Perfect Superstar

After seeing off Chen Guozhi, Lu Chen notified Lu Xi to hold an internal meeting of the company immediately.

General department, marketing department, customer department, finance department, logistics department... the heads of various departments, as long as the company management personnel who are not out on business, rushed to the meeting room as soon as possible after receiving the notice.

Lu Chen doesn't like meetings. The daily operation and management of Chenfei Media is also presided over by Lu Xilai. Although he holds the most shares, he usually acts as a hands-off shopkeeper.

But today's situation is very different, because this meeting is a publicity and mobilization meeting, not only related to the box office of this movie with an investment of over 100 million yuan, but also related to the future of Lu Chen's martial arts big IP plan.

At present, the people in the company are still stable, but the influence of the outside world has always existed. The disastrous failure of martial arts movies has made many people lack confidence to a large extent.

Therefore, Lu Chen personally attended this mobilization meeting, with the purpose of rallying the morale of the people, twisting the whole company into a single rope, and going all out for the promotion and release work.

And the actual effect is also very good.

When the middle and high-level personnel of Chenfei Media saw Lu Chen and Lu Xi sitting on the chairman's seat, they all showed excitement, and the atmosphere in the conference room quickly became lively.

Although Chenfei Media was not established for a long time, only less than two years ago, its expansion rate is very fast. At present, it has more than 300 employees, has established a complete department, and hired a group of experienced and capable managers. personnel.

These employees and department managers can be said to be Lu Chen's solid backing. Without their hard work, it would be impossible for Lu Chen to realize his ambitions and create one peak after another in his life and career.

Conversely, in the eyes of the employees of these companies, Lu Chen is not only the top star in the country, but also an idol who never fails. Whether it is singing, filming, filming TV series, making variety shows or even writing scripts, he has never failed. Show extraordinary talent and sweep the market invincible!

It is this aura of invincibility that gives Lu Chen an extremely detached identity in Chenfei Media. Although he usually doesn't spend much time in the company, his status as a soul is unshakable.

After everyone arrived, Lu Xi immediately announced the start of the meeting, and briefly explained the theme of the meeting.

That is the 21-day marketing campaign!

From tomorrow to its premiere on October 1st, the key publicity period is 21 days. Chen Fei Media will invest a lot of money in these three weeks to bring the film back into the public eye.

Lu Chen's publicity budget for the first song is 50 million, which is close to half of the shooting cost, and this money has actually been spent a lot, because many media advertisements need to be purchased in advance, and there are other planning activities, etc. .

Manager Fang, you are in contact with Beijing Satellite TV about advertising placement this afternoon...

Director Lin, how is the negotiation going with the subway company? When will our billboard be installed?

There is also Feixun.com, we need additional investment...

This meeting was still presided over by Lu Xi. After three or four years of tempering, my sister had quickly grown into an elite in the industry. She issued orders with confidence, and all the supervisors and managers of various departments obeyed them awe-inspiringly.

After arranging the work, Lu Xi turned to Lu Chen and said, Tell me a few words...

Lu Chen nodded, reached out and pressed the switch of the microphone.

He organized the sentences in his mind, and then said: I won't say more about the work, I believe everyone will be able to complete it well, I will talk about the goals I hope to achieve here!

Lu Chen looked around, his eyes swept over the faces of department managers and supervisors one by one, and said in a deep voice: When I started the machine, a reporter once asked me what I expected the box office of this movie to be...

My answer is 1 billion to 1.5 billion!

Hearing the two numbers from Lu Chen's mouth,

Everyone's expression is a little subtle.

At that time, when Lu Chen said that he could have a box office of over one billion, most people still believed it, because Lu Chen's first work won a box office of over one billion in China, and it was a popular IP adaptation film. With the joining of big names, there is no reason why the box office will not be as good as the previous one.

But now I am afraid that many people don't think so, because there are bloody examples ahead, it is difficult for people to have full confidence in delaying the release to the National Day file.

It is also a popular IP, a large investment and a large production, a luxurious star lineup, and a huge amount of publicity. As a result, the cost is not even recovered. As for the latter, it will be even worse.

The fiasco at the box office even dragged down the parent company of Dadi Pictures, and the stock price fell by the limit!

The summer vacation that made several major movie companies heart-piercing has just passed. To be honest, everyone has no idea whether Lu Chen's bold words at the beginning will be realized, and even subconsciously feel that it is better to be cautious.

For example, a capital-guaranteed profit of 500 million to 700 million box office should be more realistic.

Lu Chen saw the looks of these department managers and supervisors, and had a clear understanding of their thoughts.

He tapped on the conference table with his fingers and said, Now, I still insist on the same box office forecast, and ask the company to unify the publicity!

A department manager couldn't help asking: Director Lu, do you mean we should stick to the box office forecast of 1 billion to 1.5 billion in publicity?

In his opinion, Lu Chen's request is really unnecessary. Today is different, if the final box office results do not meet expectations, wouldn't Lu Chen be self-defeating?

It's normal to make a mistake for the first time. If the situation changes and you insist on your own opinion, it can easily become a joke.

This will be a heavy blow to Chenfei Media and Lu Chen!

However, Lu Chen's answer was extremely firm: That's right, because I have confidence in the company, both in terms of quality and effect, have met or even exceeded my expectations!

So I believe that the box office of this movie can fully achieve our goal, so we don't need to shrink back in publicity and not be affected by the failure of others.

The conference room was extremely quiet, only Lu Chen's sonorous and powerful voice echoed. His strong self-confidence infected everyone present!

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