Post-shadow Development Plan

You have to ask why this guy Qiye remembers it so clearly, because this guy was one of the people who lined up back then.

Although this kind of hunger marketing in disguise has also promoted the promotion of "Avatar", it can be said that Qiye still hopes that there will be more 3D theaters in Tianchao.

Anyway, the sudden explosion of movie-watching craze is definitely not something that can be digested by adding a few movie theaters.

And two more movie theaters can make "Xiaoyuan" have a higher box office performance there, so why not do it?

Of course, the release time of the Chinese movie is still early.Jiufeng Entertainment is currently focusing on North America.

Newspapers, magazines, radio stations, TV stations, cinemas, stations, and even street shopping malls.

As long as there is a lot of traffic, you can see all kinds of materials related to the promotion of "Xiaoyuan".

50 days before the movie was released, the crew of "Madoka" began to publish a special countdown poster on the [See Moon] column.

A pair of these posters are released every day, and the content is varied, but basically they are all about the characters in the "Madoka" movie.

These posters are beautifully made, and the characters in the paintings are very distinctive.

It quickly sparked heated discussions on the Internet.

After seeing one, many netizens even started to spend time on newly released posters every day.

You have to wait until the official release of the new poster before going to bed, otherwise you will feel uncomfortable all over, as if something is missing.

Whether it's a special countdown poster, or a movie advertisement that appears everywhere.

These are all things that Jiufeng Entertainment spends money to create.

Before the arrival of the second half of October, Jiufeng Entertainment had spent almost all of its $10 million budget on the global promotion of "Madoka".

The employees of the publicity department are suspecting that the global publicity of "Little Circle" will definitely exceed the budget.

No, it's not suspicion, but it's definitely going to be over budget.

But even so, Qiye and Ziyuan did not stop the Propaganda Department from continuing to spread coins all over the world.

They all know that the current era of commercial television is an era that requires crazy investment.

Therefore, only spending money to promote the film can produce returns.

Publicity and movie box office, the two have long been equated to some extent.

In essence, the promotion of movies is not much different from the promotion of ordinary products.

The purpose of both parties is the same - how to let more people know about their products.

Relying on the carpet-like bombardment of publicity, the movie "Madoka" definitely has no shortage of popularity.

Almost everyone who pays a little attention to movies knows that a movie that spends a lot of money and has super special effects will be released in the near future.

Other film studios in North America have revised their Halloween schedule movie release plans a few months ago.

Whether this movie called "Madoka" is a real powerhouse, or a squib like "Superman Returns."

The popularity of this movie at the beginning of its release will definitely not be low, and the audience's attention will only be on that movie.

Choosing to release a movie on a date similar to that of the other party is not even considered an egg hitting a stone, it's just courting death.

In the last period before the film was released, all employees of Jiufeng Entertainment were doing their best to carry out the work in their hands.

Most people even work overtime for several consecutive days until the early hours of the morning before finishing their work.

Many people lived and ate in the company during this time.

This is really a rare situation for American employees who lack an overtime culture.

But if "Madoka" can really do what Qiye said, it can break the box office record in film history.

Then they believe that their efforts are meaningful.

If he really succeeds, then he really becomes a part of history.

This sense of honor can stimulate employees' enthusiasm for work more than simple promotion and salary increase.

After a long wait, the time finally came to October 2009, 10 - the day of the premiere of "Madoka".

∡⑨⑧316354

pS1: The Japanese film market is notoriously exclusive.

Hollywood movies are basically routinely released half a year later.

But even so, most of Japan's box office champions in recent years have been Hollywood movies.

But the same Hollywood itself is also xenophobic to death.

It's just that Hollywood is currently the world's number one film market, and no film from other markets can do it. →_→

∡⑨⑧316354

pS2: Countdown posters are a promotional tool used in many movies.

However, the 100-day countdown like HF, and the practice of one picture per day is rare. ╮(╯▽╰)╭

Chapter 654 Conflict in the interview area

An extremely gorgeous movie naturally deserves a grand premiere.