tianchao schedule, Jiufeng's Tianchao branch also started various promotions.
With the rapid development of the Chinese film market in the past two years, Hollywood has already set its sights on this super big cake.
From the Hollywood blockbusters released every year, it can be seen that in order to share this huge market with more than one billion people, Hollywood is increasing its elements accordingly.
Eagle Peak and Disney should be the companies that value this market the most among all Hollywood companies, but they are not the only ones who want this cake.
It's just that there are few people in Hollywood who know better than Qiye that the elements of the Celestial Dynasty cannot be added casually to please the audience.
Because of cultural differences, the simple appearance of one or two landmark buildings, or the meaningless addition of Chinese actors, cannot make the Chinese audience pay for it.
On the contrary, this will have the opposite effect and make the Chinese audience disgusted with it.
In fact, using a large number of Chinese actors to play important roles in movies like Qiye is not something that ordinary Hollywood crews dare to do.
After all, except for Qiye, the fact that most of the characters use Asian actors will not appear in a film project with a production cost of hundreds of millions of dollars.
These people's thinking is still at the level of finding some Chinese or actors from the other side of the Pacific to play soy sauce.
But I don't know that this approach will only make the audience over there voluntarily abandon the movie.
Looking at the entire Hollywood, Qiye is the group of people with the clearest minds when it comes to dealing with the Chinese market.
Many "Chinese elements" that were forcibly implanted, or the "Chinese elements" that Hollywood thought.
This is simply an act of "superfluous".
Because the self-esteem of the Tianchao audience is probably the strongest in the world.
The Chinese audience will not laugh at the wrong presentation of the culture of their own country.
But from an objective point of view, the audience of the Celestial Dynasty in this era is probably the best movie audience in the world.
Don't treat them differently, and don't stimulate those sensitive points. As long as the special effects scenes are big enough and the action scenes are enough, the box office will not be a problem.
This is the standard model for Hollywood movies to harvest box office in China, instead of adding those unknown cultural elements of China.
As for Seven Nights...
If you hadn't been a Chinese person for a lifetime, you would have enough understanding of Chinese culture.
Qiye didn't dare touch the subject of "Da Qin" at all.
More importantly, there is no difference between the versions of Qiye's "Da Qin" released in China and the United States.
Although it pleases the audience of the Celestial Dynasty in terms of the subject matter, it gives the audience of the Celestial Dynasty a feeling that they did not deliberately please them.
In this era when the China Special Edition and the China Special Edition 3D version are flying around, Jiufeng's "equal treatment" approach is of course quite popular with everyone.
As for the action scenes and big scenes in the movie, let alone, this is the feature of his own movie, how could Qiye give up.
Therefore, Qiye is very confident that her films will continue to win the love of the Chinese audience.
However, in terms of publicity in Europe, America and China, Jiufeng still adopted a different publicity strategy.
In Europe and the United States, Jiu Feng's introduction to the movie "Da Qin" is the "celestial elements".
After all, apart from Lily, Gakki and Kutiaofeng among the actors of "Da Qin", the remaining actors are pure passers-by in the eyes of European and American audiences.
Instead of trying to introduce European and American audiences to actors they don't want to know, it is better to introduce Chinese culture to them.
People in Western society have always been very curious about Eastern society.
In many European and American cultural works, the East is understood as a shortcut to obtain special abilities.
It is precisely because of this that strange rumors that people in the Celestial Dynasty know kung fu and Japanese know karate are prevalent among European and American folks.
Although anyone who has a close understanding of oriental culture knows that all this is nonsense.
But this does not prevent Jiufeng from using it as the core of "Da Qin" promotion in Europe and America.
However, this method is not feasible in the Celestial Dynasty. Any native of the Celestial Dynasty knows that his country is not as exaggerated as it is rumored abroad.
Contrary to the promotion of "Celestial Culture" in Europe and the United States, Jiufeng's promotion in China focuses on special effects and film actors.
But it is different from the usual Hollywood movie promotion method of "we specially used actors from your country in the movie".
Jiufeng Entertainment only asked the actors who starred in the movie to frequently show their faces in various announcements and programs, and asked these actors to use the most normal way to promote the movie "Da Qin".
If an uninformed person turns on these TV programs, they may think that "Da Qin" is a standard Chinese movie.
And this is what Qiye and Jiufeng want to achieve.
After all, "Da Qin" is a Hollywood movie, even if they don't say it themselves, various media will help them promote it.
Jiufeng Entertainment is not a repeater, there is no need to spend energy to say something that everyone will know.
And if there are so many actors in this movie who Jiufeng focuses on promoting, it is naturally the girlfriends idols Qin Jue and Xiao Mustard.
No, after Qiye arrived at Tianchao, the first thing she did was to find them, and then she took the two of them to participate in a TV show.
pS: Mi Jiang really thinks too highly of herself...
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