The Head of the Ming Dynasty Spared His Life

As a result, those commercial firms began to retreat and did not run newspapers.This is exactly what Yan Song wanted. He had to set a low price from the very beginning, and then let everyone see that the newspaper would not make money and not run the newspaper. This would directly reduce a lot of future competitors.

Once Apple Newspapers start to gain popularity, it will be really difficult for other newspapers to catch up.

……

Ten days later, when Apple News was in full swing, an article by Yan Song pushed "Apple News" to a higher peak again.

Yan Song posted an article with a big headline——

"If you want to get rich, build roads first - Shandong Construction Outline"!

In the article, for the first time, Yan Song comprehensively expounded his ideas of great construction and great development.

First of all, Yan Song mentioned Huo consumption, because the taxation of the imperial court is taxation in kind, such as grain, cotton, cloth...etc.When food is transported, there will be losses and a lot of manpower will be required, which will cause great waste, so at this time, in addition to the tax payable, an additional [fire consumption] will be added to offset This loss is wasteful.

In addition to officials being greedy for ink, there is also an objective reason for the huge fire consumption. The road is really rough, the transportation time is too long, and the food will become moldy and spoiled if it encounters rain on the way, so that it is impossible to complete the task of paying taxes.

Therefore, Yan Song proposed a method - building roads.

. .

Chapter 117 The Popularity of "Apple News" [3]

In the Ming Dynasty, except for official roads, they were all very dilapidated roads.Most of the official roads are sandy soil roads, except for some places near the city and near post stations, which are paved with green bricks.

Therefore, the roads of the Ming Dynasty were very scumbag.In terms of transportation, it is natural to rely more on waterways, and the cost of land routes is too high.

And Yan Song proposed in the "Shandong Construction Outline" that if we can take advantage of this time to vigorously build road facilities, increase cattle and horses, and improve the transportation capacity of the entire cave, then the loss on the road will be reduced, and the fire consumption will be reduced accordingly. You can also keep a little more food, cotton and other materials.

Moreover, Yan Song also pointed out that the biggest benefit of vigorously building roads is not to reduce fire consumption, but to communicate with each other and exchange supplies. The surplus food can be sold to other places to make a little money. Fruits and dried fruits that no one wants in the mountains can be sold Ship it out to sell some money, wild animal herbal medicine can also be shipped out and sold, and the products from outside can also be sold in, all of which are sold, the economy will improve accordingly, the people have more and more money left in their hands, and their lives are getting better and better...

And the caravan, because of the convenience of transportation, greatly reduces the transportation cost, and at the same time expands the sales area, expands the production, and expands the caravan.

As for the court, it can also collect more taxes.

Moreover, there is another advantage. There are too many disaster victims now, and they all use work for relief. They don't need so much wages as usual, and at the same time, it can give those victims a chance to settle down.

The last sentence: "Please read the next issue of Apple News about the method of raising funds."

The whole article is 3 words long, very pragmatic, and there is nothing serious about it, there is no mystery about the universe, and there is nothing about Confucius saying... These words are such a headache.

Moreover, the benefits of this road construction are too great, and basically all aspects can be benefited.

This issue of "Apple News" was sold out immediately after it was released, and the 2000 copies in Jinan City were sold out in less than eight hours.

"What? Sold out 々.?"

"I want more, why are they sold out?"

Those who arrived too late and failed to buy the "Apple Newspaper" felt their chests pounding, as if they were bereaved and crying, as if they had lost something they cherished most.

"I just came a little later than yesterday, and it's sold out? Quickly ask me where there are still newspapers for sale?"

"Haha, luckily I came early!"

"Quick, show me, I'll give you 1 penny..."

"One penny? Cut... Brother, I'll buy it for four pennies. You can earn double the money. Hurry up and sell it to me."

"I'll pay 5 cents!"

"I'll pay 6 cents!"

"My God, won't this Apple News be printed more?"

A group of people really went crazy.

At this time, in the teahouse in Jinan City, discussions about road construction were unfolding.

Someone admired it and shouted in amazement: "This old Yan Ge is indeed worthy of being a star of Wenqu. A piece of "Shandong Construction Outline" made my eyes shine!"

Someone expressed dissatisfaction: "Hmph, this construction outline is not a big deal. I can also come up with such a plan, even more than him. He is just relying on his status as the elder of the pavilion."

However, more businessmen pay more attention to what benefits they can get in this "Construction Program".There are also people with sharp eyes who see more interests than those mentioned in Yan Song's program.

It is impossible to pave all the roads in Shandong, so it is necessary to select several key cities as the main road construction projects.Some cities have built roads, and other cities will inevitably fail.Therefore, many businessmen in Jinan began to realize that they wanted to bribe Mr. Yan Ge, and Jinan must be repaired.

On the second day and the third day, this issue of the Apple News spread throughout Shandong, and Shandong was blown up.

Dongchang Mansion, Yanzhou Mansion, Jinan Mansion, Qingzhou Mansion, Laizhou Mansion, Dengzhou Mansion...all the prefectures and counties, the people were alarmed.

If it was an ordinary chief envoy, such as the former chief envoy Zhang Quanshan, who said that he wanted to build roads, the common people and businessmen would definitely scoff at them and only slander them in their hearts. Could this Quanshan be trying to make money?But Yan Ge is different. Every action is a big show, and he never fails. The repeated victories have given the people in Shandong a lot of confidence.

Therefore, the people of the whole province feel that they have been hit hard by a big pie, and their happiness is dizzy.

Bao Zheng, who is the chief envoy of Shandong Province, has always been overwhelmed by countless cases. He felt his body was hollowed out after work every day, so that he didn't know about it until that night.

When I read the newspaper, I was surprised at first, and then realized that this is definitely another big trouble!And this big trouble will finally fall on Bao Zheng's head.

Bao Zheng covered his face, this Yan Ge doesn't give up if he doesn't kill himself all the time?

Just as he finished speaking, Zhan Zhao walked in: "'‖Lord Bao, Mr. Yan Ge sent someone over to say that I have an invitation tomorrow morning to discuss road construction."

Bao Zheng was moved to tears: "Damn him!"

……

The next day, under the great anticipation of many merchants and people in Jinan City, the new issue of "Apple News" finally started selling.